AGENDA

Time Duration Session Speaker
3:00 p.m. – 3:55 p.m. 55 mins Registration  &  High Tea
3:55 p.m. – 4:10 p.m. 15 mins Welcome Address Nawal Ahuja, Co-Founder & Director, Exchange4media Group
4:10 p.m. – 4:40 p.m. 30 mins Pitch Madison Media Advertising Outlook 2019 Highlights Sam Balsara, Chairman, Madison World
4:40 p.m. – 4:50 p.m. 10 mins Release of Pitch Madison Advertising Outlook 2019 report Chief Guest and Others
4:50 p.m. – 5:10 p.m. 20 mins Keynote address Madhusudan Gopalan, MD & CEO, P&G India
5:10 p.m. – 5:30 p.m. 20 mins What’s instore for Media in the near future Vikram Sakhuja, Group CEO Media & OOH, Madison World
5:30 p.m. – 5:50 p.m. 20 mins Xiaomi: Innovation at its best Keynote Speaker:
Manu Jain, VP, Xiaomi & MD, Xiaomi India
5:50 p.m. – 6:40 p.m. 50 mins

Panel discussion:
How to improve the Media Eco System

Moderator:
Raj Nayak, COO, Viacom18

Panelists:
Gaurav Jeet Singh, General Manager – Media (South Asia), Unilever
Subha Sreenivasan, Head- Media Services, GCPL
Anagha Bhojane, Group Brand Manager, Asian Paints
Vanita Keswani, CEO, Madison Media Sigma
Vikram Tanna, VP, Head of Advertising Sales and Business Head of Regional Clusters at Discovery India

6:40 p.m. – 7:10 p.m. 30 mins

Keynote Address: FMCG Opportunity: The Unlearning Challenge

Sunil Kataria, CEO - India and SAARC, Godrej Consumer Products Limited

7:10 p.m. – 7:30 p.m. 20 mins

Pleasures and Travails of a new age business

Namita Katre, Head of Brand, Strategy & Campaigns, Uber Eats India

7:30 p.m. – 8:10 p.m. 40 mins Panel Discussion
The growing importance of News

Moderator:
Vikram Sakhuja, Group CEO Media & OOH, Madison

Panelists:
Avinash Pandey, CEO, ABP News Network
Umang Bedi, President, Daily Hunt
Puneet Gupt, COO, Times Internet
Rahul Kansal, Group Brand Advisor, Network18

8:10 p.m. – 8:30 p.m. 20 mins The need to measure content in Digital

Gaurav Banerjee, President, Hindi Entertainment, Star India

8:30 p.m. – 8:35 p.m. 5 mins Vote of Thanks Lara Balsara, Executive Director, Madison World

© 2019 exchange4media. All Rights Reserved.

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vendor
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laravel
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framework
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src
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Illuminate
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Filesystem
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Filesystem.php
122
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laravel
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Illuminate
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Filesystem
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laravel
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Illuminate
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laravel
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src
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Illuminate
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218
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Illuminate
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Foundation
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Kernel
terminateMiddleware
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vendor
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laravel
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framework
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src
/
Illuminate
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Http
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189
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Illuminate
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Foundation
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Http
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Kernel
terminate
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index.php
61
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var
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www
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html
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pitch-madison-advertising-report-2019
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vendor
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laravel
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framework
/
src
/
Illuminate
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Filesystem
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Filesystem.php
     *
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     * @return string
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    public function hash($path)
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    /**
     * Write the contents of a file.
     *
     * @param  string  $path
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     * @return int
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    public function put($path, $contents, $lock = false)
    {
        return file_put_contents($path, $contents, $lock ? LOCK_EX : 0);
    }
 
    /**
     * Prepend to a file.
     *
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    public function prepend($path, $data)
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        return $this->put($path, $data);
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    /**
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Arguments
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/
var
/
www
/
html
/
pitch-madison-advertising-report-2019
/
vendor
/
laravel
/
framework
/
src
/
Illuminate
/
Filesystem
/
Filesystem.php
     *
     * @param  string  $path
     * @return string
     */
    public function hash($path)
    {
        return md5_file($path);
    }
 
