| SOUTH AWARDS FOR STAGES OF BRAND BUILDING |
| A1. Category Creation |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| SHOP WHAT YOU WATCH: A First-of-its-Kind Content-Commerce Innovation |
SWIGGY INSTAMART |
HAVAS MEDIA |
Bronze |
| Mansion House Boyzzzz – Redefining Brandy for a New Generation |
Mansion House ( Tilaknagar Industries ) |
Bronze |
| Gromor Drive – Disrupting Agri Spraying with Scalable Drone-Tech |
Coromandel International ( Gromor Drive ) |
Silver |
| Assana Colorectal & Gut Wellness Clinic Launch Campaign |
be positive 24 Innovation Design |
Gold |
| A3. New Product Launch - BFSI |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| All New Portfolio Dashboard |
Nippon Life India Asset Managment |
Gold |
| A4. New Product Launch - FMCG |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Roots of my Platter Season 3 |
TTK Prestige |
Warner Bros. Discovery |
Gold |
| A7. New Product Launch - Tech |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Redmi Note 14 Series Launch Campaign |
Xiaomi India |
Spacebot |
Silver |
| Nothing Achieved Everything with Flipkart Ads |
Nothing Technology |
Flipkart Internet |
Gold |
| A8. New Product Launch – Food & Beverages |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Heritage Truly Good |
Heritage Foods |
Gold |
| A9. New Product Launch - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Bigg Boss Kannada |
COLORS Kannada |
Bronze |
| Brand Refresh |
ZEE Entertainment Enterprises - ZEE Kannada |
Bronze |
| Akale - Launch Campaign |
Zee Keralam |
Silver |
| Annayya |
ZEE Entertainment Enterprises ZEE Kannada |
Silver |
| Lakshmi Nivasam |
Zee Telugu |
Gold |
| Suzhal Season 2: The IP That Set a Standard Returns to Rewrite It |
Amazon Prime Video |
Gold |
| A10. New Product Launch - Healthcare |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Topicure Bodywash Launch |
Natural Remedies |
In House Team |
Gold |
| A12. New Product Launch - Consumer Durables/ Automotive/ Manufacturing |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Citroën BASALT – The Unthinkable SUV |
Citroen India |
Starcom |
Gold |
| A14. New Product Launch- Social Impact |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Dhanam - Auto fueled celebration |
Vijay Television |
BeatRoute |
Gold |
| A15. New Product Launch- Financial Sector |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| All New Portfolio Dashboard |
Nippon Life India Asset Managment |
Nippon Life India Asset Managment |
Silver |
| A18. Brand Extension - FMCG |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Flipkart Ads x Colgate Palmolive: Premiumizing Oral Care in India |
Colgate Palmolive |
Flipkart Internet |
Silver |
| Tata Soulfull Cream Wafers |
Tata Soulfull |
Gold |
| A22. Brand Extension - Food & Beverages |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Black Belt Experiences |
Diageo India |
Gold |
| A23. Brand Extension - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Vikatan Play |
Ananda Vikatan Publishers |
Gold |
| A25. Brand Extension - Retail |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Flipkart Ads x Safari : Magnum Launch |
Safari |
Flipkart Ads |
Silver |
| A28. Brand Extension - Services |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Dil Ki Patri |
redBus |
In house agency - The Fuel |
Gold |
| A31. Customer Relationship Marketing - Customer Experience - BFSI |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Royal Sundaram Motor Insurance |
Royal Sundaram |
Ethinos Digital Marketing |
Silver |
| A36. Customer Relationship Marketing - Customer Experience - Food & Beverages |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Pose With Pushpa Campaign (2024) |
Tata Tea Chakra Gold |
.Monks |
Bronze |
| Flipkart Ads X Thums Up Hitting it out of the park! |
