Content Categories |
1. Best Video Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Friday Finance Season 03 |
HTDS Brand Studio |
2 |
Škoda Deccan Beats |
Omnicom Media Group |
3 |
Birmingham Jeetegey Hum |
Red FM |
4 |
#InnConnectionsKeNaam (Marking World TV Day, 2022) |
Chimp&z Worldwide Private Limited |
5 |
Game on with Saas Bahu |
Red FM |
2. Best Blogs & Website Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Blox Brand Building and Awareness - A Study In Optimizing Basics |
RepIndia |
2 |
Modenik corporate website |
Modenik Lifestyle Pvt Ltd |
3. Best Entertainment & Media Content (TV, Films, Documentaries & OTT, Chat Shows) |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
The Pride Runway |
JioCinema & Wavemaker India |
2 |
Slambook with Malishka |
Red FM |
4 |
India's Treasures |
Rhea Bakshi |
4. Best Podcast & Audio Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
IndiaGiri |
Music Broadcast Limited |
2 |
CHARACTER DISSECTOR WITH ATIQ |
MUSIC BROADCAST LIMITED |
3 |
Gangbaaz |
Hungama Digital Entertainment |
4 |
The Last Journey from Pakistan |
Red FM |
5 |
India Classified |
Red FM |
5. Best News & PR Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
One DBS - DBS-LVB Amalgamation |
DBS Bank India |
6. Best Content on Social-Media |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Tata Communications: Weaving a Digital Fabric of Transformation |
Western Digital |
Tata Communications |
2 |
Motosoul- The Ultimate Biking Festival |
TVS Motor Company Limited |
3 |
Audi India |
PHD Media |
4 |
Bhaijaan Samachaar |
Red FM |
7. Best Content on YouTube |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Breakfast With Champions |
Omnicom Media Group |
2 |
Breakfast With Champions Season 7 |
Oaktree Sports |
3 |
RADIO CITY JOKE STUDIO |
MUSIC BROADCAST LIMITED (RADIO CITY) |
8. Best Content on a Mobile App |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Meme Machao |
Red FM |
2 |
BILL KI BAAT |
Red FM |
9. Best AI /Tech Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Meme Machao |
Red FM |
10. Best Entertainment & Lifestyle Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
The Pride Runway |
JioCinema & Wavemaker India |
2 |
Nutrition Secrets by Ryan Fernando |
Red FM |
3 |
Sanskari Sex |
Red FM |
11. Best Story Telling Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Friday Finance Season 03 |
HTDS Brand Studio |
2 |
Hidden Files |
Red FM |
3 |
RADIO CITY RANGMANCH |
MUSIC BROADCAST LIMITED (RADIO CITY) |
4 |
Ratri Ke Yatri 2 |
Hungama Digital Entertainment |
5 |
Desh Ka Insurance |
Star Union Dai-Ichi Life Insurance |
12. Best Content Created- Others |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Back up Effortlessly Campaign -World Back up 2023 |
Western Digital |
2 |
RED FM - INDIA @ 75 QUISSA DESH KA |
Red FM |
3 |
GUTS and GLORY |
Red FM |
4 |
South Side Story |
Red FM |
A. CONTENT MARKETING BY SECTOR |
A01. Agriculture |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Chilli Challenge - A Farming Educational Game |
Covana Media Pvt Ltd |
Coromandel International |
2 |
CLAAS Farmer Connect |
Emporiom Digital |
CLAAS India |
3 |
Delegate Dost Dhamaka |
Corteva Agriscience India Private Limited (Formerly E.I. DuPont India Private Limited) |
A02. Automobile |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
India Coffee Stories - Hyundai TUCSON |
Havas Media |
Hyundai Motor India Limited |
2 |
Hyundai X MTV - What's Your Venue |
Havas Media - Content |
Hyundai Motor India Limited |
3 |
CELEBRITY RENDEZVOUS ON THE GO PROTECTED BY CASTROL MAGNATEC |
Mindshare |
Castrol |
4 |
Venue N Line launch on Metaverse |
