SHORTLIST

WEB
A1. Best Banners -Single/ Campaign, Rich Media with or without video
Campaign Title Brand Name Entrant Company Name
Unwrapping the Challenge with a Sweet Solution Mother Dairy Fruit & Vegetable Wavemaker India
AndarSeSundar JKC WallMaxX Social Cloud
"Start Kar Ke Dekho" UPSTOX Mindshare
How UltraTech contextually established the campaign messaging of Chance Na Lo UltraTech Cement Mindshare
L'Oréal Professionnel Serie Expert DCO Launch L'Oréal Professionnel Wavemaker India
Star Sports India - vivo Pro Kabaddi League 2021 Star Sports India STAR INDIA
The Invincible Drunk Driver Challenge Display campaign Kotak General Insurance Fulcro
Bringing India Back on Track Domex Mindshare
A2. Best Benchmark Content / Branded Content
Campaign Title Brand Name Entrant Company Name
JAB RANA BAN GAYA ZOMATO FAN NO.1 Zomato India Mindshare
Message Privately WhatsApp Mindshare
Livon x Femina Content Association Livon Madison Media
Dell Youniverse Creators Dell Technologies Mediacom Communications
Jam the Scam 2021 Truecaller International LLP Wirality Media
Where The Heart Is - Season 4 Asian Paints Madison Media
Reimagine Passion in Singapore with National Geographic Singapore Tourism Board  
Making India more Generous with Million Thank You Cadbury Dairy Milk Wavemaker India
You Got Chef'd - season 3 Dewar's Only Much Louder Entertainment
Amazon Fashion Up Amazon Fashion Interactive Avenues- A Reprise Network company
A3. Best Website/ Microsite
Campaign Title Brand Name Entrant Company Name
Tata Motors Intellisite - Ai driven dynamic personalization at scale Tata Motors Fulcro
Deepika Padukone Website Deepika Padukone HEPTA
The Invincible drunk driver challenge website Kotak General Insurance Fulcro
Elections With NDTV NDTV Convergence  
Best Website - The Quint The Quint  
Cadbury Desserts Corner - how a mega CPG Brand became a content creator Cadbury Desserts Corner Wavemaker India
Corporate Website Triveni Engineering & Industries  
ABP Live Sehatmand Bharat ABP Live ABP Network
Zodiac Adapts to the New Normal with A New & Improved Zodiac 2.0 Ecommerce Website Zodiac clothing Interactive Avenues - A Reprise Network Company
Labhlitis Messiah ZEE Biskope ZEE Entertainment Enterprises
A4. Best Use of Web Based Games
Campaign Title Brand Name Entrant Company Name
Perk - Take It Light CADBURY PERK Wavemaker India
Panasonic Building Blocks Panasonic WATConsult
Chupa Chups Gaming Studio Chupa Chups Wavemaker India
The Invincible Drunk Driver Challenge Mobile Game Kotak General Insurance Fulcro
Intriguing GenZ in Live Stream for MX Player MX Player GroupM-Neo Media World
Bingo Cricket Promo ITC Bingo Wavemaker India
ABP LIVE Games Masti ABP Live ABP Network
A5. Best Campaign- Online Advertising and Digital Direct Response
Campaign Title Brand Name Entrant Company Name
UPI Chalega – Building the world's largest digital payments ecosystem UPI Fulcro
Bijli Gul Luminous India Luminous Power Technologies
Leave Behind no Waste - #LBnW ACC  
Leveraging Near Me! Asian Paints Royale Teflon Madison Media
Amazon Chatroom Amazon India Interactive Avenues- A Reprise Network company
TATA PUNCHATHON Tata Motors WATConsult
One Game Doesn't Fit All Chupa Chups Wavemaker India
The Trust of India The Times of India Wunderman Thompson
