RESEARCH METHODOLOGY

Ali Hussein
COO, Eros Digital

Mr. Ali Hussein is Chief Operating Officer at Eros digital, a leading global company in the Indian film entertainment industry. He is spearheading the company's OTT platform, Eros Now. Mr. Hussein has over 15 years of experience in the media entertainment and digital space. He has been an entrepreneur and board advisor to Discovery Networks and other start-ups in the media, and technology domain. Previously he has worked with Google, Viacom 18 and Hungama where he held key positions. His expertise comes from complex mandates across mobile marketing, content syndication and distribution.

Ankur Kumar
Marketing Head – Home Care, Godrej Consumer Products Limited

Coming soon...

Anupam Bokey
VP Marketing, FMCG Business, RP-Sanjiv Goenka Group

Anupam is a seasoned and passionate marketer with over 21 years of experienceacross global FMCG giants such as Unilever and Danone. He has worked across various marketing domains such as global ®ional brand development, brand building and customer development &sales. He has successfully launched and led over a dozen brands including some iconic ones like Dove, Clinic Plus, Lifebuoy, Pepsodent, Vim, Pureitetc in over 25 different countries.

During his tenure, Anupam has received several awards and recognitions, including Golden Peacock awards for Innovations, I-Award (UK), Water Digest Awards and Effie.

Anil Viswanathan
Director - Marketing (Chocolates), Mondelez India

Anil Viswanathan is Director - Marketing (Chocolates), Mondelez India and is responsible for spearheading the chocolates category. His role includes delivering the Strategy and landing the overall innovation & communication agenda on these brands and delivering the P&L for this category, in India.

Anil joined Cadbury India in May 2000 as a management trainee and has spent 18 years in the company across a variety of roles including Sales, Brand & Category marketing, Strategy and New Business Development. His journey in the company has taken him into Regional and Global roles and into different categories including Chocolate and Biscuits. In his last role in India, Anil was managing marketing for Chocolates. Most recently, Anil was part of the Global Chocolate Team driving chocolate innovation based out of Zurich, Switzerland. One of his achievements has been the launch of 5 Star globally, which is now present in 3 continents including markets like Brazil and South Africa.

Anil holds a MBA in Marketing & Finance from IIM, Calcutta and a Bachelor’s degree in Mechanical Engineering from IIT, Madras.

Arvind Bhandari
Sr. Vice President, South Asia

Arvind Bhandari holds a 20+ years rich and valuable experience in FMCG industry, across the Sales, Marketing and General Management functions. Having worked with ITC, PepsiCo and Nestlé, he specializes with an in-depth knowledge and understanding of the food industry.

He worked with ITC as Area Sales Manager in UP, Gujarat, West Bengal, Sikkim, Bhutan for three years. Followed up as Account Supervisor in JWT, Delhi handling Pepsi, working on iconic campaigns like Yeh Dil Maange more. Subsequently, he joined Pepsico as Brand Manager Snacks (Lay’s, Cheetos) - contributing to building of Pepsico Food Business in its initial years.

Arvind joined Nestlé as Brand Manager MAGGI and moved up as Marketing Manager in the Food Business, leading the brand with innovations and several very impactful communication campaigns.

He moved to South Africa as Business Head for Foods, building MAGGI Business in Noodles, Seasonings, Sauces, Stew categories for three years.

He returned to India in 2013 and is currently leading the Dairy Business in South Asia Region.

He has also written a book on our current lives INVERTED - a light look at the 10 assumptions that drives our life choices, to pose a contra perspective for a truer life.

Dr Bhaskar Das
Executive President, Dainik Bhaskar Group

​Dr. Bhaskar Das has a fulfilling top management career spanning ​close to ​​4 decades​.​ ​He had received ​ an integrated exposure including line function, profit center & brand management. From a management trainee in 1980 to progressing as President, Response of BCCL and subsequently with ZEE Media Corporation as Group CEO, has been an accomplishing feat.

At ZEE Media Corporation he was ​incharge ​of the News Business​.​

A recognized & certified tutor and speaker, He has over 800 + hours of addressing industry forums & reputed B-Schools,like Harvard Business School, The Wharton School, MIT, IIM, IIAS (Shimla), MICA (Ahmedabad), ISB etc.

As Executive President ​of Dainik Bhaskar Group​ now​ , he partner​s with the marketing and sales team to strategize to enable them to create solution architecture for Brands and monetize the ideas for achieving shareholders' priorities.

