CASE STUDY
E16. Best Data-Driven Marketing Strategy
Categories Name : SPECIAL AWARDS
Sub-Category : Best Data-Driven Marketing Strategy
Entry Name (Campaign) : Domino's Mobile App Campaign
Results
lift in app install-to-purchase rate
- 19% lift in billing per order
- 6X RoAS
Domino's found AudiencePro highly beneficial for their lead generation campaign as our platform contributed with:
- Deterministic Data Insights
- Superior Segmentation
- Improved ROI & Sales Conversion