exchange4media presents the 7th edition of Indian Marketing Awards in February 2021 that will set yet another standard of marketing excellence in India.
The awards recognise the fact that marketing is critical for organic growth of a business and its central role in creating, communicating, capturing and sustaining value for an Organisation.
The awards will be presented to organisations, individuals and teams who have achieved extraordinary success from innovative and effective marketing practices, having regard to the particular circumstances of different industries and diversity of marketing programs.
GRAND JURY 2020
CEO - New Supply, Swiggy
Vishal Bhatia is the Chief Executive Officer for the New Supply business unit at Swiggy, India’s leading on-demand delivery platform. In his role, Vishal leads Swiggy’s efforts to bridge existing gaps in high quality food options as well as create new and innovative models to boost supply and create additional revenue streams for the ecosystem.
An entrepreneurial business leader with a strong belief that great results come from a deep-rooted ‘growth mindset’, an unrelenting attitude to win consumers, and a sharp eye on ensuring flawless execution, Vishal comes with more than a two-decade prior experience in blue-chip organisations including Reckitt Benckiser (RB), PepsiCo & Britannia (Danone). In the scheme of larger things, he has headed strategic business model shifts through his roles in India, South-East Asia and the U.K. resulting in accelerated revenue growth and enhanced profitability for those businesses.
Through the years, he has led business creation and transformation by (re)designing operating models, portfolio & innovation strategy, organisation design, white space expansion into new geographies and new categories, trends & foresight led award-winning communication, ROI led investment optimization & digital communication models.
Vishal holds an MBA from MDI Gurgaon and a degree in Electrical Engineering from PEC, Chandigarh. About Swiggy Founded in 2014, Swiggy is India’s leading on-demand delivery platform with a vision to elevate the quality of life for the urban consumer by offering unparalleled convenience. It connects consumers to thousands of restaurants and stores in over 500 cities. Using innovative technology, Swiggy provides a hassle-free, fast and reliable delivery experience. Every order delivered by Swiggy’s fleet of independent delivery partners engaged on a principal to principal basis, ensures a host of customer-centric features like lightning fast delivery, no minimum order value, live order tracking, and 24/7 customer support.
CEO- India & SAARC, Godrej Consumer Products Ltd
Sunil joined GCPL in 2011, where he successfully led the merger of the sales and marketing organisations of Godrej Consumer Products and the erstwhile Godrej Sara Lee. He has diverse work experience across the FMCG and Consumer Services sectors in Sales, Marketing and business roles, including a highly successful 12 year stint at Marico Industries. Post this, Sunil served as a Business Head in retail and telecom companies, leading large and complex business operations. Prior to joining the Godrej Group, he was Chief Operating Officer of the Idea Rajasthan Circle, where he headed business operations, was responsible for the P&L, and led a major turnaround of the Rajasthan business. Sunil is Chairman of the Indian Society of Advertisers and closely associated with the CMO forum, FICCI FMCG Committee and Advertising Standards Council of India. A graduate in Economics from Delhi University, he is also an MBA in Marketing from the Institute of Management Technology (IMT) Ghaziabad. Sunil is a staunch practitioner of the spirit of 'Possibility Thinking' and believes that this, coupled with a passion for flawless execution, is the biggest competitive advantage in today's world. An avid reader, he writes Hindi poetry, and loves watching Hindi movies and Hollywood science fiction.
MD & CEO, METRO Cash & Carry India
Arvind is the Managing Director and Chief Executive Officer at METRO Cash & Carry India Pvt. Ltd. In his current role since 2016, he has been instrumental in steering METRO into newer geographies and building a robust culture of customer-centricity within the organisation. Within two years under his leadership, METRO has added seven outlets to its portfolio of 25 wholesale stores currently operational in India. An industry veteran with over 27 years of rich experience in wholesale, retail, general management and marketing; Mr. Mediratta has worked with some of the leading Fortune 500 corporations such as Walmart, Procter & Gamble, Whirlpool and Yum! Brands.
Prior to heading the METRO Cash and Carry India, Mr. Mediratta was with Walmart US spear-heading multi-billion dollar businesses for the entire US market, first as Global Officer and Vice-President for Operations (Texas) and then as Global Officer and VP Merchandising for Fresh. Before taking up this global leadership assignment, Mr. Mediratta was the driving force behind successfully setting up Walmart’s Cash and Carry business in India and establishing 20 wholesale outlets in a record five years’ time till 2013. As the Chief Operating Officer of Walmart India, he built Walmart’s Cash and Carry India team overseeing key functions such as Buying, Merchandising, Operations, Sales, Business Development, Marketing, Logistics, Supply Chain, e-commerce, HR, Finance etc. He has been recognized globally by Walmart US for being instrumental in scripting the success story of Walmart’s Cash and Carry business in India.
Before his decade long stint at Walmart, Mr. Mediratta worked with Yum! Brand as the Chief Marketing Officer for South Asia for Pizza Hut, KFC, Tacobell and A&W in India, Bangladesh, Sri Lanka and Mauritius. He was instrumental in relaunching the brand KFC successfully in India. Prior to this, he was the Chief Marketing Officer (CMO) at Whirlpool India and Marico India respectively. Mr. Mediratta started his career with Procter & Gamble (P&G) driving the successful brand launch of ‘Ariel’ detergent in 1991. In his decade long tenure at P&G, he worked in various challenging marketing and brand roles in India, Singapore and Bangkok.
