| A. CONTENT MARKETING SECTOR SPECIFIC | |||
| A01. Travel & Hospitality | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | PutHerOnTheMap | Cleartrip | |
| 2 | Marriott Bonvoy x Mumbai Indians | ITW Consulting PVT.LTD | Marriott Bonvoy |
| 3 | MeantForMore | Cleartrip | |
| A02. Media & Entertainment | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | The Family Man Season 2 | So Cheers | Amazon Prime Video India |
| 2 | A private series of Un-private people. | Mindshare | Meta |
| 3 | Making of In The Making | Mindshare | Meta |
| 4 | Mera WrestleMania: Unifying the WWE Community | WWE | |
| 5 | Mother's Day Campaign | HT Media Limited | |
| 6 | Survivor | Zee Tamil | |
| 7 | Helmet launch campaign | ZEE5 | |
| 8 | Gaalivaana | ZEE Entertainment Enterprises Limited | |
| 9 | Vilangu | ZEE Entertainment Enterprises Limited | |
| A03. FMCG | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Unlocking the confectionery potential in young adults in 2021 | Perfetti Van Melle India Pvt. Ltd. | |
| 2 | PEPSI SAYS, ‘BELLA CIAO’ TO MONEY HEIST | PepsiCo India & Edelman India | |
| 3 | Lay's Spreads Magic With Lay's Wafer Style | Edelman India & PepsiCo India | |
| 4 | When Pepsi invited all social media consumers to the "Pepsi Money Heist Virtual Party" | Mindshare | PepsiCo India |
| 5 | Tantir Rong | Mindshare | Hindustan Unilever Limited |
| A04. Automobile | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Fight For What’s Right | Kinnect | TVS Motor Company |
| 2 | Castrol Super Mechanic Contest | Mindshare | Castrol India Pvt Ltd |
| 3 | TVS iQube Electric - The Power of 1-2-3 | TVS Motor Company | |
| 4 | Valvoline Mahamechanic 2021 | Entertainment Network India Limited (Mirchi) | Valvoline Cummins Pvt. Ltd. |
| 5 | When Volvo Decided to Take the Ultimate Safety Test: Climate Change | Mindshare-GroupM | Volvo Car India |
| 6 | What's Your Venue | Havas Media | Hyundai Motor India |
| A05. Consumer Durables | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | "Hey Alexa” Social Media Star with Janice | Interactive Avenues - A Reprise Network Company | Amazon India |
| A06. Health & Wellness | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Blue Ribbon - #Iamabluewarrior | Qyuki Digital Media Private Limited | Ver Se International Private Limited |
| 2 | #100InsulinStories | Sanofi India | |
| 3 | COVID Awareness | Team Pumpkin | Care Hospitals |
| 4 | She Can Carry Both | Team Pumpkin | Mankind Pharma Ltd |
| 5 | Making protein a routine during the pandemic | Mindshare | Hindustan Unilever |
| 6 | HealthifyMe | Quora | HealthifyMe |
| A07. Retail | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Many Shades One Me | Hansa Cequity | BIBA Fashion Ltd. |
| 2 | Unlimited Sneaker at Bata | Korra Worldwide Advertising Pvt. Ltd. | Bata India |
| 3 | BeComplimentReady | TCNS Pvt Ltd | Emporiom Digital |
| A08. Banking, Financial Services and Insurance | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Oh My Dog! | Future Generali India Insurance Company | |
| 2 | #LetsETF | Quantent & HDFC securities ltd. | HDFC securities ltd. |
| 3 | #LifeKiSearch | Kotak Life | |
| 4 | #PehchaanCon | Goldmine Advertising | Bank of Baroda |
| 5 | KreditBee X RCB | ITW Consulting PVT.LTD | KreditBee |
| 6 | NaahSeHaan | IIFL Home Finance Ltd | |
| 7 | A different kind of Bank | Adfactors PR | DBS Bank India |
| A09. CSR/Social Impact | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | The Tale of Two Lajjo's | Mahindra Group | |
| 2 | Gala #WhyJustCleanHome Tarazu Challenge | Mirchi Brewery, ENIL | Freudenberg Gala Household Product P.Ltd |
| 3 | Nanhi Kali - Story of Two Lajjos | Interactive Avenues - A Reprise Network Company | Mahindra Rise |