Thums Up |
Flipkart Internet |
Silver |
| Deepavali (Muraiyana Mixture) Campaign - 2024 |
Tata Tea Chakra Gold |
.Monks |
Gold |
| A37. Customer Relationship Marketing - Customer Experience - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Om Kali Jai Kali Influencer Premiere |
JioHotstar Tamil |
Beatroute |
Bronze |
| My Vikatan |
Ananda Vikatan Publishers |
Silver |
| Kalki |
Zee Telugu |
Silver |
| Kudumbashree Sharada Re-Launch |
Zee Keralam |
Gold |
| A39. Customer Relationship Marketing - Customer Experience - Retail |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| MCI - Experience Centre |
Marble Centre International |
Madison Communication |
Silver |
| SOUTH AWARDS FOR STAGES OF BRAND BUILDING |
Lulu International shopping malls |
Lulu Mall Hyderabad |
Gold |
| A41. Customer Relationship Marketing - Customer Experience - Social Impact New |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Say No to Phones |
myG |
Maitri Advertising Works |
Silver |
| HSBC Golf League |
HSBC India |
Acumen Creative Studio |
Gold |
| A44. Use of Consumer Insights & Analytics/ Big Data/ AI |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Flipkart Ads x Colgate Palmolive: Premiumizing Oral Care in India |
Colgate Palmolive |
Flipkart Internet |
Bronze |
| Jeep: Improving Paid Media Efficiency with Offline Integration |
Jeep India |
Starcom |
Silver |
| Tracking the Invisible: How Wakefit Engineered a Multi-Touch Attribution Model with Privacy-Safe Data |
Wakefit |
HiveMinds Innovative Market Solutions |
Gold |
| A45. New Product Launch - OTT |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Hotstar Specials Office Launch |
JioHotstar |
Gold |
| Love Under Construction |
JioHotstar Malayalam |
Gold |
| SOUTH AWARDS FOR COMMUNICATION |
| B3. Best use of TV - FMCG |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Tata Soulfull No Maida Choco Sticks |
Tata Soulfull |
Bronze |
| Santoor: Big Boss |
Santoor |
Lodestar UM |
Silver |
| B8. Best use of TV - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Time Change Promo |
Zee Thirai |
Bronze |
| Asianet Onavesham campaign |
Asianet |
Silver |
| Malikappuram devotional song |
Asianet |
Gold |
| Raja Rani Reloaded |
COLORS Kannada |
Gold |
| B9. Best use of TV - Healthcare |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Don’t Let Cataracts Bowl You Out’ with Dr AgarwalsEye Hospital |
Dr Agarwals eye hospitals |
Gold |
| B10. Best use of TV - Retail |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Onam Vakdhanam (#KeptMyPromise) |
Linen Club |
Silver |
| B11. Best use of TV - Consumer Durables/ Automotive/ Manufacturing |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Endura Mixer Grinder - The Star of Every Indian Kitchen |
TTK Prestige |
Gold |
| B17.Best use of Print - FMCG |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Santoor: Andhra Jyothi Rangoli Activity |
Santoor |
Lodestar UM |
Gold |
| B22. Best use of Print - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Citroën: A Partnership That Matters |
Citroen India |
Starcom |
Silver |
| ZEE Entertainers |
ZEE Entertainment Enterprises - ZEE Kannada |
Gold |
| B23. Best use of Print - Healthcare |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Don’t Let Cataracts Bowl You Out’ with Dr AgarwalsEye Hospital |
Dr Agarwals eye hospitals |
Bronze |
| The Suicide Note that Saved 50+ Lives |
Muktaa Charitable Foundation |
Maitri Advertising Works |
Silver |
| B25. Best use of Print - Social Impact |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| The Suicide Note that Saved 50+ Lives |
Muktaa Charitable Foundation |
Maitri Advertising Works |
Silver |
| B26. Best use of Print - Consumer Durables/ Automotive/ Manufacturing |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| New Year Bonaza |
TTK Prestige |
