BANKING |
A. MARKETING STRATEGIES |
A01 - Most Effective ROI Driven Campaign |
SR NO |
CAMPAIGN NAME |
Entrant Company Name |
Client Company Name |
Metals |
1 |
HDFC Bank Marriott Bonvoy Credit Card |
Puretech Digital |
HDFC Bank |
BRONZE |
2 |
Leap To Unicorn |
IDFC FIRST Bank |
GOLD |
A02.Most Effective Mobile Marketing Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
User Acquisition Campaign |
PayZapp by HDFC Bank |
Mobavenue |
SILVER |
A03.Most Effective Marketing for Credit/Debit Cards |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
IndusInd Bank Platinum RuPay Credit Card |
IndusInd Bank Ltd. |
BRONZE |
2 |
Open Experiences with Axis Bank Credit Cards |
Axis Bank Limited |
SILVER |
3 |
Swiping credit cards is so 2010, thanks to RuPay! |
EssenceMediacom |
National Payments Corporation Of India |
GOLD |
A04.Most Effective Use of Apps |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Equitas x Netcore Cloud |
Netcore Cloud |
Equitas Small Finance Bank |
BRONZE |
A05.Most Effective 360-degree Marketing Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Life Ko Banao Rich |
YES BANK |
BRONZE |
2 |
INDIE |
IndusInd Bank Ltd. |
SILVER |
3 |
Leaders of Tomorrow |
IDFC FIRST Bank |
GOLD |
A06.Most Effective Holiday, Seasonal & Festival Marketing |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Ujjivan Ganesh Utsav 2023 |
Ujjivan Small Finance Bank |
BRONZE |
2 |
HDFC Bank Festive Treats Xpressway |
Puretech Digital |
HDFC Bank |
GOLD |
A07.Most Effective Regional Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Integrated Regional Marketing During IPL |
Equitas Small Finance Bank |
SILVER |
A10.Most Effective Launch / Relaunch campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Chlorophyll (Premium Research Service) |
YES SECURITIES |
SILVER |
2 |
Life Ko Banao Rich |
YES BANK |
GOLD |
A12.Most Effective PR Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Credit Reimagined |
MSL Group |
BOBCARD LIMITED |
SILVER |
B. USE OF CHANNELS AND MEDIUMS |
B07.Most Effective Use of Influencer Marketing |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Equitas App Experience Influencers Campaign |
Equitas Small Finance Bank |
BRONZE |
C. NEW-AGE MARKETING |
C01.Most Effective Performance Marketing Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Increasing BOBCARD's Credit Card Acquisition Through Performance Marketing |
PS Intelegencia Analytics Private Limited |
BOBCARD Ltd |
BRONZE |
INSURANCE |
A. MARKETING STRATEGIES |
A01.Most Effective ROI Driven Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Upsell Campaign |
ICICI Prudential Life insurance Co Ltd |
BRONZE |
2 |
BAGIC x Netcore Cloud |
Netcore Cloud |
Bajaj Allianz General Insurance |
SILVER |
A04.Most Effective 360-degree Marketing Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Car Insurance ho lena to ACKO check kar lena |
PHD MEDIA |
ACKO INSURANCE |
BRONZE |
2 |
Expect The Expected |
Wondrlab India Pvt Ltd |
TATA AIG General Insurance |
SILVER |
3 |
Thanks a Dot- Breast Cancer Awareness Initiative |
Adfactors PR |
SBI Life Insurance |
GOLD |
A05.Most Effective Holiday, Seasonal & Festival Marketing |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Raksha Bandhan |
Niva Bupa Health Insurance |
SILVER |
2 |
100 OVER Insurance |
PHD MEDIA |
ACKO INSURANCE |
GOLD |
A06.Most Effective Regional Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Insurance Edutho |
Magma HDI General Insurance |
SILVER |
2 |
#youdontwanttomissthebus |
Interspace Communications Pvt Ltd. |
Aditya Birla Sun Life Insurance (ABSLI) |
SILVER |
A07.Most Innovative Marketing Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Drive Like a Lady |
ibs fulcro |
Zurich Kotak General Insurance |
BRONZE |
2 |
A UGC Campaign to build awareness on Health Insurance |
