1. Innovation in OOH | |||
101. Innovative Use of Existing Medium - Metro | |||
Campaign Title | Brand Name | Agency Name | Metal |
Amazon Prime Video Grant Tour | Amazon.in | Rapport Outdoor Advertising Pvt Ltd | Bronze |
Google Maps: Live traffic on static billboards #lookbeforeyouleave | Google Maps | Kinetic India | Gold |
102. Innovative Use of Existing Medium - Non-Metro | |||
Campaign Title | Brand Name | Agency Name | Metal |
Brahmaputra Literary Festival 2017 | Brahmaputra Literary Festival 2017 | Priya Communication | Gold |
103. Innovative Creation of a New Medium - Metro | |||
Campaign Title | Brand Name | Agency Name | Metal |
Magic Bricks - Magic Bag | Magic Bricks Reality Services Limited | Tribes Communications Pvt Ltd | Silver |
The World's First Shade Carousel Conveyor Belt | Nerolac | DDB Mudra Max Pvt Ltd | Gold |
104. Innovative Creation of a New Medium - Non-Metro | |||
Campaign Name | Brand Name | Agency Name | Metal |
Har Pal Ujjwal | Tata Salt | Madison OOH | Silver |
105. Best/Innovative Brand Fit within Existing Media | |||
Campaign Title | Brand Name | Agency Name | Metal |
Castrol CRB Tempo Branding | Castrol | Rapport Outdoor Advertising Pvt Ltd | Bronze |
Star Plus : Ted Talk : The Air Ink Billboard - the first ever billboard painted with pollution | Star Plus | Kinetic India | Silver |
Google Maps: Live traffic on static billboards #lookbeforeyouleave | Google Maps | Kinetic India | Gold |
2. Use of New Media in an OOH Environment | |||
201. Most Innovative Use of Digital OOH Media - Metro | |||
Campaign Title | Brand Name | Agency Name | Metal |
#GoSafeOutside | Hamam | Rapport Outdoor Advertising Pvt Ltd | Bronze |
Club Mahindra Augmented Reality Vacation | Club Mahindra Holidays | Active Media Innovations India Pvt Ltd | Silver |
The Art of Sound | Karix | DDB Mudra Max Pvt Ltd | Gold |
203. Most Innovative Use of Indoor OOH Media in a Point-of-Purchase Environment | |||
Campaign Title | Brand Name | Agency Name | Metal |
Roar Alive for Live Earth | National Geographic | Posterscope India | Bronze |
Vodafone Eco-pond: Good in Good Byes | Vodafone | Kinetic India | Gold |
204. Most Innovative Use of Moving Media | |||
Campaign Title | Brand Name | Agency Name | Metal |
Metro Branding | Rustomjee | Rustomjee Group | Bronze |
The World's First Shade Carousel Conveyor Belt | Nerolac | DDB Mudra Max Pvt Ltd | Silver |
Western Union - The Goodwill Machine | Western Union | DDB Mudra Max Pvt Ltd | Gold |
205. Innovative Green Initiative | |||
Campaign Title | Brand Name | Agency Name | Metal |
Har Pal Ujjwal | Tata Salt | Madison OOH | Silver |
Vodafone Eco-pond : Good in Good Byes | Vodafone | Kinetic India | Gold |
3. Strategic Planning and Effectiveness in OOH Media | |||
301. Best Outdoor Plan: Strategy - Metro | |||
Campaign Title | Brand Name | Agency Name | Metal |
Honda CB Shine - What a Shine | Honda Motorcycles and Scooter India Pvt Ltd | Ignite Mudra | Bronze |
Zomato - Much more than words! / Order Food Online on Zomato | Zomato Online Order | Madison OOH | Gold |
Netflix: Bright: Peoples' Premier Wherever, whenever, with whoever | Netflix | Kinetic India | Gold |
302. Best Outdoor Plan: Strategy - Non-Metro | |||
Campaign Title | Brand Name | Agency Name | Metal |
Brahmaputra Literary Festival 2017 | Brahmaputra Literary Festival 2017 | Priya Communication | Gold |
303. Most Effective Outdoor Plan | |||
Campaign Title | Brand Name | Agency Name | Metal |
Amazon Prime Day | Amazon.in | Rapport Outdoor Advertising Pvt Ltd | Gold |
402. Banking, Financial Services & Insurance | |||
Campaign Title | Brand Name | Agency Name | Metal |
Western Union - The Goodwill Machine | Western Union | DDB Mudra Max Pvt Ltd | Silver |
403. Entertainment & Media | |||
Campaign Title | Brand Name | Agency Name | Metal |
Star Plus: Ted Talk: The Air Ink Billboard - the first ever billboard painted with pollution | Star Plus | Kinetic India | Gold |
404. Automobiles | |||
Campaign Title | Brand Name | Agency Name | Metal |
Ford Ganesha Art Installation with 180 selfie Booth | Ford | GTB Kinetic | Silver |
405. FMCG | |||
Campaign Title | Brand Name | Agency Name | Metal |
Pepsi Thi Pi Gaya - Campaign | PepsiCo India Holdings Pvt Ltd | DDB Mudra Max Pvt Ltd | Silver |
407. Public Service/Corporate Social Responsibility | |||
Campaign Title | Brand Name | Agency Name | Metal |
Vodafone Eco-pond : Good in Good Byes | Vodafone | Kinetic India | Silver |
#GoSafeOutside | Hamam | Rapport Outdoor Advertising Pvt Ltd | Silver |
Daikin AC Bus Stop Shelter Campaign | Daikin | Laqshya Media Ltd. | Gold |
408. Travel & Leisure | |||
Campaign Title | Brand Name | Agency Name | Metal |
Google Maps: Live traffic on static billboards #lookbeforeyouleave | Google Maps | Kinetic India | Gold |
409. Beverages & Food | |||
Campaign Title | Brand Name | Agency Name | Metal |
OOH Spiced Up | MTR | Posterscope India | Bronze |
410. Retail | |||
Campaign Title | Brand Name | Agency Name | Metal |
Tanishq Padmavati Campaign | Tanishq | Laqshya Media Ltd | Bronze |
411. Others (like Corporate/Consumer Durables/etc) | |||
Campaign Title | Brand Name | Agency Name | Metal |
The World's First Shade Carousel Conveyor Belt | Nerolac | DDB Mudra Max Pvt Ltd | Silver |
Right Light LED Campaign | Philips Lighting India | Purple Focus Pvt. Ltd. | Gold |
5. Synergy | |||
501. Synergy Award | |||
Campaign Title | Brand Name | Agency Name | Metal |
Honda - Festival campaign | Honda Motorcycles and Scooter India Pvt. Ltd | Ignite Mudra | Bronze |
Vodafone Eco-pond : Good in Good Byes | Vodafone | Kinetic India | Silver |
Zomato - Much more than words!/Order Food Online on Zomato | Zomato Online Order | Madison OOH | Gold |
6. Excellence Awards | |||
601. OOH Campaign of the Year | Vodafone Eco-Pond : Good in Good Byes | ||
602. OOH Media Agency of the Year | Kinetic India | ||
603. OOH Creative Agency of the Year | DDB Mudra Max Pvt Ltd | ||
604. OOH Advertiser of the Year | Vodafone India | ||
7. Popular Choice Awards | |||
701. OOH Person of the Year | Suresh Balakrishna, CEO, South Asia and Middle East, Kinetic Advertising India Private Limited Now | ||
702. Lifetime Achievement Award | Sunder Hemrajani |