Winners Corner

Underneat’s Vimarsh Razdan takes home e4m D2C Entrepreneur of the Year title

Vimarsh Razdan, Co-Founder & CEO, Underneat, has been honoured for his exemplary work at the recently held e4m D2C Awards 5.0


Vimarsh Razdan, Co-Founder & CEO, Underneat, was honoured at the recently held e4m D2C Awards 5.0 for his outstanding work. The fifth edition of the awards was held on September 10 in Gurugram.

Vimarsh Razdan is the Co-founder & CEO at Underneat. Vimarsh has built his career at the intersection of brand building, digital strategy, and consumer engagement. He has previously worked with leading organizations across marketing and communications, gaining extensive experience in crafting impactful brand narratives for global brands like Marks & Spencer, Gap, Calvin Klein, and Ralph Lauren across the US, UK, Germany, and Japan. At Underneat, he is focused on building a brand that listens, innovates, and creates solution-oriented essentials designed around the everyday needs of women.

The e4m D2C Awards aim to honour innovative strategies, visionary campaigns and groundbreaking initiatives that have shaped the evolving direct-to-consumer ecosystem. The dazzling awards night recognised brands, marketers and campaigns that have delivered impactful work and contributed to the growth of the D2C ecosystem in India.

This year, the Grand Jury included a distinguished panel of industry leaders, professionals and eminent personalities from the advertising, marketing and media sectors. Each jury member brought valuable expertise, deep industry knowledge and a diverse perspective to the evaluation process.

Tags Underneat Vimarsh Razdan e4m D2C Entrepreneur of the Year e4m D2C Awards 5.0 e4m D2C Awards