Hitu Chawla is the Chief Marketing Officer of Microsoft India. Spearheading the marketing efforts in India, Hitu drives the curation of engaging customer experiences, deepening the intersection of marketing and sales to deliver tangible business outcomes. A firm believer of modern marketing, she leverages data to make a wider impact, driving growth of the business and the brand.
In a career spanning over two decades, Hitu has donned different hats. With expertise in strategy consulting, business and channel management, she has led brand marketing and go-to-market initiatives in India and the United States.
In her previous role, she served Microsoft US as Sr. Director of the Partner Go-To-Market vertical and contributed to the growth of the Microsoft Partner ecosystem. In the past, Hitu has also worked with McKinsey & Company and 3Com India.
Hitu holds an MBA in Marketing from the Faculty of Management Studies – University of Delhi. Passionate about mentoring the new generation of business and marketing leaders, she is a strong advocate of women driving impact in senior leadership roles.
In her free time, Hitu enjoys dancing, adventure sports and hiking.
CMO, HDFC Bank
Ravi Santhanam’s journey into marketing has taken a truly unconventional path, through automobile, finance, power & telecom. An Engineer and an MBA from IIM Kolkata, Ravi has worked across Industries and geographies covering Strategy, M&A, Operational & Functional leadership roles.
In 1995, straight out of B-school and motivated by a keen interest in finance, he joined ICICI Bank, practicing project finance for three-and-a-half years. He then joined UK-based energy company PowerGen, and looked after investment analysis based out of its India office. After spending 3 years there, Ravi decided to move on to a sector that was growing rapidly – telecom.
He joined Reliance Communications in 2002 and there he was instrumental in setting up the Corporate Mobility, Public Access and Enterprise Businesses, before moving on to head the Public Access business as its National Head. In 2009 he moved on to the mobility side as Head of Maharashtra.
Ravi moved to Vodafone in 2010 as its COO for Uttar Pradesh to handle a vastly rural area. In 2013, he moved back to Mumbai to spearhead the newly created business vertical of Data, Devices, Content & Innovation. He was accountable for the growing Data business and feels privileged to have contributed to the current data led revolution that is happening in the country.
In March 2017, Ravi joined HDFC Bank, India's No.1 Bank as CMO. As CMO he is now tasked with furthering the Banks Brand metrics and digitizing the entire customer experience.
A passionate football fan, Ravi is married with two teenage kids who he believes are his primary teacher on all things digital and digital experience.
Head Marketing – India & South Asia, Amazon Internet Services Pvt. Ltd.
Sheraz leads marketing for the AWS business in India and South Asia. As Head of Marketing, his charter is to drive mass awareness, education and demand for AWS services across industry segments. Sheraz leads a multifunctional marketing team with focus on segment and functional marketing to help organizations innovate and transform using AWS services. At AWS, we work with customers to help retire their technical debt and drive innovation through our advanced services including Data and Analytics, AI/ML, IoT, etc.
Prior to joining AWS, Sheraz led marketing for leading technology companies like Symantec, Autodesk and Adobe.
Chief Marketing Officer, IndiaFirst Life Insurance
Sonia Notani is a founder member at IndiaFirst Life. In over a decade at IndiaFirst Life, she has handled a well-rounded portfolio across functions and verticals. Currently, she spearheads the company’s Marketing, Products, Customer Experience, PR, Strategic Alliances, and Direct & Digital Sales functions.
Sonia has made it into the world-renowned Fortune magazine’s “40 Under 40” 2019 listing, that acknowledges India's brightest business minds. She has also been named among the ‘Super 30’ – CMO Honor Roll by IAMAI and iProspect in 2019 in recognition of her contribution towards charting the course of IndiaFirst Life’s brand journey. ASSOCHAM, has recognised Sonia’s contributions to the Indian life insurance space, with the “Women Leader in Insurance – CSO” award.
As a thought leader, Sonia continues to carry the “forthright substance” baton through her zealous participation in panel discussions and authored pieces, to be part of a dialogue-based ecosystem while raising awareness around life insurance as an important risk protection tool.
In her previous stints, Sonia has worked with Aditya Birla Group, Citibank, Reliance, and KPMG. With extensive expertise in the BFSI space, Sonia joined IndiaFirst Life in 2009.
