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Agenda 2022
| Time | Session | Speaker |
| 2.45pm to 3.10pm | Welcome Address | Dr. Annurag Batra, Chairman and Editor-in-chief, Businessworld & Founder, exchange4media Nawal Ahuja, Co-Founder, exchange4media |
| 3.15pm to 3.40pm | Report Unveiling and Summary | Divya Karani, South Asia Chief Executive Officer – Media, dentsu Vinod Thadani, Chief Digital Officer – Media, dentsu and CEO, iProspect Abheek Biswas, AVP – Consumer Insights, WATConsult |
| 3.40pm to 4.10pm | Keynote Convergence of Media |
Amanda Morrissey, Global President, iProspect, a dentsu company |
| 4.10pm to 4.45pm | Panel 1 Business growth with digital media: strategies for growing business returns through digital and lessons from the success stories of the digital only businesses |
Prasad Pimple, Executive VP & Head – Digital Business Unit, Kotak Life Sandeep Walunj, CMO, Nippon Life India AMC Somesh Surana, Head – Digital Business Group, HDFC Ergo Vishal Parekh, Director – Monetisation, Yahoo Session Chair - Roopam Garg, CEO, |
| 4.45pm to 4.55pm | Tapping into video and vernacular social content to scale up | Bimal Rebba, Co-Founder and COO, Trell |
| 5.00pm to 5.40pm | Panel 2 Performance + Creative = The digital stack: The evolution of digital media outputs from pure performance driver to performance + branding |
Akshay Tapase, Senior Vice President- Digital Marketing, AU Small Finance Bank Ravi Santhanam, CMO, Head – Corporate Communications & Liability Products & Managed Programs, HDFC Bank Sadhana Daswani, Head Brand and Digital, JSW Paints Shouneel Charles, Managing Director (India), Outbrain Session Chair- Vinod Thadani, Chief Digital Officer – Media, dentsu and CEO, iProspect |
| 5.40pm to 5.55pm | Fireside Chat: The growing importance of news publishers as the era of third-party cookies comes to an end. |
Puneet Jain, CEO - Digital Business, HT Media Group Session Chair - Naziya Alvi Rahman - editor, exchange4media |
| 5.55pm to 6.20pm | Keynote
Being Future Ready |
A. Balasubramanian, MD & CEO, Aditya Birla Sun Life AMC Limited |
| 6.20pm to 6.30pm | Need for Anti-virus in Digital Marketing | Dhiraj Gupta, Co-Founder & CTO, mfilterit |
| 6.35pm to 7.05pm | Panel 3
Archetypes of conversational commerce: brands and customers are getting in a transactional conversation, not just on e-commerce platforms, but on others as well, viz. social media, video platforms etc. E-commerce is evolving and micropayments are emerging as a seamless and a meaningful alternative to subscription and advertising revenue |
Bharat Zende, Director, Strategic Accounts, VerSe Innovation Juzer Tambawalla, Director - Products & Marketing, Franklin Templeton India Resha Jain, Vice President, Content Marketing, SUGAR Cosmetics Roshni Das, Regional Marketing Director – Asia Pacific and Japan, Sales and Marketing Group, Intel Technology Private Limited. Session Chair- Anita Kotwani, CEO, Carat |
| 7.10pm to 7.20pm | Conversational Advertisements - A new way of Audience Engagement | Srinivas B Vijayaraghavan, VP Marketing, Gupshup |