ABP LIVE PREDICT & WIN ABP Live ABP Network
A6. Best Use of Web Film in a Campaign
Campaign Title Brand Name Entrant Company Name
Money Heist Season 5 Launch - Jaldi Aao Anthem Netflix Wavemaker India
HP Diwali: DIYE DE DIYA JALAO HP India HP India Sales
Kamariya Kare Hip Hop Animation Video ZEE Biskope ZEE Entertainment Enterprises
Cadbury Silk Little Things Cadbury Dairy Milk Silk Wavemaker India
Chhota Bheem - Adventures in Singapore Singapore Tourism Board  
ŠKODA Sonic Roots ŠKODA Auto PHD Media
Amazon Fashion Balcony Buddies Amazon India Interactive Avenues- A Reprise Network company
Garnier Men - Driving into Pop culture with content excellence Garnier Men Wavemaker & Schbang
A7. Best Short Form Video
Campaign Title Brand Name Entrant Company Name
Cadbury Dairy Milk - #GoodLuckGirls Cadbury Dairy Milk Wavemaker India
In The Making Instagram Mindshare
Ranveer Singh Calling for The Big Picture Colors Hindi Team Viacom, GroupM
How "Swag Wali Pepsi" campaign became instant hit amongst youngsters Pepsi Mindshare
Fight For What's Right TVS Raider Kinnect
#EEELIKEALIA VICCO Madison Media
When YRM said "Badi Garmi Hai" in pipping hot summers Pepsi Mindshare
UltraTech Cement - Baat Ghar Ki UltraTech Cement Mindshare
DishTV - Army Day DishTV India  
MOBILE and TABLETS
B1. Best Use of WAP /Html/ other sites for Mobiles and Best App Developed- Products / Services / Corporate / Social/ Films / TV Shows / Entertainment/ Lifestyle / Gaming etc.
Campaign Title Brand Name Entrant Company Name
Mintgenie Mintgenie HT Labs
Cadbury Gems Big Birthday Party Cadbury Gems Wavemaker India
Chupa Chups Gaming Studio Chupa Chups Wavemaker India
The All-New Nippon India Mutual Fund Investor App Nippon India Mutual Fund Nippon Life India Asset Management
The Invincible drunk driver challenge mobile website Kotak General Insurance Fulcro
Slurrp Slurrp HT Labs
OTTplay OTTplay HT Labs
Aashirvaad Multigrain Atta - Adding Plus Custom Microsite Campaign Aashirvaad Atta with Multigrain Wavemaker India
Aashirvaad (SRC)- Personalization of landing page - Addng Plus Aashirvaad SRC Atta Wavemaker India
B2. Best Innovation in Mobile Marketing
Campaign Title Brand Name Entrant Company Name
Making Bharat Hit A Six Games24x7(My11Circle) Games24x7(My11Circle) in Association with Affle's MAAS platform
Bijli Gul Luminous India Luminous Power Technologies
Disinfection Alert System Domex Mindshare
Digital Transformation : The Godrej Way Godrej Consumer Products InMobi
Smart Tyre - Tyre with a Brain JK Tyre  
#TheGreatestHack   FoxyMoron Digital Marketing
JioEngage Campaign Jio  
Oreo World Cookie day Oreo Vserv
Amazon Chatroom Amazon India Interactive Avenues- A Reprise Network company
Hyundai i20 N Line Campaign Hyundai i20 N-Line Series Vserv
Anmol Rakshak Zee Anmol, Zee Entertainment Enterprises  
B3. Best Campaign- Use of Mobile and Mobile Monetization
Campaign Title Brand Name Entrant Company Name
Noise ColorFit Ultra Smartwatch Launch-Amazon Ads Noise Amazon Ads
Disinfection Alert System Domex Mindshare
5 Star - Do Nothing Cadbury 5 Star Wavemaker India
Bijli Gul Luminous India Luminous Power Technologies
Fevicol changes unnis bees behavior Fevicol Madison Media
Samsung Galaxy S22 Smartphone Launch_Amazon Ads Samsung Galaxy Smartphones Amazon Ads
SUGAR RUSH Myntra Brand Solutions Myntra Designs
