Stuart Taylor CEO, Kinetic Worldwide, United Kingdom
Head of OOH Trading
Mediacom, United Kingdom
Arran Javed Head of OOH Trading, Mediacom, United Kingdom
As more and more digital OOH locations are being built across the globe, its Arran’s role to ensure MediaCom are taking full advantage of both the technology and Mediacom’s scale in the UK. Arran Joined MediaCom in 2011, having previously held positions at both vendor side, and the two largest OOH specialist in the UK market, and now is Head of OOH Trading for MediaCom UK, responsible for the best part of £100m OOH spend in the UK.
My whole professional career has been centred, in the main, around posters. So when digital screens started appearing all over the place, it gave this age old, steady, reliable medium a brand new lease of life and really got me thinking about all the untapped potential there is in the market. After all, a screen is a screen is a screen, be that a computer, a mobile phone or a digital billboard, so why are we treating them all so differently? I have spent recent years looking for ways we can take advantage of these technologically advanced posters, from interaction, shock value, and gamification right through to automation, which is what has been the most interesting aspect of what we’ve managed to achieve so far. I’ve been working on taking the best of DOOH which is available to us, and bring the fixed panel based buying methods in to the future, introducing data driven CPM trading across the UK market in an automated fashion. We are truly market leading in that sense within the UK. I’ve a huge passion for technology, and if I’m not researching the latest bits of tech out there, or smartening up my home, I’m looking for ways to express that passion in my day job, meaning I feel lucky to hold the role I do. Having been at MediaCom for nearly 7 years, working for the UK’s first £1bl agency has been a brilliant experience, so far. We hold a very unique place in the OOH market in the UK, being the first and only in house OOH department, meaning we’re fully integrated within agency and in client teams making the work we deliver for clients a real media system, with one channel feeding the other and with the technology now available to us, and the capabilities of the digital screens every growing OOH and DOOH especially can play an intragyral part of our clients media activity
Having recently launched the first UK DOOH trading desk, Arran works closely with the Programmatic Futures Team to ensure all systems and development work is future proofed for integration in to the wider agency groups and Group M Systems. Working up the content at the moment and will share once it’s in a good space.
JURY CHAIR ADDRESS
Kanwal Jeet Jawa
MD & CEO
Daikin Air-Conditioning India Pvt Ltd
Kanwal Jeet Jawa MD & CEO, Daikin Air-Conditioning India Pvt Ltd
Mr. Kanwal Jeet Jawa is one of the most revered professionals in the Indian Airconditioning Industry; he has demonstrated success in delivering business growth and efficiency at every stage of his professional career. He has over 35 years of experience in the Air-Conditioning and Refrigeration (AC&R) industry and has held top level positions in the field of general management with highly reputed AC&R companies.
Mr. Jawa’s career has been underscored by active exposure in various companies and businesses related to the Air-Conditioning and Refrigeration industry. To name a few he has worked with industry stalwarts such as Carrier, Voltas & Uniflair.
Mr. Jawa’s mantra of success can be summarized as speedy execution coupled with a go to market strategy which helped Daikin India achieve exponential growth and attain No.1 HVAC brand in India. Today, Daikin India, under his leadership is heralding other Japanese organizations to follow its lead.
With him at the helm, Daikin India has scaled greater heights year after year. Mr. Jawa has steered the Daikin ship through rough waters and ever changing dynamic economic environment with guts and gumption to achieve glory. Under his remarkable leadership, today Daikin India is a 3,250 Crore enterprise selling 7,00,000 Residential Air-conditioners.
His long term vision to improve the lagging skill level prevailing in the Indian HVAC industry, especially in the unorganized sector, led to the inception of a successful CSR initiative, focused on training and learning, which has now come to be named as Daikin “Centers of Excellence” & the appointment of Daikin Japanese Institute of Manufacturing Excellence by the Government of India.
His inclination and interest in the skill development; and improvement in the employability of the workforce has made him dabble in the field of academics. He is an active member of air-conditioning manufacturers associations. Besides that, he is also on the advisory board of Lal Bahadur Shastri College of Management, Delhi; and member of the governing body of the renowned Bhartiya Skill Development University, Jaipur.
He holds prestigious membership positions in the Executive Committee of IGBC; and Northern Regional Council of Confederation of Indian Industry (CII).
The relentless pursuit in achieving excellence in each and every field of air-conditioning and refrigeration industry makes the man with the “Midas Touch”.
Emraan Kureshi Founder & Managing Director, Active Media Innovations
Founder & CEO
Gautam Bhirani Founder & CEO, BarTalk India
A marketer at heart and entrepreneur by choice, Mr. Gautam Bhirani has extensive experience in
Digitizing Ecosystems (DOOH), New Media Development, OOH Advertising, and Media Strategy.
In a short span of a decade, he has worked on all sides of trade and has established his presence in
India’s flourishing Out of Home Advertising industry with innovative and one-of- a-kind platforms.
As a business advisor, he has closely worked with companies from India and South Asia, including
top corporates like Reliance Industries, for media strategies. He has been actively involved in
contractual consulting and been a trusted counsellor for media start-ups in the country.
Using his deep understanding of Out of Home Landscape, Technology and Social Media Marketing, in
his latest endeavour BarTalk India he has engineered India’s first Realtime Social Display Network ,
which also marks his foray as an investor.
When he is not wracking his brain over work, Gautam enjoys reliving his passion for cricket, an ex-
sportsman he keeps himself fit by practicing calisthenics and unwinds his day on the piano.
Sr VP Sales & Marketing
Rajesh Jain Sr VP Sales & Marketing, Daikin Air-Conditioning India Pvt Ltd
Head - Brand & Marketing Communications & Head - Sanyo Business
Sarthak Seth Head - Brand & Marketing Communications & Head - Sanyo Business, Panasonic India