A1. Best Online Conference
A2. Best Online Entertainment
A3. Best Mobile Amplification
A4. Best Use of Technology
A5. Best Tech Innovation in Travel
A6. Best Use of Digital Marketing
A7. Best Social Media Amplification
A8. Best Online Streaming
A9. Innovative MICE Conference of the year
A10. Best Product Launch
A11. Best Use of Integrated Marketing Communication
A12. Best Use of Multimedia Technologies
A13. Best Channel Engagement Platform / Program
A14. Best use of AI in experiences
A15. Best Category Creation
A16. Brand Extension
A17. Brand Rejuvenation
A18. Transformational Growth
A19. Best Use of DOOH
A20. Best Use of OOH
A21. Best Use of PR
A22. Best Consumer Engagement Strategy/Design
A23. Enhancing Brand Experience through Space design
A24. Best Data Driven Marketing Campaign
A25. Best Use of Storytelling
A26. Best Use of Augmented Reality in Experiential Marketing
A27. Best Conference of the year (Domestic)
A28. Best Conference of the year (International)
A29. Best Music Festival
A30. Best Business Conference
A31. Best Sporting Event
A32. Best CSR Event or Activation Initiative
A33. Brand Experience of the Year (best use of experiential marketing)
A34. Most Innovative Event Format
A35. B2B Marketing Program of the Year
A36. On-ground Promotion of the Year for Sales Volume
A37. Rural Activation of the Year
A38. Best Dealer Meet
A39. Best New B2B IP of the Year
A40. Best Road Show Event
A41. Business Association event of the year
A42. Best Experiential Marketing at an Airport Lounge/Restaurant
A43. Best IT Event of the Year
A44. Best use of Experiential Marketing on a small budget
A45. Best Employee Engagement Event of the Year
A46. Best Celebratory Event of the Year
A47. Best PR / Media Event of the Year
A48. Best Sustainable Corporate Event of the Year
A49. Best Hybrid Event of the Year (Offline + Online)
A50. Best Youth Activation
A51. Best Luxury Brand Activation
A52. Best Influencer Marketing Campaign
A53. Best Government Event of the Year – Small (below 4K pax)
A54. B2B Loyalty Experience of the Year
A55. Best Experiential Use of Loyalty in Brand Engagement
A56. Best Salesforce Engagement Experience / Activation
A57. Best Training Programme
A58. Best AI-Powered Experiential Campaign
A59. Best Use of Generative AI in Brand Experiences
A60. Best AI-Driven Personalisation in Experiential Marketing
A61. Best AI-Powered Phygital Experience
A62. Best AI-Led Consumer Engagement Initiative
A63. Best AI-Enabled Immersive Experience
A64. Best Use of AI in Live Events & Activations
A65. Best AI-Powered Interactive Installation
A66. Most Innovative Use of AI in Experiential Marketing
A67. Best AI-Driven Event Innovation
A68. Best Mall Activation Campaign
A69. Best In-Mall Brand Experience
A70. Best Immersive Consumer Experience
A71. Best Interactive Installation in a Mall/Commercial Space
A72. Best Footfall Driving Experiential Campaign
A73. Best Experiential Campaign for Customer Acquisition
A74. Best Experiential Campaign for Customer Retention / Loyalty
A75. Best Experiential Campaign Driving Sales / Conversions
A76. Best Experiential Campaign for Brand Awareness
A77. Best Experiential Campaign for Market Entry / Expansion
A78. Best Experiential Campaign for Product Adoption / Trials
A79. Best Sustainability-Led Experience Campaign
A80. Best Retail Experience
A81. Best Regional Marketing Campaign
A82. Best Rural Activation