Dell - Empowering SMBs in India Dell Technologies Mediacom Communications
Anmol Jodha Pratiyogita Zee Anmol, Zee Entertainment Enterprises  
PEETAJI SANG SELFIE Zee Anmol, Zee Entertainment Enterprises  
B4. Best Use of Mobile – Customer Engagement
Campaign Title Brand Name Entrant Company Name
Bijli Gul Luminous India Luminous Power Technologies
#SayItWithOreo OREO Bobble AI
Philips HL7777 Mixer grinder Launch Amplification on Amazon Philips Domestic Appliances Philips & Amazon Ads
Not Just A Cadbury Ad Cadbury Celebrations Wavemaker India
When Pepsi made nation sing "Bela Chalo" through Money Heist Pepsi Mindshare
Aanandam Aarambam - Happiness starts with Bru BRU Mindshare
5 Star - Do Nothing Cadbury 5 Star Wavemaker India
Unlocking confectionery potential in young adults – Chupa Chups Chupa Chups Perfetti Van Melle
Disinfection Alert System Domex Mindshare
B5. Best Multi Mobile Channel Campaign
Campaign Title Brand Name Entrant Company Name
LA-LA-LAKME on Myntra Myntra Brand Solutions Myntra Designs
Mission - Reaching 1 Billion Indians UltraTech Cement Mindshare
Jam the Scam 2021 Truecaller International LLP Wirality Media
Rajasthan Royals - CRM Game on with 12 years of fan data Rajasthan Royals Interactive Avenues - A Reprise Network Company
5 Star - Do Nothing Cadbury 5 Star Wavemaker India
Asli seal M-Seal M-Seal Madison Media
Disney IPL Campaign Jio  
Kamariya Kare Hip Hop Season 2 ZEE Biskope ZEE Entertainment Enterprises
B6. Best Use of Mobile to Drive Sales
Campaign Title Brand Name Entrant Company Name
Making protein a routine during the lockdown Horlicks Protein Plus Mindshare
Noise ColorFit Ultra Smartwatch Launch-Amazon Ads Noise Amazon Ads
#TheGreatestHack FoxyMoron Digital Marketing
Samsung Galaxy S22 Smartphone Launch_Amazon Ads Samsung Galaxy Smartphones Amazon Ads
Huggies Diapers Full Funnel-Amazon Ads campaign Huggies Amazon Ads
Flipkart Ads: Peter England Peter England Flipkart Internet
Amazon Chatroom Amazon India Interactive Avenues- A Reprise Network company
Proximity targeting with Nicotex Fruit Burst & Ultra Mint Nicotex Madison Media
Subah Ka Nashta Mother Dairy Fruit & Vegetable Wavemaker India
Rural – Just A Call Away Renault India OMD
B7. Cross Mobile Integration
Campaign Title Brand Name Entrant Company Name
Leveraging Near Me! Asian Paints Royale Teflon Madison Media
Aanandam Aarambam - Happiness starts with Bru BRU Mindshare
Baat Ghar Ki UltraTech Cement Mindshare
SOCIAL MEDIA
C1. Best Use of Social Networks/ Social Media
Campaign Title Brand Name Entrant Company Name
Love Runs Deep Instagram Mindshare
Money Heist Season 5 Launch – #JaldiAao and #IndiaBoleCiao Netflix Wavemaker India
#GameStaminaKa – A movement against Gender Norms in Cricket Boost Mindshare
Venom #ChocolatesMissing Sony Pictures Entertainment India
Cheer4India Sports Authority of India Tattva Creations
PEPSI SAYS, ‘BELLA CIAO’ TO MONEY HEIST Pepsi PepsiCo India
Taana Baana Asian paints Kinnect
Pizza Hut India Momo Mia Influencer Campaign Pizza Hut India Archetype Agency
Whopper #AgainstSensationalism Burger King India  
Bigg Boss OTT Integrated Marketing Campaign Voot, Viacom18 Digital Ventures
C2. Community Engagement / Community Building and Most Effective Social Listening
Campaign Title Brand Name Entrant Company Name
