| 1 . Innovation in OOH |
| Innovative Use of Existing Medium-Metro |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Kinetic |
Cookie-Clipse |
Kinetic |
| 2 |
Netflix Money Heist |
Ciao, India! |
Kinetic |
| 3 |
Cadbury Silk Valentine Edition |
How Far You Will Go For Love? |
Kinetic |
| 4 |
ReNew Power |
IPO Launch Campaign |
Bang in the Middle |
| 5 |
One Plus |
Shot on One Plus |
Rapport Outdoor Advertising Pvt. Ltd. |
| 6 |
DREAMPLUG TECHNOLOGIES PRIVATE LIMITED |
Cred Don't Drink and Swipe |
Tribes Communication |
| 7 |
AU Small Finance Bank |
Bus Shelter Absorbs Air Pollutant |
Tribes Communication |
| 8 |
Colors |
Bawara Dil |
Viacom18 Media Private Limited |
| 9 |
Bundl Technologies Private Limited |
Swiggy Instamart |
Tribes Communication |
| 10 |
Maruti Suzuki Ltd. |
Drive Your Style Celerio |
Laqshya Media Limited |
| 11 |
Renault Triber |
Space for Everything - Auto Expo 2020 |
Laqshya Media Limited |
| 12 |
Maruti Suzuki Ltd. |
The New 2021 Swift |
Laqshya Media Limited |
| 13 |
EDGE 7 Surround |
Set of 7 Innovative Billboards in Mumbai |
Media Owner |
| 14 |
DREAMPLUG TECHNOLOGIES PRIVATE LIMITED |
Cred Cheer Days |
Tribes Communication |
| 15 |
Match Group Holdings II, LLC |
Tinder Swipe Right |
Tribes Communication |
| 16 |
Tata Tea Gold - Durga Puja Festive Edition |
Embodying the festive spirit of Pujo through OOH Innovation |
Kinetic |
| 17 |
Dabur |
Programmatic DOOH Boosts Outdoor Ads “Immunity” |
Lemma |
| 18 |
Kotak Home Loans |
Brand Awareness |
Madison OOH |
| Best/Innovative Brand Fit within Existing Medium |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
DREAMPLUG TECHNOLOGIES PRIVATE LIMITED |
Cred Cheer Days |
Tribes Communication |
| 2 |
AirAsia India |
Contextual Messaging- Integrated with Flight Information Display System |
AirAsia India |
| 3 |
OnePlus |
OnePlus Mobile Charger |
Tribes Communication |
| 4 |
MPL Sports |
MPL Sports #BillionCheersJersey |
Milestone Brandcom |
| 5 |
KFC |
KFC Steamy Hot Chicken OOH Innovation |
Kinetic |
| 6 |
Cadbury Chocobakes |
Cookie-Clipse |
Kinetic |
| 7 |
Nesterra |
Nesterra Celebrates Diwali |
Tribes Communication |
| 9 |
Volkswagen Group |
Choose what really matters |
Tribes Communication |
| 10 |
One Plus |
Shot on One Plus |
Rapport Outdoor Advertising Pvt. Ltd. |
| 11 |
Sunfeast YiPPee! Noodles |
YiPPee! Looong Noodles |
Tribes Communication |
| 12 |
DSP Mutual Fund |
DSP Mutual Fund - Bachao |
Milestone Brandcom |
| 13 |
DURACELL Batteries |
Duracell Metro Train - AAKRAMAN |
Madison OOH |
| Most Innovative Use of Moving Medium |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
DREAMPLUG TECHNOLOGIES PRIVATE LIMITED |
Cred Cheer Days |
Tribes Communication |
| 2 |
Colors |
Bawara Dil |
Viacom18 Media Private Limited |
| 3 |
ORIENT ELECTRIC LTD |
SMART MOBILE VAN |
Tribes Communication |
| 4 |
Zee Hindustan |
Canter Activity |
ZMCL |
| 5 |
Ashirvad Pipes |
ASHIRVAD PIPES EXHIBITION ON WHEELS |