| 4 | Adani Group | Entertainment Network India Limited (Mirchi) | ICan School Challenge by The Adani Group |
| 5 | Xcuse Me! Where is my Toilet? | Dainik Jagran-inext | Jagran Prakashan Ltd. |
| 6 | #TimeToBeComfy | Korra Worldwide Advertising | Amrutanjan Healthcare Limited |
| 7 | ITC Basket of Care | ITC Sixth Sense | ITC |
| 8 | Astral Foundation - Making of Ice Stupas in Ladakh | Astral Foundation | |
| 9 | #InvaluableRecyclers | BBC Media Action (India) | |
| 10 | Be Indie Proud for Pedigree | ZEE Entertainment Enterprises Limited | |
| A10. Jewellery, Fashion & Lifestyle | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | TUMHI TYOHAAR TUMHI PUJO | Mindshare | Pantaloons |
| 2 | BeComplimentReady | TCNS Pvt Ltd | Emporiom Digital |
| A11. B2B | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Spotify Content Mixes | Publicis Business | Spotify India |
| 2 | #200KaDum | Adfactors PR | Volvo CE India |
| 3 | Moglix - A B2B brand making a difference. | Moglix | |
| 4 | Flying High at 25 | SAP India Pvt. Ltd. | |
| 5 | Tata Aashiyana and Tiscon Sales Campaign | Team Pumpkin | TATA Aashiyana & Tiscon |
| B. CONTENT MARKETING- MEDIA | |||
| B01. Best Content Marketing on Television | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Cadbury Dairy Milk - Acknowledging the unacknowledged | Star Sports | Mondelez - Cadbury Dairy milk |
| 2 | JAB RANA BAN GAYA ZOMATO FAN NO.1 | Mindshare | Zomato |
| 3 | Demystifying Stock Trading Through Cricket | Mindshare | Upstox (RKSV Securities Pvt Ltd) |
| 4 | Perform Big, Silently | ITW Consulting PVT.LTD | Haier |
| 5 | Fantasy Akhada | Pippip Media Pvt. Ltd. | Super Six Sports Gaming Pvt. Ltd. |
| 6 | LEAD - Jealous parents | TBWA India | Leadership Boulevard private limited |
| 7 | LEAD - Admission campaign | TBWA India | Leadership Boulevard private limited |
| 8 | What's Your Venue | Havas Media | Hyundai Motor India |
| B02. Best Content Marketing on Radio | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Puncture Guard | JK Tyre & Industries Ltd. | |
| 2 | Tata IPL 2022 | Music Broadcast Ltd. | |
| 3 | A private series of Un-private people. | Mindshare | Meta |
| 4 | Radio Pe Kabza | TV18 Broadcast Ltd. | News18 Uttar Pradesh/Uttarakhand |
| 5 | Tantir Rong | Mindshare | Hindustan Unilever |
| B03. Best Content Marketing in Print | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Baal Shiv | Zee Entertainment Enterprise Ltd | |
| 2 | Independence Day Campaign #HTLegacyofTruth | HT Media Limited | |
| 3 | Sunsilk Style Diva | Mindshare | Hindustan Unilever Limited |
| 4 | HT Codeathon | HT Media Limited | |
| B04. Best Content Marketing on Social Media | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Fantasy Akhada | Pippip Media Pvt. Ltd. | Super Six Sports Gaming Pvt. Ltd. |
| 2 | When Pepsi invited all social media consumers to the "Pepsi Money Heist Virtual Party" | Mindshare | PepsiCo |
| 3 | #GameStaminaKa - A movement against gender norms in Cricket | Mindshare India | Hindustan Unilever Limited |
| 4 | Oh My Dog! | Future Generali India Insurance Company | |
| 5 | When YRM said "Badi Garmi Hai" in pipping hot summers | Mindshare | PepsiCo |
| 6 | Making of In The Making | Mindshare | Meta |
| 7 | PEPSI SAYS, ‘BELLA CIAO’ TO MONEY HEIST | PepsiCo India & Edelman India | Pepsi |
| 8 | Amazing Kreations | Foxymoron Digital Marketing Pvt Ltd. | Kellogg's India |
| 9 | Venom #ChocolatesMissing | Sony Pictures Entertainment India | |
| 10 | Yes Ka Time Aa Gaya | Wholsum Foods | |
| 11 | Baby Superstar | Haus and Kinder | |
| 12 | What's In A Cup Of Horlicks | Mindshare India | Hindustan Unilever Limited |
