Rohit

November2024 Mumbai

About Us

Power of Brand And Purpose-Driven Campaigns

In today's ever-changing industry, companies are no longer solely focused on their offerings; they are now oriented around narratives, beliefs, and objectives. Purpose-driven campaigns can connect with customers on a deeper level, fostering loyalty and driving significant transformation. This theme explores how firms can harness their mission to create impactful campaigns that resonate with customers, inspire communities, and propel business success.

Key Conversation Points

How can brands innovate with purpose to stay relevant in a rapidly changing market?

How does brand purpose influence consumer purchasing decisions?

How does purpose-driven branding enhance consumer loyalty and trust?

How evolving societal issues and consumer expectations will shape the future of brand purpose.

How digital platforms and social media are being used to communicate and amplify a brand’s purpose.

How modern consumers prioritize brands that stand for something beyond profit.

How companies are embedding purpose into their core business strategies and operations

Speakers

Anish Gangar

Anish Gangar

AVP & Product Marketing Head – Cloud

Francis Rodrigues

Francis Rodrigues

SVP - E-Commerce & Digital Marketing

Harshil Karia

Harshil Karia

Founder

Priyanka Shah

Priyanka Shah

Head of Digital Marketing

Rohit Menon

Rohit Menon

Sr. Vice President Digital Business: Head Contact Centre, Digital Bancassurance & Digital Alliances

Ruta Aniruddha Patel

Ruta Aniruddha Patel

Head - Brand Marketing

Sayantani Das

Sayantani Das

Marketing Head

Saugata Bagchi

Saugata Bagchi

Global Head Digital, Content and Experiential Marketing

Showmik Choudhury

Showmik Choudhury

Vice President | Digital Strategy |Digital Analytics | Growth Marketing

Supriya Gosh

Supriya Gosh

Vice President & Head – Brand Marketing & PR

Thomas Varghese

Thomas Varghese

The Advisor to the Chairman for select Business Review Councils