Theme- Mutation of Marketing DNA
Monday, 18th January, 2.15pm 
Time Session Speaker 
2.15pm to 2.30pm Welcome Address Dr. Annurag Batra, Editor in Chief and Chairman, BW and exchange4media
2.35pm to 3.20pm Keynote Session- Fire Side Chat
"Is it time for agencies to reboot?"
Mark Read, CEO, WPP
Session Chair- Nawal Ahuja, Co-Founder- exchange4media
3.30pm to 4.10pm Keynote Session
"The Future of Global Networks."
Per Pedersen, Founder and Creative, by The Network
4.15pm to 4.45pm Keynote Session
"Back to the Future: There's a New Indian in Town"
Preeti Reddy, CEO- South Asia, Insights Division, Kantar
4.50pm to 5.25pm Special Address
"Will Asia Fulfill its Velocity Promise?"
Kent Wertime, CO-CEO, Ogilvy Asia-Pacific
5.30pm to 6.05pm Panel
"How did Covid reshape the Marketing Funnel?"
Deepali Nair, CMO, IBM
Saurabh Varma, CMO, INOX Leisure Ltd
Shivam Ranjan, Head of Marketing, Motorola India
Samyukta Iyer, Head of Marketing, Baskin Robbins
Session Chair- Vani Gupta Dandia, Founder, CherryPeachPlum, Growth Partners