    /**
     * Write the contents of a file.
     *
     * @param  string  $path
     * @param  string  $contents
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     * @return int
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        return file_put_contents($path, $contents, $lock ? LOCK_EX : 0);
    }
 
    /**
     * Prepend to a file.
     *
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     * @return int
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        if ($this->exists($path)) {
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  3. 2
    
/
var
/
www
/
html
/
pitch-madison-advertising-report-2019
/
vendor
/
laravel
/
framework
/
src
/
Illuminate
/
Session
/
FileSessionHandler.php
    /**
     * {@inheritdoc}
     */
    public function read($sessionId)
    {
        if ($this->files->exists($path = $this->path.'/'.$sessionId)) {
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    /**
     * {@inheritdoc}
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        return true;
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    /**
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     */
    public function gc($lifetime)
    {
        $files = Finder::create()
Arguments
  1. "/var/www/html/pitch-madison-advertising-report-2019/storage/framework/sessions/WmFa5aJff15479D5CwnAyaVQb9rgk65wcKu3buLY"
    
  2. "a:3:{s:6:"_token";s:40:"mU8VCuzxGYmUFHM5pdTeXTJGMhaRcbPfep02bffE";s:9:"_previous";a:1:{s:3:"url";s:66:"https://e4mevents.com/pitch-madison-advertising-report-2019/agenda";}s:6:"_flash";a:2:{s:3:"old";a:0:{}s:3:"new";a:0:{}}}"
    
  3. true
    
/
var
/
www
/
html
/
pitch-madison-advertising-report-2019
/
vendor
/
laravel
/
framework
/
src
/
Illuminate
/
Session
/
Store.php
     *
     * @param  string  $data
     * @return string
     */
    protected function prepareForUnserialize($data)
    {
        return $data;
    }
 
    /**
     * Save the session data to storage.
     *
     * @return bool
     */
    public function save()
    {
        $this->ageFlashData();
 
        $this->handler->write($this->getId(), $this->prepareForStorage(
            serialize($this->attributes)
        ));
 
        $this->started = false;
    }
 
    /**
     * Prepare the serialized session data for storage.
     *
     * @param  string  $data
     * @return string
     */
    protected function prepareForStorage($data)
    {
        return $data;
    }
 
    /**
     * Age the flash data for the session.
     *
     * @return void
Arguments
  1. "WmFa5aJff15479D5CwnAyaVQb9rgk65wcKu3buLY"
    
  2. "a:3:{s:6:"_token";s:40:"mU8VCuzxGYmUFHM5pdTeXTJGMhaRcbPfep02bffE";s:9:"_previous";a:1:{s:3:"url";s:66:"https://e4mevents.com/pitch-madison-advertising-report-2019/agenda";}s:6:"_flash";a:2:{s:3:"old";a:0:{}s:3:"new";a:0:{}}}"
    
/
var
/
www
/
html
/
pitch-madison-advertising-report-2019
/
vendor
/
laravel
/
framework
/
src
/
Illuminate
/
Session
/
Middleware
/
StartSession.php
        if ($this->sessionConfigured()) {
            $this->storeCurrentUrl($request, $session);
 
            $this->addCookieToResponse($response, $session);
        }
 
        return $response;
    }
 
    /**
     * Perform any final actions for the request lifecycle.
     *
     * @param  \Illuminate\Http\Request  $request
     * @param  \Symfony\Component\HttpFoundation\Response  $response
     * @return void
     */
    public function terminate($request, $response)
    {
        if ($this->sessionHandled && $this->sessionConfigured() && ! $this->usingCookieSessions()) {
            $this->manager->driver()->save();
        }
    }
 
    /**
     * Start the session for the given request.
     *
     * @param  \Illuminate\Http\Request  $request
     * @return \Illuminate\Contracts\Session\Session
     */
    protected function startSession(Request $request)
    {
        return tap($this->getSession($request), function ($session) use ($request) {
            $session->setRequestOnHandler($request);
 