Innocean Worldwide India |
Hyundai Motor India |
A04. Banking, Financial Services and Insurance |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Redefined Family |
MullenLowe Lintas Group |
Future Generali |
2 |
Friday Finance Season 03 |
HTDS Brand Studio |
Aditya Birla Sun Life AMC Ltd |
3 |
Paap |
Policybazaar |
4 |
Kholiye Khushiyon Ki Tijori |
Muthoot Finance |
5 |
Health Absolute |
MullenLowe Lintas Group |
Future Generali |
6 |
Villain |
Policybazaar |
A05. Consumer Durables |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Dark Edition Refrigerators |
Godrej Appliances |
2 |
Pigeon- The Great Kitchen Sale |
Team Pumpkin |
Pigeon |
3 |
Anything for Anything |
Madison PR |
A06. CSR/Social Impact |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Aashirvaad rath yatra |
vms events |
itc |
2 |
Rhyme For Earth |
TONIC MEDIA DIGITAL PRIVATE LIMITED |
House Of Hiranandani |
3 |
Nescafe Cold Coffee Paper Straw |
Nestle India |
4 |
Ice Stupas in Ladakh |
Astral Foundation |
5 |
Ranthambore - The Jungle Story |
White Rivers Media |
Astral Limited |
6 |
Signs |
Maitri Advertising Works |
Women & Child Development Department, Government of India |
7 |
Be A Road Hero |
Hindustan Times |
Hero MotoCorp Limited |
8 |
Rainbow Diaries |
Red FM |
A07. FMCG |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Vim Black |
Mindshare |
Hindustan Unilever |
2 |
Pulse Compliment Day |
Pass Pass Pulse, DS Group |
3 |
Aashirvaad rath yatra |
vms events |
itc |
4 |
Nescafe Classic : Badal Life Ki Raftaar |
Nestle India |
5 |
3000+Distributor chain in Northern Region with 5.74 INR CPL and 24% of MQL via #JudoDilSe Campaign |
Technians |
Ananda |
A08. Health & Wellness |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Aashirvaad rath yatra |
vms events |
itc |
2 |
#DettolProtectsTomorrow |
White Rivers Media |
Dettol, India |
3 |
Launch of Easy Digest Milk |
Aashirvaad Svasti Milk, ITC Limited |
A09. Jewellery, Fashion & Lifestyle |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Step Up Your Style and Not Your Spending |
Technians |
Tresmode |
2 |
This is Me - Mia for all |
Titan Company Ltd |
3 |
Myntra FWD Launch (Jury Choice ) |
Voxxy Media Pvt Ltd. |
Myntra |
A11. Media & Entertainment |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
World TV Premiere - RRR |
Zee Entertainment Enterprises Ltd |
2 |
Dance Deewane Juniors |
Viacom 18 Media Private Limited |
3 |
TAJ Marketing Campaign |
ZEE5 |
4 |
Forensic Launch Campaign |
ZEE5 |
5 |
Mother's Day Campaign 2022 |
HT Media Limited |
6 |
HT City Unwind |
HT Media Limited |
7 |
Rocket Boys Season 2 |
White Rivers Media |
Sony LIV |
8 |
Aashirvaad rath yatra |
vms events |
itc |
9 |
Bank of Baroda – #SaluteHerShakti ( JURY CHOICE ) |
Puretech Digital |
Bank of Baroda |
10 |
&TV Road Safety Campaign |
ZEE ENTERTAINMENT ENTERPRISE |
11 |
Zara Hatke Zara Bachke |
Saregama |
12 |
Birthday Lahariya Metaverse |
ZEE Biskope, ZEE Entertainment Enterprises Ltd |
A13. Travel & Hospitality |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
GenZ Video campaign |
Thomas Cook India Ltd. |
2 |
Goibibo Merch- It's Ridiculously Practical |
Go-MMT |
B. CONTENT MARKETING BY MEDIA |
B01. Best Content Marketing on Television |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
KFC StreetFootball |
Mindshare |
Yum Brands! |
2 |
Amul Masterchef |
Gujarat Cooperative Milk Marketing Federation Ltd. (Amul) |
3 |
NESTLE CEREGROW 'Farak Padhta Hai' |
Nestle India |
4 |
Mr. Policybazaar |
Policybazaar |
5 |
Maggi Veg Atta- Bin Mange Milegi |
Nestle India |
6 |
Shark Tank X PokerBaazi |
Baazi Games |
7 |
Pay As You Go |
