| TIME | TOPIC | SESSION | |
| 09:00 AM -10:00 AM | Registration | ||
| 10:15 AM -10:30 AM | Opening Remarks | ||
| 10:30 AM -11:00 AM | Keynote Address | Marketing with Purpose: How to Drive Business Results and Social Impact | The Keynote address will explore the importance of purpose-driven marketing and its potential for driving both business and social impact |
| 11:00 AM -12:00 PM | Panel Discussion | The Power of Storytelling in Promoting Social Impact | The session will explore how to effectively communicate messages of social impact through brand storytelling |
| 12:00 PM - 1:00 PM | Panel Discussion | Diversity and Inclusion in Marketing: Strategies for Creating Authentic Connections | The session will be focus on strategies for creating authentic connections through diversity and inclusion in marketing, providing actionable insights on how to build more meaningful relationships with customers from a variety of backgrounds |
| 1:00 PM - 2:00 PM | LUNCH | ||
| 2:00 PM - 2:45 PM | Spotlight Session | Leveling Up Your Social Good Campaigns | The speaker will walk attendees through case study examples of social good campaigns that were recently completed. They will Learn the ins and outs of setting objectives and identifying community needs, determining the best strategy for such programs and setting up for storytelling success |
| 2:45 PM - 3:30 PM | Fireside Chat | Be The Change You Want To See | |
| 3:30 PM- 4:15 PM | Panel Discussion | Innovative Marketing Strategies for Social Impact | The session will explore the latest and most innovative marketing strategies for promoting social impact |
| 4:15 PM- 4:30 PM | Closing Keynote | Marketing for Good: Driving Purposeful Change Through Authentic Brand Storytelling | The keynote address will focus on driving purposeful change through authentic brand storytelling |
| 4:45 PM- 5:00 PM | Vote of Thanks | ||