A. COMMUNICATIONS & CAMPAIGNS

A.1 Animal Welfare

This award recognizes campaigns or initiatives that support animal welfare and protection, including animal shelters, rescue organizations, wildlife conservation efforts, and advocacy.

A.2 Arts & Culture

This award recognizes campaigns or initiatives that promote and preserve art and culture, including art education, cultural festivals, and preservation of traditional arts.

A.3 Child Welfare

This award recognizes campaigns or initiatives that promote child welfare and protection, such as child health and nutrition programs, child rights advocacy, or child protection services.

A.4 Citizen Engagement

This award recognizes campaigns or initiatives that encourage people to participate in civic activities, such as voting, community service, or activism.

A.5 Corporate Social Responsibility

This award recognizes campaigns or initiatives that demonstrate a commitment to social responsibility and sustainability by corporations.

A.6 Digital Empowerment

This award recognizes campaigns or initiatives that promote digital literacy and access to technology, such as digital education, e-commerce, and digital transformation and innovation in India

A.7 Diversity, Equality & Inclusion

This award recognizes campaigns or initiatives that promote diversity and inclusion in all forms, including disability inclusion, LGBTQ+ inclusion, and workplace and community inclusion.

A.8 Education

This award recognizes campaigns or initiatives that have contributed to improving access to education, promoting literacy, or enhancing the quality of education in India.

A.9 Employment

This award recognizes campaigns or initiatives that improve livelihoods, such as job creation, entrepreneurship, or vocational training, aimed at reducing poverty, creating sustainable livelihoods, and promoting economic development.

A.10 Climate Change / Environment Protection

This award recognizes campaigns or initiatives that have contributed to environmental conservation, sustainability, or protection of natural resources in India.

A.11 Financial Inclusion

This award recognizes campaigns or initiatives that have improved access to financial services or promoted financial literacy in India.

A.12 Fundraise for a Cause

This award recognizes the most successful campaigns that meet their objectives and key performance indicators, including financial targets.

A.13 Holistic Health and Wellbeing

This award recognizes campaigns promoting overall wellness and balanced lifestyles, incorporating the practices of yoga and Ayurveda. Emphasizing holistic health, these initiatives empower individuals to lead a healthy and fulfilling life.

A.14 Child Health

This award recognizes campaigns or initiatives that promote maternal and child health and well-being, such as maternal health programs, child nutrition initiatives, or new-born care interventions, aimed at reducing maternal and child mortality, improving maternal and child health, and ensuring healthy development.

A.15 Mental Health

This award recognizes campaigns or initiatives that promote mental health awareness and well-being, such as mental health education and counselling, suicide prevention programs, or community support groups, aimed at reducing stigma, improving access to mental health services, and promoting mental wellness.

A.16 Public Health

This award recognizes campaigns or initiatives that promote public health and disease prevention, such as vaccination campaigns, health education programs, or health infrastructure development, aimed at improving access to health services, reducing disease burden, and promoting healthy behaviours.

A.17 Road Safety

This award recognizes campaigns or initiatives that promote road safety and awareness, such as road safety education, awareness campaigns, or road infrastructure improvement.

A.18 Rural Development

This award recognizes campaigns or initiatives that promote rural development and empowerment, such as rural infrastructure development, agriculture and livestock management, or rural entrepreneurship, aimed at reducing rural poverty, promoting sustainable development, and empowering rural communities.

A.19 Senior Citizen Welfare

This award recognizes campaigns or initiatives that improve the quality of life for senior citizens, address their health and social needs, and promote their active participation in society.

A.20 Social Harmony

This award recognizes campaigns or initiatives that promote socio-cultural harmony and unity among different communities, religions, and cultures. The focus is on initiatives that promote mutual respect, understanding, and peaceful coexistence among diverse groups.

A.21 Sports

This award recognizes campaigns or initiatives that promote sports and physical activity for social development, inclusion, and empowerment, such as community sports programs and youth development programs.