Sonia is an Economics graduate from the St. Xavier's College and holds an MBA from Narsee Monjee Institute of Management Studies, Mumbai. She has also successfully completed the Leadership and Diversity for Innovation Program by Women’s World Banking and Wharton (University of Pennsylvania).
Head of Marketing and Business Partnerships, MX Player
A marketing dynamo with an experience of over 18 years in business development, marketing and content partnerships – Abhishek has worked with some of the best media conglomerates of the country. He started his career with the ABP Group in 2001 and has since worked with Reliance Big Pictures, Sony Entertainment Network, Zenga Media and Sony Pictures Network India.
He has risen to the very top of marketing in the media – entertainment industry and over the course of his career, he has conceptualised and executed some of the biggest and most successful media brand campaigns, driven digital performance and has also run a successful start-up.
Abhishek holds a track record in strategy, business planning and execution expertise spanning television networks, internet video, content distribution, Ad Agencies and brand licensing & marketing.
Currently as the Head of Marketing & Business Partnerships at MX Player, he has the mandate to build the latest entrant into the OTT space as a brand to reckon with.
Abhishek is known to be a history buff and confesses to being a sports junkie; he has played under 19’s cricket for his home state Odisha and is a long distance runner.
Director, CEO, Pomelo Digital
Sonya is an accomplished marketing professional with expertise in Digital Marketing & Employer Branding, with over 2 decades of experience in creating integrated, multi-channel digital marketing & employer branding campaigns. She has seen the digital landscape evolve over the years from being just an information dissemination channel to a channel of reach, commerce, data & insights, fuelling today technologies.
Prior to Pomelo, Sonya co-founded iStrat and successfully divested her stake to Publicis Groupe. There she had had the opportunity to lead a terrific team who won at several award shows, the awards include a Cannes Silver for the Adopt a Pothole campaign for Apollo Tyres and CMO Asia Awards for Best Social Campaigns for Bharti AXA GI.
Through her career, Sonya has worked with large corporations, Not for profit brands and start-ups, including but not limited to, Nestle, Maruti Suzuki, Marriott Hotels, Atlassian, Fortis Healthcare, Citibank, Bharti AXA GI , Google India, TOSHIBA, Sandisk, Freecharge, SOS Childrens Village, CII, NASSCOM and many more
Her new venture Pomelo Digital is built on two service offerings Employer Branding managing employee experience from pre-hire to retire and Digital Communication targeting consumers. Pomelo Digital Partners with clients like Dr. Morepen, Freecharge, CII, Sanam S4, Hindware
As a person, she would have preferred to rather be born either as an athlete or a mountain goat trotting her way across the world. Sonya has done her Masters in Technology Management from Deakin University & is A Certified Employer Branding Leader from Employer Branding college. She is also on board of a Fashion Tech Start up called WARDO, soon to be launched in India.
Chief Marketing Officer, Air Asia
Siddhartha Butalia is the Chief Marketing Officer of AirAsia India, a joint venture between Tata Sons and AirAsia Investment. He has an MBA in Marketing & Strategy from the Indian Institute of Management, Lucknow, is a post-graduate from the Xavier Institute of Communications and graduated with Honours in Economics from Sri Ram College, Delhi University. Siddhartha has been an editorial panel member and published author in various industry publications and international marketing journals since his first article on ‘B uildin g a C y b e r h o m e ’ in T h e E c o n o mic Tim e s on 6th August 1998. He is a futurist and seasoned speaker on travel & tourism, marketing strategy and digital ecosystems at seminars across the world.
Siddhartha began his career in advertising at Ogilvy and JWT, working on campaigns that won awards at Cannes and the Asia Pacific AdFest; and managing multinational accounts like Unilever and Nestlé. As a Tata Administrative Services Officer, Siddhartha worked on the Tata Nano project, built the Ginger hotel business model for metros, worked on the integration of Tata Global Beverages with the acquisition of Tetley, Eight O’Clock Coffee and Himalayan water and developed the internationalisation strategy for the ‘Tata’ brand in the US, UK, China and South Africa. Siddhartha has over a decade of senior leadership experience in Europe and Asia-Pacific, launching and heading iconic brands, from being Brand Manager of Tetley Tea in the UK to overseeing strategy and business development for 15 Asia Pacific countries at Tata Global Beverages. As Marketing Director at the Taj Group of Hotels, Siddhartha launched the Vivanta brand (now a Harvard Business School case study), led Sales and Marketing teams across APAC, Europe and Africa and contributed to the Tata group’s European Union agenda. Siddhartha is an ardent traveler, enjoys backpacking, swimming and scuba diving and has organized marine awareness workshops and SCUBA camps to help protect coral reefs & aquatic ecosystems.
