WEB |
A1. Best Banners -Single/ Campaign, Rich Media with or without video |
Campaign Title |
Brand Name |
Entrant Company Name |
|
The Invincible Drunk Driver Challenge Display campaign |
Kotak General Insurance |
Fulcro |
Bronze |
Bringing India Back on Track |
Domex |
Mindshare |
Silver |
L'Oréal Professionnel Serie Expert DCO Launch |
L'Oréal Professionnel |
Wavemaker India |
Gold |
A2. Best Benchmark Content / Branded Content |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Dell Youniverse Creators |
Dell Technologies |
Mediacom Communications |
Bronze |
Where The Heart Is - Season 4 |
Asian Paints |
Madison Media |
Silver |
You Got Chef'd - season 3 |
Dewar's |
Only Much Louder Entertainment |
Silver |
Making India more Generous with Million Thank You |
Cadbury Dairy Milk |
Wavemaker India |
Gold |
Amazon Fashion Up |
Amazon Fashion |
Interactive Avenues- A Reprise Network company |
Gold |
A3. Best Website/ Microsite |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Zodiac Adapts to the New Normal with A New & Improved Zodiac 2.0 Ecommerce Website |
Zodiac clothing |
Interactive Avenues - A Reprise Network Company |
Bronze |
Cadbury Desserts Corner - how a mega CPG Brand became a content creator |
Cadbury Desserts Corner |
Mondelez |
Bronze |
ABP Live Sehatmand Bharat |
ABP Live |
ABP Network |
Silver |
Labhlitis Messiah |
ZEE Biskope |
ZEE Entertainment Enterprises |
Silver |
The Invincible drunk driver challenge website |
Kotak General Insurance |
Fulcro |
Gold |
A4. Best Use of Web Based Games |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Perk - Take It Light |
CADBURY PERK |
Wavemaker India |
Silver |
Panasonic Building Blocks |
Panasonic |
WATConsult |
Silver |
The Invincible Drunk Driver Challenge Mobile Game |
Kotak General Insurance |
Fulcro |
Gold |
Bingo Cricket Promo |
ITC Bingo |
Wavemaker India |
Gold |
A5. Best Campaign- Online Advertising and Digital Direct Response |
Campaign Title |
Brand Name |
Entrant Company Name |
|
UPI Chalega – Building the world's largest digital payments ecosystem |
UPI |
Fulcro |
Bronze |
TATA PUNCHATHON |
Tata Motors |
WATConsult |
Bronze |
Bijli Gul |
Luminous India |
Luminous Power Technologies |
Silver |
The Trust of India |
The Times of India |
Wunderman Thompson |
Silver |
Leveraging Near Me! |
Asian Paints Royale Teflon |
Madison Media |
Gold |
A6. Best Use of Web Film in a Campaign |
Campaign Title |
Brand Name |
Entrant Company Name |
|
ŠKODA Sonic Roots |
ŠKODA Auto |
PHD Media |
Bronze |
Garnier Men - Driving into Pop culture with content excellence |
Garnier Men |
Wavemaker & Schbang |
Bronze |
Kamariya Kare Hip Hop Animation Video |
ZEE Biskope |
ZEE Entertainment Enterprises |
Silver |
Money Heist Season 5 Launch - Jaldi Aao Anthem |
Netflix |
Wavemaker India |
Silver |
HP Diwali: DIYE DE DIYA JALAO |
HP India |
HP India Sales |
Gold |
A7. Best Short Form Video |
Campaign Title |
Brand Name |
Entrant Company Name |
|
In The Making |
Instagram |
Mindshare |
Bronze |
How "Swag Wali Pepsi" campaign became instant hit amongst youngsters |
Pepsi |
Mindshare |
Silver |
#EEELIKEALIA |
VICCO |
Madison Media |
Silver |
Cadbury Dairy Milk - #GoodLuckGirls |
Cadbury Dairy Milk |
Wavemaker India |
Gold |
MOBILE and TABLETS |
B1. Best Use of WAP /Html/ other sites for Mobiles and Best App Developed- Products / Services / Corporate / Social/ Films / TV Shows / Entertainment/ Lifestyle / Gaming etc. |
Campaign Title |
Brand Name |
Entrant Company Name |
|
OTTplay |
|
HT Labs |
Bronze |
Aashirvaad (SRC)- Personalization of landing page - Addng Plus |
Aashirvaad SRC Atta |
Wavemaker India |
Bronze |