Tribes Communication |
| Best Outdoor Plan – Strategy-Non Metro |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Volkswagen Group |
Kushaq Launch – Choose what really matters |
Tribes Communication |
| 2 |
Colors |
Bawara Dil |
Viacom18 Media Private Limited |
| 3 |
Government Scheme |
Various Government Schemes |
Outreach Advertising Private Limited |
| 4 |
TATA MOTORS PVT LTD |
TATA Yodha |
Tribes Communication |
| 5 |
COLORS |
Namak Issk Ka |
Viacom18 Media Private Limited |
| 6 |
&TV |
Aur Bhai Kya Chal Raha Hai |
Zee Entertainment |
| 7 |
Amazon Prime Video |
Jai Bhim |
Rapport Outdoor Advertising Pvt. Ltd. |
| 8 |
Kotak Mahindra Bank |
Brand Awareness Strategy |
Madison OOH |
| 9 |
Square Yards |
Yellow on the Roads |
Madison OOH |
| 10 |
Ace Sparc & Tractor Sparc |
Budget Me Lage, Har Shaukh Pura Kare |
Madison OOH |
| 11 |
Campus |
Campus On The Run Strategy |
Madison OOH |
| Entertainment & Media- |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Netflix Money Heist |
Ciao, India! |
Kinetic |
| 2 |
Netflix Kota Factory |
Netflix Kota Factory |
kinetic |
| 3 |
Netflix |
Netflix India went to Dubai, New York and London |
kinetic |
| 4 |
Tata Sky |
Tata Sky - Khidki |
Posterscope |
| 5 |
Amazon Prime Video |
Wheel of Time |
Rapport Outdoor Advertising Pvt. Ltd. |
| 6 |
Amazon Prime Video |
Toofan |
Rapport Outdoor Advertising Pvt. Ltd. |
| 7 |
&TV |
Aur Bhai Kya Chal Raha Hai |
Zee Entertainment |
| 8 |
Colors Cineplex |
Colors Cineplex “Yeh Jung Hain Legendry” |
Milestone Brandcom |
| 9 |
&TV |
Aur Bhai Kya Chal Raha Hai |
Zee Entertainment |
| 10 |
Yuvarathnaa movie |
Hombale Films, in association with Khushi Advertising, delivers a power-packed OOH movie marketing campaign for Yuvarathnaa |
Khushi Advertising Ideas Pvt Ltd |
| Others (like Corporate/Consumer Durables/etc)- |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Nesterra |
Nesterra Celebrates Diwali |
Tribes Communication |
| 2 |
ReNew Power |
IPO Launch Campaign |
Bang in the Middle |
| 3 |
OnePlus |
OnePlus Mobile Charger |
Tribes Communication |
| 4 |
LG Electronics |
Game On |
Tribes Communication |
| 5 |
Trump Towers |
This Diwali India’s Icon, Lights Up Our City Again |
Madison OOH |
| 6 |
DURACELL Batteries |
AAKRAMAN |
Madison OOH |
| Innovative Creation of a New Medium-Metro |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Netflix |
Netflix India went to Dubai, New York and London |
Kinetic |
| 2 |
JK Tyre |
Innovative Sculpture Media Creation by JK Tyre at India’s Aviation Hub : the Delhi Airport |
TIMES DELHI AIRPORT ADVERTISING PVT LTD |
| 3 |
BMW |
BMW THE 7 |
Greenline Media Services Pvt Ltd |
| 4 |
OnePlus |
OnePlus Mobile Charger |
Tribes Communication |
| 5 |
Cadbury Silk Valentine Edition |
How Far You Will Go For Love? |
Kinetic |
| 6 |
Aparna |
Aparna Homecoming - Strategic Roadblock ! |
Laqshya Media Limited |
| 7 |
One Plus |
Shot on One Plus |
Rapport Outdoor Advertising Pvt. Ltd |