Silver |
| B27. Best use of Print - Services |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| SNACC : WHEN A MATCH BECAME A MEALTIME TAKOVER |
SWIGGY FOODS |
HAVAS MEDIA |
Gold |
| B29. Best use of Radio / Audio Platform |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Echoes of Fear: Immersive Audio Storytelling to Launch Inspector Rishi on Prime Video |
Amazon Prime Video |
Bronze |
| “Citroën Aur Dhoni Ke Saath Cheer kar India Ke Jeet ko Lock Kar” Citroën X Radio City |
Citroen India |
Starcom |
Silver |
| "Empowering Trust, Changing Minds: Acko’s Radio Revolution in Demystifying Insurance" |
ACKO GENERAL INSURANCE |
OMNICOM MEDIA GROUP INDIA |
Gold |
| B30. Best use of OOH |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Demon’s Eyes on the Streets: How Suzhal 2 Painted Tamil Nadu Prime Blue |
Amazon Prime Video |
Bronze |
| Bigg Boss Season 8 |
JioHotstar |
Bronze |
| Assana Colorectal & Gut Wellness Clinic Launch Campaign |
be positive 24 Innovation Design |
Silver |
| SWIGGY INSTAMART’S 'INSTAMAUT': A REAL-LIFE SQUID GAME TO DELIVER THRILLS IN 10 MINUTES |
SWIGGY INSTAMART |
HAVAS MEDIA |
Silver |
| PUMA X PVMA : THE TYPO THAT TURNED HEADS |
PUMA |
HAVAS MEDIA |
Gold |
| Lakshmi Nivasam |
Zee Telugu |
- |
Gold |
| B31. Best use of Experiential Marketing |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Lakshmi Nivasam |
Zee Telugu |
Bronze |
| A10 Font |
Asianet |
Analyze media |
Bronze |
| Bumble x Puma - The Single's Run |
Bumble and Puma |
Havas Play |
Silver |
| Brahmagantu |
ZEE Entertainment Enterprises - ZEE Kannada |
Gold |
| B32. Best use of Digital Marketing/ Social Media – Real Estate |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Cybercity Digital Branding |
Cybercity Builders & Developers |
Tempest Advertising |
Silver |
| 50/50? |
Sattva Group |
a-tom content studio |
Gold |
| B33. Best use of Digital Marketing/ Social Media - BFSI |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Axis MaxLife Digital Transformation: Turning Search Intent into Innovation |
Axis MaxLife Insurance |
HiveMinds Innovative Market Solutions |
Silver |
| TVS Credit The Fantastic Five Campaign |
TVS Credit Services |
Gold |
| B34. Best use of Digital Marketing/ Social Media - FMCG |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Softouch Black is better than Blue |
Wipro Softouch |
Wipro Consumer Care |
Silver |
| Vegetarian Month 2.0 |
Brahmins |
Maitri Advertising Works |
Gold |
| B37. Best use of Digital Marketing/ Social Media - Tech |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Krafton - BGMI Psych Maga | PAD Play x Hotcult |
Krafton |
PAD Play X Hotcult |
Bronze |
| A10 Font |
Asianet |
Analyze media |
Silver |
| BGMI Aadu Don Lake Don Avvu | PAD Play X Hotcult |
Krafton |
Hotcult X Pad Play |
Gold |
| B38. Best use of Digital Marketing/ Social Media - Food & Beverages |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Pose With Pushpa Campaign (2024) |
Tata Tea Chakra Gold |
.Monks |
Bronze |
| Mansion House Boyzzzz – Redefining Brandy for a New Generation |
Mansion House ( Tilaknagar Industries ) |
Silver |
| YiPPee! Wow Masala on ShareChat & Moj |
ITC - YiPPee! Wow Masala |
Interactive Avenues |
Gold |
| Diageo RCAP |
Diageo X Zenith Optimedia |
Zenith Optimedia X MediaKart |
Gold |
| B39. Best use of Digital Marketing/ Social Media - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Love Under Construction |
JioHotstar Malayalam |
Bronze |
| Villiantines Day |
Asianet |
Maitri Advertising Works |
Bronze |
| Chutney Sambar Rap Battle |
JioHotstar |
Kuviyam MediaWorks |
Silver |
| Akale - Digital Launch Campaign |
Zee Entertainment Enterprises - Zee Keralam |
Silver |
| Social-First, Audience-Fueled: The OTT Launch of Aavesham on Amazon Prime Video |
Amazon Prime Video |
Gold |