Slurrp |
|
HT Labs |
Silver |
Aashirvaad Multigrain Atta - Adding Plus Custom Microsite Campaign |
Aashirvaad Atta with Multigrain |
Wavemaker India |
Silver |
Cadbury Gems Big Birthday Party |
Cadbury Gems |
Wavemaker India |
Gold |
B2. Best Innovation in Mobile Marketing |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Digital Transformation : The Godrej Way |
Godrej Consumer Products |
InMobi |
Bronze |
Disinfection Alert System |
Domex |
Mindshare |
Silver |
Anmol Rakshak |
Zee Anmol, Zee Entertainment Enterprises |
|
Silver |
#TheGreatestHack |
|
FoxyMoron Digital Marketing |
Gold |
B3. Best Campaign- Use of Mobile and Mobile Monetization |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Bijli Gul |
Luminous India |
Luminous Power Technologies |
Bronze |
SUGAR RUSH |
Myntra Brand Solutions |
Myntra Designs |
Bronze |
5 Star - Do Nothing |
Cadbury 5 Star |
Wavemaker India |
Silver |
PEETAJI SANG SELFIE |
Zee Anmol, Zee Entertainment Enterprises |
|
Silver |
Disinfection Alert System |
Domex |
Mindshare |
Gold |
B4. Best Use of Mobile – Customer Engagement |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Unlocking confectionery potential in young adults |
Chupa Chups |
Perfetti Van Melle |
Bronze |
Disinfection Alert System |
Domex |
Mindshare |
Bronze |
When Pepsi made nation sing "Bella Ciao" through Money Heist |
Pepsi |
Mindshare |
Silver |
Not Just A Cadbury Ad |
Cadbury Celebrations |
Wavemaker India |
Gold |
B5. Best Multi Mobile Channel Campaign |
Campaign Title |
Brand Name |
Entrant Company Name |
|
LA-LA-LAKME on Myntra |
Myntra Brand Solutions |
Myntra Designs |
Bronze |
Jam the Scam 2021 |
Truecaller International |
Wirality Media |
Silver |
Asli seal |
M-Seal |
Madison Media |
Silver |
Mission - Reaching 1 Billion Indians |
UltraTech Cement |
Mindshare |
Gold |
5 Star - Do Nothing |
Cadbury 5 Star |
Wavemaker India |
Gold |
B6. Best Use of Mobile to Drive Sales |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Samsung Galaxy S22 Smartphone Launch_Amazon Ads |
Samsung Galaxy Smartphones |
Amazon Ads |
Bronze |
Huggies Diapers Full Funnel-Amazon Ads campaign |
Huggies |
Amazon Ads |
Bronze |
Flipkart Ads: Peter England |
Peter England |
Flipkart Internet |
Bronze |
Proximity targeting with Nicotex Fruit Burst & Ultra Mint |
Nicotex |
Madison Media |
Silver |
#TheGreatestHack |
|
FoxyMoron Digital Marketing |
Silver |
B7. Cross Mobile Integration |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Baat Ghar Ki |
UltraTech Cement |
Mindshare |
Bronze |
Aanandam Aarambam - Happiness starts with Bru |
BRU |
Mindshare |
Silver |
Leveraging Near Me! |
Asian Paints Royale Teflon |
Madison Media |
Gold |
SOCIAL MEDIA |
C1. Best Use of Social Networks/ Social Media |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Venom #ChocolatesMissing |
Sony Pictures Entertainment India |
|
Bronze |
PEPSI SAYS, ‘BELLA CIAO’ TO MONEY HEIST |
Pepsi |
PepsiCo India |
Silver |
#GameStaminaKa – A movement against Gender Norms in Cricket |
Boost |
Mindshare |
Gold |
C2. Community Engagement / Community Building and Most Effective Social Listening |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Share of Voice 2021 |
Twitter Marketing India |
Twitter Marketing India |
Bronze |
Blackboards for Brighter Dreams |
Zee Telugu |
|
Bronze |
Vivel #Workforhome |
Vivel |
Brand David |
Silver |
#HERSHE 2022 |
Hershey's Bars |
Hershey India |
Gold |
C3. Leveraging Social Media to boost brand ROI and engagement |
Campaign Title |
Brand Name |
Entrant Company Name |
|
UPI Chalega – Building the world's largest digital payments ecosystem |
UPI |
Fulcro |
Bronze |
