Agenda 2022

Time Session Speaker
2.45pm to 3.10pm Welcome Address

Dr. Annurag Batra, Chairman and Editor-in-chief, Businessworld & Founder, exchange4media

Nawal Ahuja, Co-Founder, exchange4media

3.15pm to 3.40pm Report Unveiling and Summary

Divya Karani, South Asia Chief Executive Officer – Media, dentsu

Vinod Thadani, Chief Digital Officer – Media, dentsu and CEO, iProspect

Abheek Biswas, AVP – Consumer Insights, WATConsult

3.40pm to 4.10pm Keynote
Convergence of Media
Amanda Morrissey, Global President, iProspect, a dentsu company
4.10pm to 4.45pm Panel 1
Business growth with digital media: strategies for growing business returns through digital and lessons from the success stories of the digital only businesses

Prasad Pimple, Executive VP & Head – Digital Business Unit, Kotak Life

Sandeep Walunj, CMO, Nippon Life India AMC

Somesh Surana, Head – Digital Business Group, HDFC Ergo

Vishal Parekh, Director – Monetisation, Yahoo

Session Chair - Roopam Garg, CEO,
dentsu X India

4.45pm to 4.55pm Tapping into video and vernacular social content to scale up Bimal Rebba, Co-Founder and COO, Trell
5.00pm to 5.40pm Panel 2
Performance + Creative = The digital stack: The evolution of digital media outputs from pure performance driver to performance + branding

Akshay Tapase, Senior Vice President- Digital Marketing, AU Small Finance Bank

Ravi Santhanam, CMO, Head – Corporate Communications & Liability Products & Managed Programs, HDFC Bank

Sadhana Daswani, Head Brand and Digital, JSW Paints

Shouneel Charles, Managing Director (India), Outbrain

Session Chair- Vinod Thadani, Chief Digital Officer – Media, dentsu and CEO, iProspect

5.40pm to 5.55pm Fireside Chat:
The growing importance of news publishers as the era of third-party cookies comes to an end.

Puneet Jain, CEO - Digital Business, HT Media Group

Session Chair - Naziya Alvi Rahman - editor, exchange4media

5.55pm to 6.20pm Keynote
Being Future Ready
A. Balasubramanian, MD & CEO, Aditya Birla Sun Life AMC Limited
6.20pm to 6.30pm Need for Anti-virus in Digital Marketing Dhiraj Gupta, Co-Founder & CTO, mfilterit
6.35pm to 7.05pm Panel 3
Archetypes of conversational commerce: brands and customers are getting in a transactional conversation, not just on e-commerce platforms, but on others as well, viz. social media, video platforms etc. E-commerce is evolving and micropayments are emerging as a seamless and a meaningful alternative to subscription and advertising revenue

Bharat Zende, Director, Strategic Accounts, VerSe Innovation

Juzer Tambawalla, Director - Products & Marketing, Franklin Templeton India

Resha Jain, Vice President, Content Marketing, SUGAR Cosmetics

Roshni Das, Regional Marketing Director – Asia Pacific and Japan, Sales and Marketing Group, Intel Technology Private Limited.

Session Chair- Anita Kotwani, CEO, Carat

7.10pm to 7.20pm Conversational Advertisements - A new way of Audience Engagement Srinivas B Vijayaraghavan, VP Marketing, Gupshup