| 13 | TVS iQube Electric - The Power of 1-2-3 | TVS Motor Company | |
| 14 | Unlocking the confectionery potential in young adults in 2021 | Perfetti Van Melle India Pvt. Ltd. | |
| 15 | Astor Launch – AI Affair | Cheil India | MG Motor India |
| 16 | #PrideInOurPronouns | Brandmovers India | Titan Company Limited |
| 17 | Survivor | Zee Tamil | |
| 18 | What's Your Venue | Havas Media | Hyundai Motor India |
| B05. Best Content Marketing on OTT Platforms | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Aanandam Aarambham - Happiness Starts With Bru | Mindshare India | Hindustan Unilever Limited |
| 2 | "Hey Alexa” Social Media Star with Janice | Interactive Avenues - A Reprise Network Company | Amazon India |
| 3 | Boost Stamina Stars | Mindshare India | Hindustan Unilever Limited |
| 4 | A private series of Un-private people. | Mindshare India | Meta |
| 5 | Vega - 3 in 1 Hair Styler & Men Trimmer | Prachar Communications | Vega |
| B06. Best Content Marketing on Films | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Idhu Namma Tea(m) - Bringing Together Tamil Nadu for their Yellove | Mindshare India | Hindustan Unilever Limited |
| 2 | Dark Fantasy Batman Collaboration | ITC Sixth Sense | ITC |
| 3 | Our Hero's Heroes | #ThalaFilm | Social Beat | Kauvery Hospital |
| 4 | Love Dangal | ZEE Entertainment Enterprises Ltd | |
| 5 | Punascha Hari Om | ZEE Talkies | |
| B07. Best Content Marketing Using Online Gaming | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Trixy Cinegame - Bringing alive 3 layers of fun | Mindshare | Hindustan Unilever Limited |
| 2 | Domex Toilet Wars | Mindshare | Hindustan Unilever Limited |
| 3 | #GameStaminaKa - Breaking Gender Barriers in Gaming | Mindshare India | Hindustan Unilever Limited |
| 4 | Axe Dual Action Cricket | Mindshare | Hindustan Unilever Limited |
| 5 | Flix First Premiere of Spider-Man: No Way Home | Zee Entertainment Enterprises Ltd | |
| B08. Best Content Marketing- Experiential | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | When Pepsi invited all social media consumers to the "Pepsi Money Heist Virtual Party" | Mindshare | PepsiCo |
| 2 | Trixy Cinegame - Bringing alive 3 layers of fun | Mindshare | Hindustan Unilever Limited |
| 3 | Making protein a routine during the pandemic | Mindshare | Hindustan Unilever Limited |
| 4 | Marriott Bonvoy x Mumbai Indians | ITW Consulting PVT.LTD | Marriott Bonvoy |
| 5 | Nickelodeon Kids' Choice Awards 2021 | Nickelodeon - Viacom18 Media Pvt. Ltd. | |
| 6 | Mega Marriage Celebrations | Zee Tamil | |
| B09. Best Content Marketing- Integrated (use of two or more mediums) | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Jam The Scam Returns | Wirality Media | Truecaller |
| 2 | PEPSI SAYS, ‘BELLA CIAO’ TO MONEY HEIST | PepsiCo India & Edelman India | |
| 3 | Domex Toilet Wars | Mindshare | Hindustan Unilever Limited |
| 4 | When Pepsi invited all social media consumers to the "Pepsi Money Heist Virtual Party" | Mindshare | PepsiCo |
| 5 | Dadagiri Launch Campaign | Zee Entertainment Enterprises Limited | |
| 6 | #GameStaminaKa - India's Next Gen Breaking Gender Barriers | Mindshare India | Hindustan Unilever Limited |
| 7 | Baadh Mein Aapke Saath | TV18 Broadcast Ltd. | News18 Bihar/Jharkhand |
| 8 | A private series of Un-private people. | Mindshare | Meta |
| 9 | Unlocking the confectionery potential in young adults in 2021 | Perfetti Van Melle India Pvt. Ltd. | |
| 10 | Astor Launch – AI Affair | Cheil India | MG Motor India |
| 11 | Fantasy Akhada | Pippip Media Pvt. Ltd. | Super Six Sports Gaming Pvt. Ltd. |
| 12 | Teri Meri Baatein | Music Broadcast Ltd. | |