Kotak Cherry - The world's first brand launched by its competitors |
Kotak Cherry |
Fulcro |
Bronze |
#DatetheWhopper |
|
FoxyMoron Digital Marketing |
Silver |
Kellogg's Amazing Kreations |
Kellogg's |
Kellogg's |
Silver |
Money Heist Season 5 Launch – #JaldiAao and #IndiaBoleCiao |
Netflix |
Wavemaker India |
Gold |
C4. Best Use of Topical Posts in a Campaign |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Bharat Ka Apna Biscuit |
Parle-G |
Please See Advertising |
Bronze |
#MomsOnDuty - How the whole nation revered the warrior in our mothers! |
Kotak Silk |
Tonic Worldwide |
Bronze |
#DontShowMeYourFace |
CNN-News18 |
CNN-News18 |
Bronze |
Chellam Sir |
Vodafone Idea |
|
Silver |
Cadbury Celebrations - My First Rakhi |
Cadbury Celebrations |
Wavemaker India |
Gold |
C5. Best Use of User Generated Content |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Yeh Hai Fanta Wali Holi |
Fanta |
Interactive Avenues - A Reprise Network Company |
Bronze |
#CoolestWFHJob |
Havmor |
Havmor Ice Creams |
Silver |
Say yes to the dress India |
discovery+ |
Discovery Communications India |
Silver |
#GameStaminaKa – A movement against Gender Norms in Cricket |
Boost |
Mindshare |
Gold |
SEARCH and PPC CAMPAIGNS |
D1. BEST SEO FOR WEBSITE/UNIVERSAL SEARCH RANKING AND SEM STRATEGY |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Google Web Stories Expansion Project |
ABP Live |
ABP Network |
Bronze |
How Infidigit helped boost Spinny's Non Brand Clicks by 225% |
Spinny |
Infidigit Consultants |
Silver |
CROMPTON x SCHBANG |
Crompton Greaves Consumer Electricals |
Crompton Greaves Consumer Electricals |
Silver |
Mia by Tanishq |
|
AdLift |
Gold |
D2. BEST PPC |
Campaign Title |
Brand Name |
Entrant Company Name |
|
How ACT Fibernet sustained the growth post pandemic |
ACT Fibernet |
Interactive Avenues - A Reprise Network Company |
Bronze |
SplashLearn expands reach & drives engagement with Microsoft Advertising and InMobi |
SplashLearn |
InMobi |
Silver |
Sunfeast Farmlite - Winning Hearts on Amazon with Taste & Health |
Sunfeast Farmlite |
Performics India |
Silver |
Domino’s Vernacular ‘App’etite |
Domino’s Pizza |
Hiveminds Innovative Market Solutions |
Gold |
SPECIAL AWARDS |
E1. Best Integrated Media Campaign - Product/ Services |
Campaign Title |
Brand Name |
Entrant Company Name |
|
PEPSI SAYS, ‘BELLA CIAO’ TO MONEY HEIST |
Pepsi |
PepsiCo India |
Bronze |
Aashirvaad Atta Changing Food behaviour of South India |
Aashirvaad Atta |
Wavemaker India |
Bronze |
Tantir Rong |
Sunlight |
Mindshare |
Silver |
Say Hello 2021 |
Mentos |
CreativeLand Asia |
Silver |
5 Star - Do Nothing |
Cadbury 5 Star |
Wavemaker India |
Gold |
E2. Best Integrated Media Campaign - Corporate |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Moner Thikana |
Asian Paints |
Madison Media |
Bronze |
Movement That Inspires- BI Launch |
Kia India |
Innocean Worldwide Communication |
Bronze |
Castrol Super Mechanic Contest 2021-22 |
Castrol |
Mindshare |
Silver |
iCan, an Adani Group Initiative for a cleaner future |
Adani Group |
ENIL |
Silver |
Look Good, Do Good - Garment Exchange Programme |
Raymond Fabrics & Apparel |
Madison Media |
Gold |
E3. Best Integrated Media Campaign - Social Cause |
Campaign Title |
Brand Name |
Entrant Company Name |
|
#Invaluables |
BBC Media Action |
|
Bronze |
Gala #WhyJustCleanHome- Tarazu Challenge |
Gala Brush |
Mirchi ENIL |
Bronze |
#GameStaminaKa – A movement against Gender Norms in Cricket |
Boost |
Mindshare |
Silver |
Leave Behind no Waste - #LBnW |
ACC |
|
Silver |
Bringing India Back on Track |
Domex |
Mindshare |
Gold |