Star Health & Allied Insurance Pvt Ltd |
SILVER |
3 |
#youdontwanttomissthebus
|
Interspace Communications Pvt Ltd. |
Aditya Birla Sun Life Insurance (ABSLI) |
GOLD |
A08.Most Effective Customer Engagement |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
ACKO X Madhavan |
PHD MEDIA |
ACKO INSURANCE |
SILVER |
A09.Most Effective Launch / Relaunch campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
#DontBeAPlus1 with HEALTH POWHER |
MullenLowe Lintas Group |
Future Generali India Insurance |
BRONZE |
2 |
Car Insurance ho lena to ACKO check kar lena |
PHD MEDIA |
ACKO INSURANCE |
SILVER |
3 |
Health Insurance Ki Subah Hogayi Mamu |
PHD MEDIA |
ACKO INSURANCE |
GOLD |
A10.Most Effective Content Marketing Strategy |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Drive Like a Lady |
ibs fulcro |
Zurich Kotak General Insurance |
GOLD |
2 |
Beyond The Boundaries- fan-centric phygital campaign |
Adfactors PR |
SBI Life Insurance |
GOLD |
A11.Most Effective PR Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Health Insurance Ki Subah Hogayi Mamu |
PHD MEDIA |
ACKO INSURANCE |
SILVER |
A12.Most Effective B2C Marketing Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Car Insurance ho lena to ACKO check kar lena |
PHD MEDIA |
ACKO INSURANCE |
SILVER |
A14.Most Effective Online Lead Generation Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Bajaj Finserv General Insurance
|
SBGV Techmagnate |
Bajaj Finserv General Insurance |
GOLD |
B. USE OF CHANNELS AND MEDIUMS |
B01.Best Media Integration - TV, Print, Radio, Outdoor, PR, Direct Marketing, Digital etc. (Minimum use of 3 mediums) |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
#GameOfLife |
ICICI Lombard |
SILVER |
2 |
Health Insurance Ki Subah Hogayi Mamu |
PHD MEDIA |
ACKO INSURANCE |
GOLD |
B02.Most Most Effective Use of Traditional Media (Print, OOH) |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Expect The Expected |
Wondrlab India Pvt Ltd |
TATA AIG General Insurance |
BRONZE |
B08.Most Effective Use of OTT / Digital |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Mere Choice ka Health Insurance |
ManipalCigna Health Insurance |
BRONZE |
2 |
ACKO x SonyLIV on OTT |
PHD MEDIA |
ACKO INSURANCE |
SILVER |
B10.Most Effective Use of Instagram |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Canara HSBC |
ARM Worldwide |
Canara HSBC |
SILVER |
C. NEW-AGE MARKETING |
C02.Most Effective Use of Analytics, AI and Big Data |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
DIY Health Insurance |
Mullenlowe Lintas Group |
Future Generali India Insurance |
GOLD |
C03.Most Effective Experiential Marketing |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
#youdontwanttomissthebus
|
Interspace Communications Pvt Ltd. |
Aditya Birla Sun Life Insurance (ABSLI) |
GOLD |
C05.Most Effective SEO-Driven, Programmatic Marketing |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Niva Bupa Health Insurance SEO |
ARM Worldwide |
Niva Bupa Health Insurance |
BRONZE |
2 |
Bajaj Finserv General Insurance |
SBGV Techmagnate |
Bajaj Finserv General Insurance |
SILVER |
FINANCIAL SERVICES |
A. MARKETING STRATEGIES |
A01.Most Effective ROI Driven Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Bajaj Finserv class="gold" Gold Loans |
SBGV Techmagnate |
Bajaj Finserv class="gold" Gold Loans |
SILVER |
2 |
Muthoot Finance- Bharosa India Ka |
Muthoot Finance |
GOLD |
A03.Most Effective Use of Apps |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Aditya Birla Finance Most Effective Use of Apps |
Aditya Birla Finance Ltd. |
SILVER |
A04.Most Effective 360-degree Marketing Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
INDIAN INVESTOR JEETEGA for ICICI SECURITIES |
Small Big Idea LLP |
ICICI Direct |
