e4m D2C Revolution Summit 2022

19^th July, New Delhi

Theme: Marketing of D2C Brands & Expanding the D2C universe

AGENDA

THEME: Marketing of D2C Brands & Expanding the D2C universe
D2C is not just an industry, it is a movement!!

- All timings are IST
9:00 am	*Registration*
11:30 am	*Welcome Address* Dr. Annurag Batra Chairman & Editor-In-Chief, BW Founder, exchange4media Nawal Ahuja Co-Founder, exchange4media
11:25 am- 12:00 pm	*BREW IT LIKE D2Cs* What goes best with a cup of coffee? The consumers? From cafes to cup of coffee at homes, explain your journeys. How important is the role of social media in meeting the right TG? Does instagramable recipe work? Rapid fire over a cup of coffee
12:10 pm - 12:45 pm	*FAME & FAMOUS: A TRYST BETWEEN CELEBS AND D2C BRANDS* The importance of celebrity engagement for D2C brands Does celeb engagement help in reducing the marketing cost with right adverting? Factors to factor while signing up with a celeb for endorsing or investing in your brand Acquiring & Retaining customers via celeb endorsement Cutting through the clutter and expanding the ethos of the brand
12:55 pm - 1:10 pm	How a great post-purchase experience can help in building a profitable D2C Business?
01:15 pm - 01:50 pm	DECODING THE SPEEDING TRENDS AND WHAT DOES THE FUTURE BEHOLDS FOR THE D2C INDUSTRY What are the 5 top trends of the D2C Segment Will the consumers change their mindset and consumption patterns when it comes to D2C brands? Consumer is the center of all decisions, agree or disagree? How brands are creating experiences and expanding their distribution through physical and non-physical channels? The importance of finding the right brand story, cracking the sales channels that work and bring customers back for more
1:55 pm – 2:40 pm	Lunch
2:45 pm – 03:00 pm	The rise of D2C Brands: The crucial role Of Ecommerce & Omni-channel
03:00 pm - 3:40 pm	*HOW TO BUILD A 100 CRORE+ D2C BRAND?* Share your journey from a seed to a 100 crore D2C Brand Secrets of Building a successful 100 crore+ D2C Brands Parameters that define success Setting benchmarks of consistency in customer service excellence Importance of adding value to those businesses that go beyond their set roles to serve their customers reaching them directly What are your retention strategies and do subscriptions work for the D2C brands in India?
3:45 pm - 4:20 pm	*THE INVESTORS ROUNDTABLE* What are the top 5 Factors that grasps the investors’ attention? Legacy Vs Digital-First brands: Dilemma or an easy choice? From investing in to acquiring of the D2C brands. The factors that invoke the investors’ decision The relation of investors with their portfolios beyond monies D2C Brands & Consumers Alike?: The investors’ take
4:25 pm - 4:55 pm	THE D2C TYCOONS: YOU INSPIRE THE D2C MOVEMENT!!
5 pm	Coffee Break
6 pm	Awards

For Other Details

Ankit Sharma | +91 8527722626 | ankit.sharma@exchange4media.com

Shantanu Singh | +91 7905730411 | shantanu.singh@exchange4media.com

For Sponsorship Opportunities, Please Contact

Ekta Sood (Regional Account Director - North) | ekta.sood@exchange4media.com | +91 9873089929

Abhishek Bose – (Regional Account Director - West) | abhishek.bose@exchange4media.com | +91 9833541322