Head of Marketing, MG Motor India
Udit is a result oriented Marketing and Communications Professional with over 11 years of rich experience in Digital Marketing, Digital Transformation, Social Media Marketing, Content Strategy, Online Reputation and Crisis Management, Technology Products and Services.
He has worked closely with Small Businesses as well as large Multinational Organizations and delivered effective and award winning Digital Marketing Solutions for Fortune 500 brands like Ford Motor Company, American Express, Avon, PepsiCo and Nestle in a short span of time.
As a part of his current stint he heads Digital & Content Marketing at MG Motor India.
Head of Business Marketing, Google
Vandana Chamaria is a passionate marketing and people leader with 17+ years of leading growth focused marketing assignments across a deliberate mix of diverse categories ranging from Technology to Hospitality to FMCG to Healthcare to Automobiles, working with large & small teams across B2C & B2B marketing. This diversity is what enriches her marketing prowess and helps her deliver extraordinary results. Presently, she is the Head of Business Marketing for Google India. Prior to joining the tech leader she was the General Manager and Head of Marketing for the Motorcycle portfolio and the Corporate brand at Hero Motocorp, the world’s largest two wheeler manufacturer for 16 years in a row, managing a business portfolio worth ~$1.5 Bn. Prior to this, she spent five years spearheading marketing for iconic food service brands with Yum Restaurants. As marketing & strategy leader for Pizza Hut, India’s Most Trusted, multi-channel, 400+ restaurants business she was a part of the India Leadership Team for the firm with a strong focus on driving the digital marketing agenda and customer experience journey for the brand. She also led the strategic growth agenda for Taco Bell in India. It was an enthralling journey to take a fledgling counterpart of the most profitable QSR and build a differentiated consumer proposition for the Indian market. Under her leadership, the brand delivered high double-digit industry leading same store sales growth making Taco Bell the 3rd largest QSR concept in India based on average per store daily sales. In a previous stint she spent about 7 years with GSK Consumer Healthcare across some on India’s most trusted FMCG & Healthcare brands namely – Horlicks, Crocin, Eno & Iodex. Her most significant contributions were on life stage nutrition extensions of Horlicks and innovation vision & pipeline for the OTC portfolio. In addition, for a couple of years, she also worked on global marketing excellence & media assignment leading a multi-cultural, cross-functional team across 36+ countries with media spends of USD 350 Mn+ to drive initiatives resulting in capability leadership and significant commercial efficiencies. She has worked in various sales & marketing positions at Ranbaxy Laboratories (now Sun Pharmaceuticals) and Dumex (now Danone). In various parts of her career she’s worked across India, U.K. and North America. She has won many internal and external awards and recognitions for her work. In 2014, she was inducted into the Innovation Hall of Fame for Yum and was awarded the “CEO’s Award” by Greg Creed, Global CEO Yum Brands. On many instances, she has also been quoted in leading publications like Brand Equity and Paul Writer. She has also been on the jury of DMA Asia Echo Awards
Personal Interests: In her spare time she likes mentoring start-ups to support them scale their business. She is a very passionate amateur chef and has participated in Masterchef India 2014 and made it to the top 100 contestants in the north zone. As an avid traveller she loves backpacking holidays to explore the world.
Educational Qualification: She has a stellar academic record, won many awards including a scholarship for the best performance in ICSE. She holds a bachelor’s degree in Economics from St.Xavier’s College, Kolkata and a masters in business management from MDI, Gurgaon.
Chief Marketing Officer, DIAGEO India
Deepika Warrier leads the Marketing function at Diageo India (United Spirits Ltd). As Chief Marketing Office, Deepika oversees marketing and innovation for Diageo India’s wide range of award-winning alcohol and beverage portfolio. She works alongside Anand Kripalu, MD and CEO of United Spirits Limited, as well as Diageo’s CMO Cristina Diezhandino.
