Winners
| WEB | |||
| A.1 Best Banners -Single/ Campaign, Rich Media with or without video | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Bandish Bandits Gets Fans Singing to Their Tune | Amazon Prime Video | Interactive Avenues - A Reprise Network Company |  Bronze |
| Your fastest 4g network | Vi | Wavemaker India |  Silver |
| Screen Ka Pehredar | Viroprotek | Madison Media |  Gold |
| A.2 Best Benchmark Content / Branded Content | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Silk Firsts | Cadbury Dairy Milk Silk | Wavemaker India | Bronze |
| Fuelling the Foodie with Tata Sampann | Tata Sampann | Madison World | Silver |
| Making India More Generous - One Thank You At A Time | Cadbury Dairy Milk | Wavemaker India | Silver |
| Shabd | Truecaller | Wirality Media | Gold |
| A.3 Best Website/ Microsite | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Honda from Home | Honda | Interactive Avenues - A Reprise Network Company | Bronze |
| Go Madbury for Cadbury | Cadbury Dairy Milk | Wavemaker India | Silver |
| #SoundtrackYourFitness with Myntra and its Athleisure Paltan | Myntra | Wavemaker India | Jury Special Mention (Silver) |
| How UltraTech established it's website as A-Z home building guide | UltraTech Cement | Mindshare | Gold |
| A.4 Best Use of Web Based Games | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| #SafetyFirst LUDO | Tata Motors – Passenger Vehicles | WATConsult | Bronze |
| ACCA Journey with Gamification | ACCA | Carat Media Services | Bronze |
| The Specialist AR Filter | TVS Eurogrip | Interactive Avenues - A Reprise Network Company | Silver |
| A.5 Best Campaign- Online Advertising and Digital Direct Response | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| A Musical ‘Thaali’ | Spotify | Interactive Avenues - A Reprise Network Company | Bronze |
| Netflix Matchmaker | Netflix | Wavemaker India | Bronze |
| UltraTech Cement - The Expert Home Building Companion | UltraTech Cement | Mindshare | Silver |
| Not Just A Cadbury Ad | CADBURY CELEBRATIONS | Wavemaker India | Gold |
| A.6 Best Use of Web Film in a Campaign | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Dil Ki Baat | Nutrela Health | BC Web Wise | Gold |
| B. MOBILE and TABLETS | |||
| B. 1 Best Use of WAP /Html/ other sites for Mobiles and Best App Developed- Products / Services / Corporate / Social/ Films / TV Shows / Entertainment/ Lifestyle / Gaming etc. | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| JOLLY RANCHER | Jolly rancher | POKKT | Silver |
| IndiaMART app | IndiaMART InterMESH | Silver |
|
| Business Easy | Nippon India Mutual Fund | Gold |
|
| Invest Easy M-site | Nippon India Mutual Fund | Gold |
|
| B.2 Best Innovation in Mobile Marketing | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Fevicol Anti Competition Unni Da Bees | Fevicol | Madison Digital | Bronze |
| Delivering hygiene one meal at a time | Hindustan Unilever | Mindshare | Bronze |
| PARACHUTE ADVANSED HOT OIL #CHAMPIBEATS GETS OVER 156 MILLION CONSUMERS TO GIVE A MUSICAL CHAMPI TO THEIR FAMILY MEMBERS DURING LOCKDOWN | Parachute Advansed Hot Oil | Madison Media | Silver |
| Silk Spotify Secret Message | CADBURY DAIRY MILK SILK | Wavemaker India | Silver |
| When the Google Assistant eats a 5Star and ‘Does Nothing’ | Cadbury 5Star | Wavemaker India | Gold |
| B.3 Best Campaign- Use of Mobile and Mobile Monetization | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Myntra's EORS campaign with Ventes Avenues on PicsArt | Myntra | Ventes Avenues | Bronze |
| boAt Storm watch | boAt | Flipkart Ads | Bronze |
| TVS Sport and Jio - A Partnership for Accelerated Growth | TVS Sport | Madison Media | Silver |
| B. 4 Best Use of Mobile – Customer Engagement | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Conversational Commerce | Nippon India Mutual Fund | Bronze |
|
| Silk Spotify Secret Message | CADBURY DAIRY MILK SILK | Wavemaker India | Bronze |
| Fuse Audio DCO | CADBURY FUSE | Wavemaker India | Silver |
| When the Google Assistant eats a 5Star and ‘Does Nothing’ | Cadbury 5Star | Wavemaker India | Gold |
| Swag Se Solo | PepsiCo | Mindshare | Gold |
| B.5 Best Multi Mobile Channel Campaign | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| It's Time To Win It All | RummyCircle | MAAS by Affle | Bronze |
