Caratlane’s Gurukeerthi Gurunathan takes home e4m D2C Entrepreneur of the Year title

Gurukeerthi Gurunathan, Co-Founder & CPTO, Caratlane, has been honoured for his exemplary work at the recently held e4m D2C Awards 5.0

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Gurukeerthi Gurunathan, Co-Founder & CPTO, Caratlane, was honoured at the recently held e4m D2C Awards 5.0 for his outstanding work. The fifth edition of the awards was held on September 10 in Gurugram.

Gurukeerthi Gurunathan, Co-founder and Chief Product & Technology Officer of CaratLane - A TATA Product, is a consumer technology veteran and business leader with more than 25 years of experience in the digital space, having worked in the silicon valley of India and USA. At CaratLane, Guru is responsible for developing all the technology touch points to grow it as India's first and largest Digital native omnichannel jewellery brand.

The e4m D2C Awards aim to honour innovative strategies, visionary campaigns and groundbreaking initiatives that have shaped the evolving direct-to-consumer ecosystem. The dazzling awards night recognised brands, marketers and campaigns that have delivered impactful work and contributed to the growth of the D2C ecosystem in India.

This year, the Grand Jury included a distinguished panel of industry leaders, professionals and eminent personalities from the advertising, marketing and media sectors. Each jury member brought valuable expertise, deep industry knowledge and a diverse perspective to the evaluation process.