E4. Best Integrated Media Campaign - Films/ TV Shows / News Shows / Events |
Campaign Title |
Brand Name |
Entrant Company Name |
|
YiPPee! Mood Masala ESPL Gaming Integration |
SUNFEAST YIPPEE NOODLES |
Wavemaker India |
Bronze |
Castrol Super Mechanic Contest 2021-22 |
Castrol |
Mindshare |
Silver |
Look Good, Do Good - Garment Exchange Programme |
Raymond Fabrics & Apparel |
Madison Media |
Silver |
When Pepsi made nation sing "Bella Ciao" through Money Heist |
Pepsi |
Mindshare |
Gold |
E5. Most Effective Use of Digital Analytics |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Huggies Diapers Full Funnel-Amazon Ads campaign |
Huggies |
Amazon Ads |
Bronze |
Customer value maximization using CLTV |
Cadburygifting.in |
Wavemaker India |
Silver |
HZ Mighty Hive Dashboard Case Study |
Jagran New Media |
|
Silver |
Digital Transformation : The Godrej Way |
Godrej Consumer Products |
InMobi |
Gold |
Whats in the Air ? |
Godrej Air |
Madison Media |
Gold |
E6. Best Media Campaign – Gender Parity |
Campaign Title |
Brand Name |
Entrant Company Name |
|
GENDER-NEUTRAL UNIFORM IN KERALA SCHOOLS |
www.mathrbhumi.com |
The Mathrubhumi Printing & Publishing |
Bronze |
Fight For What's Right |
TVS Raider |
Kinnect |
Silver |
Cadbury Dairy Milk - #GoodLuckGirls |
Cadbury Dairy Milk |
Wavemaker India |
Gold |
E7. Campaign with the Best ROI |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Not Just A Cadbury Ad |
Cadbury Celebrations |
Wavemaker India |
Bronze |
Pizza Hut India Momo Mia Influencer Campaign |
Pizza Hut India |
Archetype Agency |
Silver |
Tanishq Always on eCommerce Performance Campaign |
Tanishq |
Interactive Avenues - A Reprise Network Company |
Silver |
UPI Chalega – Building the world's largest digital payments ecosystem |
UPI |
Fulcro |
Gold |
E8. Best Digital Innovation |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Ranveer Singh Calling for The Big Picture |
Colors Hindi |
Team Viacom, GroupM |
Bronze |
Leveraging Near Me! |
Asian Paints Royale Teflon |
Madison Media |
Silver |
Labhlitis Messiah |
ZEE Biskope |
ZEE Entertainment Enterprises |
Silver |
Not Just A Cadbury Ad |
Cadbury Celebrations |
Wavemaker India |
Gold |
E9. Most Effective Use of AI, data analytics, machine learning for a Campaign and Business Optimisation |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Dr. Fixit using Pixis Governance AI Optimizer for efficient scale up |
Dr. Fixit |
Madison India |
Bronze |
Xerxes by Xapads |
Xerxes |
Xapads Media |
Silver |
Not Just A Cadbury Ad |
Cadbury Celebrations |
Wavemaker India |
Gold |
E10. Best use of AR or VR |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Desh Ka Kulhad |
Tata Tea Premium |
Tata Consumer Products |
Silver |
Star Sports India - T20 World Cup 2021 AR Filter |
Star Sports India |
STAR INDIA |
Silver |
E11. Best Use of Experiential Tech for Digital & Physical Experiences |
Campaign Title |
Brand Name |
Entrant Company Name |
|
ŠKODA 3D Mapping at Rohtang Pass |
ŠKODA Auto |
PHD Media |
Bronze |
Casa Bacardi |
Bacardi |
Only Much Louder Entertainment |
Bronze |
Not Just A Cadbury Ad |
Cadbury Celebrations |
Wavemaker India |
Silver |
E12. Breakthrough Technology as Part of a Campaign |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Leveraging Near Me! |
Asian Paints Royale Teflon |
Madison Media |
Bronze |
Connecting the disconnected worlds of TV & Mobile |
Discovery+ |
mediasmart (Affle Group) |
Bronze |
How BBC News got more than half a million people to be a part of their campaign |
BBC World Service |
BBC World Service India |
Silver |
Not Just A Cadbury Ad |
Cadbury Celebrations |
Wavemaker India |
Gold |