            $session->start();
        });
    }
 
    /**
     * Get the session implementation from the manager.
/
var
/
www
/
html
/
pitch-madison-advertising-report-2019
/
vendor
/
laravel
/
framework
/
src
/
Illuminate
/
Foundation
/
Http
/
Kernel.php
     * @return void
     */
    protected function terminateMiddleware($request, $response)
    {
        $middlewares = $this->app->shouldSkipMiddleware() ? [] : array_merge(
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        foreach ($middlewares as $middleware) {
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                continue;
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            list($name) = $this->parseMiddleware($middleware);
 
            $instance = $this->app->make($name);
 
            if (method_exists($instance, 'terminate')) {
                $instance->terminate($request, $response);
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        }
    }
 
    /**
     * Gather the route middleware for the given request.
     *
     * @param  \Illuminate\Http\Request  $request
     * @return array
     */
    protected function gatherRouteMiddleware($request)
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        if ($route = $request->route()) {
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        return [];
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    /**
Arguments
  1. Request {
      #json: null
      #convertedFiles: null
      #userResolver: Closure {
        class: "Illuminate\Auth\AuthServiceProvider"
        this: AuthServiceProvider { …}
        parameters: {
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          }
        }
        use: {
          $app: Application { …}
        }
      }
      #routeResolver: Closure {
        class: "Illuminate\Routing\Router"
        this: Router { …}
        use: {
          $route: Route { …}
        }
      }
      +attributes: ParameterBag {}
      +request: ParameterBag {#1}
      +query: ParameterBag {#1}
      +server: ServerBag {}
      +files: FileBag {}
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      #languages: null
      #charsets: null
      #encodings: null
      #acceptableContentTypes: array:4 [
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        1 => "application/xhtml+xml"
        2 => "application/xml"
        3 => "*/*"
      ]
      #pathInfo: "/agenda"
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      #basePath: null
      #method: "GET"
      #format: null
      #session: Store {}
      #locale: null
      #defaultLocale: "en"
      -isHostValid: true
      -isForwardedValid: true
      basePath: "/pitch-madison-advertising-report-2019"
      format: "html"
    }
    
  2. Response {}
    
/
var
/
www
/
html
/
pitch-madison-advertising-report-2019
/
vendor
/
laravel
/
framework
/
src
/
Illuminate
/
Foundation
/
Http
/
Kernel.php
     */
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        return function ($request) {
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    /**
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     * @param  \Illuminate\Http\Response  $response
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     * @param  \Illuminate\Http\Response  $response
     * @return void
     */
    protected function terminateMiddleware($request, $response)
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        $middlewares = $this->app->shouldSkipMiddleware() ? [] : array_merge(
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        foreach ($middlewares as $middleware) {
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Arguments
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      #convertedFiles: null
      #userResolver: Closure {
        class: "Illuminate\Auth\AuthServiceProvider"
        this: AuthServiceProvider { …}
        parameters: {
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        use: {
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        }
      }
      #routeResolver: Closure {
        class: "Illuminate\Routing\Router"
        this: Router { …}
        use: {
          $route: Route { …}
        }
      }
      +attributes: ParameterBag {}
      +request: ParameterBag {#1}
      +query: ParameterBag {#1}
      +server: ServerBag {}
      +files: FileBag {}
      +cookies: ParameterBag {}
      +headers: HeaderBag {}
      #content: null
      #languages: null
      #charsets: null
      #encodings: null
      #acceptableContentTypes: array:4 [
        0 => "text/html"
        1 => "application/xhtml+xml"
        2 => "application/xml"
        3 => "*/*"
      ]
      #pathInfo: "/agenda"
      #requestUri: "/pitch-madison-advertising-report-2019/agenda"
      #baseUrl: "/pitch-madison-advertising-report-2019"
      #basePath: null
      #method: "GET"
      #format: null
      #session: Store {}
      #locale: null
      #defaultLocale: "en"
      -isHostValid: true
      -isForwardedValid: true
      basePath: "/pitch-madison-advertising-report-2019"
      format: "html"
    }
    
  2. Response {}
    
/
var
/
www
/
html
/
pitch-madison-advertising-report-2019
/
index.php
|--------------------------------------------------------------------------
| Run The Application
|--------------------------------------------------------------------------
|
| Once we have the application, we can handle the incoming request
| through the kernel, and send the associated response back to
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|
*/
 
$kernel = $app->make(Illuminate\Contracts\Http\Kernel::class);
 