Money Heist Season 5 Launch – #JaldiAao and #IndiaBoleCiao Netflix Wavemaker India
#GameStaminaKa – A movement against Gender Norms in Cricket Boost Mindshare
Kinder Joy: What's Your Kids Way? Kinder Joy Mindshare
Share of Voice 2021 Twitter Marketing India  
Vivel #Workforhome Vivel Brand David
Blackboards for Brighter Dreams Zee Telugu  
#HERSHE 2022 Hershey's Bars Hershey India
Docintosh Docintosh Brandcare Medical Advertising and Consultancy
Rajasthan Royals - CRM Game on with 12 years of fan data Rajasthan Royals Interactive Avenues - A Reprise Network Company
C3. Leveraging Social Media to boost brand ROI and engagement
Campaign Title Brand Name Entrant Company Name
Money Heist Season 5 Launch – #JaldiAao and #IndiaBoleCiao Netflix Wavemaker India
#DatetheWhopper   FoxyMoron Digital Marketing
UPI Chalega – Building the world's largest digital payments ecosystem UPI Fulcro
Kota Factory S2 Launch – Jeetu Bhaiya takes over Quora! Netflix Wavemaker India
Pizza Hut India Momo Mia Influencer Campaign Pizza Hut India Archetype Agency
Chabaatey Raho India Dabur Red Paste Ogilvy
Doritos BoldChoice Doritos PepsiCo India
Minnal Murali Twitter Speed Challenge Netflix Wavemaker India
Kotak Cherry - The world's first brand launched by its competitors Kotak Cherry Fulcro
Independence Day #HTLegacyofTruth Hindustan Times  
Kellogg's Amazing Kreations Kellogg's Kellogg's
C4. Best Use of Topical Posts in a Campaign
Campaign Title Brand Name Entrant Company Name
In The Making Instagram Mindshare
Bharat Ka Apna Biscuit Parle-G Please See Advertising
Cadbury Celebrations - My First Rakhi Cadbury Celebrations Wavemaker India
#Budget2022WithHDFCSec by HDFC securities Ltd & Quantent HDFC securities Ltd. HDFC securities Ltd & Quantent
#MomsOnDuty - How the whole nation revered the warrior in our mothers! Kotak Silk Tonic Worldwide
#DontShowMeYourFace CNN-News18  
Taazi Saas Taazi Soch Center Fresh Wavemaker India
Dabur RED Pongal Campaign Dabur RED Greenroom
ABP Ananda - Seketary Sarbajit ABP Ananda ABP Network
#ColourIsForHoliNotFood Burger King India  
Chellam Sir Vodafone Idea  
C5. Best Use of User Generated Content
Campaign Title Brand Name Entrant Company Name
Yeh Hai Fanta Wali Holi Fanta Interactive Avenues - A Reprise Network Company
Fitness Is Not An Option | cult.fit cultfit
#GameStaminaKa – A movement against Gender Norms in Cricket Boost Mindshare
#CoolestWFHJob Havmor Havmor Ice Creams
Kotak Cherry - The world's first brand launched by its competitors Kotak Cherry Fulcro
INDIA BOLE CIAO TO MONEY HEIST Netflix India The Rabbit Hole
Say yes to the dress India discovery+ Discovery Communications India
Create With Alpenliebe Alpenliebe Wavemaker India
#MyBodyMyCare BodyCare ITW Consulting
Sounds of India MG Motor India Cheil India
SEARCH and PPC CAMPAIGNS
D1. BEST SEO FOR WEBSITE/UNIVERSAL SEARCH RANKING AND SEM STRATEGY
Campaign Title Brand Name Entrant Company Name
Mia by Tanishq and AdLift Mia by Tanishq AdLift
How Infidigit helped Mochi Shoes Achieve a ROAS of 7X in 10 months Mochi Shoes Infidigit Consultants
Organic Discovery Transformation For VijaySales.com​ Vijay Sales Puretech Digital
Fastrack Watch by AdLift Fastrack Watch AdLift
How Infidigit helped boost Spinny's Non Brand Clicks by 225% Spinny Infidigit Consultants