| B40. Best use of Digital Marketing/ Social Media - Healthcare |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Scaling Preventive Healthcare with Centrum Through Digital and Cultural Moments |
Haleon |
Hiveminds Innovative Market Solutions |
Silver |
| B41. Best use of Digital Marketing/ Social Media - Retail |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Home Centre’s SEO Breakthrough: How a Smart Strategy Fueled 138% Growth in Organic Traffic |
Home Centre |
HiveMinds Innovative Market Solutions |
Silver |
| LULU ON SALE |
Lulu Mall |
Lulu International Shopping Malls, Kochi |
Gold |
| B42. Best use of Digital Marketing/ Social Media - Consumer Durables/ Automotive/ Manufacturing |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Yarn Meets Youth: Repositioning Raysil in the Digital Age |
Raysil | Aditya Birla Grasim |
Runtime Solutions |
Gold |
| B43. Best use of Digital Marketing/ Social Media- Social Impact |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| How BGMI Made a Scam Ad to Expose Scam Ads |
BGMI |
Maitri Advertising Works |
Silver |
| Dhanam Virundhu |
Star Vijay |
Gold |
| B44. Best use of Digital Marketing/ Social Media - Services |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Make It Matter Campaign By Honeycomb |
Honeycomb Creative Support |
Silver |
| Sabse Single Kaun? |
redBus |
redBus in-house agency - The Fuel |
Gold |
| B45. Best use of Digital Marketing/ Social Media- Financial Sector |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Let Your Life Shine |
Muthoot Finance |
Maitri Advertising Works |
Gold |
| B46. Best use of Omni Channel Marketing |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Sunfeast Fantastik Dump your Excess Campaign |
Sunfeast Fantastik |
Bronze |
| ACKO: Bridging Generations with Digital Insurance |
ACKO GENERAL INSURANCE |
OMNICOM MEDIA GROUP INDIA |
Bronze |
| Citroën: Revving Up Passion with Team Dhoni |
Citroen India |
Starcom |
Bronze |
| SOUTH AWARDS FOR COMMUNICATION |
Lulu International shopping malls |
Silver |
| KAPPA CULTR 2025 |
Mathrubhumi |
Maitri Advertising Works |
Gold |
| B48. Best use of Integrated Marketing - BFSI |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Pay Day Campaign - GenZ |
Nippon India Mutual Fund |
Silver |
| "Out of Sight to Top of Mind: Cracking Chennai with Culture and Credibility" |
ACKO GENERAL INSURANCE |
OMNICOM MEDIA GROUP INDIA |
Gold |
| B52. Best use of Integrated Marketing - Tech |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Flipkart Ads x Samsung: Democratization of Galaxy AI |
Samsung |
Flipkart Internet |
Bronze |
| Flipkart Ads x BoAt: BBD Vibe Sponsorship |
Boat |
Flipkart Internet |
Gold |
| B53. Best use of Integrated Marketing - Food & Beverages |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Reigniting McDowell's No 1 in Andhra Pradesh |
Diageo India |
Silver |
| Heritage Paneer - Daily Meal ki Badalde Feel |
Heritage Foods |
Gold |
| B54. Best use of Integrated Marketing - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Hotstar Specials 'Chutney Sambar' Integrated marketing |
JioHotstar |
Bronze |
| SaReGaMaPa |
ZEE Entertainment Enterprises - ZEE Kannada |
Bronze |
| Kalki |
Zee Telugu |
Silver |
| Suzhal Season 2: The IP That Set a Standard Returns to Rewrite It |
Amazon Prime Video |
Silver |
| Bigg Boss Tamil Season 8 |
Star Vijay |
Gold |
| B56. Best use of Integrated Marketing - Retail |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| LULU-FRAGRANCE SHOWCASE |
Lulu International Shopping Malls, Kochi |
Bronze |
| IndieGaga |
Lulu Mall Trivandrum |
Silver |
| LuLu Hypermarket - End of Season Sale Kochi |
LuLu Group India |
Gold |
| Jinke Bharose Duniya, Unka Bharosa Gromor |
Coromandel International ( Gromor ) |
Ogilvy |
Gold |