Policybazaar |
8 |
The Net Practice of Stock Trading |
Mindshare |
Upstox (RKSV Securities Pvt Ltd) |
9 |
Jhalak Dikhhlajaa |
Viacom 18 Media Private Limited |
10 |
Life Ka U-Turn |
Policybazaar |
11 |
India Digital Fest 2023 |
Times Network |
B02. Best Content Marketing on Radio |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Bridgestone Sturdo |
Dentsu Creative |
Bridgestone India |
2 |
RED MURGA KOLKATA |
Red FM |
3 |
Audio Film Project |
Red FM |
4 |
RED FM - ILISH – THE GAME OF BONES SEASON 2 |
Red FM |
5 |
Zara Hatke Zaara Bachke ( Radio ) |
Saregama |
B03. Best Content Marketing in Print |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Big In India Moments |
Mindshare |
Aditya Birla Group |
2 |
Independence Day Campaign |
HT Media Limited |
3 |
Disco Dancer |
Saregama |
B04. Best Content Marketing on Social Media |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
#DettolProtectsTomorrow |
White Rivers Media |
Dettol,India |
2 |
Nammal Onnalle |
Maitri Advertising Works |
Netflix |
3 |
The Hilarious Prank That Captivated the Nation |
mSix&Partners |
Restaurant Brands Asia |
4 |
DEMOCRATISING COURAGE IN THE WORLD’S LARGEST DEMOCRACY – A MOUNTAIN DEW STORY |
Edelman India |
PepsiCo India |
5 |
KFC Playground |
Mindshare |
Yum Brands! |
6 |
NESTLE CEREGROW 'Farak Padhta Hai' |
Nestle India |
7 |
Netflix India: Content Marketing on Social Media |
The Rabbit Hole |
Netflix India |
8 |
Pitchers |
ZEE5 |
9 |
Rocket Boys Season 2 |
White Rivers Media |
Culver Max Entertainment |
10 |
The Binge Song #BingeWithBadshah |
Chimp&z Worldwide Private Limited |
Tata Play Limited |
11 |
Bringing back the magic with Coke Studio |
EssenceMediacom |
Coca-Cola India Private Limited |
12 |
HERSHE'23 Women's Day Campaign |
White Rivers Media |
Hershey's India |
13 |
Audi India ( Jury Choice) |
PHD Media |
Audi |
14 |
Maggi Mother's Day ( Jury Choice) |
Nestle India |
B05. Best Content Marketing on OTT Platforms |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
KFC Playground |
Mindshare |
Yum Brands! |
2 |
The Pride Runway |
JioCinema & Wavemaker India |
3 |
Pitchers / Taj |
ZEE5 |
4 |
The Vibe Hunter |
Jio Cinema |
5 |
Thums Up Toofani Biryani Hunt on Disney+ Hotstar |
Disney+ Hotstar |
6 |
ICICI Direct e-ATM |
TheSmallBigIdea |
ICICI Securities |
B06. Best Content Marketing on Films |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Pet Pujo |
Social Beat |
Fortune Edible Oils and Foods |
2 |
B06. Best Content Marketing on Films - Karthikeya 2 |
Zee Entertainments |
3 |
How did we “EVA”ngelize Alia Bhatt for Eva Deo’s |
Alliance Advertising & Marketing Pvt. Ltd. |
TTK Healthcare |
B07. Best Content Marketing Using Online Gaming |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
The Net Practice of Stock Trading |
Mindshare |
Upstox (RKSV Securities Pvt Ltd) |
2 |
Chilli Challenge - A Farming Educational Game |
Covana Media Pvt Ltd |
Coromandel International |
3 |
KFC Playground |
Mindshare |
Yum Brands! |
B08. Best Content Marketing- Experiential |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
#YourForevers - Valentine's Day'23 |
Interactive Avenues |
Hershey India Pvt. Ltd. |
2 |
Chupa Chups Halloween Campaign 2022 |
Perfetti Van Melle |
3 |
The TOOFANI Seat |
EssenceMediacom |
Coca-Cola India Private Limited |
4 |
The Emerjersey |
Reliance General Insurance |
5 |
KFC StreetFootball |
Mindshare |
Yum Brands! |
6 |
Swiggy Bhog Elo Ghorey |
Havas Media - Content |
Swiggy |
7 |
BYOB (Bring your own Bag) |
Red FM |
8 |
HT City Unwind |
HT Media Limited |
9 |
Kavi Collective |
Red FM |
10 |
Antorikotar Pujo |
Zee Entertainment Enterprises Limited |
