CMO Summit Delhi

#PitchCMO

THEME: TRANSFORMING BUSINESSES IN THE DIGITAL AGE

Several industry reports indicate that digital ad spends are globally set to surpass traditional ad budgets in 2019-20, the Pitch CMO Summit Delhi discusses how brands and marketers are reshaping their communication campaigns to achieve a lasting brand identity and a sustained brand lineage. India enjoys an equitable position currently with more than 50% of its population below the age of 25 and more than 65% below the age of 35 and for most brands. Coupled with the fact that a rapidly growing number of Indians look towards digital mediums as a primary source for all their information, this audience pool is the perfect oasis to reach across to. The panel at the Pitch CMO summit will look to pick the minds of industry leaders and find out the tricks that help them craft a sustained digital presence. Individual speaker sessions would be driven around the digital space and how brands, small or big, are realising the importance of this weapon as possibly the most lethal one in their armory.

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ABOUT CMO SUMMIT

The second edition of Pitch CMO Summit is a flagship property of the exchange4media Group. It witnesses a gathering of the best minds in the business of marketing. The conversations at the summit each year revolve around current and relevant marketing topics in a changing global market scenario.

With user habits becoming increasingly available to marketers through IoT, Individualization is definitely reshaping the future of the global marketing landscape. The panel discusions at the Pitch CMO Summit will look to pick the minds of industry leaders and find out the tricks that help them craft a sustained digital presence. Individual speaker sessions would be driven around the digital space and how brands, small or big, are realising the importance of this weapon as possibly the most lethal one in their armory.

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AGENDA

THEME: TRANSFORMING BUSINESSES IN THE DIGITAL AGE

Welcome
12:00 pm – 12:30 pm

Registration for CMO Summit – Delhi, 2019

12.30pm – 1.40 pm

Lunch & Networking

1:40 pm – 2:00 pm
Welcome Address by

Annurag Batra, Chairman & Editor-in-Chief,
BW Businessworld & exchange4media

KEYNOTE SESSION 1
2:00 pm – 2:30 pm
KEYNOTE ADDRESS

Sudhanshu Vats, Group CEO & Managing Director, Viacom18 Media

Topic: TBA

SPECIAL ADDRESS
2:30 pm – 3:00 pm

Dilip R.S., Country Manager, Alexa Skills, Dilip R.S., Country Manager, Alexa Skills, Amazon India

Topic: Giving a voice to your brand

SPEAKER SESSION
3:00 – 3:15 pm

Karan Bedi, CEO, MX Playere

Topic: TBA

SPEAKER SESSION
03:15 pm – 3:45 pm

Shashank Surana, VP, New Product Development, DS Group

Topic: Building Brand – The influencer way

Panel Discussion 1
03:45 pm – 04:35 pm

Content Marketing: Where business, diversity and storytelling collide

Panelists:

Anika Agarwal, Senior Vice President and Head-Marketing, Digital and Direct Sales, Max Bupa Health Insurance

Anamika Sirohi, Vice President & Head of Marketing, Hindware

Sarthak Seth, Chief Marketing Officer, Panasonic

Ratika Bhargava, Sales and Marketing Head, Kama Ayurveda

Pradeep Gairola, Business Head, Digital Media, The Hindu Group

Moderator: TBA

4.35 pm – 4.55 pm
Tea Break
KEYNOTE ADDRESS
4:55 pm – 5:25 pm

Rajesh Magow, Co-Founder and CEO-India, MakeMyTrip

Topic: CEO’s Take: The Art & Science of Marketing.

SPEAKER SESSION
5:25 pm – 5:55 pm

Moksh Chopra, Chief Marketing Officer, KFC India

Topic: TBA

SPEAKER SESSION
5:55 pm – 6:05 pm

Kuldeep Chaudhary, CEO, Adohm

Topic: TBA

PANEL DISCUSSION 2
06:05 pm – 6:55 pm

Bulls eye: Targeted advertising meets social media

Achint Setia, VP - Mktg, Myntra Designs

Neelima Burra, Country Head - Marketing, HP

Sukanto Aich, Chief Marketing Officer - South Asia for Signify Innovations (formerly known as Philips Lighting)

Rohan Arora, Marketing Head, Bausch and Lomb India

Karan Kumar, Chief Brand & Marketing Officer, Fabindia

Prashant Puri, Co-Founder and CEO, AdLift

Moderator: TBA

SPEAKER SESSION
6: 55 pm – 7:25 pm

Puneet Anand, Sr. General Manager & Group Head (Marketing), Hyundai Motor India

Topic: Going Digital: Transitioning from a traditional ecosystem

VALEDICTORY ADDRESS
7:25 pm – 7:55 pm

Rajesh Ramakrishnan, MD, Perfetti Van Melle India

Topic: Tailor-made: Personalising 'mass' communication

7:55 pm – 8:00 pm
Vote Of Thanks Followed By Cocktails And Dinner
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SPEAKERS

Keynote Speaker
Rajesh Magow
Co-Founder & CEO – India
MakeMyTrip
Keynote Speaker
Sudhanshu Vats
Group CEO and Managing Director
Viacom18
Esteemed Speaker
Dilip RS
Country Manager, Alexa Skills
Amazon Alexa
Esteemed Speaker
Moksh Chopra
Chief Marketing Officer
KFC
Esteemed Speaker
Puneet Anand
Senior General Manager & Group Head (Marketing)
Hyundai Motor India
Esteemed Speaker
Rajesh Ramakrishnan
MD
Perfetti Van Melle India
Esteemed Speaker
Shashank Surana
VP, New Product Development
DS Group

PANEL MEMBER

Anamika Sirohi
Vice President & Head of Marketing
Hindware
Anika Agarwal
SVP and Head-Marketing, Digital and Direct Sales
Max Bupa Health Insurance
Achint Setia
Vice President Marketing
Myntra
Karan Kumar
Chief Brand & Marketing Officer
FabIndia
Karan Bedi
CEO
Mx Player
Kuldeep Chaudhary
CEO
Adohm
Neelima Burra
Country Marketing Director
HP
Pradeep Gairola
Business Head, Digital Media
The Hindu Group
Prashant Puri
co-founder & CEO
AdLift
Ratika Bhargava
Sales & Marketing Head
Kama Ayurveda
Rohan Arora
Marketing Head
Bausch+Lomb, India
Sukanto Aich
Chief Marketing Officer– South Asia
Signify
Sarthak Seth
CMO
Panasonic
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PARTNERS

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VENUE

Event Date
26th
April, 2019
The Leela, Ambience, Gurugram
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CONTACT US

For more information, please feel free to contact:
For Partnerships, Please Contact:

Runa Sinha (National Business Head): +91 9810497903 | runa.sinha@exchange4media.com

Ashish Kudalkar (Regional Manager-West): +91 9820541742 | ashish.kudalkar@exchange4media.com

Sneha Walke (VP Special Projects & South Head): +91 9845541143 | sneha@exchange4media.com

Ashima Mehra (Regional Manager Sales, Noida): +91 9899571579 | ashima.mehra@exchange4media.com