E13. Location-based or Proximity Marketing Campaign of the Year |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Disinfection Alert System |
Domex |
Mindshare |
Bronze |
KFC, 7-minutes Express Pick-up |
KFC |
mediasmart (Affle Group) |
Bronze |
Bijli Gul |
Luminous India |
Luminous Power Technologies |
Silver |
Shell X Mediacom “Ab Duniya Dekhegi” |
Shell |
Mediacom |
Silver |
Not Just A Cadbury Ad |
Cadbury Celebrations |
Wavemaker India |
Gold |
E14. Most Effective App for Consumer |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Nurturing Bollywood Badshahs In Every Lane |
MX TakaTak |
MX TakaTak in Association with Affle's MAAS Platform & GroupM |
Bronze |
In The Making |
Instagram |
Mindshare |
Silver |
OTTplay |
|
HT Labs |
Gold |
E15. Best Omni-Channel Campaign Management & Marketing Automation |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Nurturing Bollywood Badshahs In Every Lane |
MX TakaTak |
MX TakaTak in Association with Affle's MAAS Platform & GroupM |
Silver |
Tanishq Always on eCommerce Performance Campaign |
Tanishq |
Interactive Avenues - A Reprise Network Company |
Gold |
E16. Best Data-Driven Marketing Strategy |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Tanishq Always on eCommerce Performance Campaign |
Tanishq |
Interactive Avenues - A Reprise Network Company |
Bronze |
iD Fresh Batter Campaign |
iD Fresh Food |
Vserv |
Silver |
Disinfection Alert System |
Domex |
Mindshare |
Gold |
Nurturing Bollywood Badshahs In Every Lane |
MX TakaTak |
MX TakaTak in Association with Affle's MAAS Platform & GroupM |
Gold |
E17. Best use of Native Advertising |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Flipkart Ads: Peter England |
Peter England |
Flipkart Internet |
Bronze |
Philips HL7777 Mixer grinder Launch Amplification on Amazon |
Philips Domestic Appliances |
Philips & Amazon Ads |
Silver |
We Will Take Off Again |
Goibibo |
Goibibo |
Silver |
Add An Ad 3.0 |
HDFC Bank |
Kinnect |
Gold |
Uncut |
ABP Network |
|
Silver |
E18. Best Digital OOH Campaign |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Automated Contextual Campaign for Zomato |
Zomato |
|
Silver |
#PlanTheChange |
AirAsia India |
|
Gold |
for (SMB) Companies |
F2. Best Microsite |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Tatvacare |
Tatvacare |
Zero Gravity Communications |
Silver |
F8. Best Digital Innovation |
Campaign Title |
Brand Name |
Entrant Company Name |
|
THE BAAP OF ALL BAGS |
Urban Tribe |
Digimaze |
Gold |
F12. Best Search Engine Optimization Campaign |
Campaign Title |
Brand Name |
Entrant Company Name |
|
How Infidigit helped boost Spinny's Non Brand Clicks by 225% |
Spinny |
Infidigit Consultants |
Gold |
FOR START-UPS COMPANIES |
G6. Leveraging Social Media to boost brand ROI and engagement |
Campaign Title |
Brand Name |
Entrant Company Name |
|
Surya Shakti |
Mahindra Solarize |
AGENCY09 |
Gold |
G8. Campaign with the Best ROI |
Campaign Title |
Brand Name |
Entrant Company Name |
|
#ListenToTheNoiseWithin |
Noise |
|
Gold |
G9. Best Digital Innovation |
Campaign Title |
Brand Name |
Entrant Company Name |
|
The Compassionate Pad |
The Woman's Company |
PLAY |
Gold |
Best Digital and Social Media Advertiser and Best Advertiser on Mobile |
Mondelez India |
|
Gold |
Best Mobile Media Agency of the year |
Mindshare India |
|
Gold |
Best Digital & Social Media Agency of the year |
Wavemaker India |
|
Gold |
'Hall Of Fame' |
Best Digital and Social Media Advertiser and Best Advertiser on Mobile |
Mondelez India |
Best Mobile Media Agency of the year |
Mindshare India |
Best Digital & Social Media Agency of the year |
Wavemaker India |