Time Session Topic Speakers/Moderators
2.45 p.m. to 3.10 p.m Opening Session Welcome and Theme Introduction - : A Small Step for Humanity, a Giant Leap for Marketing Dr. Annurag Batra, Chairman & Editor-In-Chief- BW BusinessWorld & e4m
3.15 p.m. to 3.30 p.m. Report Unveiling and Summary Harsha Razdan, CEO - South Asia, dentsu

Abheek Biswas, AVP – Consumer Insights- dentsu India
3.35 p.m. to 3.55 p.m. Dentsu Spotlight Session AI and Marketing: Promises, Potentials and Perils Narayan Devanathan , Group Chief Strategic Advisor, dentsu India

4.00 p.m. to 4.45 p.m. Panel Creativity in the age of Gen-AI: Finally, Intelligence that enables Imagination
-Impact of generative AI on creativity
-Collaborative essence of generative AI
-Ethical considerations
-Marketers' adaptation and real-world examples
-Future trends
Pierre de Greef , Chief Digital Marketing Officer - Pernod Ricard

Catherine Flynn , Director, Agency Development & Marketer Education, APAC- LinkedIn

Apoorva Maheshwari , Head of Marketing- Bestseller

Ram Suresh Akella , Executive Director Marketing- Maruti Suzuki India Limited

Rahul Dutta , Director – Marketing- Microsoft India

Session Chair: Amit Wadhwa , CEO- dentsu Creative India

4.50 p.m. to 5:05 p.m. Partner Presentation
India's Digital Revolution with JioCinema Simran Channey , AVP, Brand Solutions- Viacom18 Sports
5:05 p.m. to 5:20 p.m. Coffee Break
5:25 p.m. to 6:10 p.m. Panel Attention Economy 2.0: Clearer Pathways or More Muddied Water
- AI's influence on attention dynamics
- Challenges in capturing audience's attention
- Regulatory landscape and ethical AI adoption
- Authenticity in content
-The impact of Connected Television on Media Consumption
Sandeep Walunj , Chief Marketing Officer- Nippon India Mutual Fund

Somesh Surana , Head - Digital Business Group & Marketing - HDFC ERGO General Insurance

Sheran Mendiratta Mehra , Chief Brand Officer and Business Head – Hotels, Tata Digital

Sunil Nat , Head of Ecommerce & Digital Strategy, Galderma

Mr. Abraham Alapatt , President & Group Head – Marketing, Service Quality, Value Added Services & Innovation, Thomas Cook (India) Limited.

Mangesh Someshwar , Creative Head Tata Digital

Session Chair: Anita Kotwani , CEO Media South Asia- dentsu India

6:15 p.m. to 6:30 p.m. Keynote Industrialisation Of Intelligence: Can true personalization at Scale Now Become A Reality? Roshni Das , GM & Regional CMO – APJ Marketing & Partner Scale - Intel Corporation
6:35 p.m to 6:50 p.m. The Power of Creatives in Omnichannel Tarun Ummat , Managing Director- Teads India
6:55 p.m. to 7:40 p.m. Panel Age of Smart Data: Will we finally move from Big Data to Smart Data?
- Role of AI in analytics and challenges of Big Data
- Concept of Smart Data and AI-driven insights
- Potential impact on ROI
- Challenges in transition and data governance
- Real-world success stories
Ashish Bajaj , Chief Marketing Officer- Narayana Health

Siddharth Dabhade , Global Commercial Board Member & Managing Director- MiQ

Uttiya Dey , Head of Digital and Liabilities Marketing, YES BANK

Mihhiir Lakhani , Head - Marketing, NMIMS Global

Session Chair: Santosh Gannavarapu , Chief Growth Officer- Merkle India

7:45 p.m. Networking Dinner