11 |
Red Karega Theatre full |
Red FM |
B09. Best Content Marketing- Integrated (use of two or more mediums) |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Vim Black |
Mindshare |
Hindustan Unilever |
2 |
Pulse Compliment Day |
Pass Pass Pulse, DS Group |
3 |
Hyundai X MTV - What's Your Venue |
Havas Media - Content |
Hyundai Motor India Limited |
4 |
Times Now Summit 2022 |
Times Network |
5 |
KGF 2 |
Zee Telugu |
Zee Entertainments |
6 |
Kholiye Khushiyon Ki Tijori |
Muthoot Finance |
7 |
Chupa Chups Halloween Campaign 2022 |
Perfetti Van Melle |
8 |
Rocket Boys Season 2 |
White Rivers Media |
Sony LIV |
9 |
#YourForevers - Valentine's Day'23 |
Interactive Avenues |
Hershey India Pvt. Ltd. |
10 |
HERSHE'23 Women's Day Campaign |
White Rivers Media |
Hershey's India |
11 |
This is Me - Mia for all |
Titan Company Ltd |
12 |
Dance Deewane Juniors |
Viacom 18 Media Private Limited |
13 |
Amul T Special |
Gujarat Cooperative Milk Marketing Federation Ltd. (Amul) |
14 |
Ghar Parivaar Chhath Tyohaar |
ZEE Biskope, ZEE Entertainment Enterprises Ltd |
B10. Best Content Marketing- OOH |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
The Mirror Crack'd |
Interspace Communications Pvt Ltd |
National Centre for the Performing Arts |
2 |
Skipper for Life |
Mindshare |
Skipper Ltd |
C. CONTENT MARKETING BY ACTIVITY |
C01. Best Use of User Generated Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
How Older Were You? |
Mindshare |
Unilever |
2 |
Spider-Man No Way Home |
ZEEL |
3 |
KFC StreetFootball |
Mindshare |
Yum Brands! |
4 |
Sextortion |
Music Broadcast Limited |
5 |
Match Maggi Masala |
Nestle India |
6 |
Meme Machao |
Red FM |
7 |
RED FM LOVE STORY - RJ PAHI |
Red FM |
8 |
Left Turn Free |
Red FM |
C02. Best Use of Celebrity in Content Marketing |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Vim Black |
Mindshare |
Hindustan Unilever |
2 |
Sixer |
SoCheers |
Amazon miniTV |
3 |
Peeche Wale Babu Helmet Laga Lo |
Music Broadcast Limited |
4 |
Father’s Day - #DadMySuperstar |
Tonic Worldwide |
Kotak Mahindra Bank Limited |
5 |
Match Maggi Masala |
Nestle India |
6 |
Mr. Policybazaar |
Policybazaar |
7 |
CELEBRITY RENDEZVOUS ON THE GO PROTECTED BY CASTROL MAGNATEC |
Mindshare |
Castrol |
8 |
Paap |
Policybazaar |
9 |
OPPO Reno8 T | A Step Above |
OML Entertainment Pvt Ltd |
OPPO Mobiles India Pvt Ltd |
10 |
Columbia Pacific Communities - #ChiefExperienceOfficer |
Columbia Pacific Communities |
C03. Best Use of Micro Influencers in Content Marketing |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Lets not just greet but meet this Diwali |
EssenceMediacom |
Coca-Cola India Private Limited |
2 |
Tu Mile Dil Khile |
Saregama |
3 |
Venue N Line x Content Creators |
Innocean Worldwide India |
Hyundai India |
4 |
Hyundai KONA Electric X Travel+Leisure - Road To Sustainability |
Havas Media - Content |
Hyundai Motor India Limited |
5 |
The Law And You With Saurabh Kirpal |
Red FM |
6 |
CSS 1 |
Viacom 18 |
7 |
Hyundai X MTV - What's Your Venue |
Havas Media - Content |
Hyundai Motor India Limited |
C04. Best Use of Macro Influencers in Content Marketing |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
The Great Indian Celebrity Hack |
Leo Burnett India |
Burger King |
2 |
#DettolProtectsTomorrow |
White Rivers Media |
Dettol, India |
3 |
This is Me - Mia for all |
Titan Company Ltd |
4 |
Physics Wallah |
SoCheers |
Amazon miniTV |
5 |
Goibibo Merch- It's Ridiculously Practical |
Go-MMT |
6 |
Ungap With Instagram - A Chat Show |
Yuvaa Originals |
7 |
Tune Into Perfect Sound |
Grapes |
Harman International |