| 13 | Fit Up with THN | White Rivers Media | Times Network |
| 14 | When Volvo Decided to Take the Ultimate Safety Test: Climate Change | Mindshare-GroupM | Volvo Car India |
| 15 | Making protein a routine during the pandemic | Mindshare | Hindustan Unilever Limited |
| 16 | Making of In The Making | Mindshare | Meta |
| 17 | Idhu Namma Tea(m) - Bringing Together Tamil Nadu for their Yellove | Mindshare India | Hindustan Unilever Limited |
| 18 | Mera WrestleMania - Bridging the Culture Gap in India | WWE | |
| 19 | Mithya Launch Campaign | ZEE5 | |
| 20 | Rashmi Rocket Marketing Campaign | ZEE5 | |
| 21 | What's Your Venue | Havas Media | Hyundai Motor India |
| C. CONTENT MARKETING- ACTIVITY | |||
| C01. Best Use of User Generated Content | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Jam The Scam Returns | Wirality Media | Truecaller |
| 2 | When Pepsi invited all social media consumers to the "Pepsi Money Heist Virtual Party" | Mindshare | PepsiCo |
| 3 | #MemeTheFamilyMan | SoCheers | Amazon Prime Video India |
| 4 | When YRM said "Badi Garmi Hai" in pipping hot summers | Mindshare | PepsiCo |
| 5 | Blue Ribbon - #Iamabluewarrior | Qyuki Digital Media Private Limited | Ver Se International Private Limited |
| 6 | Meme Premier League | Foxymoron | Burger King |
| 7 | Tu Chinta Mat Kar Maai | ZEE Entertainment Enterprises Ltd | |
| C02. Best Use of Celebrity in Content Marketing | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | When Pepsi invited all social media consumers to the "Pepsi Money Heist Virtual Party" | Mindshare | PepsiCo |
| 2 | "Hey Alexa” Social Media Star with Janice | Interactive Avenues - A Reprise Network Company | Amazon India |
| 3 | Swiggy Instamart - Match Time Munchies for Mayank Agarwal | Star Sports | Swiggy Instamart |
| 4 | CADBURY GAANE MISHTI JUGALBANDI | ABP PVT LTD | Mondelez India Pvt Ltd |
| 5 | Fantasy Akhada | Pippip Media Pvt. Ltd. | Super Six Sports Gaming Pvt. Ltd. |
| 6 | Oh My Dog! | Future Generali India Insurance Company | |
| 7 | Helmet launch campaign | ZEE5 | |
| 8 | Saas Bahu Achaar Pvt. Ltd. | ZEE Entertainment Enterprises Ltd | |
| C03. Best Use of Influencers in Content Marketing | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | PEPSI SAYS, ‘BELLA CIAO’ TO MONEY HEIST | PepsiCo India & Edelman India | |
| 2 | The Family Man Job Hunt | SoCheers | Amazon Prime Video India |
| 3 | When Pepsi invited all social media consumers to the "Pepsi Money Heist Virtual Party" | Mindshare | PepsiCo |
| 4 | Unlocking the confectionery potential in young adults in 2021 | Perfetti Van Melle India Pvt. Ltd. | |
| 5 | Everyday is a marathon | Cipla Health Ltd. | |
| 6 | Jam The Scam Returns | Wirality Media | Truecaller |
| 7 | Amazing Kreations | Foxymoron Digital Marketing Pvt Ltd. | Kellogg's India |
| 8 | #LookOfLove | Kinnect | Bausch + Lomb India |
| 9 | "Hey Alexa” Social Media Star with Janice | Interactive Avenues - a Reprise Network Company | Amazon India |
| 10 | Future Is Airtel 5G | Look Who's Talking | Airtel India |
| 11 | SUGAR Cosmetics X MOJ - #getreadywithSUGAR | Sugar Cosmetics | |
| 12 | Dial 100 influencer campaign | ZEE5 | |
| 13 | What's Your Venue | Havas Media | Hyundai Motor India |
| 14 | Aapka Amazon, Aapki Language! | ZEE Entertainment Enterprises Limited | |
| 15 | Dimaag Lagana Hai Toh Dream11 Pe Lagana x Khaby | White Rivers Media | Sporta Technologies Pvt Ltd |
| C04. Best Use of Native Advertising or Sponsored Content | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | When Volvo Decided to Take the Ultimate Safety Test: Climate Change | Mindshare-GroupM | Volvo Car India |
| 2 | "Hey Alexa” Social Media Star with Janice | Interactive Avenues - A Reprise Network Company | Amazon India |