Irwin Preet Singh Anand, COO, OLX

Irwin Preet Singh Anand is the Chief Operating Officer (COO) of OLX India (www.olx.in),

A global Internet company that offers the next generation of free online classifieds in 50 languages and more than 44 countries. Irwin joined OLX in 2012, and has played a founding role in the establishment of OLX India as well as the horizontal online classifieds industry in the country. Under Irwin’s leadership OLX has in a short span of time catapulted to becoming the number one online classifieds player of India and among the most admired brands of the country.

Irwin has diverse management experience spanning more 18 years of which the last 5 years have been with OLX India. As the COO at OLX he has led multi-disciplinary teams across product, technology and marketing, towards business growth goals. He has run several initiatives spanning across mobile marketing, user focused product innovations, driving product-led growth and building monetization strategy in a mobile- first era.

Irwin holds a master’s degree in business administration from XLRI, Jamshedpur, India

Jishnu Sen
CMO, Big Bazaar - Future Group

Jishnu has more than 25 years of experience and has built successful strategies for Pepsi, GSK, Yum Foods, Colgate Palmolive, Britannia, Reliance Telecom and Ferrero and has expertise across industries like retail, e-commerce, telecom, food and beverages, automobiles, among others.

Jishnu has lived and worked in four Asian cities and New York and has been instrumental in building brands and businesses across the Asia–Pacific region.

He is a graduate from St. Xaviers College, Calcutta. In his free time he likes to watch movies and try his hands at cooking.

Karan Kumar
Head - Brand & Marketing, Fabindia

Karan Kumar is a Brand and Marketing Strategist who partners with customers and audiences to drive market standing and equity of brands that he leads. After spending more than a decade and half working on CPG brands across categories and industries, Karan knows how intelligent story-telling successfully drives brand conversions – from their launch to adoption.

Several of Karan’s brands have attained serious leadership positions. His various works across conventional and digital media ecosystems have landed him much coverage across various marketing industry platforms. He is often called up on to share his views on the Future of Marketing, devising successful Omni-channel strategies, managing Customer Relationship and Engagement and how Social and Digital media could be exploded to connect brands with custom audiences.

In addition to his extensive Brand and Marketing experience, Karan is also authored an internationally award winning research paper on Depiction of Women in Contemporary Advertising. He one of the founding members of the India chapter of The Marketing Society and a longtime member of the World Association of Opinion and Market Research (formerly the European Society for Opinion and Market Research or ESOMAR). Karan currently heads Brand and Marketing at one of India’s largest Apparel and Lifestyle brands. He is based out of Delhi.

Rajeev Raja
Founder, Brandmusiq

Ex-National Creative Director of DDB Mudra.
One of India’s finest Jazz and fusion flautists.
Founder and ‘Soundsmith’ of BrandMusiq- India’s first company dedicated to designing and managing the sonic identity of a brand.
Creator of the term MOGO® (musical logo).
Meet Rajeev Raja. A creative powerhouse who today straddles the two worlds of brands and music, and is having a whale of a time doing so.
Over 25 years in advertising Rajeev worked on a plethora of brands and has created many nationwide campaigns which have won him many accolades and awards.
His most notable campaigns include ‘The Honest Shirt’ for Peter England, ‘Desh ka Namak’ for Tata Salt, ‘Nau Baj Gaya Kya ?’ for KBC, ‘Har Jeb Mein Rang’ for Nokia, ‘Think Hatke’ for Virgin Mobile and the more recent campaigns for Volkswagen, including the breakthrough ‘Talking Newspaper’ ad in the Times of India.
Rajeev is also a well known musician and is considered one of India’s leading Jazz and Fusion flautists. His Fusion band ‘The Rajeev Raja Combine’ enthralls music lovers at venues such as Mumbai’s Blue Frog and at concerts across India. His maiden album went on to to the #1 spot on the ITunes India charts and stayed there for 3 weeks running.
Rajeev has also started an advertising band called ‘Wanted Yesterday’, which plays classic rock and blues.
Over the past two decades, Rajeev has played with a number of fantastic musicians including, Shankar, Ehsaan and Loy, Fazal and Taufiq Kureshi, Ranjit Barot , Leslie Lewis, Susmit Sen and even Bernie Marsden, the amazing guitarist of the UK band ‘White Snake’.
He has composed music for the Bollywood film ‘Bus Yunhi’.
His company ‘BrandMusiq’ is a convergence of his twin passions: brands and music.
BrandMusiq has created sonic IDs for blue chip brands in India and abroad including Standard Chartered Bank(Global), ABC Kraft Heinz(Indonesia), Vistara Airlines, HDFC Bank, Myntra, TATA Salt, CNN News 18…to name a few.
Says Rajeev, with a twinkle in his eye: ‘I work by day and play by night’.