An experienced marketer known for her consumer centric and transformational approach, she has over the years played a pivotal role in building brands and driving double digit growth.
Deepika has an outstanding track record of over 25 years in the industry. Prior to joining Diageo, she spent 20 years with Pepsico, where she was instrumental in driving strategic development, innovation, brand equity enhancement and resource allocation across an extended range of refreshment beverages, and juice-based drinks.
In her journey at PepsiCo, Warrier held key positions, including that of the MD & CEO at NourishCo Beverages, Vice-President – Nutrition Category for PepsiCo India as well as PepsiCo AMENA (Asia, Middle East and North Africa), based out of Dubai and as the CMO for PepsiCo India, where she handled a portfolio of 22 iconic brands including Lay’s, Kurkure, Quaker Oats, Pepsi, Mountain Dew, 7Up, Mirinda, Gatorade, Tropicana and Slice Juices and juice drinks.
Prior to PepsiCo, Deepika worked in companies like, Gillette, Ogilvy and Mather and Britannia Industries.
An alumnus of the Indian Institute of Management, Bangalore, Deepika also holds an honours degree from Lady Shriram College, Delhi University.
She is an avid quizzer, reader and traveller (In pre COVID times) and loves spending time with her 2 sons Jai and Vir and her lab retriever Yuri.
VP Marketing & Customer Experience, Zoho
Praval is the 'VP Marketing & Customer Experience' at Zoho Corp—a SaaS company serving over 50 million users worldwide.
In his previous avatar, he co-founded a digital agency that helped brands like Samsung and Maruti Suzuki with digital initiatives and product launches in India. Over the last 12 years—between his agency work and his time with Zoho—Praval has had the opportunity to take part in product marketing, sales, and business development roles.
When not reading or writing about software and the Internet, he’s probably at his home in New Delhi, India, wearing an apron and cooking up a storm. Up for a chat? Find him on Twitter @Praval.
President, Pricing & Investments - India, GroupM
22yrs in advertising
15yrs+ @ GroupM. As President Investment, leading buying function for GroupM India.
Before GroupM, he was with Madison, Mudra, McCann & Rediffusion, in various Strategy & Buying functions.
Chief Marketing Officer & Business Head, Pepperfry.com
Kashyap has been with Pepperfry.com for almost 7 years and leads the marketing function and the Decor Business Unit. He is on the management team at Pepperfry.com and participates in organization level decision making on key matters across – strategy, people and processes.
Kashyap has more than 2 decades experience in Marketing and Business Building. He has been in the digital and ecommerce space in India since 2008. Prior to joining Pepperfry, his last role was as the CMO at eBay India, where he also previously performed the role of Director-Category Management & Business Development. Kashyap is an MBA from IIM Calcutta and holds a B.E. from Birla Institute of Technology, Mesra. He started his career in Sales and Marketing with Cadbury India and has handled roles in Marketing & Business Development in Tata Interactive Systems USA & Google India.
At Pepperfry.com Kashyap oversees all aspects of marketing including brand building, digital marketing, social media, consumer insights, creative & communications development and corporate communications. As Business Head for decor categories he leads teams which work on areas such as – merchant and supply acquisition, category management & merchandizing.
Across both roles the key objectives that he drives include – building the Pepperfry brand, efficient customer acquisition, robust customer retention, driving sales and revenue, and meeting margin and profitability goals.
Vice President and Chief Marketing Officer, Wipro Consumer Care and Lighting
Previously worked with J&J, Lenovo and ITC. Was involved in the launch of Aashirvaad, Kitchens of India and Listerine in India and have been in the consumer marketing space for more than 20 years.
Assistant Vice President & Group Head - Marketing, Hyundai
Currently Group Head - Marketing, Hyundai India
Overall 20+ years in India with Auto Majors. Suzuki, Renault and Tata.
Diverse experience in Sales, Advertising and Marketing and New Product Strategy.
Ambitious and a Go-getter, Infectious and Fun-loving, All with a Goal to be the best in whatever I do, wherever I be!
Traversed through front line franchise management to a regional manager role onto several diverse national portfolios. Been in varied dynamics of different regions across the country.