$response = $kernel->handle(
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$response->send();
 
$kernel->terminate($request, $response);
 
Arguments
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      #convertedFiles: null
      #userResolver: Closure {
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        this: AuthServiceProvider { …}
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        this: Router { …}
        use: {
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      +request: ParameterBag {#1}
      +query: ParameterBag {#1}
      +server: ServerBag {}
      +files: FileBag {}
      +cookies: ParameterBag {}
      +headers: HeaderBag {}
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      #baseUrl: "/pitch-madison-advertising-report-2019"
      #basePath: null
      #method: "GET"
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      #locale: null
      #defaultLocale: "en"
      -isHostValid: true
      -isForwardedValid: true
      basePath: "/pitch-madison-advertising-report-2019"
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    }
    
  2. Response {}
    

Environment & details:

empty
empty
empty
empty
empty
Key Value
REDIRECT_HTTPS
"on"
REDIRECT_SSL_TLS_SNI
"e4mevents.com"
REDIRECT_STATUS
"200"
HTTPS
"on"
SSL_TLS_SNI
"e4mevents.com"
SSL_SERVER_S_DN_OU
"Domain Control Validated"
SSL_SERVER_S_DN_OU_1
"COMODO SSL Unified Communications"
SSL_SERVER_S_DN_CN
"www.exchange4media.com"
SSL_SERVER_I_DN_C
"GB"
SSL_SERVER_I_DN_ST
"Greater Manchester"
SSL_SERVER_I_DN_L
"Salford"
SSL_SERVER_I_DN_O
"Sectigo Limited"
SSL_SERVER_I_DN_CN
"Sectigo RSA Domain Validation Secure Server CA"
SSL_SERVER_SAN_DNS_0
"www.exchange4media.com"
SSL_SERVER_SAN_DNS_1
"cms.exchange4media.com"
SSL_SERVER_SAN_DNS_2
"e4mevents.com"
SSL_VERSION_INTERFACE
"mod_ssl/2.4.18"
SSL_VERSION_LIBRARY
"OpenSSL/1.0.2g"
SSL_PROTOCOL
"TLSv1.2"
SSL_SECURE_RENEG
"true"
SSL_COMPRESS_METHOD
"NULL"
SSL_CIPHER
"ECDHE-RSA-AES256-SHA"
SSL_CIPHER_EXPORT
"false"
SSL_CIPHER_USEKEYSIZE
"256"
SSL_CIPHER_ALGKEYSIZE
"256"
SSL_CLIENT_VERIFY
"NONE"
SSL_SERVER_M_VERSION
"3"
SSL_SERVER_M_SERIAL
"ACFB96890CBFA586904815FC8DAB5842"
SSL_SERVER_V_START
"Feb 20 00:00:00 2019 GMT"
SSL_SERVER_V_END
"Feb 20 23:59:59 2020 GMT"
SSL_SERVER_S_DN
"CN=www.exchange4media.com,OU=COMODO SSL Unified Communications,OU=Domain Control Validated"
SSL_SERVER_I_DN
"CN=Sectigo RSA Domain Validation Secure Server CA,O=Sectigo Limited,L=Salford,ST=Greater Manchester,C=GB"
SSL_SERVER_A_KEY
"rsaEncryption"
SSL_SERVER_A_SIG
"sha256WithRSAEncryption"
SSL_SESSION_ID
"7a879b30a63a8029ca20f30da5e188e50055e746b76076eaf5452119571e6c7d"
SSL_SESSION_RESUMED
"Initial"
HTTP_USER_AGENT
