Categories

The Award Categories reflect strategic objectives that are common to all organizations. Your submissions will be judged against the achievements of all types of business – rather than just those of direct competitors in your industry sector. Entrants should provide independent and robust data that supports the claims made. The judges will give more weight to quantitative data and comparable trend data over time.

We have two main Categories comprising Agency Awards that recognise agencies. The People Awards category awards individuals who are at the helm of the business.

Agency Awards

Media Agency of the Year

An Agency under a major parent network that has proved its mettle by delivering exceptional media solutions to its clients, maintaining rock-solid retainers and winning new businesses on a regular basis.

Who Can Enter? – Agencies under an umbrella network delivering multimedia solutions to their clients using two or more diverse media services can enter this category.

Network of the Year

The parent network and collaborator that played a pivotal role in development and enhancement of its reputation in the industry, by providing holistic marketing and communication assistance like content creation, digital advertising, proprietary tool development and other essentials.

*Entries are not invited for this category – Winners will be selected as per the Jury’s discretion*

Boutique Agency of the Year
Independent Agency of the Year (majority of 51% or more owned by its management or independent shareholders and not associated with any holding company or network)
Digital Marketing Agency of the Year

A Digital Agency that has proved its mettle by delivering exceptional work to its clients, maintaining rock-solid retainers and winning new businesses on a regular basis.

Who Can Enter? – Any Digital Agency, either stand alone or part of a network of companies is eligible to enter in this category.

Specialist Agencies

Content Marketing Agency of the Year

Event Marketing Agency of the Year
Influencer Marketing Agency of the Year
OOH Media Agency of the Year

People Awards

Network Head of the Year

The Head (CEO or COO)of a parent network who has contributed critically towards delivering premium service, stimulating growth of the organization and enhancing the industry at large. *Entries are not invited for this category – Winners will be selected as per the Jury’s discretion*

Agency Head of the Year

A CEO excelling at a spectrum of media services including media buying/planning and contributing to the overall growth of the organization through exceptional deliverance, retainers and acquiring new business.

Who Can Enter? – A CEO/Head of a full service media agency operating over two or more media channels can be nominated here.

Digital Agency Head of the Year

A Digital Agency CEO contributing to the overall growth of the organization through exceptional deliverance, retainers and acquiring new business.

p>Who Can Enter? – A CEO/Head of a Digital Agency,either stand alone or part of a network of companies can be nominated here.

Client Lead of the Year

The individual who has made the biggest impact on the clients’ business and the agency by innovative and effective use of media domains.

Who Can Enter? – A Professional head who could be ranked equal or below a Business Head and is leading a key Client Account can be nominated under this category.

Rising Star of the Year

Young advertising professionals with a stellar body of work who have come up with the most innovative creative ideas and exhibiting a lot of potential and promise to excel in the field of advertising.

Who Can Enter? – Open to professionals who are under the age of 30 as of 31st May 2022. A person can be self-nominated or nominated by a senior / colleague, but must include details of the nominee’s career history, their exact age & professional qualification. (Max 3 entries per Agency)

Tech Leader of the Year