Shortlist

A. PROGRAMMATIC MARKETING
Best First-Party Data Strategy by a Marketer
Campaign Title Brand Name| Entrant
Digital Transformation: The Godrej Way Godrej (GCPL)|InMobi
 Best Omnichannel Marketing Strategy powered by Trade Desk
Nurturing Bollywood Badshahs In Every Lane MX TakaTak in Association with Affle's MAAS Platform & GroupM
It's Time To Win It All Games24x7 (RummyCircle) In Association With Affle's MAAS Platform
Orbit Sugar Free Chewing Gum Mars- orbit|Xaxis
 Best Use of AI
Jameson branding with mirrors Jameson|Silveredge technologies pvt Ltd
 Best Effective/Measurable Campaign
Noise ColorFit Ultra Smart Watch Launch with Amazon Ads Noise|Amazon Ads
Samsung Galaxy S22 Smartphone Launch with Amazon Ads Samsung|Amazon Ads
Bata Hush Puppies Digital campaign Bata|MiQ Digital
Best Mobile Campaign
Flipkart Big Savings Days Flipkart|mCanvas
Buy Bitcoin From Just Rs 100 CoinSwitch Kuber|Social Donut
Khel Takatak by Mx Takatak Mx Takatak via Group M with Xapads' Xerxes Platform
 Best Creative Campaign
Asian Paints Rich Media Campaign Asian Paints Via Madison with Xapads' Xerxes Platform
 Best Innovative Marketing Campaign
Nurturing Bollywood Badshahs In Every Lane MX TakaTak in Association with Affle's MAAS Platform & GroupM
Cadbury Dairy Milk Silk Valentine’s Day 2022 multi-sensory campaign with Amazon Ads Mondelez International – Cadbury Dairy Milk Silk|Amazon Ads
 Best New Product Launch campaign
Noise ColorFit Ultra Smart Watch Launch with Amazon Ads Noise|Amazon Ads
Launch and Amplification of MX Takatak Lite Mx Takatak Lite via Group M with Xapads' Xerxes Platform
 Best Branding Campaign
Olx Autos Brand Campaign Olx Autos|DWAO
Digital Transformation: The Godrej Way Godrej (GCPL)|InMobi
 Most Effective Brand Experience
Listerine Ace Display August 2022 Listerine|Interactive Avenues - A Reprise Network Company
B. AGENCY & PUBLISHER
Best Display Ad Campaign
Urban Company - CPI Campaign Urban Company with Xapads' Xerxes Platform
 Best Mobile Ad Campaign
Making Bharat Hit A Six Games24x7 (My11Circle) in Association with Affle's MAAS Platform
Urban Company - CPI Campaign Urban Company with Xapads' Xerxes Platform
Mobile Ad Campaign MX Player with Xapads' Xerxes Platform
Best Video Ad Campaign
Asian Paints Rich Media Campaign Asian Paints Via Madison with Xapads' Xerxes Platform
upGrad MBA Campaign UPGRAD EDUCATION PRIVATE LIMITED|Xaxis
 Best Connected TV/OTT Ad Campaign
Discovery+, Connecting the disconnected worlds of TV & Mobile Discovery + (Discovery Inc.), in Association with Affle's mediasmart platform and Merkle Sokrati
Bombay Shaving Company Impact launch campaigns with Amazon Fire TV Bombay Shaving Company|Amazon Ads
Scaler leverages VDO.AI's CTV Advertising to boost engagement and increase user interaction VDO.AI - Scaler|VDO.AI
 Best Native Ad Campaign
Philips HL7777 mixer grinder launch with Amazon Ads Philips Domestic appliances|Amazon Ads
 Best Digital Audio Ad Campaign
Cadbury Dairy Milk Silk Valentine’s Day 2022 multi-sensory campaign with Amazon Ads Mondelez International – Cadbury Dairy Milk Silk|Amazon Ads
Wipro Lighting Alexa IPL'21 campaign with Amazon Ads Wipro Lighting|Amazon Ads
Best Paid Search Ad Campaign
Kent RO Systems engagement campaign with Amazon Ads Kent|Amazon Ads
Wonderchef Nutri-blend Diwali'21 campaign with Amazon Ads Wonderchef|Amazon Ads
 Best Programmatic Out-Of-Home Activation
NEXA Baleno – Tech Goes Bold pDOOH campaign NEXA - Maruti Suzuki India Limited|Lemma
Boosting outdoor ads "Immunity" for Dabur with programmatic DOOH Dabur|Lemma
HSBC Homecoming campaign HSBC|Lemma
 Best Use of Data by an Agency
Redefining iQOO's media strategy with Amazon Marketing Cloud iQOO Smartphones|Amazon Ads
Best Use of Technology by an Agency
Redefining iQOO's media strategy with Amazon Marketing Cloud iQOO Smartphones|Amazon Ads
Huggies Diapers Full Funnel campaign with Amazon Ads Huggies|Amazon Ads
 Best Digital Campaign
Cadbury Dairy Milk Silk Valentine’s Day 2022 multi-sensory campaign with Amazon Ads Mondelez International – Cadbury Dairy Milk Silk|Amazon Ads
Urban Company - CPI Campaign Urban Company with Xapads' Xerxes Platform
Rummytime - Cost Per Install RummyTime with Xapads' Xerxes Platform
 Best Omni-Channel Campaign
Nurturing Bollywood Badshahs In Every Lane MX TakaTak in Association with Affle's MAAS Platform & GroupM
7-minutes Express Pick-up KFC, in association with Affle's mediasmart platform & Blink Digital
 Best Cross Platform Campaign
It's Time To Win It All Games24x7 (RummyCircle) In Association With Affle's MAAS Platform
Making Bharat Hit A Six Games24x7 (My11Circle) in Association with Affle's MAAS Platform
Discovery+, Connecting the disconnected worlds of TV & Mobile Discovery + (Discovery Inc.), in Association with Affle's mediasmart platform and Merkle Sokrati
C. STELLAR AWARDS
Most Effective Programmatic Media Partnership
Digital Transformation: The Godrej Way Godrej (GCPL)|InMobi
Discovery+, Connecting the disconnected worlds of TV & Mobile Discovery inc (Discovery +), in Association with Affle's mediasmart platform and Merkle Sokrati
Zee 5 Regional campaign Zee 5 via Publicis Groupe with Xapads' Xerxes Platform
MX Player Dynamic creative Optimization MX Player|MiQ Digital