BRONZE |
2 |
SIP Hai #FaydeWaliAadat |
Born Hi Digital |
HSBC Asset Management India Private Limited |
SILVER |
3 |
Muthoot Finance- Bharosa India Ka |
Muthoot Finance |
GOLD |
A05.Most Effective Holiday, Seasonal & Festival Marketing |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
TVS Credit - Khushiyan Unlimited Two-Wheeler Campaign |
TVS Credit Services Limited |
SILVER |
2 |
Pehli Diwali |
Piramal Finance |
SILVER |
A06.Most Effective Regional Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Ghar Banega Toh Desh Banega by Aadhar Housing Finance |
Aadhar Housing Finance Limited |
BRONZE |
A08.Most Effective Customer Engagement |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
TVS Credit x Netcore Cloud |
Netcore Cloud |
TVS Credit
|
BRONZE |
2 |
Axis Securities x Netcore Cloud |
Netcore Cloud |
Axis Securities
|
SILVER |
A09.Most Effective Launch / Relaunch Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Bajaj Credit Pass |
ARM Worldwide |
Bajaj Finserv |
BRONZE |
2 |
IPru Fun Zone - where investment turns into a fun-tastic journey! |
Performics India |
ICICI Prudential Mutual Fund |
SILVER |
3 |
Aditya Birla Finance Udyog Plus - Most Effective Launch Campaign |
Aditya Birla Finance Ltd. |
GOLD |
A10.Most Effective Mutual Fund Marketing Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
ICICI Prudential Mutual Fund #SunoSabkiKaroMulti Campaign by Performics |
Performics India |
ICICI Prudential Mutual Fund |
GOLD |
A11.Most Effective Marketing Campaign - NBFC |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Farz Nibhatey Hain - class="gold" Gold Loan |
Rediffusion Brand Solutions Pvt. Ltd. |
Capri Global Capital Ltd. |
BRONZE |
2 |
Win as One campaign |
Aditya Birla Capital |
SILVER |
3 |
Chai Chaupal |
SK Finance Limited |
GOLD |
A12.Most Effective Marketing Campaign - Online Trading Platform |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
#AnDekhaSach |
FE Ventures Private Ltd. |
Samco Securities Limited |
BRONZE |
2 |
Kotak Securities - Redefining Trading Landscape with #BroZero |
Performics India |
Kotak Securities Ltd |
SILVER |
3 |
Bro Zero Campaign |
Kotak Securities |
GOLD |
A13.Most Effective Content Marketing Strategy |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Mutual Fund Basics for ICICI Prudential AMC by Performics |
Performics India |
ICICI Prudential Mutual Fund |
GOLD |
B. USE OF CHANNELS AND MEDIUMS |
B01.Best Media Integration - TV, Print, Radio, Outdoor, PR, Direct Marketing, Digital etc. (Minimum use of 3 mediums) |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
SIP Hai #FaydeWaliAadat |
Born Hi Digital |
HSBC Asset Management India Private Limited |
GOLD |
2 |
Khoobsurat Chinta |
Tata Capital |
GOLD |
B03.Most Effective Use of TV |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Informed Investing |
HSBC Asset Management India Private Limited |
GOLD |
B04. Most Effective Use of Radio |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
TVS Credit - Namma Ooru Ponnunga Women’s Day Campaign |
TVS Credit Services Limited |
GOLD |
B06.Most Effective Use of Social Media |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Financial Dost |
Aeon Credit Services India & Mancunianz |
BRONZE |
2 |
Thoda Karo Regular Karo |
SBI Securities & Mancunianz |
BRONZE |
3 |
Angel One's YouTube Channel by Angel One Ltd |
Angel One |
SILVER |
4 |
Onboarding Gen Z - Influencer Campaigns by Nippon India Mutual Fund |
Ethinos Digital Marketing |
Nippon India Mutual Fund |
GOLD |
5 |
Hum Kaagaz Se Zyada, Neeyat Dekhte Hai |
Piramal Finance |
GOLD |
B07.Most Effective Use of Influencer Marketing |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Onboarding Gen Z - Influencer Campaigns by Nippon India Mutual Fund |
Ethinos Digital Marketing |