Lead teams of professionals and have man management as a major strength.
Vice-President, Sales & Marketing and Member of the Leadership Team, Mercedes-Benz India Pvt. Ltd.
Santosh Iyer is currently associated with Mercedes-Benz India as the Vice-President, Sales & Marketing and the Member of the Leadership Team. He has been associated with Mercedes- Benz for a decade and has headed several important functions in the company. Santosh has more than two decades of diverse experience in the Indian automobile industry, spreading across sales, marketing, retail, customer service and corporate affairs.
Prior to his currently role, Santosh was responsible for the Customer Services, Corporate Affairs & CSR functions at Mercedes-Benz India. He played an important role in driving ‘service differentiator’ as the key parameter towards achieving service excellence and customer loyalty. Under Santosh’s stewardship, Mercedes-Benz India significantly increased its Customer satisfaction scores and topped the J.D. Power CSI rankings for two years in a row.
During his earlier stint as the Head of Marketing Communications, CRM & PR; he led some of the most exciting brand campaigns and digital outreach programmes. A MBA from University of Applied Sciences Konstanz-College of Technology, Business and Design; Santosh loves playing golf, traveling and is a self-confessed foodie.
CMO and Chief Strategy Officer, Tata Elxsi Ltd.
Nitin Pai is the CMO and Chief Strategy Officer at Tata Elxsi.
He brings over 25 years of industry experience in product development and R&D, new business incubation, and global marketing for technology and design services in the automotive, consumer electronics, media and telecom industries.
As head of global marketing and corporate strategy, he helps the company develop business and market strategies, steer business units and Tata Elxsi in select verticals and markets, and drive strategic partnerships to strengthen its service portfolio, value proposition and business growth.
He started as a designer in one of the world’s largest motorcycle companies. He moved to Tata Elxsi and built and grew a business around industrial design and user experience, which is among the leading design agencies in the world today.
He then moved to a corporate role to lead marketing and strategy, and brings deep insights into design-led thinking and digital, and how that can be used strategically to impact brands and businesses.
He is an alum of INSEAD, IIM-Bangalore and BITS – Pilani.
Associate Director & Head - Marketing, PUMA India
Debosmita Majumder is the Associate Director & Head of Marketing at PUMA India. In this role, she is responsible for developing marketing strategies and driving business impact while leading creative, digital, influencer and e-commerce marketing. A part of the leadership team, Debosmita has played a key role in driving PUMA to become the No. 1 sports brand in India.
Debosmita joined the company in 2015 and has since delivered award-winning campaigns like Suede Gully which was the only Indian campaign shortlisted for Cannes Awards in 2018 and #DoYou that broke the Guinness Record in 2016. Known for shaping the sneaker culture movement in India, she has brought global platforms like Sneaker Pimps to the country and has also activated a robust sneakerhead community. In addition to this, she leads asset management - strategizing and conceptualizing new signings and managing relationships with ambassadors like Virat Kohli, Mary Kom, Sara Ali Khan and Dutee Chand.
Prior to PUMA, she was the Corporate Communications Manager at Sony Six and Kix. She has also worked with global agencies like MSL and Corporate Voice Weber Shandwick leading campaigns for brands like P&G, Pfizer, Abbott and Boehringer Ingelheim.
A marketer with a passion for sports, Debosmita has played professional tennis for over 10 years. She holds a Masters degree in English Literature from Jadavpur University and a Post Graduate Diploma in Mass Communication from Xavier’s Institute of Communication.
Chief Marketing Officer, Bajaj Allianz Life Insurance and Bajaj Allianz General Insurance
A functional expert and a thought leader, Chandramohan Mehra heads Marketing at Bajaj Allianz Life and Bajaj Allianz General Insurance. Under his leadership, the company has launched innovative and unique media campaigns, for driving brand awareness and strengthening the brand’s presence across traditional and digital platforms.
Chandramohan comes with over two decades of experience. He brings with him a deep understanding of the marketing ecosystem, and is known for partnerships enhancement and strategic execution. He’s led the function for building brands, market research, consumer insights, digital marketing and public relations, across industries including life insurance, media & entertainment, banking and automobile. Driven by a constant urge to stretch possibilities and results, Chandramohan has taken brands to next level of growth across his roles.