"CCBot/2.0 (https://commoncrawl.org/faq/)"
HTTP_ACCEPT
"text/html,application/xhtml+xml,application/xml;q=0.9,*/*;q=0.8"
HTTP_ACCEPT_LANGUAGE
"en-US,en;q=0.5"
HTTP_IF_MODIFIED_SINCE
"Sun, 21 Apr 2019 16:38:01 GMT"
HTTP_HOST
"e4mevents.com"
HTTP_CONNECTION
"Keep-Alive"
HTTP_ACCEPT_ENCODING
"gzip"
PATH
"/usr/local/sbin:/usr/local/bin:/usr/sbin:/usr/bin:/sbin:/bin"
SERVER_SIGNATURE
"<address>Apache/2.4.18 (Ubuntu) Server at e4mevents.com Port 443</address>\n"
SERVER_SOFTWARE
"Apache/2.4.18 (Ubuntu)"
SERVER_NAME
"e4mevents.com"
SERVER_ADDR
"10.160.0.3"
SERVER_PORT
"443"
REMOTE_ADDR
"54.209.227.199"
DOCUMENT_ROOT
"/var/www/html"
REQUEST_SCHEME
"https"
CONTEXT_PREFIX
""
CONTEXT_DOCUMENT_ROOT
"/var/www/html"
SERVER_ADMIN
"webmaster@localhost"
SCRIPT_FILENAME
"/var/www/html/pitch-madison-advertising-report-2019/index.php"
REMOTE_PORT
"59194"
REDIRECT_URL
"/pitch-madison-advertising-report-2019/agenda"
GATEWAY_INTERFACE
"CGI/1.1"
SERVER_PROTOCOL
"HTTP/1.1"
REQUEST_METHOD
"GET"
QUERY_STRING
""
REQUEST_URI
"/pitch-madison-advertising-report-2019/agenda"
SCRIPT_NAME
"/pitch-madison-advertising-report-2019/index.php"
PHP_SELF
"/pitch-madison-advertising-report-2019/index.php"
REQUEST_TIME_FLOAT
1560907119.449
REQUEST_TIME
1560907119
APP_NAME
"Laravel"
APP_ENV
"local"
APP_KEY
"base64:Wo59/fIlsAogIDKR6wHcNHAu1FqnhxkrjZAOMy60+kc="
APP_DEBUG
"true"
APP_LOG_LEVEL
"debug"
APP_URL
"http://localhost"
DB_CONNECTION
"mysql"
DB_HOST
"35.200.252.218"
DB_PORT
"3306"
DB_DATABASE
"pmar2019"
DB_USERNAME
"root"
DB_PASSWORD
"@techadmin123"
BROADCAST_DRIVER
"log"
CACHE_DRIVER
"file"
SESSION_DRIVER
"file"
SESSION_LIFETIME
"120"
QUEUE_DRIVER
"sync"
REDIS_HOST
"127.0.0.1"
REDIS_PASSWORD
"null"
REDIS_PORT
"6379"
MAIL_DRIVER
"smtp"
MAIL_HOST
"smtp.gmail.com"
MAIL_PORT
"587"
MAIL_USERNAME
"techadmin@exchange4media.com"
MAIL_PASSWORD
"admin@tech123"
MAIL_ENCRYPTION
"tls"
PUSHER_APP_ID
""
PUSHER_APP_KEY
""
PUSHER_APP_SECRET
""
PUSHER_APP_CLUSTER
"mt1"
Key Value
APP_NAME
"Laravel"
APP_ENV
"local"
APP_KEY
"base64:Wo59/fIlsAogIDKR6wHcNHAu1FqnhxkrjZAOMy60+kc="
APP_DEBUG
"true"
APP_LOG_LEVEL
"debug"
APP_URL
"http://localhost"
DB_CONNECTION
"mysql"
DB_HOST
"35.200.252.218"
DB_PORT
"3306"
DB_DATABASE
"pmar2019"
DB_USERNAME
"root"
DB_PASSWORD
"@techadmin123"
BROADCAST_DRIVER
"log"
CACHE_DRIVER
"file"
SESSION_DRIVER
"file"
SESSION_LIFETIME
"120"
QUEUE_DRIVER
"sync"
REDIS_HOST
"127.0.0.1"
REDIS_PASSWORD
"null"
REDIS_PORT
"6379"
MAIL_DRIVER
"smtp"
MAIL_HOST
"smtp.gmail.com"
MAIL_PORT
"587"
MAIL_USERNAME
"techadmin@exchange4media.com"
MAIL_PASSWORD
"admin@tech123"
MAIL_ENCRYPTION
"tls"
PUSHER_APP_ID
""
PUSHER_APP_KEY
""
PUSHER_APP_SECRET
""
PUSHER_APP_CLUSTER
"mt1"
0. Whoops\Handler\PrettyPageHandler