Nippon India Mutual Fund |
BRONZE |
2 |
Hum Kaagaz Se Zyada, Neeyat Dekhte Hai |
Piramal Finance |
SILVER |
3 |
SIP Hai #FaydeWaliAadat |
Born Hi Digital |
HSBC Asset Management India Private Limited |
GOLD |
B08.Most Effective Use of OTT / Digital |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Mr SIP with Kotak Mutual Fund |
Ethinos Digital Marketing |
Kotak Mutual Fund |
GOLD |
B10.Most Effective Use of Instagram |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Onboarding Gen Z - Influencer Campaigns by Nippon India Mutual Fund |
Ethinos Digital Marketing |
Nippon India Mutual Fund |
SILVER |
C. NEW-AGE MARKETING |
C02.Most Effective Use of Analytics, AI and Big Data |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
The Acquisition and Retention tale of Genz! |
Hansa Cequity |
Nippon India Mutual Fund |
BRONZE |
C03.Most Effective Experiential Marketing |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
SBI Card - Retail Activation Program |
SBI Cards And Payment Services Limited |
SILVER |
2 |
IPru Fun Zone - Where Investment Turns into a Fun-Tastic Journey! |
Performics India |
ICICI Prudential Mutual Fund |
GOLD |
C05.Most Effective SEO-Driven, Programmatic Marketing |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Bajaj Finserv Bill Payments Services |
SBGV Techmagnate |
Bajaj Finserv BPPS |
SILVER |
2 |
Bajaj Finserv class="gold" Gold Loans |
SBGV Techmagnate |
Bajaj Finserv class="gold" Gold Loans |
GOLD |
C07.Most Effective use of PPC |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Clicking on Digital India’s Home Ownership Dreams |
PNB Housing Finance Limited |
SILVER |
FINTECH |
A. MARKETING STRATEGIES |
A01.Most Effective ROI Driven Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Bajaj App Install |
ARM Worldwide |
Bajaj Finserv |
GOLD |
A03.Most Effective Use of Apps |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Stashfin App Install |
ARM Worldwide |
Stashfin |
SILVER |
2 |
Book An Appointment |
Equentis Wealth Advisory Services |
SILVER |
A04.Most Effective 360-degree Marketing Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Swiping credit cards is so 2010, thanks to RuPay! |
EssenceMediacom |
National Payments Corporation Of India |
GOLD |
A08.Most Effective Customer Engagement |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Navia x Netcore Cloud |
Netcore Cloud |
Navia Markets Ltd. |
BRONZE |
A12.Most Effective B2C Marketing Campaign |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Swiping credit cards is so 2010, thanks to RuPay! |
EssenceMediacom |
National Payments Corporation Of India |
SILVER |
B. USE OF CHANNELS AND MEDIUMS |
B01.Best Media Integration - TV, Print, Radio, Outdoor, PR, Direct Marketing, Digital etc. (Minimum use of 3 mediums) |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Swiping credit cards is so 2010, thanks to RuPay! |
EssenceMediacom |
National Payments Corporation Of India |
BRONZE |
B03.Most Effective Use of TV |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Even Celebs Need It |
Paisabazaar.com |
GOLD |
B06.Most Effective Use of Social Media |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Aawaaz | आवाज़ - Story Of An Inspiring Journey |
Paisabazaar.com |
GOLD |
B12.Most Effective Use of LinkedIn |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Effective use of LinkedIn |
PayU Payments Private Limited |
SILVER |
C. NEW-AGE MARKETING |
C05.Most Effective SEO-Driven, Programmatic Marketing |
SR. NO. |
CAMPAIGN NAME |
ENTRANT COMPANY NAME |
CLIENT COMPANY NAME |
Metals |
1 |
Stashfin SEO |
ARM Worldwide |
Stashfin |
BRONZE |
2 |
Fibe Campaign (Branded v/s Non Branded) |
Digixpressions Media Private Limited |
SILVER |
AGENCY OF THE YEAR |
PHD MEDIA |
BRAND OF THE YEAR |
ACKO INSURANCE |