Pitch CMO Awards 2026: Mahesh Koppad honoured in 'The CMO Brand Purpose & Impact Award' category

Mahesh Koppad is the Chief Marketing Officer - India at Balkrishna Industries Ltd. (BKT)

Mahesh Koppad, Chief Marketing Officer - India at Balkrishna Industries Ltd. (BKT), won in ‘The CMO Brand Purpose & Impact Award’ category at Laqshya Pitch Best CMO Awards 2026.

Mahesh Koppad champions brand purpose as a true driver of business impact. At BKT, he has shaped a cohesive marketing vision that connects strategy, consumer insight, and execution with long-term value creation. By aligning brand architecture with growth priorities, he ensures marketing remains deeply rooted in empathy, clarity, and commercial outcomes. His belief that enduring brands are built on purpose and empowered teams defines his leadership. An avid reader and traveller, Mahesh draws inspiration from cultures and cuisines.

Laqshya Pitch Best CMO Awards 2026 was held on March 12 in Mumbai in the presence of industry leaders and experts from the advertising, marketing and media world. The awards night celebrated the achievements of marketing leaders who have played a key role in shaping impactful campaigns and brand strategies over the past year.

These awards honour the trailblazers of marketing, celebrating their creativity and game-changing strategies that make them stand out from the rest. The winners of the Laqshya Pitch Best CMO Awards 2026 will be awarded across 10 different categories for their path-breaking work throughout 2025