AGENDA

INDIA BRAND CONCLAVE VIRTUAL EDITION - 5TH EDITION WEDNESDAY, DECEMBER 15, 2021 TENTATIVE AGENDA THEME: BRANDS: CAPITALIZING ON CHANGE
2: 00 p.m. – 2: 15 p.m.	Welcome Address	Dr. Annurag Batra, Chairman and Editor-in-Chief, BW Businessworld and exchange4media
2:15 p.m. – 2:45 p.m.	Special Address Need Of The Hour: Capitalizing On Consumer Insights	Gulbahar Taurani, MD & CEO, Philips Domestic Appliances, India Subcontinent
2:45 p.m. – 3:20 p.m.	Keynote Address Pioneering The Retail Revolution In India’s Heartland	Lalit Agarwal, Founder & MD, V-Mart Retail Session Chair: Dr. Annurag Batra, Chairman and Editor-in-Chief, BW Businessworld and exchange4media
3:20 p.m. - 4:15 p.m.	Panel Discussion: Has Marketing Changed from ‘Knowing your Customer’ to ‘Knowing your Customer Segment’?	Deepti Sampat, Vice President Marketing & Ancillary, Vistara Kunal Bhardwaj, Senior Director - Marketing, UpStox Maninder Bali, Head of Brand Marketing, Vedantu Rohit Dosi, Director - MSA Business, InMobi Vishal Sharma, Head of Marketing, Sleepwell Session Chair: Preetha Athrey, Head – Marketing, Twitter India
4:15 p.m.– 4:35 p.m.	Speaker Session Augmented Reality - The New Business Reality'	Prasanna Raman, Business Expansion Lead, Snapchat India
4:35 p.m. – 4:55 p.m.	Speaker Session Better Customer Experience: A Game Changer For Companies	Dhruv Dhanraj Bahl, Chief Operating Officer, BharatPe
4:55 p.m. – 5:15 p.m.	Speaker Session Finding Constancy in Variability	Kapil Pillai, Regional Marketing Director, South Asia - Hygiene, Reckitt
5:15p.m. – 5:35 p.m.	Speaker Session How Co-Marketing Can Help Build Brand Equity	Sameer Seth, Director, Marketing-India, Dolby Laboratories
5:35 p.m. –6:30 p.m.	Panel Discussion Is Brand Loyalty Eroding?	Rahul Gandhi, CMO, iD Fresh Foods Pradnya Popade, Head - Marketing Communications, Samsonite South Asia Ram Suresh Akella, Executive Director – Marketing, Maruti Suzuki India Limited Dr. Ipsita Chatterjee, Head - Innovation Development & Brand Strategy, Lotus Herbals Ruchika Gupta, CMO, Luminous Power Technologies Siddharth Dabhade, Managing Director - India & SAARC, MiQ Session Chair: Prasad Shejale, Founder & CEO, Logicserve Digital
6:30 p.m. –6: 50: p.m.	Speaker Session Caratlane's Omnichannel Journey Of Helping Customers Express Their Emotions	Avnish Anand, Co-founder & COO, CaratLane
6:50 p.m. – 7:10 p.m.	Speaker Session How An Agile & Adaptable Mindset Aided Kotak Mahindra to Remain on Top Of Consumers' Minds	Karthi Marshan, President & Chief Marketing Officer, Kotak Mahindra Group
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