ABP Live - Google Web Stories Expansion Project ABP Live ABP Network
CROMPTON x SCHBANG CROMPTON Crompton Greaves Consumer Electricals Limited
ABP Live - West Bengal Election ABP Live ABP Network
Puretech Digital Scaled Organic Growth for​ HDFC Bank Saving Accounts HDFC Bank Puretech Digital
D2. BEST PPC
Campaign Title Brand Name Entrant Company Name
Myntra expands its customer base with Microsoft-exclusive Audiences with Microsoft Advertising and InMobi Myntra InMobi
Domino’s Vernacular ‘App’etite Domino’s Pizza Hiveminds Innovative Market Solutions
Trell- Best PPC Campaign Trell Shop Hiveminds Innovative Market Solutions
Blue Star Ecommerce Campaign(Amazon + Flipkart) BlueStar Ecommerce Madison Media
Mondelez' Dark Chocolate Scale-up Story on Ecommerce Bournville Wavemaker India
How UltraTech increased brand searches by 200% UltraTech Cement Mindshare
SplashLearn expands reach & drives engagement with Microsoft Advertising and InMobi SplashLearn InMobi
Sunfeast Farmlite - Winning Hearts on Amazon with Taste & Health Sunfeast Farmlite Performics India
How ACT Fibernet sustained the growth post pandemic ACT Fibernet Interactive Avenues - A Reprise Network Company
SPECIAL AWARDS
E1. Best Integrated Media Campaign - Product/ Services
Campaign Title Brand Name Entrant Company Name
Tantir Rong Sunlight Mindshare
Bringing India Back on Track Domex Mindshare
PEPSI SAYS, ‘BELLA CIAO’ TO MONEY HEIST Pepsi PepsiCo India
5 Star - Do Nothing Cadbury 5 Star Wavemaker India
Smart Tyre - Tyre with a Brain JK Tyre JK Tyre & Industries
Succeeding as a beauty essential, not just a toothpaste Colgate Visible white Wavemaker India
Where The Heart Is - Season 4 Asian Paints Madison Media
Aashirvaad Atta Changing Food behaviour of South India Aashirvaad Atta Wavemaker India
ABP Nadu ABP Nadu ABP Network
Say Hello 2021 Mentos CreativeLand Asia
E2. Best Integrated Media Campaign - Corporate
Campaign Title Brand Name Entrant Company Name
Axis Bank Splash Axis Bank ENIL
Castrol Super Mechanic Contest 2021-22 Castrol Mindshare
Moner Thikana Asian Paints Madison Media
iCan, an Adani Group Initiative for a cleaner future Adani Group ENIL
Look Good, Do Good - Garment Exchange Programme Raymond Fabrics & Apparel Madison Media
Movement That Inspires- BI Launch Kia India Innocean Worldwide Communication
E3. Best Integrated Media Campaign - Social Cause
Campaign Title Brand Name Entrant Company Name
Not Just A Cadbury Ad Cadbury Celebrations Wavemaker India
The Compassionate Pad The Woman's Company PLAY
#GameStaminaKa – A movement against Gender Norms in Cricket Boost Mindshare
#Invaluables BBC Media Action BBC Media Action
Gala #WhyJustCleanHome- Tarazu Challenge Gala Brush Mirchi ENIL
Tata Tea Premium Desh ka Kullhad Tata Consumer Products  
Leave Behind no Waste - #LBnW ACC  
Happy Doctor's Day, Really? Manipal Hospitals SocialPanga
Bringing India Back on Track Domex Mindshare
Tu Chinta Mat Kar Maai ZEE Biskope ZEE Entertainment Enterprises
E4. Best Integrated Media Campaign - Films/ TV Shows / News Shows / Events
Campaign Title Brand Name Entrant Company Name
When Pepsi made nation sing "Bela Chalo" through Money Heist Pepsi Mindshare
Chase Your Dreams Bridgestone India Bridgestone India
Safari India - Welcome to the Wild Zee Zest  