| How UltraTech leveraged multiple mobile channels to establish itself as a Home Building Companion | UltraTech Cement | Mindshare | Silver |
| How to reduce churn by building brand salience brick by brick? | Vi | Wavemaker India | Gold |
| B.6 Best Use of Mobile to Drive Sales | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Excellence in Mobile App to Drive Sales | Lifestyle | Samast Technologies | Silver |
| It's Time To Win It All | RummyCircle | MAAS by Affle | Gold |
| B.7 Cross Mobile Integration | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| It's Time To Win It All | RummyCircle | MAAS by Affle | Gold |
| SOCIAL MEDIA | |||
| C.1 Best Use of Social Networks/ Social Media | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Mooh Band Rakho | HDFC Bank | Kinnect | Bronze |
| Mahindra THAR | Mahindra THAR | Flying Cursor Interactive | Bronze |
| Not Just A Cadbury Ad | CADBURY CELEBRATIONS | Wavemaker India | Silver |
| The Expert Home Building Companion | UltraTech Cement | Mindshare | Silver |
| Making India More Generous - One Thank You At A Time | Cadbury Dairy Milk | Wavemaker India | Gold |
| C.2 Community Engagement / Community Building and Most Effective Social Listening | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| WIPRO Safewash - Community Marketing in Facebook groups | Safewash | Convosight | Bronze |
| Ummeed Wali Dhoop by Coca-Cola India | Coca-Cola India | Interactive Avenues - A Reprise Network Company | Bronze |
| KFC Home Series | KFC India | Blink Digital | Bronze |
| At Home With Oreo | Oreo | Team POP (Digitas + Leo Burnett) | Silver |
| C.3 Leveraging Social Media to boost brand ROI and engagement | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Barista Call Out | Starbucks | WATConsult | Bronze |
| HAPPYDENT - YOUR POST MEAL COMPANION | Happydent | Grapes Digital | Bronze |
| Not Just A Cadbury Ad | CADBURY CELEBRATIONS | Wavemaker India | Silver |
| Britannia Bourbon Blabber Mates Challenge | Britannia Bourbon | Wunderman Thompson - Bangalore | Gold |
| C.4 Best Use of Topical Posts in a Campaign | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Women's Day Film | Goibibo | IBIBO GROUP | Bronze |
| #DatetheWhopper | Burger King India | FoxyMoron Digital Marketing | Silver |
| #ChotuKaChildhood | My Choices Foundation & Saregama Carvaan | DENTSU ADVERTISING AND MEDIA SERVICES INDIA | Jury Special Mention (Silver) |
| Salaam Namaste | PepsiCo | Mindshare | Gold |
| C.5 Best Use of User Generated Content | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| #OreoRecipic Contest | Oreo | Wavemaker India | Bronze |
| 21 Day No Sugar Challenge | Sugar Free | Bronze |
|
| Call Reason Stories | Truecaller | Wirality Media | Silver |
| SEARCH and PPC CAMPAIGNS | |||
| D.1 BEST SEO FOR WEBSITE/UNIVERSAL SEARCH RANKING AND SEM STRATEGY | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Tata Health Performance Marketing Campaign | Tata Health | Social Panga | Bronze |
| Titan Eye Plus by AdLift | Titan Eye Plus | AdLift | Silver |
| Best Use of Organic Search | Angel Broking | Ethinos Digital | Gold |
| D.2 BEST PPC | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| LIC DIGITAL STRATEGY | LIFE INSURANCE CORPORATION OF INDIA | Bronze |
|
| Eno Responsive Search Ad Campaign | Eno | Publicis Media | Silver |
| Jhumka Search Campaign | Tanishq | Interactive Avenues - A Reprise Network Company | Silver |
| Wakefit drives across-the-funnel efficiencies with Microsoft Search Advertising | Wakefit | InMobi Technology Services | Gold |
| SPECIAL AWARDS | |||
| E.1 Best Integrated Media Campaign - Product/ Services | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Changing the food habits of South Indians | Aashirvaad Atta | Wavemaker India | Bronze |
| Netflix Matchmaker | Netflix | Wavemaker India | Silver |
| Making India More Generous - One Thank You At A Time | Cadbury Dairy Milk | Wavemaker India | Silver |
| Sterling Reserve Gaming Pack | Sterling Reserve Blend 7 | L&K Saatchi and Saatchi | Gold |
| E.2 Best Integrated Media Campaign - Corporate | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Legend Lives On | Tata Group | BBH India | Bronze |
| Youth Skilling | Mahindra Group Corporate Brand | FCB Interface | Silver |