| B59. Best use of Integrated Marketing - Social Impact |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Ek Nayi Muskaan |
Himalaya Wellness |
Madison PR |
Silver |
| World Ocean Day - Blue Deposits campaign |
Ujjivan Small Finance Bank |
Gold |
| B63. Branded Content - FMCG |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Roots of my Platter Season 3 |
TTK Prestige |
Warner Bros. Discovery |
Bronze |
| Eco-friendly Home Hygiene Products |
Vooki |
Confluencr |
Gold |
| B67. Branded Content - Food & Beverages |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Glucon-D #InstantEnergyDaily on ShareChat & Moj |
Glucon - D |
WPP Media - Wavemaker |
Silver |
| Mansion House Boyzzzz – Redefining Brandy for a New Generation |
Mansion House - Tilaknagar Industries |
Gold |
| B68. Branded Content - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Basalt Backstage: From the Red Carpet to the Roads: Basalt Becoming Style icon |
Citroen India |
Starcom |
Bronze |
| Mathrubhumi International Festival of Letters 2025 |
Mathrubhumi |
Maitri Advertising Works |
Bronze |
| Lenskart Integration |
Jio Star India - Star Vijay |
Silver |
| Ecoplanet Elevators on Bigg Boss Kannada |
COLORS Kannada |
Silver |
| How BGMI Won Back Malayalee Players |
BGMI |
Maitri Advertising Works |
Gold |
| B70. Branded Content - Retail |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Onam Vakdhanam (#KeptMyPromise) |
Linen Club |
Bronze |
| Brides Today x Joyalukkas - Beyond the Vows |
Joyalukkas |
Havas Play |
Gold |
| B71. Branded Content - Consumer Durables/ Automotive/ Manufacturing |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Mahindra Telangana Anthem |
Mahindra Tractors |
Brand Mascots X Colads |
Gold |
| B74. Branded Content- Social Impact |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| How BGMI Made a Scam Ad to Expose Scam Ads |
BGMI |
Maitri Advertising Works |
Silver |
| B75. Innovative Use of Technology |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Bissell floor care |
Bissell X HiveMinds |
HiveMinds X MediaKart |
Silver |
| OnePlus Nord CE5 |
OnePlus X Interactive Avenues |
IA X MediaKart |
Gold |
| Lenovo Aura |
Lenovo X Iprospect Dentsu |
Iprospect Dentsu X MediaKart |
Gold |
| B75(1) Best immersive ads |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Bissell floor care |
Bissell |
HiveMinds & Mediakart |
Silver |
| Lenovo Aura |
Lenovo |
Iprospect Dentsu & Mediakart |
Gold |
| OnePlus Nord CE5 |
OnePlus |
Interactive Avenues & Mediakart |
Gold |
| B76. Marketing on a Small Budget |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Sabse Single Kaun? |
redBus |
redBus in-house agency - The Fuel |
Bronze |
| Social-First, Audience-Fueled: The OTT Launch of Aavesham on Amazon Prime Video |
Amazon Prime Video |
Bronze |
| LuLu Flower Fest |
LuLu Mall Kottayam |
Silver |
| KICKBOXING |
LULU SHPPONG MALL CALICUT |
Silver |
| Assana Colorectal & Gut Wellness Clinic Launch Campaign |
be positive 24 Innovation Design |
Gold |
| B78. Best use of OTT |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Beyond the Break: Tanishq's Content Integration Redefines Bridal Jewellery Marketing |
Tanishq |
HiveMinds Innovative Market Solutions |
Silver |
| Suzhal 2 - Explore Page |
Suzhal 2 - Amazon Prime Video |
BeatRoute |
Gold |
| B81. Best contextually targeted ad |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Himalaya baby care |
Himalaya X Motivator WPP |
Motivator WPP X MediaKart |
Gold |
| Amazon Fashion |
Amazon X Open Door WPP |
Open Door WPP X MediaKart |
Gold |
| B82. Best Digital Transformation Initiative |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Siddharth Gupta |
Britannia India
|
|
Gold |
| B83. Innovation in Customer Relationship Management |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Pankaj Mishra |
UTI Mutual Fund |
Gold |
