#PrimeTimeAwards | #TVFirst




Theme - TV Advertising in the Digital World
Time Session Topic Speakers
1.30pm to 1.45pm Welcome Address Dr. Annurag Batra, Chairman & Editor-in-Chief, exchange4media
1.45pm to 2.10pm Keynote Session- Fireside Chat Why Television is Central to Building Brands Vaishali Banerjee, Managing Director, Platinum Guild International, (PGI)
in conversation with
Dr. Annurag Batra, Chairman & Editor-in-Chief, exchange4media
2.10pm to 2.50pm Panel Power of Cricket Anita Kotwani, CEO, Carat India
Girish Hingorani, Senior General Manager& Head - Marketing, Ecommerce & Modern Trade, Blue Star Limited
Sumeet Singh, CMO, Info Edge India Ltd(naukri,99acres, Jeevansathi, Shiksha, naukrigulf)
Vivek Srivatsa, Head Marketing , Sales and Service Strategy , Tata Passenger Electric Mobility
Session Chair- Vani Gupta Dandia, Independent Business Consultant, CherryPeachPlum Growth
2.55pm to 3.15pm Keynote The Best TV Ads Always have a Digital Gene Josy Paul, Chairman and Chief Creative Officer – BBDO India
3.20pm to 4.05pm Panel Connected TV: Challenges and Opportunities for Marketers Ajay Kakkar, CMO, Aditya Birla Capital
Atit Mehta, Head Marketing, Byju's
Deba Ghoshal, Vice-President and Head of Marketing, Voltas Limited
Session Chair- Mohit Joshi, CEO- Havas Media Group India
4.05pm to 4.45pm Keynote Session- Fireside Chat Creativity in Television- What works, what doesn’t! Harshad Rajadhyaksha, Chief Creative Officer, Ogilvy India
Kainaz Karmakar, Chief Creative Officer, Ogilvy India
Sukesh Nayak, Chief Creative Officer, Ogilvy India
Session Chair- Neeta Nair, Associate Editor, Impact
4.50 pm to 5.00 pm Speaker Session TBD
5.05 pm to 5.25 pm Keynote Session The Future of TV as a Medium for Advertising in a Digital World Shashi Sinha, CEO- India, Mediabrands