Shantiswarup Panda
CMO, Raymonds Lifestyle Business

Over 16 years of experience across sectors like Utility, Automation, Personal Care, White Goods and Fashion. Have handled roles ranging across Technology, Sales and Marketing having worked in Infosys, Unilever and Raymond. Currently the Chief Marketing Officer at Raymond responsible for the brand strategy & transformation. Love to read especially history & war; like travelling & experiencing new places, food & culture particularly road trips.

Sumit Sehgal
CMO, COMIO India

With over 20 years of experience in sales and marketing, Sumit is a tenured marketer with a profound understanding of the Indian market.

He plays a pivotal role in continuing to grow the department by making it one of the key drivers for the company. Sumit has a positive bias towards initiatives that catalyse business growth & strengthen customer loyalty.

An alumnus of IMT Ghaziabad, Sumit’s prior assignments have been with JWT, ITC Ltd., Bharti Teletech, Max Life, and Intex Technologies. During this period, he has built many brands and led multiple marketing initiatives aimed at delivering meaningful brand and business outcomes.

About COMIO
COMIO smartphones entered the Indian market in May 2017.Building on the legacy of its manufacturer-Topwise Communication, COMIO smartphones have been designed keeping the Indian consumer in mind. Headquartered in New Delhi, the brand caters to the mid-level segment which is the fastest growing in India through a range of innovative, technologically advanced and user friendly products. The brand launched its first smartphone in China in 2015. For more information - http://www.comio.in/

Vineet Sehgal
CMO, Quikr

As Quikr’s CMO, Vineet is responsible for marketing strategy and plans across areas including brand building, performance marketing, partnership and alliances. He brings more than more than 19+ years of experience in marketing and business strategy across diverse industries such as telecommunication, FMCG, banking and management consulting and has helped scale several operations from start up to maturity in some of the world’s leading organizations such as Nokia, Nestle, Accenture, Cadburys and HSBC. Prior to joining Quikr, Vineet headed Nokia’s programs and planning portfolio where he led large scale launches of some of the most used mobile devices in India. He also founded the Nokia Money start up team and drove its growth from conception to market roll out

Vineet has earned his Bachelor of Technology (BTech) in Chemical Engineering from IIT, Delhi and is a graduate from IIM Calcutta

Vivek Sharma
CMO, Pidilite Industries

Vivek joined Pidilite Industries Ltd. in Jan, 2015 Chief Marketing Officer across all businesses. Here, he is responsible for marketing planning, implementation and brand development for all divisions and corporate brand, innovation, building marketing capabilities and capacities via new processes & systems and marketing talent development across the organization.

Prior to Pidilite, Vivek was Vice President Indian sub-continent at Philips India Ltd. as Chief Marketing Officer & Head – Govt. Affairs. He built ‘ONE PHILIPS’ marketing planning and implementation for the three Philip’s businesses viz. Consumer Lifestyle, Lighting and Healthcare. Vivek also led the engagement of company and businesses with various Govt., regulatory and industry bodies and enabled B2G sales. The combined role spread across B2C, B2B and B2G with a sharp focus on accelerating business growth.

Before Philips, Vivek was with MIRC Electronics Ltd. (ONIDA) as Vice President, Marketing, Sales and Service. At MIRC, he spearheaded the re-launch of the ONIDA brand across product categories.

An industry veteran with over 25 years of experience, he has held senior leadership positions across Ogilvy Advertising and Cadbury Kraft (now Mondelez). At Ogilvy, Vivek led the Hindustan Unilever (HUL) business nationally across functions and geographies. Vivek carries a unique blend of business and brand development experience across FMCG, Healthcare, Lighting and Consumer Durables encompassing B2C, B2B and B2G.

He is sought for his views on brand and marketing dynamics for ‘The Economic Times’, ‘The Times of India’, ‘BusinessWorld’, ‘Forbes’, ‘Pitch’ and ‘The Strategist - Business Standard’.

Vivek is a member of CII National Committee of Marketing and was active in industry forums like FICCI, CII and Assocham. He also guest lectures at premier B schools.

Vivek holds a Post Graduate Diploma in Management from Indian Institute of Management (IIM), Bangalore and Bachelor of Technology from Indian School of Mines (now IIT, Dhanbad).