C05. Best Use of Native Advertising or Sponsored Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Unveil Your Big Year |
Mindshare |
Aditya Birla Group |
2 |
Big In India Moments |
Mindshare |
Aditya Birla Group |
3 |
Thums Up Toofani Biryani Hunt on Disney+ Hotstar |
Disney+ Hotstar |
3 |
JioSaavn X Center Fresh Valentine's Campaign (Jury Choice ) |
JioSaavn |
WM Global |
4 |
Roke Na Ruke (for LinkedIn) |
Jagran New Media |
5 |
McBuzz: How McDonald’s got 4000 Influencers deliver 25K+ Online Orders |
DRIM Global |
Hardcastle Restaurants Pvt Ltd (McDonald’s India S&W) |
C06. Best Use of Community Building |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
KFC StreetFootball |
Mindshare |
Yum Brands! |
2 |
Shark Tank India Season 2 |
White Rivers Media |
Sony LIV |
3 |
Sach Ke Sathi: FactsUp |
Jagran New Media |
4 |
Netflix India: Community Building Across Digital |
The Rabbit Hole |
Netflix India |
5 |
Rainbow Diaries |
Red FM |
6 |
The Silent Shift |
Shell India Markets Pvt Ltd |
C07. Best Use of Mobile Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Rocket Boys 2 celebrates the story of India’s greatest scientists and satellites |
mSix&Partners |
Culver Max Entertainment |
2 |
Be Sunwise by La Shield |
White Rivers Media |
Glenmark Pharmaceuticals |
3 |
Bingo Meme Premier League |
White Rivers Media |
ITC Limited |
4 |
Knight Club - Ek Dum Fatafati App |
Kolkata Knight Riders |
C08. Best Use of Podcast/Audio Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Unveil Your Big Year |
Mindshare |
Aditya Birla Group |
2 |
Spirit of Goyal |
Zero Gravity Communications |
Goyal & Co. |
C09. Best Use of Blogs & Website |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Blox Brand Building and Awareness - A Study In Optimizing Basics |
RepIndia |
Blox |
2 |
ICICI Lombard Blog Section - Short-Form Content to rank for 11K keywords on Google |
Performics India |
ICICI Lombard General Insurance Company |
3 |
#LearnCPRSaveALife |
ICICI Lombard |
C10. Best Use of Digital Content Short Form Video |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Match Maggi Masala |
Nestle India |
2 |
Nescafe Sunrise Product Intrinsics Short form videos |
Nestle India |
3 |
Little Singham X Jolly Rancher |
Warner Bros. Discovery |
4 |
#KharchePeBachat - Everyday SA |
Tonic Worldwide |
Kotak Mahindra Bank Limited |
5 |
Paap |
Policybazaar |
6 |
Suno Sabki Karo Multi |
Blink Digital India |
ICICI Prudential Mutual Fund |
7 |
Case Toh Banta Hai |
White Rivers Media |
Amazon miniTV |
8 |
Nescafe Cold Coffee INSPIRING REAL DOERS of India |
Nestle India |
9 |
SanDisk Dual Drive X Alia Bhatt Campaign (Jury Choice) |
Zoo Media Pvt. Ltd |
Sandisk |
C11. Best Use of Digital Content Long Form Video |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
When Lakme 'winged it' with Ankush |
Mindshare |
Hindustan Unilever |
2 |
CELEBRITY RENDEZVOUS ON THE GO PROTECTED BY CASTROL MAGNATEC |
Mindshare |
Castrol |
3 |
#ItStartsWithYou |
Mindshare |
Aditya Birla Group |
4 |
Lakme 'moves in' with Malaika |
Mindshare |
Hindustan Unilever |
5 |
Shark Tank India Season 2 |
White Rivers Media |
Sony LIV |
6 |
This is Me - Mia for all |
Titan Company Ltd |
7 |
Uspoken - #StoryOfAFatherAndSon |
Paisabazaar.com |
8 |
Quest For the Pole |
BBC StoryWorks |
Royal Enfield |
9 |
Aditya Birla Sun Life Mutual Fund Film ( Jury Choice ) |
Zero Followers |
C12. Best Use of Technology |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Dove Thumbstopping Beauty Biases |
Mindshare |
Unilever |
2 |
Volvoverse |
Mindshare India |
Volvo Cars India |
3 |
Unveil Your Big Year |
Mindshare |
Aditya Birla Group |
4 |
The Net Practice of Stock Trading |
