Agenda
THEME- BUILDING BRANDS FOR BHARAT
Investing in Bharat’s future and reshaping the growth story
- All timings are IST
Time | Session | Speakers |
9:30 am | REGISTRATION | |
10:30 am | WELCOME ADDRESS | Dr. Annurag Batra, Chairman & Editor-In-Chief, BW,
Founder, exchange4media Nawal Ahuja, Co-Founder, exchange4media |
10:45 am – 11:20 am | Exclusive Report: Advertisement Spending And The Future Of Brands Of North Bharat | LV Krishnan, CEO, TAM Media Research |
11:25 am - 12:05 pm | PANEL 1 Power of TV building brands and successful Indian businesses Session Highlights/ Talking Points: • TV’s audience scale and presence is massive & all pervasive whether it be large metros or Heartland Bharat • “Big screen” viewing experience brings families together and builds shared experiences & brand conversations • TV’s superior entertainment quotient gets brands to emotionally engage with audiences like no other medium can • TV’s powerful characters offer disproportionate associative value to brands on TV and beyond • Presence on TV brings inherent trust in brands • TV’s capability in building long term structures unmatched |
Moderator: Amrutha Nair, Head - Entertainment Ad Sales & Strategy, Disney Star Charu Malhotra, VP & Head of Marketing, Hindware Limited Jaikishin Chhaproo, Head Media & PR, ITC Samir Sethi, VP & Head Of Brand Marketing, Policybazaar Archana Aggarwal, VP- Media, Airtel Gazal Bajaj, Media Head, Nestle Priti Murthy, President, GroupM Nexus |
12:10 pm - 12:50 pm | PANEL 2 Powerful marketing strategy: A key to success Session Highlights/ Talking Points: • How to optimize marketing budget to increase profit margins and to make your Brand that Bharat Trust? • How to empower the audience by educational content and inspiring leadership? • Productive-empathic content marketing strategy: The need of the hour? • Digitization for Optimization |
Moderator: Amit Wadhwa, CEO, Dentsu Creative ( India ) Suman Varma, CMO, Hamdard ( Medicine Division ) Amit Anand, MD, Apis India Udita Bansal, Founder & CEO, TrueBrowns Prashant Sinha, Co-Founder, Momspresso Raghunandan Saraf, Founder & CEO, Saraf Furniture Ravi Singhal, CEO, GCL |
1:00 pm - 1:30 pm | Panel 3: Data & Digital: Tools for new Bharat Session Highlights/ Talking Points: • Importance of identifying many Bharats within Bharat • Use of data and technology to reach the ambition of New Bharat • Catering to the changes, preferences and aspirations of New Bharat • Leveraging the power of data and digital technology to understand the regional market and its consumers • Using technology to make marketing campaigns more relevant, effective, and personalized. |
Moderator - Shradha Agarwal, Co-founder and CEO, Grapes Varun Khurana, CEO & Founder, Otipy Aloke Bajpai, Group CEO & Co-Founder, Ixigo Ameya Dangi, CEO, Niine Hygiene Sidharth Kedia, CEO, Nodwin Gaming Mugdh Rajit, Marketing Head, Lava International Amit Gupta, MD- SAG Infotech |
1:30 pm - 2:20 pm | LUNCH BREAK | |
2:30 pm - 3:10 pm | Panel 4: SUCCESS STORIES Session Highlights/ Talking Points: • Secrets of Building Successful Brands For Bharat • Parameters that define success • Setting benchmarks of consistency in customer service excellence • Going beyond set roles to serve the customers and thus adding value to businesses • Mantra of success for budding enterprises |
Moderator- Ruhail Amin, Sr. Editor Exchange4media & BW Businessworld Aakash Anand, Partner, Ananta Capital, Founder & CEO- IDAM House Akshay Bector, Chairman & MD, Cremica Foods Arushi Jain, Director, Akum Drugs Varun Ganjoo, Co-Founder & CMO, Baazi Games Punkaj Guptaa, Director, RP Foam Home Pvt Ltd. |
3:15 pm - 3:45 pm | Fire-Side Conversation with Upasana Taku Building brand that Bharat Trusts. The success, the challenges and the road ahead A brand that set the example of been “Future-ready” Revolutionizing the digital payments landscape in India |
Mona Jain, Chief Revenue Officer, ABP Network in an exclusive conversation with Upasana Taku, Chairperson, Co-Founder & COO, Mobikwik |
3:50 pm - 4:30 pm | Panel 5: Leaders Roundtable Session Highlights/ Talking Points: • How brands of Bharat are adding-driving the Indian growth economy • Scaling the growth of brands of Bharat and competing with the international market • Importance of creating brand resilience in order to meet the rising consumer demand of new Bharat • How to create region-specific products and ways to innovate them as per customer preferences • Discussing the growth story of brands of North India |
Moderator- Aditi Mishra, Chief Executive Officer, Lodestar UM Akshay Modi, Joint Managing Director, Modi Naturals Jitendra Agrawal, CEO - Lighting & Consumer Durables, Surya Roshni Dr. A. K Tyagi, Executive Director, Haldirams Dr. Daviender Narang, Director, Jaipuria Institute of Management Deepak Sahni, Founder & CEO, Healthians |
4:30 pm | TEA BREAK | |
e4m Pride Of India Brands: The Best Of North Awards 2023 @ 5:15 PM |
Chief Curator: Ankit Sharma, Deputy-General Manager, e4m | Ankit.sharma@exchange4media.com
POWER PACKED LINE-UP OF SPEAKERS FOR E4M PRIDE OF NORTH INDIA CONFERENCE
Jitendra Agrawal
CEO - Lighting & Consumer Durables
Dr. A. K Tyagi
Executive Director
Akshay Bector
Chairman & MD
Deepak Sahni
Founder & CEO
Dr. Daviender Narang
Director,
Upasana Taku
Chairperson, Co-Founder & COO
Akshay Modi
Joint Managing Director
Sidharth Kedia
CEO
Arushi Jain
Director
Varun Ganjoo
Co-Founder & Chief Marketing Officer,
Aakash Anand
Partner, Ananta Capital, Founder & CEO
Aloke Bajpai
Group CEO & Co-Founder
Udita Bansal
Founder & CEO
Prashant Sinha
Co-Founder
Amit Anand
MD
Ameya Dangi
CEO
LV Krishnan
CEO
Varun Khurana
CEO & Founder
Ravi Singhal
CEO,
Suman Varma
CMO
Charu Malhotra
VP & Head of Marketing
Jaikishin Chhaproo
Head Media & PR
Raghunandan Saraf
Founder & CEO
Samir Sethi
VP & Head Of Brand Marketing
Amit Wadhwa
CEO
Mugdh Rajit
Marketing Head
Mona Jain
Chief Revenue Officer
Punkaj Guptaa
Director
Archana Aggarwal
VP- Media
Gazal Bajaj
Media Head
Priti Murthy
President
Amrutha Nair
Head - Entertainment Ad Sales & Strategy
Aditi Mishra
Chief Executive Officer
Amit Gupta
MD
Shradha Agarwal
Co-founder and CEO
Ruhail Amin
Sr. Editor
Nawal Ahuja
Co-Founder
Dr Annurag Batra
Chairman & Editor-In-Chief, BW, Founder, exchange4media
Chief Curator: Ankit Sharma, Deputy-General Manager, e4m | Ankit.sharma@exchange4media.com