| Sabyasachi Machua |
UTI Mutual Fund |
Gold |
| Yashwanth Kumar |
Lifestyle International |
Gold |
| B84. Technology-Driven Customer Delight |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Parth Shah |
Swiggy |
|
Gold |
| SOUTH AWARDS FOR SPECIAL MARKETING |
| C1. Occasion/ Festive Based or Seasonal Marketing |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Santoor #NineDaysOfStrength |
Santoor |
Wipro Consumer care |
Silver |
| IndieGaga |
Lulu Mall Trivandrum |
Gold |
| C2. Occasion/ Festive Based or Seasonal Marketing - BFSI |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| TVS Credit New Year 2025 Campaign |
TVS Credit Services |
Silver |
| Vidyaarambham |
HDFC Bank |
ANZ Integrated |
Gold |
| C3. Occasion/ Festive Based or Seasonal Marketing - FMCG |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Flipkart Ads x Cuddles: 2x Sales Revenue in 2 months |
Cuddles |
Flipkart Ads |
Silver |
| Sunfeast Fantastik Dump your Excess Campaign |
Sunfeast Fantastik |
Silver |
| Santoor AI Chat Bot - Mother's Day |
Santoor |
Wipro Consumer care |
Gold |
| C6. Occasion/ Festive Based or Seasonal Marketing - Tech |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Flipkart Ads x BoAt: BBD Vibe Sponsorship |
Boat |
Flipkart Internet |
Bronze |
| Flipkart Ads x Samsung: Democratization of Galaxy AI |
Samsung |
Flipkart Internet |
Silver |
| Bumble x Puma - The Single's Run |
Bumble and Puma |
Havas Play |
Gold |
| C7. Occasion/ Festive Based or Seasonal Marketing - Food & Beverages |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Deepavali (Muraiyana Mixture) Campaign - 2024 |
Tata Tea Chakra Gold |
.Monks |
Bronze |
| Pongal (#PonnanaPongalNinaivugal) - 2025 |
Tata Tea Chakra Gold |
.Monks |
Silver |
| C8. Occasion/ Festive Based or Seasonal Marketing - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| October Festival Song |
Zee Entertainment Enterprises - Zee Thirai |
Silver |
| Asianet Vishukaineettam |
Asianet |
Silver |
| Navarathri Kondattam 2024 |
Jio Star India - Star Vijay |
Gold |
| C10. Occasion/ Festive Based or Seasonal Marketing - Retail |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| ORUMICHONAM |
Lulu Mall |
Lulu International Shopping Malls, Kochi |
Bronze |
| Y MALL ORUMICHONAM |
Y Mall |
Y Mall |
Silver |
| Shyaway - Womens Day Campaign |
Shyaway |
Brand Mascots |
Silver |
| Onam Vakdhanam (#KeptMyPromise) |
Linen Club |
Gold |
| C11. Occasion/ Festive Based or Seasonal Marketing - Consumer Durables/ Automotive/ Manufacturing |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Bakasura Challenge |
Dindigul Thalappakatti |
Confluencr |
Silver |
| Duroflex Tested by relationships |
Duroflex |
Gold |
| C12. Occasion/ Festive Based or Seasonal Marketing- Social Impact New |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| How BGMI Made a Scam Ad to Expose Scam Ads |
BGMI |
Maitri Advertising Works |
Bronze |
| myG Smart Start |
myG |
Maitri Advertising Works |
Silver |
| The Suicide Note that Saved 50+ Lives |
Muktaa Charitable Foundation |
Maitri Advertising Works |
Gold |
| C13. Occasion/ Festive Based or Seasonal Marketing - Services |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Swiggy XL x Singham - Guinness World Record |
Swiggy XL |
Havas Play |
Silver |
| C14. Occasion/ Festive Based or Seasonal Marketing- Financial Sector New |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Chennaikaaran |
Acko |
BeatRoute |
Silver |
| C15. Talent/ Influencer Marketing - Real Estate |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| UrbanRise Glambram |
UrbanRise |
Divo |
Gold |
| C17. Talent/ Influencer Marketing - FMCG |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Effortless Shine, Everyday Clean |
Vim Dishwash Bar |
Divo |
Bronze |
| Nivea Soft Fresh Batch 2024 on ShareChat & Moj |
