At the e4m Golden Mikes Awards 2026 held on May 26, ENIL, Mirchi won bronze metal in the ‘Best Use of Sponsorship in an On-Air/On-Ground Radio Campaign’ sub-category. The 14th edition of the awards was held in Mumbai in presence of industry leaders and business heads from the marketing, advertising and media ecosystem.

Kartik Sharma, CEO, Omnicom Media India, was the Jury Chair of the 14th edition of e4m Golden Mikes Awards 2026. The other jury members included visionaries, industry leaders and experts from the marketing and advertising world.

The awards aim to celebrate the voices, ideas and audio storytelling that continue to redefine the radio and audio landscape. It brings together the brightest minds in audio space to recognise outstanding work by brands, agencies, radio stations and individuals who continue to push the boundaries of sound.