In the streaming era, OTT platforms have brought a paradigm shift in the world of Video & Audio consumption. The last two years have in many ways been an eye-opener for the digital entertainment industry, showing the domestic consumer’s insatiable appetite for all kinds of content, much of which remained unfulfilled by mainstream cinema or broadcast channels, till the advent of On Demand Video & Audio platforms. Since then, there has been no looking back. To meet the consumer demand, a slew of platforms have spawned and with them new windows of opportunity have opened.
At the conference we explore trends and challenges that are impacting this Video & Audio streaming space and the opportunities that lie ahead. It is a one-stop congregation for content creators, video platforms, leading brands and advertisers. The full-day conference bringing top minds in the business together is a deep dive into the eco system that will help you thrive in this increasingly competitive market.
E4m PLAY 2021 will Honour excellence in On Demand Video & Audio Content From content studios to advertising agencies to production houses and brands, e4m PLAY 2021 Awards seek to recognize the best.
Awarded to best Spiritual / Motivational Show / Content on Web / OTT Platform
Awarded to best Educational / Tutorial Show / Content on Web / OTT Platform
Awarded to best Science Fiction Show / Content on Web / OTT Platform
Awarded to best Travel Show / Content on Web / OTT Platform
Awarded to best Food / Lifestyle Show / Content on Web / OTT Platform
Awarded to best Health & Fitness Show / Content on Web / OTT Platform
Awarded to best Kids / Animated Kids Show / Content on Web / OTT Platform
Awarded to best Talk Show on Web / OTT Platform
Awarded to best Comic Show / Content on Web / OTT Platform
Awarded to best Thriller Show / Content on Web / OTT Platform
Awarded to best Devotional Show / Content on Web / OTT Platform
Awarded to best Drama Show / Content on Web / OTT Platform
This category recognizes seamless yet memorable integration of a brand in a web series or a single video (Hindi / Regional). Focus will be on creativity & innovation in communication while achieving the objective.
This category recognizes seamless yet memorable integration of a brand in a web series or a single video (English ). Focus will be on creativity & innovation in communication while achieving the objective.
This category recognizes the most effective and innovative integrated marketing campaign done for the promotion of a web original. ( Use of two or more media )
This category recognizes the most effective and innovative digital marketing campaign done for the promotion of a web original.
This category recognizes the most effective and innovative marketing campaign done to promote the launch of a web original
This category recognizes the most effective and innovative marketing campaign done for the release & promotion of a film/movie on OTT
This category seeks to recognize the most effective and innovative marketing campaign done by an OTT platform to promote itself ( Content & Customer Acquisition )
This category recognises a marketing campaign promoting a brand, product or service which led to desired measurable sales or engagement results
This category recognises the best use of an influencer by a brand to create maximum buzz to drive sales or engagement results
This category recognises the best use of audio across channels that led to an increase in sales & engagement
This category recognizes any video content (single/series) created to promote a brand/product or service on a social media / digital platform
This category recognizes the best use of technology for creating and promoting video content (single/series) for brand/product or service on any digital platform/s
This category recognizes the most innovative use of Memes & Emoji's promote a brand/product or service.
This category recognizes the best use of gamification to promote a brand/product or service.
This category recognizes any video content (single/series) created to promote a brand/product or service on the Brand Owned Channel
This category recognizes the best integration of OTT with TV
This category recognizes the promo / trailer / teaser used for the promotion of a web show.
This category recognizes any video content (single/series) created to promote a brand/product/service on digital platform/s
This category recognizes the best series on Web / OTT platform in English or any other International Language basis its originality, creativity, innovation, story and popularity of the series
This category recognizes the best series on Web / OTT platform in Hindi basis its originality, creativity, innovation, story and popularity of the series
This category recognizes the best series on Web / OTT platform in any Regional Language basis its originality, creativity, innovation, story and popularity of the series
This category recognizes an OTT platform which is most popular for its content among the viewers.
This category recognizes an OTT platform that is most popular for its regional content among the viewers.
This award recognizes non-traditional entertainment platforms that have entered into the content streaming space
This category recognizes a Video OTT/ web platform for best UI/UX, ease of usage, and technology.
This category recognizes branded content on all audio platforms including streaming platforms, podcasts, or program sponsorship.
This category recognizes the best platform for live streaming. This could include sports, news, or any other live streaming/broadcasting.
This award recognizes the best music streaming platform
This category recognizes an online video that has organically gone viral.
This category recognises a video / audio OTT platform which is used by consumers for storytelling.
This category recognizes the work of a production company / Content Studio that has produced the most significant web content with creative storytelling, technical and cinematography skills to narrate a story
This award recognizes innovation in technology. This could be a new product launch, a marketing innovation leveraging technology, or a new subscription model or technology for improved viewing quality
This category recognizes the best content studio owned by a brand for creating its own brand films and digital video / audio content
This category recognizes the best content studio for creating brand films and digital video / audio content
This category recognizes a channel partner ( Telecom Service Provider / Handset Player ) which has been able to provide the best video distribution platform
This category recognises a video OTT Platform's efforts in increasing the reach and consumption of its content across various channels.
The category recognizes an Artist / Channel with the best music video on digital platforms
This category recognizes the best performance in a Hindi/English/Regional Web Series (Male)
This category recognizes the best performance in a Hindi/English/Regional Web Series (Female)
This category recognizes the best performance by an Actor in a Negative role in a Hindi / English/Regional Web Series (Male / Female)
This category recognizes the best performance by an Actor in a Comic role in a Hindi/English/Regional Web Series (Male / Female)
This category recognizes the best by an Actor in a Supporting role in a Hindi/English/Regional Web Series (Male / Female)
This category recognizes the best Couple / Jodi in a Hindi/English/Regional Web Series (Male / Female)
This category recognizes the performance by a child actor in a Hindi/English/Regional Web Series
This category recognizes the best debut performance in a Hindi/English/Regional Web Series (Male/Female)