Prior to joining Bajaj Allianz, Chandramohan worked with Sony Pictures Networks, as Senior Vice President and Head-Marketing, for more than three years. Before that, he was associated with SBI Life Insurance for eight years where he defined the brand roadmap, co-led the creation of cross sell vertical and spearheaded the online commerce vertical. In his earlier stints, he was associated with Kotak Mahindra and FCB Ulka Advertising, in different roles.
Chandramohan is an MBA from INSEAD, France and an alumnus of BITS, Pilani. He is passionate about long-distance running and has participated in several international marathons. He is also the mind behind several popular consumer engagement initiatives including the #PlankForIndia and #36SecPlankChallenge which made Guinness World Recordsfor having maximum number of people plank together. Chandramohan has also been recognised as Digital Marketer of Year, 2018 by IAMAI (Internet and Mobile Association of India).
MD & CEO, Vodafone Idea
Ravinder Takkar is the Managing Director and Chief Executive Officer (MD & CEO) of Vodafone Idea Limited, India’s leading telecom service provider, effective 19th August 2019.
Ravinder’s professional experience of 25+ years spans across cultures and geographies, building a strong track record in the field of business strategy, business planning and development in the ICT sector. Associated with Vodafone Group since 1994, he has worked in leadership positions with several operating companies of Vodafone, in multiple markets across the world.
Prior to taking his current role, Ravinder was the Chairman, Vodafone Group Services & Regional Business Development (Africa, Middle East & Asia Pacific), based out of New Delhi. He has also served as CEO of Vodafone Romania S.A. and as CEO of Vodafone Partner Markets, based in London.
He has been closely associated with the growth and evolution of Indian telecom since Vodafone Group‘s entry in 2007. He held a number of senior roles in Strategy and Business Development and was also the CEO of Vodafone’s Enterprise business in India. He has also served as Director on the Board of erstwhile Vodafone India Limited.
In addition to his responsibilities at Vodafone Idea, Ravinder also serves as Director on the boards of Indus Towers Limited, Cable & Wireless Global (India) Private Limited and Vodafone India Services Private Limited. He led the Indian telecom industry as the Chairman of the industry body, Cellular Operators Association of India (COAI), in the year 2019-20.
He holds a Bachelor’s degree in computer science from Loyola Marymount University, Los Angeles.
Chief Marketing Officer – Marketing & Corporate Communications, PNB MetLife India Insurance
Nipun is the Chief Marketing Officer at PNB MetLife and has been associated with the company since March 2018.
Nipun leads the team responsible for full spectrum of marketing activities for PNB MetLife including Brand Communication, Digital Marketing and managing marketing and communication activities relating to building and supporting Sales channels. He is also responsible for all corporate communication including internal communication and Corporate Social Responsibility (CSR) activities for the Company.
Nipun holds a Bachelor’s degree in Engineering, Management Degree in Marketing. He also holds Fellowship in Leadership and Strategy from London Business School. Nipun has over 18 years of experience across varied Industries. Prior to his current role Nipun was associated with TATA Asset Management as Head Marketing and Digital.
Chief Marketing Officer, ICICI Prudential Life Insurance
Manish Dubey is Chief Marketing Officer at ICICI Prudential . He operates in the areas of Marketing & Brand, e-Commerce, Innovation and Customer experience. He is inspired by the changes happening around us and leverages his hands-on experience in using external and internal data to drive growth marketing and business objectives.
He has over 21 years of experience working with ICICI Prudential, Asian Paints and General Mills (Pillsbury) in areas of online business, product, marketing, digital and sales. A strategic business and marketing leader who has led high performing teams. Manish has a rich experience in the areas of being a Brand Expert, Digital marketer, Revenue leader, Mar-tech capability builder. He keenly looks forward to learning from his interactions with the larger community.
Ruchika Malhan Varma
Chief Marketing Officer, Future Generali India Insurance
Ruchika Varma is the Chief Marketing Officer of Future Generali India Insurance Limited, a joint venture between Future Group – the game changers in Retail Trade in India and Generali – a 189 years old global insurance group featuring among the world’s 50 largest companies.