Money Heist - Season 5 Launch Netflix Wavemaker India
Castrol Super Mechanic Contest 2021-22 Castrol Mindshare
Netflix - 9 days of Navarasa Netflix Wavemaker India
Ashish Chanchlani's The Loan Scam Amazon miniTV RepIndia- Online Reputation
Look Good, Do Good - Garment Exchange Programme Raymond Fabrics & Apparel Madison Media
YiPPee! Mood Masala ESPL Gaming Integration SUNFEAST YIPPEE NOODLES Wavemaker India
Toto Machayega Halla Zee Cinema Zee Entertainment Enterprises
E5. Most Effective Use of Digital Analytics
Campaign Title Brand Name Entrant Company Name
Customer value maximization using CLTV Cadburygifting.in WaveMaker India
Digital Transformation : The Godrej Way Godrej Consumer Products InMobi
Whats in the Air ? Godrej Air Madison Media
Huggies Diapers Full Funnel-Amazon Ads campaign Huggies Amazon Ads
How UltraTech leveraged multiple mobile channels to establish itself as a Home Building Companion UltraTech Cement Mindshare
iQOO & Amazon Ads : Leveraging Amazon Marketing Cloud to optimize media strategy iQOO Smartphones Amazon Ads
HZ Mighty Hive Dashboard Case Study Jagran New Media Jagran New Media
Blue Star Ecommerce Campaign(Amazon + Flipkart) BlueStar Ecommerce Madison Media
E6. Best Media Campaign – Gender Parity
Campaign Title Brand Name Entrant Company Name
Cadbury Dairy Milk - #GoodLuckGirls Cadbury Dairy Milk Wavemaker India
#HERSHE 2022 Hershey's Bars Hershey India
Fight For What's Right TVS Raider Kinnect
Olay #STEMTheGap Olay Mediacom
Columbia Pacific Communities – #MissSanta Columbia Pacific Communities  
GENDER-NEUTRAL UNIFORM IN KERALA SCHOOLS www.mathrbhumi.com The Mathrubhumi Printing & Publishing Co.
HH Refresh Hindustan Hindustan
E7. Campaign with the Best ROI
Campaign Title Brand Name Entrant Company Name
Not Just A Cadbury Ad Cadbury Celebrations Wavemaker India
Flipkart Ads: Peter England Peter England Flipkart Internet
#GameStaminaKa – A movement against Gender Norms in Cricket Boost Mindshare
Pizza Hut India Momo Mia Influencer Campaign Pizza Hut India Archetype Agency
Unlocking confectionery potential in young adults – Chupa Chups Chupa Chups Perfetti Van Melle
UPI Chalega – Building the world's largest digital payments ecosystem UPI Fulcro
L'Oréal Paris CPAS L'Oréal Paris Wavemaker India
In It To Win It the heart of cricket lovers: Best ROI Campaign Royal Stag Wavemaker India
Hindustan Times Leadership Summit 2022 Hindustan Times  
Tanishq Always on eCommerce Performance Campaign Tanishq Interactive Avenues - A Reprise Network Company
E8. Best Digital Innovation
Campaign Title Brand Name Entrant Company Name
Not Just A Cadbury Ad Cadbury Celebrations Wavemaker India
Bringing India Back on Track Domex Mindshare
How BBC News got more than half a million people to be a part of their campaign BBC World Service  
5 Star - Do Nothing Cadbury 5 Star Wavemaker India
Ranveer Singh Calling for The Big Picture Colors Hindi Team Viacom, GroupM
Leveraging Near Me! Asian Paints Royale Teflon Madison Media
Digital Customer Experience TVS Eurogrip  
Bijli Gul Luminous India Luminous Power Technologies
Myntra X Cornitos Myntra Brand Solutions Myntra Brand Solutions
Digital Transformation : The Godrej Way Godrej Consumer Products InMobi
Labhlitis Messiah ZEE Biskope ZEE Entertainment Enterprises