| 3 | EK MAUKA | Mindshare | UltraTech Cement |
| 4 | Boost Stamina Stars | Mindshare India | Hindustan Unilever Limited |
| C05. Best Use of Community Building | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Castrol Super Mechanic Contest | Mindshare | Castrol India Pvt Ltd |
| 2 | Baat Ghar Ki 2.0 | Mindshare | Ultratech Cement |
| 3 | Blue Ribbon - #Iamabluewarrior | Qyuki Digital Media Private Limited | Ver Se International Private Limited |
| 4 | Next Big Creator Summit | Pepper Content | |
| 5 | Pexalon | Udayan: A New Dawn of Prosperity | Corteva Agriscience India Private Limited (Formerly E.I. DuPont India Private Limited) | |
| 6 | Olimayamana Ethirkalam | Zee Tamil | |
| C06. Best Use of Mobile Content | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Unlocking the confectionery potential in young adults in 2021 | Perfetti Van Melle India Pvt. Ltd. | |
| 2 | Castrol Super Mechanic Contest | Mindshare | Castrol India Pvt Ltd |
| 3 | Demystifying Stock Trading Through Cricket | Mindshare | Upstox (RKSV Securities Pvt Ltd) |
| 4 | EK MAUKA | Mindshare | UltraTech Cement |
| 5 | Captain Zack in Conversations | Bobble AI | Captain Zack |
| 6 | Badlaav Humse Hai | Inshorts India Advertising And Services Private Limited | AU Bank |
| C07. Best Use of Podcast/Audio Content | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Sounds of Sleep Season 2 | Duroflex Pvt. Ltd. | |
| 2 | Up, Close & Medical by Manipal Hospitals | Higa Digital Pvt. Ltd. (Social Panga) | Manipal Health Enterprises Pvt. Ltd. |
| 3 | PB Insurance Insights | Policybazaar Insurance Brokers Pvt Ltd | |
| 4 | The Delhi Capitals Podcast | Sports Interactive | JSW GMR Cricket PVT LTD. |
| 5 | RADIO CITY RANGMANCH | MUSIC BROADCAST LIMITED | |
| C08. Best Use of Blogs & Website | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Castrol Super Mechanic Contest | Mindshare | Castrol India Pvt Ltd |
| 2 | Let's Talk Consent | Yuvaa | Tinder |
| 3 | Driving Organic Traffic & Revenue Growth for Wakefit with SEO & Content Marketing | Social Beat | Wakefit Innovations Pvt Ltd |
| 4 | Moment With Maa | AGENCY09 | Reliance General Insurance |
| C09. Best Use of Digital Content Video | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Fantasy Akhada | Pippip Media Pvt. Ltd. | Super Six Sports Gaming Pvt. Ltd. |
| 2 | The Family Man Job Hunt | SoCheers | Amazon Prime Video India |
| 3 | "Hey Alexa” Social Media Star with Janice | Interactive Avenues - A Reprise Network Company | Amazon India |
| 4 | When Pepsi invited all social media consumers to the "Pepsi Money Heist Virtual Party" | Mindshare | PepsiCo |
| 5 | #LookOfLove | Kinnect | Bausch + Lomb India |
| 6 | Tantir Rong | Mindshare | Hindustan Unilever |
| 7 | Gentleman Tum Hi Toh Ho Yaar | The Man Company | |
| 8 | Kahani Kaarigar Ki | AGENCY09 | Siyarams India Pvt Ltd |
| 9 | Aanandam Aarambham - Happiness Starts With Bru | Mindshare India | Hindustan Unilever Limited |
| 10 | Baat Ghar Ki 2.0 | Mindshare | UltraTech Cement |
| 11 | #PrideInOurPronouns | Brandmovers India | Titan Company Limited |
| C10. Best Use of Technology | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | "Hey Alexa” Social Media Star with Janice | Interactive Avenues - A Reprise Network Company | Amazon India |
| 2 | C3 Greatest Hack | Foxymoron | Burger King |
| 3 | Venomisation | Sony Pictures Entertainment India | |
| 4 | Slice - Aam Nahi Khaas Ho Tum | Mindshare | PepsiCo |
| 5 | Demystifying Stock Trading Through Cricket | Mindshare | Upstox (RKSV Securities Pvt Ltd) |