| E.3 Best Integrated Media Campaign - Social Cause | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Corona Control Room | News18 HSM Network | Bronze |
|
| Not Just A Cadbury Ad | CADBURY CELEBRATIONS | Wavemaker India | Bronze |
| Mazboot Jod Ka Mazboot Reminder | Fevicol | Schbang | Silver |
| Campus2Career by ABPEducation | ABPEducation | ABP | Silver |
| Shabd | Truecaller | Wirality Media | Gold |
| E.4 Best Integrated Media Campaign - Films/ TV Shows / News Shows / Events | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Asur Integrated Marketing Campaign | Voot Select | Viacom18 Media | Bronze |
| IPL 2020 | Disney+ Hotstar VIP | Hotstar Creative Communication | Bronze |
| Mirzapur Season 2 | Mirzapur | SoCheers | Silver |
| Scam 1992 - The Harshad Mehta Story | Sony LIV | White Rivers Media | Gold |
| E.5 Most Effective Use of Digital Analytics | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| It's Time To Win It All | RummyCircle | MAAS by Affle | Bronze |
| Johnsons Baby: Helping Moms choose the best in Baby care | Johnson’s Baby | Interactive Avenues - A Reprise Network Company | Bronze |
| Breaking Stereotypes | TATA Cliq | Hansa Cequity | Silver |
| E.6 Best Media Campaign – Gender Parity | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Every Run Counts | Niine | Anomalous | Bronze |
| MG 50K Campaign | MG Motor India | Cheil India | Bronze |
| Love Duet | MTV BEATS | Rep India | Silver |
| THE DIVIDE | PAYTM | DENTSU ADVERTISING AND MEDIA SERVICES INDIA | Gold |
| E.7 Campaign with the Best ROI | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Black Friday Sale | boAt | Social Beat | Bronze |
| Lifestyle Goes Hyperlocal | Lifestyle | Wannamo Marketing | Silver |
| Dell Performance campaign that delivered 700% unit YOY | Dell | Mediacom India | Gold |
| E.8 Best Digital Innovation | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Kingfisher Encourages Citizens to keep the Good Times Tucked Indoors during Pandemic | Kingfisher | InMobi | Bronze |
| When the Google Assistant eats a 5Star and ‘Does Nothing’ | Cadbury 5Star | Wavemaker India | Silver |
| Boost Stamina Meter - A new currency in town ! | Hindustan Unilever | Mindshare | Silver |
| Netflix Matchmaker | Netflix | Wavemaker India | Gold |
| E.9 Most Effective Use of AI, data analytics, machine learning for a Campaign and Business Optimisation | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| It's Time To Win It All | RummyCircle | MAAS by Affle | Bronze |
| ADDRESSING CHALLENGES OF A COOKIE-LESS WORLD BY BUILDING APAC’s FIRST DATA CLEAN ROOM FOR NOKIA MOBILES, AN INDUSTRY FIRST PROJECT | Nokia 5.3 | Wavemaker India | Silver |
| Not Just A Cadbury Ad | CADBURY CELEBRATIONS | Wavemaker India | Gold |
| E.10 Best use of AR or VR | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| S-CROSS Petrol Launch Campaign | S-CROSS | Hakuhodo Sync & Adglobal360 India | Bronze |
| The anti bacterial experience | Royale Health Shield | Madison Media | Bronze |
| Coca-Cola New Year Snapchat Filter | Coca-Cola | Interactive Avenues - A Reprise Network Company | Silver |
| Best Use of AR VR | India Today | Silver |
|
| E.11 Best Use of Experiential Tech for Digital & Physical Experiences | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Signature Whisky Gift with Pack | Signature | Omnicom Media Group | Bronze |
| Tanishq - Hyperlocal Campaign | Tanishq | Interactive Avenues - A Reprise Network Company | Silver |
| How UltraTech mirrored the success of on-ground activation to online | UltraTech Cement | Mindshare | Silver |
| Friendship Day | Mcdowells No.1 | Omnicom Media Group | Gold |
| E.12 Breakthrough Technology as Part of a Campaign | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Innovative video technology for Canon delivers 700% higher engagement | Canon India | Merkle Sokrati | Bronze |
| When the Google Assistant eats a 5Star and ‘Does Nothing’ | Cadbury 5Star | Wavemaker India | Silver |
| Netflix Matchmaker | Netflix | Wavemaker India | Gold |
| E.13 Location-based or Proximity Marketing Campaign of the Year | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Ford's Digital Drive | Ford India | Wannamo Marketing | Bronze |
| Nurturing Consumers Online, Fulfilling Sales Offline | Nokia 2.3 | Wavemaker India | Silver |
| Screen Ka Pehredar | Viroprotek | Madison Media | Silver |