E9. Most Effective Use of AI, data analytics, machine learning for a Campaign and Business Optimisation
Campaign Title Brand Name Entrant Company Name
Flipkart Ads: Peter England Peter England Flipkart Internet
Xerxes by Xapads Xerxes Xapads Media
Not Just A Cadbury Ad Cadbury Celebrations Wavemaker India
Mother Dairy Rakhe Immunity ka Khayal Mother Dairy Fruit & Vegetable Wavemaker India
Capture Football Lovers Through AI on leading platforms Jameson Wavemaker India
Customer value maximization using CLTV Cadburygifting.in WaveMaker India
Dr. Fixit using Pixis Governance AI Optimizer for efficient scale up Dr. Fixit Madison Media
E10. Best use of AR or VR
Campaign Title Brand Name Entrant Company Name
How BBC News got more than half a million people to be a part of their campaign BBC World Service  
Oreo World Cookie day Oreo Vserv
Experiential Technology to launch the Royal Stag limited edition pack Royal Stag Wavemaker India
Desh Ka Kulhad Tata Tea Premium Tata Consumer Products
Star Sports India - T20 World Cup 2021 AR Filter Star Sports India STAR INDIA
Kill Virus & bacteria with Cofsils Cofsils Cipla Health
Chupa Chups Gaming Studio Chupa Chups Wavemaker India
ŠKODA KUSHAQ –AR Filter Instagram Campaign ŠKODA Auto PHD Media
E11. Best Use of Experiential Tech for Digital & Physical Experiences
Campaign Title Brand Name Entrant Company Name
Cadbury Silk’s multi – media activation with Amazon Ads for Valentine’s Day leveraging audio, video and display channels Cadbury Silk Mondelez International & Amazon Ads
Not Just A Cadbury Ad Cadbury Celebrations Wavemaker India
Bringing India Back on Track Domex Mindshare
Leveraging AR to bring back college memories for Campus Dairies MX Player GroupM-Neo Media World
ŠKODA 3D Mapping at Rohtang Pass ŠKODA Auto PHD Media
Wipro IPL'21 Alexa-Amazon Ads campaign Wipro Consumer Care & Lighting Wipro & Amazon Ads
Casa Bacardi Bacardi Only Much Louder Entertainment
5 Star - Do Nothing Cadbury 5 Star Wavemaker India
Infosys AO Virtual Partner Hub Infosys Meridian Infosys
E12. Breakthrough Technology as Part of a Campaign
Campaign Title Brand Name Entrant Company Name
Cadbury Silk’s multi – media activation with Amazon Ads for Valentine’s Day leveraging audio, video and display channels Cadbury Silk Mondelez International & Amazon Ads
Disinfection Alert System Domex Mindshare
Not Just A Cadbury Ad Cadbury Celebrations Wavemaker India
5 Star - Do Nothing Cadbury 5 Star Wavemaker India
How BBC News got more than half a million people to be a part of their campaign BBC World Service BBC World Service India
Leveraging Near Me! Asian Paints Royale Teflon Madison Media
Bijli Gul Luminous India Luminous Power Technologies
Demystifying Stock Trading Through Cricket Upstox Mindshare
Discovery+, Connecting the disconnected worlds of TV & Mobile Discovery+ mediasmart (Affle Group)
E13. Location-based or Proximity Marketing Campaign of the Year
Campaign Title Brand Name Entrant Company Name
Not Just A Cadbury Ad Cadbury Celebrations Wavemaker India
Leveraging Near Me! Asian Paints Royale Teflon Madison Media
Disinfection Alert System Domex Mindshare
Bijli Gul Luminous India Luminous Power Technologies
KFC, 7-minutes Express Pick-up KFC mediasmart (Affle Group)
Shell X Mediacom “Ab Duniya Dekhegi” Shell Mediacom