Mindshare |
Upstox (RKSV Securities Pvt Ltd) |
5 |
Venue N Line launch on Metaverse |
Innocean Worldwide India |
Hyundai Motor India |
6 |
Birthday Lahariya Metaverse |
ZEE Biskope, ZEE Entertainment Enterprises Ltd |
C13. Best Use of Character Led Branded Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Maharani Season 2 |
White Rivers Media |
Sony LIV |
2 |
Rocket Boys Season 2 |
White Rivers Media |
Sony LIV |
3 |
Mr. Policybazaar |
Policybazaar |
4 |
Think Beautiful |
Dentsu Creative |
JSW Paints |
C14. Best Use of Regional Content |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Milk Bikis Flashback Nickname Contest |
Mindshare |
Britannia |
2 |
The Meswak Song |
Greenroom Now |
Dabur India Ltd. |
3 |
Sunrise Wonder Assam |
Red FM |
4 |
Škoda Deccan Beats |
Omnicom Media Group |
5 |
Panne Rajasthan Ke |
MUSIC BROADCAST LIMITED |
6 |
Sunsilk Pujo Song |
Mindshare |
Unilever |
7 |
#CroMAAsche |
Disney+ Hotstar |
8 |
Mother's Day |
Zee Entertainment Enterprises Limited |
9 |
Cine Verve |
Radio City 91.1FM |
10 |
Dharmaveer Yashogatha |
ZEEL |
Zee Enterprises Entertainment Ltd |
C15. Best Use of Content Marketing for Rural Areas |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Naali Bindu |
Zee Entertainment Enterprises Ltd |
2 |
NDRF Flood Rescue Mission |
Red FM |
3 |
Bima Rath - (Insurance for all) by Canara HSBC Life Insurance |
Canara HSBC Life Insurance |
D. CONTENT MARKETING- STRATEGY/ PLANNING |
D01. Best Content Marketing to Launch or Relaunch a Brand |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Starbucks #ItStartsWithYourName |
Edelman India Private Limited |
Tata Starbucks Private Limited |
2 |
Rare Pair |
Schbang |
Titan Company |
3 |
Dindigul Thalappakatti - Secret Recipes, Served with Love! |
mSix&Partners |
Thalappakatti Hotels |
4 |
Shark Tank India Season 2 |
White Rivers Media |
Sony LIV |
5 |
Jhalak Dikhhlajaa |
Viacom 18 Media Private Limited |
6 |
Muesli Magic: Quaker's Secret to an Unskippable Breakfast |
PepsiCo India & Edelman India |
D02. Best Content Marketing to Build Brand Awareness |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Dove Stop The Beauty Test |
Mindshare |
Unilever |
2 |
When Lakme 'winged it' with Ankush |
Mindshare |
Hindustan Unilever |
3 |
The Good Dare Challenge |
Mindshare |
Britannia |
4 |
#DettolProtectsTomorrow |
White Rivers Media |
Dettol, India |
5 |
Volvoverse |
Mindshare India |
Volvo Cars India |
6 |
GenZ Video campaign |
Thomas Cook India Ltd. |
7 |
Nammal Onnalle |
Maitri Advertising Works |
Netflix |
8 |
Lenskart Shark tank India |
Starcom |
Lenskart |
9 |
MyGlamm on Disney+ Hotstar's Koffee With Karan season 7 |
Disney+ Hotstar |
10 |
Thums Up Toofani Biryani Hunt on Disney+ Hotstar |
Disney+ Hotstar |
11 |
The Great Indian Bride |
Disney+ Hotstar |
12 |
Terribly Tiny Sardard! |
Lintas Live, MullenLowe Lintas Group |
Bayer Consumer Health Divison |
D03. Best Content Marketing to Create a New Product or a New Service Category |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
OPPO Reno8 T | A Step Above |
OML Entertainment Pvt Ltd |
OPPO Mobiles India Pvt Ltd |
2 |
Goibibo Merch- It's Ridiculously Practical |
Go-MMT |
D05. Best Content Strategy of the Year |
Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
1 |
Maggi Veg Atta- Bin Mange Milegi |
Nestle India |
2 |
DEMOCRATISING COURAGE IN THE WORLD’S LARGEST DEMOCRACY – A MOUNTAIN DEW STORY |
Edelman India |
PepsiCo India |
3 |
Goibibo Merch- It's Ridiculously Practical |
Go-MMT |
4 |
Maruti Suzuki #DrivenBySafety |
Music Broadcast Ltd. |
Maruti Suzuki India Ltd. |
5 |
This is Me - Mia for all |
Titan Company Ltd |