Nivea |
OMG Omincom Media Group |
Silver |
| Vegetarian Month 2.0 |
Brahmins |
Maitri Advertising Works |
Silver |
| Flipkart Ads x Cuddles: 2x Sales Revenue in 2 months |
Cuddles |
Flipkart Internet |
Gold |
| Softouch Black is better than Blue |
Wipro Consumer Care - Wipro Softouch |
Gold |
| C20. Talent/ Influencer Marketing - Tech |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Krafton BGMI Aadu Don Lake Don Avvu |
Krafton |
Hotcult |
Silver |
| OPPO F29 Pro Campaign Tough Outside. Smart Inside. – Built for Real-Life Hustlers |
Oppo |
Divo |
Gold |
| C21. Talent/ Influencer Marketing - Food & Beverages |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Thums Up #ThunderHaiMai on ShareChat & Moj |
Thums Up |
WPP Media - EssenceMediacom |
Bronze |
| Sprite South Creators Campaign Youth Culture Meets Refreshment – Summer Influencer Drive |
Sprite |
Divo |
Gold |
| C22. Talent/ Influencer Marketing - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Minikki Minikki |
Junglee Music |
BeatRoute |
Bronze |
| Saregamapa Lil Champs Season 4 |
Zee Entertainment Enterprises - Zee Tamil |
Silver |
| Akale |
Zee Entertainment Enterprises - Zee Keralam |
Gold |
| Bharjari Bachelors S2 |
ZEE Entertainment Enterprises - ZEE Kannada |
Gold |
| C23. Talent/ Influencer Marketing - Healthcare |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| MrMed Campaign Empathy-Led Healthcare Awareness through Influencer Marketing |
MrMed |
Divo |
Bronze |
| Aarthi Scans – Valentine’s Day Campaign - Celebrating Love Through Health Awareness |
Aarthi Scans |
Divo |
Silver |
| C25. Talent/ Influencer Marketing - Consumer Durables/ Automotive/ Manufacturing |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| India Rides EZ - How Regional Influencers Drove EV Adoption Across Tier 2 Bharat |
Oben Electric Vehicles |
HiveMinds Innovative Market Solutions |
Bronze |
| Influence Redefined: Regional Celebs, Real Results in Tamil Nadu |
Somany Ceramics & Bathware |
Madison Communications |
Silver |
| V-Guard YouTube Always-On Campaign |
V-Guard Industries |
Ripple Links |
Gold |
| C27. Talent/ Influencer Marketing- Social Impact |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| How BGMI Made a Scam Ad to Expose Scam Ads |
BGMI |
Maitri Advertising Works |
Silver |
| C30. Sustainable Marketing - BFSI |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Sustainable Marketing - BFSI |
Unimoni |
ProManage |
Silver |
| C36. Sustainable Marketing - Media |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Kudumbashree Sharada Re-Launch |
Zee Entertainment Enterprises - Zee Keralam |
Silver |
| C38. Sustainable Marketing - Retail |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Sustainable Marketing - Retail |
Lulu International Shopping Malls |
Silver |
| C41. Sustainable Marketing- Social Impact |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| World Earth Day - Sustainable Icon Campaign |
Ujjivan Small Finance Bank |
Ujjivan Small Finance Bank |
Bronze |
| Virasat - For generations |
Coromandel International |
Gold |
| C43. Talent/ Influencer Marketing- Fashion & Apparel |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| #ColossalNeverHides on ShareChat & Moj |
Maybelline |
WPP Media - Wavemaker |
Gold |
| SOUTH AWARDS FOR START-UPS/EMERGING PLAYERS |
| D2. Best Emerging Player |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Best Emerging Player |
Mudkart |
Honeycomb Creative Support |
Silver |
| D3. Best Marketing Campaign of the Year |
| Campaign Name |
Brand Name |
Agency Name |
Metals |
| Mera Desh Meri Zimmedari |
Recykal |
Recykal |
Gold |
| Assana Colorectal & Gut Wellness Clinic Launch Campaign |
be positive 24 Innovation Design |
Gold |
| Brand of The Year |
| Lulu Group |
| Agency of The Year |
| Maitri Advertising Works |