Unboxing Freshness with Aashirvaad's Immersive Video Aashirvaad Select Atta InMobi
E14. Most Effective App for Consumer
Campaign Title Brand Name Entrant Company Name
MyJio Jio  
OTTplay OTTplay HT Labs
In The Making Instagram Mindshare
Nurturing Bollywood Badshahs In Every Lane MX TakaTak MX TakaTak in Association with Affle's MAAS Platform & GroupM
Credit in 10 minutes: A new credit experience for a new India KreditBee KreditBee(FINNOVATION TECH SOLUTIONS)
Slurrp Slurrp HT Labs
E15. Best Omni-Channel Campaign Management & Marketing Automation
Campaign Title Brand Name Entrant Company Name
Tanishq Always on eCommerce Performance Campaign Tanishq Interactive Avenues - A Reprise Network Company
Nurturing Bollywood Badshahs In Every Lane MX TakaTak MX TakaTak in Association with Affle's MAAS Platform & GroupM
E16. Best Data-Driven Marketing Strategy
Campaign Title Brand Name Entrant Company Name
Not Just A Cadbury Ad Cadbury Celebrations Wavemaker India
Capture Jameson's Top Interest Sport - Football through Data Strategy Jameson Wavemaker India
Disinfection Alert System Domex Mindshare
In The Making Instagram Mindshare
Building Relevance With Personalized Communication AskNestle Zenith Media
Lenovo Yoga laptops-Amazon DSP campaign Lenovo Amazon Ads
iD Fresh Batter Campaign iD Fresh Food Vserv
Tanishq Always on eCommerce Performance Campaign Tanishq Interactive Avenues - A Reprise Network Company
Nurturing Bollywood Badshahs In Every Lane MX TakaTak MX TakaTak in Association with Affle's MAAS Platform & GroupM
How ACT Fibernet sustained the growth post pandemic ACT Fibernet Interactive Avenues - A Reprise Network Company
E17. Best use of Native Advertising
Campaign Title Brand Name Entrant Company Name
Add An Ad 3.0 HDFC Bank Kinnect
Cadbury Silk’s multi – media activation with Amazon Ads for Valentine’s Day leveraging audio, video and display channels Cadbury Silk Mondelez International & Amazon Ads
Flipkart Ads: Peter England Peter England Flipkart Internet
Philips HL7777 Mixer grinder Launch Amplification on Amazon Philips Domestic Appliances Philips & Amazon Ads
We Will Take Off Again Goibibo  
Jam the Scam 2021 Truecaller International LLP Wirality Media
Uncut Uncut ABP Network
     
E18. Best Digital OOH Campaign
Campaign Title Brand Name Entrant Company Name
Automated Contextual Campaign for Zomato Zomato Zomato Media
#PlanTheChange AirAsia India  
     
     
     
for (SMB) Companies
F2. Best Microsite
Campaign Title Brand Name Entrant Company Name
Tatvacare Tatvacare Zero Gravity Communications LLP
     
     
F8. Best Digital Innovation
Campaign Title Brand Name Entrant Company Name
THE BAAP OF ALL BAGS Urban Tribe Digimaze
     
     
F12. Best Search Engine Optimization Campaign
Campaign Title Brand Name Entrant Company Name
How Infidigit helped boost Spinny's Non Brand Clicks by 225% Spinny Infidigit Consultants
     
FOR START-UPS COMPANIES
G6. Leveraging Social Media to boost brand ROI and engagement
Campaign Title Brand Name Entrant Company Name
Surya Shakti Mahindra Solarize AGENCY09
     
     
G8. Campaign with the Best ROI
Campaign Title Brand Name Entrant Company Name
#ListenToTheNoiseWithin Noise  
     
G9. Best Digital Innovation
Campaign Title Brand Name Entrant Company Name
The Compassionate Pad The Woman's Company PLAY