September 2024 Mumbai

About Us

Power of Brand And Purpose-Driven Campaigns

In today's ever-changing industry, companies are no longer solely focused on their offerings; they are now oriented around narratives, beliefs, and objectives. Purpose-driven campaigns can connect with customers on a deeper level, fostering loyalty and driving significant transformation. This theme explores how firms can harness their mission to create impactful campaigns that resonate with customers, inspire communities, and propel business success.

Key Conversation Points

How can brands innovate with purpose to stay relevant in a rapidly changing market?
How does brand purpose influence consumer purchasing decisions?
How does purpose-driven branding enhance consumer loyalty and trust?
How evolving societal issues and consumer expectations will shape the future of brand purpose.
How digital platforms and social media are being used to communicate and amplify a brand’s purpose.
How modern consumers prioritize brands that stand for something beyond profit.
How companies are embedding purpose into their core business strategies and operations

Speakers

Anish Gangar
Anish Gangar
Head – Product Marketing
Saugata Bagchi
Saugata Bagchi
Global Head Digital, Content and Experiential Marketing

For more details, please write to

Vivek Nath | vivek.nath@exchange4media.com | +91 8169031866