Shortlist 2023 Winners 2023
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Agenda 2023

17th May 2023 (Day 1) | Traditional OOH
Time Session
10:00 am - 11:00 am Registrations
11:00 am - 11:10 am Welcome & Introduction to Day 1
11:10 am - 11:15 am Welcome Address
Dr. Anurag Batra, Chairman & Editor in Chief, exchange4media Group
11:15 am - 11:30 am Opening Address
OOH Fast Forward >>>
Sam Balsara, Chairman, Madison World
11:30 pm - 12:00 pm Leadership Address
From Innovation to Actualization: Unravelling Exciting New Practices in OOH
Shubhranshu Singh, Vice-President, Marketing, Domestic & IB, Commercial Vehicles Business Unit, Tata Motors
12:00 pm - 12:15 pm Expert Opinion
Innovative vs Iconic: The Modern Challenge for Meaningful Messaging
Arijit C., Vice President (Strategy & Creative), Kinetic India
12:15 pm - 01:00 pm Leaders' Discussion:
The World of Dynamic Macro Advertising and Where OOH Fits In

- Jignesh Dawda, VP – Marketing, Bandhan Mutual Funds
- Pradeep Srinivas, GM-Head Marketing, Mercedes Benz
- Saibal Biswas, Head of Marketing, Partnerships & Public Relations, MediBuddy
- Ashish Bajaj, Chief Marketing Officer, Narayana Health
- Session Chair: Rachana Lokhande, Founder, Glocal Bridge
01:00 pm - 02:10 pm Networking Lunch
02:15 pm - 02:30 pm Expert Opinion
OOH: Proving its Agility and Resilience
Jayesh Yagnik, CEO, MOMS Outdoor Media
02:30 pm - 02:45 pm Media's Role in the New Ecosystem of Experiential & Outdoor Advertising
Irvinder Kaur Ray, Executive Director, Risk Advisory, Deloitte India
02:45 pm - 03:00 pm Creative Opinion
Aesthetics of OOH
PG Aditiya, Founder, Talented Agency
03:00 pm - 03:15 pm Creative Opinion
Power of Content & Design
Kurnal Rawat, Creative Director, Landor & Fitch India
Day 1 Concludes
18th May 2023 (Day 2) | Digital OOH
Time Session
10:00 am - 11:00 am Registrations
11:00 am - 11:10 am Welcome & Introduction to Day 2
11:10 am - 11:30 am Global Keynote Address
Beating Expectations with Audience & Engagement Measurement Solutions
Laetitia Lim, CEO, Quividi
11:30 am - 11:50 am Fireside Chat
Transforming OOH Landscape

Ajay Mehta, Founder & MD, Interactive Television & MD, Kinetic India
Session Chair: Rajeev Dhal, COO, AdOnMo
11:50 am - 12:00 pm Fireside Chat
Combining the Worlds of Connected Screens & DOOH Advertising in India

Sharath Chandra, Senior Advisor
Moderator: Kanchan Srivastava, Senior Assistant Editor, exchange4media Group
12:00 pm - 12:20 pm Leadership Address
Airport Advertising: New Avenues with New Opportunities

Shiv Kumar, Chief Marketing & Passenger Experience Officer, Manohar International Airport
12:20 pm - 01:00 pm Leaders' Discussion:
Need for Optimized OOH Advertising for an Efficient Brand Building

- Aatika Ehsan Ansari, Head of Media-Digital, Pernod Ricard India
- Ammar Millwala, Head of Media, Aditya Birla Capital
- Taranjeet Kaur, Head of Media, Digital & PR, Tata Consumer Products
- Haresh Nayak, Founder & CEO, Connect Network Inc
- Session Chair: Amiya Swarup, Partner-Marketing Advisory Services, Ernst & Young LLP
01:00 pm - 02:00 pm Networking Lunch
02:00 pm - 02:30 pm Global Keynote
The Next Wave of Data-Driven DOOH

Amanda Dorenberg, President, COMMB (Canadian Out-of-Home Marketing & Measurement Bureau)
02:30 pm - 03:10 pm Leader's Discussion
Leveraging DOOH for Innovative & Impactful Media Formats

- Alok Gupta, Director, Graphisads Ltd
- Dheeraj Soni, National Sales Head - India, Lemma Technologies
- Nabendu Bhattacharyya, Founder & CEO, Ideacafe
- Yatnesh Pandey, VP-Marketing, GreenPly Industries Ltd
- Session Chair: Ashish Karnad, EVP – Media & Digital, Hansa Research
03:10 pm - 03:25 pm Expert Opinion
The Reality of Digital OOH in India
Vinkoo Chakraborty, President, Rapport Chrome
03:25 pm - 04:10 pm Leaders' Discussion
To Infinity & Beyond: The OOH Forecast

- Dipankar Sanyal, CEO, Platinum Outdoor
- Mangesh Shinde, Co-Founder, OSMO Advertising
- Saibal Gupta, Co-Founder & CEO, Xperia Group
- Vikas Nowal, Country Head, Interspace Communications
- Moderator: Kanchan Srivastava, Senior Assistant Editor, exchange4media Group
04:10 pm - 04:20 pm Expert Opinion
The Rise of Programmatic DOOH
Dimpy Yadav, General Manager, Xaxis India
04:20 pm - 04:35 pm Valedictory Address
OOH Fast Forward>>> What Lies in the Future
Noomi Mehta, Chairman of the Board of Selvel One and Chairman, The Indian Outdoor Advertising Association
04:35 pm - 05:30 pm Registrations for e4m NEONS OOH Awards & Hi-Tea
05:30 pm - 05:45 pm Introduction to e4m NEONS OOH Awards
05:45 pm - 06:00 pm Jury Chair Address
06:00 pm - 08:00 pm Felicitation Ceremony
08:00 pm Onwards Celebration over Drinks & Dinner