A.22 Water Conversation

This award recognizes campaigns or initiatives that promote water conservation, such as rainwater harvesting, water-efficient practices, or water management solutions.

A.23 Women Empowerment

This award recognizes outstanding campaigns or initiatives that demonstrate a strong commitment to promoting women empowerment and gender equality.

A.24 Community Connect

This Award recognizes campaigns or initiatives that foster meaningful connections among communities, spreading the joy of togetherness and strengthening the bonds that unite us.

A.25 Disaster Relief & Response

Recognizing initiatives providing critical support during natural disasters, conflicts, or humanitarian crises, ensuring effective response, relief, and rehabilitation.

A.26 Environmental Education & Awareness

Honoring campaigns promoting environmental literacy, sustainability, and conservation, inspiring individuals and communities to protect the planet.

A.27 Food Security & Sustainable Agriculture

Celebrating initiatives ensuring access to nutritious food, promoting sustainable farming practices, and reducing food waste, for a hunger-free and environmentally conscious future.

A.28 Human Rights & Social Justice

Acknowledging efforts advancing human rights, equality, and social justice, combating discrimination, and promoting inclusive societies.

A.29 Indigenous Community Development

Supporting initiatives empowering indigenous communities, preserving cultural heritage, and improving their economic, social, and environmental well-being.

A.30 LGBTQ+ Inclusion & Empowerment

Recognizing initiatives promoting LGBTQ+ rights, acceptance, and inclusivity, fostering diversity, equity, and social justice.

A.31 Medical Research & Innovation

Honoring groundbreaking medical research, innovative treatments, and healthcare solutions improving lives, alleviating suffering, and advancing global health.

A.32 Refugee Support & Integration

Celebrating initiatives providing vital assistance, protection, and integration support to refugees, asylum seekers, and displaced persons.

A.33 Rural Education & Digital Connectivity

Recognizing efforts enhancing access to quality education, digital literacy, and connectivity in rural areas, bridging the gap and empowering communities.

A.34 Sustainable Infrastructure Development

Acknowledging innovative, environmentally conscious infrastructure projects promoting sustainable development, efficient resource use, and community resilience.

A.35 Youth Leadership & Development

Empowering young leaders, innovators, and change-makers, fostering skills development, entrepreneurship, and social impact initiatives.

B. BEST USE OF MEDIA

B.1 Best Use of Video/Television

This award recognizes campaigns or initiatives that effectively use video to achieve their objectives. The entry must describe the campaign objectives, how the video was innovative in terms of creativity, and the overall role of video in the campaign

B.2 Best Use of Digital Media

This award recognizes campaigns or initiatives that made effective use of digital channels to achieve the objectives of the campaign. The entry must describe the objectives of the campaign, how the campaign was delivered, and provides clear evidence of the results achieved.

B.3 Best Use of Print

This award recognizes campaigns or initiatives that effectively use print to achieve their objectives. The entry must describe the campaign objectives, how print was innovative in terms of creativity, and the overall role of print in the campaign.

B.4 Best Use of OOH

This award recognizes campaigns or initiatives that effectively use out-of-home (OOH) advertising to achieve their objectives. The entry must describe the campaign objectives, how OOH was innovative in terms of creativity, and the overall role of OOH in the campaign.

B.5 Best Use of Radio

This award recognizes campaigns or initiatives that effectively use radio to achieve their objectives. The entry must describe the campaign objectives, how radio was innovative in terms of creativity, and the overall role of radio in the campaign.

B.6 Best Use of Experiential Marketing/Live Events

This award recognizes campaigns or initiatives that effectively use experiential marketing or live events to achieve their objectives. The entry must describe the campaign objectives, how experiential marketing or live events were innovative in terms of creativity, and the overall role of experiential marketing or live events in the campaign.

B.7 Best Use of Content Marketing

This award recognizes campaigns or initiatives that effectively use storytelling and media channels to engage and influence a target audience. The entry must describe the objectives of the campaign, the storytelling and media channels used, and provide clear evidence of the results achieved.

