Mivi's Midhula Devabhaktuni bags e4m D2C Entrepreneur of the Year award at e4m D2C Awards 5.0
Midhula Devabhaktuni, Co-Founder & CMO, Mivi, has been honoured for her outstanding work at the recently held e4m D2C Awards 5.0
Midhula Devabhaktuni, Co-Founder & CMO, Mivi, was honoured at the recently held e4m D2C Awards 5.0 for her outstanding work. The fifth edition of the awards was held on September 10 in Gurugram.
Midhula Devabhaktuni is the Co-founder and Chief Marketing Officer of Mivi, a homegrown consumer-tech company spanning audio, AI-enabled devices, and smartphones. Since co-founding the company, she has played a defining role in building Mivi’s consumer-first brand and advancing its Made-in-India growth journey. Under her brand leadership, Mivi has expanded into AI-led innovation with Mivi AI Buds.
The e4m D2C Awards aim to honour innovative strategies, visionary campaigns and groundbreaking initiatives that have shaped the evolving direct-to-consumer ecosystem. The dazzling awards night recognised brands, marketers and campaigns that have delivered impactful work and contributed to the growth of the D2C ecosystem in India.
This year, the Grand Jury included a distinguished panel of industry leaders, professionals and eminent personalities from the advertising, marketing and media sectors. Each jury member brought valuable expertise, deep industry knowledge and a diverse perspective to the evaluation process.