3:00 PM
Introduction

3:05 - 3:10 PM
Welcome Address by Mr Annurag Batra, Editor in chief and Chairman, BW

3:15 - 4:00 PM
Topic: Balancing traditions with innovations: The agency of the future?
Headline Speaker:
Divya Karani, CEO South Asia, Media Services, dentsu

4:00 - 4:30 PM
Topic: New marketing practices in post-pandemic world
Keynote Speaker:
Shailendra Katyal, CEO, Lenovo India In conversation with
Dr Annurag Batra, Editor in chief and Chairman, BW

4:30 - 5:30 PM
Topic: Pandemic Impact: Emerging Challenges and Opportunities for CMOs
CMO Panel Discussion:
Vaishali Verma, CEO, Initiative (Moderator)
Shashank Srivastava, Executive Director, Maruti
Vivek Sharma, CMO, Pidilite Industries
Shivam Ranjan, CMO, Motorola
Siddhartha Butalia, CMO, AirAsia
Sujatha V Kumar, Head of Marketing, Visa

5:30 - 6:10 PM
Topic: Scripting new marketing practices
Headline Speaker:
Arjun Mohan, CEO, upGrad

6:10 - 6.50 PM
Topic: Good Growth in the Age of Transformation: How to Grow your Business and Change the World for the Better
Keynote Speaker:
Adam Gerhart, Global CEO, Mindshare In conversation with
Dr Annurag Batra, Editor in chief and Chairman, BW

6:50 - 7:05 PM
Unveiling of new e4m logo

7:05 - 8:00 PM
Topic: The Media Revolution and how the pandemic has accelerated it
Fireside chat:
Daryl Lee in a Fireside chat with
Nawal Ahuja, Co-founder exchange4media