CASE STUDY
E1. Best Integrated Media Campaign - Product/ Services
Categories Name : SPECIAL AWARDS
Sub-Category : Best Integrated Media Campaign - Product/ Services
Entry Name (Campaign) : Kamaverse
Results
Media campaign reached more than 20M users, 26M impressions and 10L clicks at the Metaverse landing page with a CTR of 3%. The Product Zone received 100+ clicks to the ecommerce page. Received 2M+ views on the influencer reels, campaign coverage in 35 publications and was trending on Twitter for 5+ hours.