CASE STUDY
A4. Best Use of Web Based Games
Categories Name : Web
Sub-Category : Best Use of Web Based Games
Entry Name (Campaign) : Bingo Cricket Promo
Results
The campaign was a success amongst the viewers, delivering over 7.7 mn impressions and 164k engagements, and over 1.7k clicks on the interactive game. The experience was quite popular among the TG and helped improve the brand recall uplift for Bingo.