| 8 |
Discovery Communications India |
Out Of Home Media - Creativity - Discovery Into the wild |
Alakh Advertising Pvt Ltd |
| 9 |
Safari |
TATA Safari Iconic Innovation |
Madison OOH |
| 10 |
Netflix |
Netflix India went to Dubai, New York and London |
Kinetic |
| 11 |
Welspun 2in1 Reversible Bedsheets |
#ChaloPaltai |
Madison OOH |
| 12 |
BharatPe |
‘#S Campaign’ |
Laqshya Media Limited |
| 13 |
Renault Triber |
Space for Everything - Auto Expo 2020 |
Laqshya Media Limited |
| 14 |
BMW |
BMW THE 7 |
Greenline Media Services Pvt Ltd |
| 2 . Use of New Media in an OOH Environment |
| Most Innovative Use of Digital OOH Media -Metro |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Shapoorji Pallonji Real Estate |
A cut above the rest |
Wallop Advertising Pvt Ltd |
| 2 |
AirAsia India |
Contextual Messaging- Integrated with Flight Information Display System |
AirAsia India |
| 3 |
Flipkart |
Real Time Dynamic creative optimization using Programmatic DOOH |
Lemma |
| 4 |
Welspun 2in1 Reversible Bedsheets |
#ChaloPaltai |
Madison OOH |
| 5 |
Amazon Prime Video |
Wheel of Time |
Rapport Outdoor Advertising Pvt. Ltd. |
| 6 |
OPPO |
India's Biggest Drone Light Show |
Madison OOH |
| 7 |
HDFC Life |
HDFC Life Real Takes Flight with real time pDOOH |
Lemma |
| Most Effective Outdoor Plan- |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Cadbury Silk Valentine Edition |
How Far You Will Go For Love? |
Kinetic |
| 2 |
Taj Mahal Tea |
Taj Mahal Tea- Impact vs Reach |
Rapport Outdoor Advertising Pvt. Ltd. |
| 3 |
Volkswagen Group |
Kushaq Launch – Choose what really matters |
Tribes Communication |
| 4 |
Amazon Prime Video |
Toofan |
Rapport Outdoor Advertising Pvt. Ltd. |
| 5 |
Philips |
Philips Bodygroomer #Nothingtohide |
Tribes Communication |
| 6 |
ZeeTV |
#13thkitayyari |
Laqshya Media Limited |
| 7 |
Bundl Technologies Private Limited |
Swiggy Instamart |
Tribes Communication |
| 8 |
DSP Mutual Fund |
DSP Mutual Fund - Bachao |
Milestone Brandcom |
| 9 |
Zee Media |
Opinion Poll & Canter Activity |
ZMCL |
| 10 |
Bisleri |
Bisleri fizzy fruit drinks - Limonata, Spyci and Fonzo |
Alakh Advertising Pvt Ltd |
| 11 |
Netflix Money Heist |
Ciao, India! |
Kinetic |
| 12 |
Match Group Holdings II, LLC |
Tinder Swipe Right |
Tribes Communication |
| 13 |
Floki Inu |
Crypto Brand Uses Multi-Format DOOH Campaign to Deliver 70M Impressions in Less than a Month |
Moving Walls |
| 14 |
COLORS |
Bigg Boss Season 14 |
Milestone Brandcom |
| 15 |
TATA Motors |
TATA OOH Campaign |
Madison OOH |
| 16 |
Royale Glitz |
Steals Your Spotlight |
Madison OOH |
| 17 |
Matsya Kaand |
Matsya Kaand |
Madison OOH |
| 18 |
Square Yards |
Yellow on the Roads |
Madison OOH |
| Automobiles- |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Volkswagen Group |
Choose what really matters |
Tribes Communication |
| 3 |
Honda 2 Wheelers |
Honda Festival campaign |
Tribes Communication |
| 4 |
Volkswagen Group |