B.8 Best Use of Technology in Rural Development Projects

Award for Outstanding Technology in Rural Development: Recognizing exemplary campaigns or initiatives that have left a substantial impact on the target audience, accomplishing their objectives.

B.9 Best Project Video Award in Comms & Campaigns:

Honoring the most outstanding project videos that effectively communicate and engage. This award recognizes creativity, storytelling, and the ability to captivate audiences.

B.10 Best Use of Social Media Influencers

Recognizing effective partnerships with social media influencers promoting social causes.

B.11 Best Use of Podcasts

Honoring podcasts addressing social issues, promoting awareness, and inspiring change.

B.12 Best Use of Gamification

Celebrating campaigns using game design elements to engage audiences and drive social impact.

B.13 Best Use of Virtual Reality (VR) / Augmented Reality (AR)

Recognizing innovative VR/AR experiences promoting social awareness and empathy.

B.14 Best Use of Data Visualization

Honoring compelling data-driven stories and visualizations promoting social understanding.

B.15 Best Use of Mobile Apps

Recognizing mobile apps driving social change, education, or awareness.

B.16 Best Use of Online Communities

Celebrating online forums, social media groups, or platforms fostering social impact discussions.

B.17 Best Use of Storytelling

honouring campaigns using narrative techniques to inspire empathy, action, or social change.

B.18 Best Use of Branded Content

Recognizing branded content initiatives promoting social causes, education, or awareness.

B.19 Best Use of Media Partnership

Acknowledging successful media partnerships driving social impact.

B.20 Best Use of Emerging Media

Honouring innovative uses of emerging media platforms, technologies, or formats.

C. OVERALL EXCELLENCE

C.1 Campaign/Initiative of the Year

This award recognizes outstanding campaigns or initiatives that have made a significant impact on the target audience and achieved their objectives. The winner will be decided by the Jury based on the number of awards won in the above categories.

C.2 Communication Agency of the Year

This award recognizes communication agencies that produce effective campaigns for good causes across multiple clients using various techniques and channels with creativity at the heart. The winner will be decided by the Jury based on the number of awards won in the above categories

C.3 Brand of the Year

This award recognizes brands that have consistently demonstrated their commitment to a good cause or causes beyond a single campaign in the year. The winner will be decided by the Jury based on the number of awards won in the above categories.

C.4 Non-Governmental/Not-for-Profit Organization of the Year

This award recognizes outstanding NGOs in India that have demonstrated excellence in their work and have made a significant impact on the lives of people they serve through innovative programs, effective management, and sustainable impact. The winner will be decided by the Jury based on the number of awards won in the above categories.

C.5 Change Maker of the Year

This award recognizes an individual who has demonstrated extraordinary excellence and innovation in driving change. The winner is someone who is forward-thinking and has a proven track record of driving progress in their organization and industry. The winner will be decided by the Jury

C.6 Social Entrepreneur of the Year

Recognizing individuals who have established innovative, sustainable social enterprises addressing pressing social issues.

C.7 Corporate Social Responsibility (CSR) Leader of the Year

Honoring individuals or teams leading impactful CSR initiatives within their organizations.

C.8 Media Personality of the Year

Acknowledging journalists, anchors, or media influencers advocating for social causes.

C.9 Innovation in Social Impact

Celebrating groundbreaking solutions, technologies, or approaches driving significant social change.

C.10 Lifetime Achievement Award

Honoring individuals with a remarkable legacy of contributions to social impact.

C.11 Emerging Leader in Social Impact

Recognizing rising stars under 35 making significant contributions to social causes.

C.12 Best Collaboration or Partnership

Acknowledging effective partnerships between organizations, NGOs, or government entities.

C.13 Sustainability Champion of the Year

Honoring individuals or organizations leading environmental sustainability initiatives.

C.14 Inclusive Business Leader of the Year

Recognizing businesses prioritizing diversity, equity, and inclusion.

C.15 Global Social Impact Award

Honoring initiatives or organizations making significant social impact beyond India.