Categories Name : MOBILE and TABLETS
Sub-Category : Best Campaign- Use of Mobile and Mobile Monetization
Campaign Name : Hero HF Deluxe
The campaign maximized investment by delivering 33 M impressions (vs 32 M planned) with 77% VTR (vs 70% planned) and 2.4 M reach (vs 2 M planned). Searches grew ~64.2% for HFD while remaining stable for Hero Motocorp, generating strong engagement and measurable marketplace impact.