Skoda Airport experiential zone |
Tribes Communication |
| 5 |
BMW |
BMW THE 7 |
Greenline Media Services Pvt Ltd |
| 6 |
Safari |
TATA Safari Iconic Innovation |
Madison OOH |
| 7 |
Bajaj Auto |
Bajaj Auto 250cc Pro league |
Madison OOH |
| 8 |
Maruti Suzuki Ltd. |
Drive Your Style Celerio |
Laqshya Media Limited |
| Synergy Award- |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Philips |
Philips Bodygroomer #Nothingtohide |
Tribes Communication |
| 2 |
Bundl Technologies Private Limited |
Swiggy Instamart |
Tribes Communication |
| 3 |
Cadbury Silk Valentine Edition |
How Far You Will Go For Love? |
Kinetic |
| 4 |
COLORS |
Bigg Boss Season 14 |
Viacom18 Media Private Limited |
| 5 |
Volkswagen Group |
Kushaq Launch – Choose what really matters |
Tribes Communication |
| 6 |
Colors |
Bawara Dil |
Viacom18 Media Private Limited |
| 7 |
One Plus |
Shot on One Plus |
Rapport Outdoor Advertising Pvt. Ltd. |
| 8 |
Amazon Prime Video |
Toofan |
Rapport Outdoor Advertising Pvt. Ltd. |
| 9 |
Ultima Protek |
Lamination wala ULTIMA PROTEK |
Madison OOH |
| 10 |
Kotak Home Loans |
Brand Awareness |
Madison OOH |
| Innovative Creation of a New Medium-Non Metro |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Volkswagen Group |
Choose what really matters |
Tribes Communication |
| 3 |
Tata Sky |
Tata Sky - Khidki |
Posterscope |
| 4 |
Starbucks Coffee |
Trivandrum Store Launch |
Madison OOH |
| Most Innovative Use of Indoor OOH Media in a Point-of-Purchase Environment- |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
OnePlus |
OnePlus Mobile Charger |
Tribes Communication |
| 2 |
Cadbury Silk - Valentine Special Edition |
Silk Valentine - How Far Will You Go For Love |
Kinetic |
| 3 |
Volkswagen Group |
Choose what really matters |
Tribes Communication |
| 4 |
Axe |
The Walkthrough billboard |
Tribes Communication |
| 5 |
Amazon.in |
Amazon Pay Sonic |
Rapport Outdoor Advertising Pvt. Ltd. |
| 6 |
Volkswagen Group |
Skoda Airport experiential zone |
Tribes Communication |
| Strategic Planning and Effectiveness in OOH Media |
| Best Outdoor Plan – Strategy -Metro |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Amazon.in |
Amazon Pay |
Rapport Outdoor Advertising Pvt. Ltd. |
| 2 |
Netflix Money Heist |
Ciao, India! |
Kinetic |
| 3 |
Airtel |
Airtel Black |
Milestone Brandcom |
| 4 |
Bundl Technologies Private Limited |
Swiggy Instamart |
Tribes Communication |
| 5 |
Volkswagen Group |
Kushaq Launch – Choose what really matters |
Tribes Communication |
| 6 |
Cadbury Silk Valentine Edition |
How Far You Will Go For Love? |
Kinetic |
| 7 |
Honda 2 Wheelers |
Honda Festival campaign |
Tribes Communication |
| 8 |
Colors |
Bawara Dil |
Viacom18 Media Private Limited |
| 9 |
Match Group Holdings II, LLC |
Tinder Swipe Right |
Tribes Communication |
| 10 |
Taigun |
Taigun Launch |
Tribes Communication |
| 11 |
Amazon Prime Video |
Toofan |
Rapport Outdoor Advertising Pvt. Ltd. |