| Not Just A Cadbury Ad | CADBURY CELEBRATIONS | Wavemaker India | Gold |
| E.14 Most Effective App for Consumer | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Driving Sodexo-Zeta App Engagement & Usage | Sodexo Benefits and Rewards Services India | Sodexo BRS India | Silver |
| Most Effective App for consumer | India Today | AajTak | Silver |
| It's Time To Win It All | RummyCircle | MAAS by Affle | Gold |
| E.15 Best Omni-Channel Campaign Management & Marketing Automation | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| It's Time To Win It All | RummyCircle | MAAS by Affle | Bronze |
| Omni Campaign | Titan & Fastrack | Silver |
|
| E.16 Best Data-Driven Marketing Strategy | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| ITC eStore - D2C Launch & Growth | ITC estore | Performics | Bronze |
| It's Time To Win It All | RummyCircle | MAAS by Affle | Bronze |
| Boost Stamina Meter - A new currency in town ! | Hindustan Unilever | Mindshare | Silver |
| At Home With Oreo | Oreo | Team POP (Digitas + Leo Burnett) | Gold |
| E.17 Best use of Native Advertising | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| How UltraTech contextually established the campaign messaging of Chance Na Lo | UltraTech Cement | Mindshare | Bronze |
| JOLLY RANCHER | Jolly rancher | POKKT | Silver |
| New Categories for (SMB) Companies | |||
| F.1 Best Benchmark Content / Branded Content | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Renault Kiger - Virtual Studio | Renault Kiger | Artificial Reality | Gold |
| Branded Solutions to handle COVID Crisis | Design Cafe | Design Cafe | Silver |
| F.4 Best Use of Mobile to Drive Sales | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Punascha Hari Om | Zee Marathi | Silver |
|
| Celebrate Shravan | Zee Marathi | Bronze |
|
| F.6 Leveraging Social Media to boost brand ROI and engagement. | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Celebration of Entertainment | Zee Marathi | Gold |
|
| Extra Winnings | Himalaya Men | Kinnect | Silver |
| Apni Personal Space | Dalmia Cement | Kreativ Street | Bronze |
| F.7 Most Effective Use of Digital Analytics | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Kappa Interactive| Mercedes India | Data driven Dynamic Ad Unit | Mercedes Benz | OMD India | Gold |
| F.8 Best Digital Innovation | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| ROYAL STAG DOMINATES MUSIC GENRE WITH YOUTUBE’S TOP 100 TRENDING CHARTS | Royal Stag | Wavemaker | Gold |
| Ganpati Bappa Padhaare | Zoom TV | Times Network | Silver |
| Kappa Interactive|Canon India | Converting Attention To Consideration | Canon | Dentsu One India | Bronze |
| Dell Whatsapp Campaign on Dailyhunt | Dailyhunt | Mediacom | Bronze |
| F.9 Location-based or Proximity Marketing Campaign of the Year | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| How UltraTech mirrored the success of on-ground activation to online | UltraTech Cement | Mindshare | Gold |
| F.11 Best PPC Campaign | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Femella - Performance Marketing | Neil Patel Digital India | Gold |
|
| F.12 Best Search Engine Optimization Campaign | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Zizira - Organic Growth | Neil Patel Digital India | Bronze |
|
| Kerala Ayurveda - Organic growth | Neil Patel Digital India | Silver |
|
| Narayana Health - Organic Growth | Neil Patel Digital India | Gold |
|
| F.14 Best Use of Social Networks/ Social Media | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Hum Haar Nahi Maanenge | HDFC Bank | Kinnect | Gold |
| For start-Ups Companies | |||
| G.2 Best Innovator | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Best Innovator | Aditya Birla Wellness | Gold |
|
| G.4 Best PPC | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Zari Banaras - Performance Marketing | Neil Patel Digital India | Gold |
|
| G.6 Leveraging Social Media to boost brand ROI and engagement | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Apni Personal Space | Dalmia Cement | Kreativ Street | Gold |
| G.8 Campaign with the Best ROI | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| #KindnessIsCool | State Bank of India | Kreativ Street | Gold |
| G.10 COVID-Led Care | |||
| CAMPAIGN NAME | BRAND NAME | AGENCY NAME | METALS |
| Covid Relief Platform | Locobuzz | Locobuzz | Gold |