Ruchika has over 19 years of marketing experience across multiple sectors, including financial services, media, travel and consumer goods. Prior to this, she was the Chief Marketing Officer at IDFC FIRST Bank, where she developed, launched and managed the IDFC Bank brand pre and post merger. She has also held roles in Singapore with entities such as BBC Worldwide, Lonely Planet and Singapore Tourism Board and in India with VIP Luggage and Electrolux.
At Future Generali India Insurance, Ruchika is responsible for brand & marketing communications, PR, product innovations, digital assets & capabilities, web sales and CSR.
Chief Marketing Officer (CMO) – India, HMD Global
Ruchira Jaitly is the Chief Marketing Officer at HMD Global for India. She joined the organization in August 2019 bringing with her more than 21 years of work experience spanning Strategy, Sales and Marketing, Innovation, Business Start-Up and Impact Business Creation with global majors Unilever, Pepsico and DSM. Now at HMD Global, she leads Marketing for the smart and feature phones business across India.
Ruchira is an accomplished professional, known in the industry for her marketing and analytical expertise. She has been instrumental in launching new products and building new categories across her career.
As Director, Strategy and Nutrition at DSM, she led a B2C start up business, with a portfolio of need-based Food & Beverage solutions to combat the challenge of malnutrition. She successfully launched a complete business, from building strategy to developing local manufacturing and delivering market execution, balancing both business and social impact, on this key issue affecting 800 million people in India (and over 2 billion people globally).
Prior to DSM, she spent her time building some of the biggest brands for Pepsico in India, like Kurkure and Mountain Dew. She worked across the portfolio creating award-winning scale consumer campaigns (Crash the IPL, Kurkure launch and Lay’s World Cup); harnessing India energies for innovations (Nimbooz Masala Soda and Lays, and Kurkure formats and flavors) and leveraging global playbooks to bring alive the best loved brands from Pepsi, 7UP, Mountain Dew and Mirinda to Lays and Cheetos. Ruchira’s last role at Pepsico as Senior Director Marketing – Beverages, gave her the experience of managing Pepsi IPL, one of the biggest consumer mandates ever.
Director Marketing, BMW India
Pallavi Singh is a senior Brand Marketing professional, with extensive experience in the premium automotive market segment for over 15 years. At present, she is Director Marketing for BMW India. Her area of expertise and focus is related to Business Strategy, Customer Experience, Digital-first approach, Data led decision making, and communication.
Pallavi has been instrumental in the launch of Iconic Brands like Harley-Davidson and Morris Garages (MG) in India. She loves to travel the world, especially on 2 wheels.
Chief Marketing Officer, PAYBACK India
Ramakant Khandelwal, Chief Marketing Officer at PAYBACK India, is a veteran inLoyalty and Payments space. In his role, he is responsible for enhancing PAYBACK brand value and simultaneously improving customer experience and engagement. With a rich experience of over20 years in sales & marketing roles across industries, he believes in creating incremental value for customers at every touch point through smart innovation.
He joined PAYBACK India in 2010, as part of the core management team. Over the years, he has managedrapid growth of the program through large partnerships with banks and retail partners.He has been instrumental in launching new business lines like PAYBACK PLUS and Insurance Corporate Agency business. He continues to play a leading role in identifying and nurturing growth areas for the company. He is currently focused on building a best-in-class digital marketing platform with the aim of leveraging a large base of customers, their purchase preferences and communication opportunities to deliver unmatched ROI for marketing spends.
Ramakant’s rendezvous with banking in general and payment card programs in particular started with ICICI Bank- a stint he thinks was a great learning ground. The freedom to experiment with new ideas at Cards business in ICICI helped him gain experience of building businesses from scratch. During his 7-year stint, he worked across all variants of payment cards – Credit, Debit, Prepaid & Commercial.
His first job was with Eveready Industries. A nation-wide distribution powerhouse like Eveready, helped him understand how things work in small towns and villages. He even got the opportunity to leverage the popularity of “Dangal” the renowned wrestling sport to promote a battery brand in Uttar Pradesh way back in 2000, much before Bollywood actor Amir Khan leveraged it for a blockbuster movie by the same name!
Ramakant holds a Bachelor’s degree in Engineering from IIT Roorkee and an MBA degree from MDI, Gurgaon.During his leisure time, he loves to travel. He enjoys reading non-fiction and watching documentaries.