| 12 |
Matsya Kaand |
Matsya Kaand |
Madison OOH |
| 13 |
Royale Glitz |
Steals Your Spotlight |
Madison OOH |
| 14 |
Jai Raj Steel |
‘Pillars of Strength at Hyderabad Airport’ |
Laqshya Media Limited |
| Creative Awards |
| Banking, Financial Services & Insurance- |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
CRED |
Download CRED |
Rapport Outdoor Advertising Pvt. Ltd. |
| 2 |
DREAMPLUG TECHNOLOGIES PRIVATE LIMITED |
Cred Don't Drink and Swipe |
Tribes Communication |
| 3 |
DREAMPLUG TECHNOLOGIES PRIVATE LIMITED |
Cred Cheer Days |
Tribes Communication |
| 4 |
AU Small Finance Bank |
Bus Shelter Absorbs Air Pollutant |
Tribes Communication |
| 5 |
Kotak Home Loans |
Brand Awareness |
Madison OOH |
| 6 |
IDFC First Bank |
TreePublic 2.0 |
Tribes Communication |
| 7 |
IDFC |
IDFC Mutual Funds Promotion |
Madison OOH |
| FMCG- |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Bingo Peri Peri |
It’s 40 Degrees Hot Today. But Still Not As Hot As Our Peri Peri Flavour. |
Kinetic |
| 2 |
Cadbury Chocobakes |
Cookie-Clipse |
Kinetic |
| 3 |
Cadbury Silk Valentine Edition |
How Far You Will Go For Love? |
Kinetic |
| 4 |
Axe |
The Walkthrough billboard |
Tribes Communication |
| 5 |
Garnier |
Garnier Green Beauty |
Milestone Brandcom |
| 6 |
Cadbury 5Star Oreo |
Cadbury 5Star Oreo - Feels like Oreo, sandwiched in 5Star |
Kinetic |
| 7 |
Campus |
Campus on Run |
Madison OOH |
| 8 |
Tata Salt |
Har Ghar Gandhi |
Madison OOH |
| Beverages & Food- |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Sunfeast YiPPee! Noodles |
YiPPee! Looong Noodles |
Tribes Communication |
| 2 |
Taj Mahal Tea |
Taj Mahal Tea- Impact vs Reach |
Rapport Outdoor Advertising Pvt. Ltd. |
| 3 |
Bisleri |
Bisleri fizzy fruit drinks - Limonata, Spyci and Fonzo |
Alakh Advertising Pvt Ltd |
| 4 |
Pulse Candy |
Pulse Candy Traffic Signal |
Madison OOH |
| 5 |
KFC |
KFC Steamy Hot Chicken OOH Innovation |
Kinetic |
| Innovative Use of Existing Medium -Non Metro |
| S.No. |
Brand Name |
Campaign Title |
Agency |
| 1 |
Campus |
Campus on Run |
Madison OOH |
| 2 |
Starbucks Coffee |
Store Launch Innovations |
Madison OOH |
| 3 |
Colors |
Bawara Dil |
Viacom18 Media Private Limited |
| 4 |
&TV |
Aur Bhai Kya Chal Raha Hai |
Zee Entertainment |
| 5 |
Government Covid Scheme |
Mobile Covid Vaccination Van |
Outreach Advertising Private Limited |
| 6 |
Honda 2 Wheelers |
Honda Festival campaign |
Tribes Communication |
| 7 |
Taj Mahal Tea |
Taj Mahal Tea- Impact vs Reach |
Rapport Outdoor Advertising Pvt. Ltd. |
| 8 |
Jeep |
Jeep “celebrating 75 years of independence” |
Laqshya Media Limited |
| 9 |
Government Covid Scheme |
Mobile Covid Vaccination Van |
Outreach Advertising Private Limited |
| 10 |
Pulse Candy |
Pulse Candy Traffic Signal |
Madison OOH |
| 11 |
Aparna |
Aparna Homecoming - Strategic Roadblock ! |
Laqshya Media Limited |
| 12 |
Nagarjuna Cement Limited |
‘Into the Wild’ |
Laqshya Media Limited |
