Case studies 2023

A.12 Brand Purpose

Categories Name : STAGES OF BRAND BUILDING

Sub-Category : Brand Purpose

Entry Name (Campaign) :The Silent Shift


Results

The campaign was posted on social media platforms including Instagram, Facebook and LinkedIn.
Results: Total impressions
- ~110+ Mn Total reach
- ~100+ Mn Total engagements - likes, shares, comments
- ~106000 Instagram promoted shares and engagements
- ~30000 Instagram impressions
- ~25 Mn Sentiment score
- internal benchmark - 88% positive