| C11. Best Use of Character Led Branded Content | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Aanandam Aarambham - Happiness Starts With Bru | Mindshare India | Hindustan Unilever Limited |
| 2 | Ek Mahanayak-Dr. B.R Ambedkar | Zee Entertainment Enterprise | |
| 3 | Endwarts | V-ROK Communications Network | Viatris |
| 4 | Bangarraju World Television Premiere | Zee Telugu | |
| 5 | Baal Shiv | Zee Entertainment Enterprise | |
| 6 | #Approved by Kumbhkaran | Wakefit Innovations Pvt Ltd | |
| 7 | GSK ENO CAMPAIGN | ZEE Entertainment Enterprises Limited | |
| 8 | The Broken News | ZEE Entertainment Enterprises Limited | |
| C12. Best Use of Regional Content | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Aanandam Aarambham - Happiness Starts With Bru | Mindshare India | Hindustan Unilever Limited |
| 2 | UMA CAMPAIGN | Zee Entertainment Enterprises Limited | |
| 3 | Tantir Rong | Mindshare India | Hindustan Unilever |
| 4 | Zee Bangla Rathyatra - Patachitra Campaign | Zee Entertainment Enterprises Limited | |
| 5 | Castrol Super Mechanic Contest | Mindshare Fulcrum | Castrol India Pvt Ltd |
| 6 | VICKS VAPORUB CAMPAIGN | ZEE Entertainment Enterprises Limited | |
| 7 | Vilangu | Zee5 | |
| D. CONTENT MARKETING- STRATEGY/ PLANNING/ MARKETING | |||
| D01. Best Content Marketing to Launch or Relaunch a Brand | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | UMA LAUNCH CAMPAIGN | Zee Entertainment Enterprises Limited | |
| 2 | Mum Ki Baat | Mindshare | Kimberly-Clark India Private Limited |
| 3 | TVS iQube Electric - The Power of 1-2-3 | TVS Motor Company | |
| 4 | Habits That Matter- Nutritual | Zero Gravity Communications | Nutritual |
| 5 | Dixcy Scott Brand Relaunch | Team Pumpkin | Modenik Lifestyles Ltd |
| 6 | Veer Mahaan - An Indian WWE Superstar is Born | WWE | |
| 7 | Cook With Makapa | Mindshare | Hindustan Unilever Limited |
| D02. Best Content Marketing to Build Brand Awareness | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Yes Ka Time Aa Gaya | Wholsum Foods | |
| 2 | #StayConnectedStaySmarter | OnePlus | |
| 3 | AirAsia in Conversations | Bobble AI | AirAsia |
| 4 | HT Kitchen Imagined By Voltas & Voltas Beko | Havas Media | Voltas |
| 5 | Do Se Dhai | Wakefit Innovations Pvt Ltd | |
| D03. Best Content Marketing to Create a New Product or a New Service Category | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Oh My Dog! | Future Generali India Insurance Company | |
| 2 | Demystifying Stock Trading Through Cricket | Mindshare | Upstox (RKSV Securities Pvt Ltd) |
| 3 | Chhota SMS | Wirality Media | Truecaller |
| 4 | Print Learn Center | HP Inc | |
| 5 | Lay's Spreads Magic With Lay's Wafer Style | Edelman India & PepsiCo India | |
| 6 | HT Kitchen Imagined By Voltas & Voltas Beko | Havas Media | Voltas |
| D04. Best Content Marketing Annual Plan | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | Muthoot Sunheri Soch Season 2 | Mindshare | Muthoot Finance |
| 2 | Viewer Engagement Drives | Zee Entertainment Enterprises Limited | |
| 3 | Unlocking the confectionery potential in young adults in 2021 | Perfetti Van Melle India Pvt. Ltd. | |
| D05. Best Content Strategy of the Year | |||
| SR. NO. | CAMPAIGN NAME | Entrant Company Name | Client Company Name |
| 1 | When Pepsi invited all social media consumers to the "Pepsi Money Heist Virtual Party"3+ | Mindshare | PepsiCo |
| 2 | Unlocking the confectionery potential in young adults in 2021 | Perfetti Van Melle India Pvt. Ltd. | |
| 3 | When Volvo Decided to Take the Ultimate Safety Test: Climate Change | Mindshare-GroupM | Volvo Car India |
| 4 | Castrol Super Mechanic Contest | Mindshare | Castrol India Pvt Ltd |
| 5 | Fantasy Akhada | Pippip Media Pvt. Ltd. | Super Six Sports Gaming Pvt. Ltd. |