| SOUTH AWARDS FOR COMMUNICATION |
| Best use of Digital Marketing/ Social Media - BFSI |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
CRED IPL Activation |
ITW Consulting |
 |
| Best use of Digital Marketing/ Social Media - E-commerce |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
ITC eStore's Data-driven Audience Marketing |
Performics India |
 |
| 2. |
No lockdown for tradition |
Joyalukkas India Limited |
|
| Best use of Digital Marketing/ Social Media - FMCG |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Parachute Advansed Gold #EnMudidhaanNaan |
Madison PR |
 |
| 2. |
Parachute Advansed #ThankYouNurses Campaign |
Madison PR |
|
| 3. |
Candyman Fantastik: Cricket's Snacking Partner |
ITC Foods |
|
| Best use of Digital Marketing/ Social Media - Media |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
SaReGaMaPa Keralam - ZEE Keralam |
ZEE ENTERTAINMENT ENTERPRISES LTD |
|
| 2. |
Dinamalar News Live |
Dinamalar |
|
| Best use of Digital Marketing/ Social Media - Retail |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
VALASARAVAKKAM |
Verse Innovations Pvt Ltd |
|
| Best use of Digital Marketing/ Social Media - Tech |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Bzinga Social Media Launch Campaign |
Blue Buzz |
Bronze |
| Best use of Digital Marketing/ Social Media - Real Estate |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Columbia Pacific Communities - Seniors in Command |
Columbia Pacific Communities |
|
| Best use of Experiential Marketing |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Karthikadeepam - ZEE KERALAM |
ZEE ENTERTAINMENT ENTERPRISES LTD |
|
| 2. |
IDHAYAM MANTRA SIGNAGES |
LEKHA PRODUCTIONS PRIVATE LIMITED |
|
| Best use of Integrated Marketing - BFSI |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Muthoot Finance "Loan at Home" campaign |
Muthoot Finance |
|
| Best use of Integrated Marketing - Media |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
New18 Tamil Nadu Festival of Democracy |
TV18 Broadcast Ltd |
|
| 2. |
ABP Nadu- The New Tamizhan |
ABP Network Pvt Limited |
|
| Best use of Integrated Marketing - Real Estate |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Virtual Sales Office |
Terapact Technology Pvt. Ltd. |
|
| Best use of Omni Channel Marketing |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Mega value month |
AdfactorsPR |
|
| 2. |
Preethi - Close to you |
Preethi Kitchen Appliances Pvt Ltd |
|
| Best use of OOH |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Redpass for Armed forces |
AirAsia India |
|
| 2. |
Multiple campaigns |
V-Guard Industries Ltd |
|
| Best use of Print - Consumer Durables/ Automotive/ Manufacturing |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
101 of launching a car without a car |
Mediacom |
|
| Best use of Radio |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Club FM - Cinema Katha ( Radio Cinema) |
Mathrubhumi Printing & Publishing Co Ltd |
|
| 2. |
Nagarjuna Cement Anthem Jingle/song |
Trinity Prime Media Solutions and Consulting |
|
| Best use of TV - BFSI |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Muthoot Finance " Gold Unlocker" TV campaign |
Muthoot Finance |
|
| Best use of TV - Consumer Durables/ Automotive/ Manufacturing |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Multiple campaigns |
V-Guard Industries Ltd |
|
| 2. |
Multiple campaigns |
V-Guard Industries Ltd |
|
| Best use of TV - FMCG |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Never Settle. Never Compromise. |
Mullen Lintas |
|
| 2. |
Unique Taste of Kerala |
Mullen Lintas |
|
| Branded Content - BFSI |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
One India One Bank |
Equitas Small Finance Bank |
|
| Branded Content - Consumer Durables/ Automotive/ Manufacturing |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Duroflex Sounds Of Sleep |
Duroflex India Pvt Ltd |
|
| Branded Content - E-commerce |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Brand Launch |
Tempest Advertising Pvt. Ltd |
|
| 2. |
Whisper - Keep Girls In School |
Flipkart Internet Pvt Ltd |
|
| 3. |
Sleep Internship Season 2 |
Verse Innovations Pvt. Ltd. |
|
| Branded Content - Education |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
The Greatest Lesson |
Unacademy |
|
| Branded Content - Media |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
#MakeItPossible |
Quint Digital Media Limited |
|
| 2. |
#T20 Championships with Ayaz Memon |
Quint Digital Media Limited |
|
| 3. |
Sathya Launch Campaign - #NaanuSathya |
ZEE Kannada |
|
| Innovative Use of Technology |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
India's 1st Custom AR Filter For Furniture (Category) |
88GB Business Solutions |
|
| 2. |
ZEE Keralam - Independence Day |
ZEE ENTERTAINMENT ENTERPRISES LTD |
|
| Marketing on a Small Budget |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Holi Special Series |
ITC Foods |
|
| 2. |
Columbia Pacific Communities - Positive Ageing with Ruskin Bond |
Columbia Pacific Communities |
|
| 3. |
Mahanayaka Amebdkar Launch Campaign |
ZEE Kannada |
|
| SOUTH AWARDS FOR SPECIAL MARKETING |
| Occasion/ Festive Based or Seasonal Marketing - BFSI |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Launch of AatmaNirbhar Mahila Gold Loan |
Verse Innovations Pvt Ltd |
|
| 2. |
Arogya Sanjeevani Policy |
Verse Innovations Pvt Ltd |
|
| Occasion/ Festive Based or Seasonal Marketing - Consumer Durables/ Automotive/ Manufacturing |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Ashok Leyland - Ramaydan Shoot |
88GB Business Solutions |
|
| 2. |
Multiple campaigns |
V-Guard Industries Ltd |
|
| Occasion/ Festive Based or Seasonal Marketing - E-commerce |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
BoAt Smart Watch |
Flipkart Internet Pvt Ltd |
|
| 2. |
ITC eStore's Data-driven Audience Marketing |
Performics India |
|
| Occasion/ Festive Based or Seasonal Marketing - FMCG |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Crickets Snacking Partner |
ITC Foods |
|
| 2. |
NEW YEAR INNOVATION CAMPAIGN |
Verse Innovations Pvt Ltd |
|
| 3. |
Occasional/ Festive seasonal campaigns |
Verse Innovations Pvt Ltd |
|
| Occasion/ Festive Based or Seasonal Marketing - Media |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Vinodaniki Aahvanam |
ZEE ENTERTAINMENT ENTERPRISES LIMITED |
|
| 2. |
Kerala Will Celebrate It's King of Bouncing Back |
Manorama Online |
|
| 3. |
Festive Brand Ident |
ZEE Kannada |
|
| Sustainable Marketing - E-commerce |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Whisper - Keep Girls In School |
Flipkart Internet Pvt Ltd |
|
| Sustainable Marketing - FMCG |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Sustainable Marketing - FMCG |
Sresta Natural Bio Products Pvt. Ltd |
|
| Sustainable Marketing - Media |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
SaReGaMaPa Keralam - ZEE Keralam |
Zee Entertainment Enterprises Ltd |
|
| Talent/ Influencer Marketing - BFSI |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
CRED Rahul Dravid AD |
ITW CONSULTING |
|
| Talent/ Influencer Marketing - Consumer Durables/ Automotive/ Manufacturing |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Pratik Gandhi x Duroflex |
Duroflex India Pvt Ltd |
|
| Talent/ Influencer Marketing - FMCG |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Parachute Advansed Gold #EnMudidhaanNaan |
Madison PR |
|
| 2. |
Daily Daily Jelimals |
ITC Foods |
|
| 3. |
Talent/Influencer Marketing - FMCG |
Sresta Natural Bio Products Pvt. Ltd |
|
| Talent/ Influencer Marketing - Food & Beverages |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Bindu Jeera Danish Sait Activation |
ITW CONSULTING |
|
| 2. |
Influencer Campaign |
88GB Business Solutions |
|
| Talent/ Influencer Marketing - Media |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Vlog Onam |
Mathrubhumi Printing & Publishing Co Ltd |
|
| Talent/ Influencer Marketing - Services |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
The Kerala Campaign |
Savaari Car Rentals |
|
| SOUTH AWARDS FOR STAGES OF BRAND BUILDING |
| Brand Extension - Consumer Durables/ Automotive/ Manufacturing |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Preethi- Dice it Nice |
Preethi Kitchen Appliances Pvt Ltd |
|
| Category Creation |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Preethi- Clear the Smoke |
Preethi Kitchen Appliances Pvt Ltd |
|
| New Product Launch - Consumer Durables/ Automotive/ Manufacturing |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
101 of launching a car without a car |
Mediacom |
|
| New Product Launch - E-commerce |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
BoAt Smart Watch |
Flipkart Internet Pvt Ltd |
|
| New Product Launch - Education |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
App Launch |
Practically |
|
| New Product Launch - Media |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
ZEE Picchar Launch Campaign |
ZEE Kannada |
|
| 2. |
Dance Karnataka Dance Launch Campaign |
ZEE Kannada |
|
| Use of Consumer Insights & Analytics/ Big Data/ AI |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
Unique Taste of Kerala |
Mullen Lintas |
|
| SOUTH AWARDS FOR START-UPS / EMERGING PLAYERS |
| Best Marketing Campaign of the Year |
| S.No. |
Campaign Name |
Entrant Company Name |
Metal |
| 1. |
ACKO Pola Varuma |
ACKO General Insurance Ltd |
|
| 2. |
101 of launching a car without a car |
Mediacom |
|
| EXCELLENCE AWARDS |
| Agency of the Year |
| Mullen Lintas |
| Brand of the Year |
| ITC Foods |
| Best Industry Academic Interface Award |
| Professor Rajendra Srivastava, Former Dean and Novartis Professor of Marketing Strategy and Innovation, Indian School of Business.
|
| Lifetime Achievement Award |
| Bhaskar Bhat, Director-Tata Sons Private Limited
|