Mr Mediratta was rated amongst ‘25 Hottest Young Executives in India’ by Business Today in 2006; ‘Top 8 Marketers in India’ by The Economic Times in 2003; ‘50 most Powerful People in Media, Advertising and Marketing in India’ by PITCH in 2004.
Mr. Mediratta is the Chair- FICCI Committee on Retail and Internal Trade in 2020 and Co-Chair of Food Processing Committee, Confederation of Indian Industry (CII).
Mr. Mediratta is a B. Tech graduate from Indian Institute of Technology, Delhi. He did his MBA from IIM- Calcutta and was part of the ‘Roll of Honour’ of the institute.
A travel enthusiast, Mr. Mediratta has explored many uncharted places and discovered different cultures, cuisines and varying food habits in different geographies of India and US. Mr. Mediratta is married to Ms. Rashmi Mediratta, an art enthusiast and home-maker, and has two children Tanushree and Niranjan.
MD, Platinum Guild India Pvt Ltd
Vaishali heads the Indian operations for Platinum Guild International with the mandate to develop a sustainable platinum jewellery market in India. Under her leadership, PGI India has created a new high-end, value added category for platinum in a mature and traditional jewellery market and delivered an incremental business opportunity for the industry.
Vaishali is a strategically driven marketing professional with proven success in new category and market development and brand leadership in the lifestyle and luxury categories.
CEO, Hero Cycles Ltd
Rohit Gothi is leading one of the largest cycle companies in the world as its CEO. He has been at the helm of this global company since last 3 years and has ensured not only HERO continues grow and stays the undisputed market leader with almost 43% share in India market but also grows the premium bicycles market in India through Firefox Bikes Ltd and the European market through its UK subsidiary Avocet Sports Ltd, Manchester.
A leader par excellence, Rohit has mastered his skills as a business leader over an impressive career spanning more than 26 years across multiple industries in India.
Having started as management trainee at Shalimar Paints way back in the early 1990s, his grounding and most of his initial learnings have happened in Marico a leading personal and food conglomerate where he spent 14 years in various roles in sales, marketing and new businesses. Some of the critical roles he handled in Marico included Head, Sales and Head, New Business.
Post Marico, Rohit set up the Indian business of UK based multinational Lornamead which has brands like YARDLEY as its Managing Director.
Before joining Hero Cycles as Chief Executive Officer, Rohit spent four years with the bottling arm of Coca-Cola India, HCCB where he was on the board and was Executive Director - Operations for the country.
His stint in Coke was preceded with a very successful time in telecom major Bharti Airtel where he was leading the circles of Delhi and Rajasthan as HUB CEO.
His experience spanning multiple fields, from telecom and beverages to personal care, has helped him closely watch the growth and evolution of different market sectors in the post liberalization phase of the Indian economy and has also helped deeply enrich his understanding of B2C businesses.
As the CEO of Hero Cycles, Rohit passionately drives the vision of MOVING INDIA, FIT INDIA AND GREEN INDIA through widespread usage of cycles and e-cycles by all Indians through brands like Hero, Hero Sprint, Lectro and Firefox, among others.
CEO, Usha International
A chartered accountant by professions, Dinesh Chhabra is the current CEO of Usha International. He spent a large part of his professional life in the automotive sector before joining Usha as CFO and then grew into the CEO’s role about 10 years ago.
His specialization lies in leading and managing change and organizational transformation across all layers of organizational deployment i.e. operational, tactical, and strategic. He has been part of various successful profitability turnarounds in a systematic and organic manner helping companies increase their market capitalization multifold through structural and strategic initiatives. He has also managed effective transition across stakeholders including promoters, leadership, and teams thus enabling the organization to shift the growth trajectories.
Dinesh has been part of various social initiatives including mentoring start-up units, as well as providing support and professional direction to orphaned children who need guidance.
His wife Neelam, a lawyer by profession, actively supports all his social initiatives.
CEO-Retail & CMO, Nykaa
Anchit Nayar, joined Nykaa after working for over 6 years with Morgan Stanley in New York. At Morgan Stanley, Anchit worked as an Investment Banker in the telecom and media M&A group and spent time in the High Yield Bond Department and most recently as a Vice President in Equity Sales & Trading.
Anchit joined the Nykaa team as the CEO - Nykaa Retail to lead the Firm’s offline strategy with a focus on expanding the physical store footprint. Nykaa has the ambitious goal of being one of the country’s largest offline beauty retailers to complement its dominant position online and serve as a one stop shop for the increasingly sophisticated Indian consumer. Anchit has helped grow the retail business from 25 to 70 stores and the division's revenues by 300%+ in a span of 18 months.
In 2020, Anchit took lead of the marketing function at Nykaa, spearheading digital, social media, mainline and customer/inbound marketing, and public relations, continuing the hard work of building Nykaa as a dominant and innovative marketing force.
CEO-Watches and Wearables Division, Titan Company Ltd.
Suparna is the CEO of the Watches and Wearables Division of Titan Company Limited. She is an electrical engineer from Jadavpur University and a MBA from IIM, Calcutta. She has extensive business experience, mainly in the lifestyle / retail marketing area.
She started her career as a management trainee in Hindustan Lever Limited. Subsequently she joined Titan where she worked on several roles in marketing, both International and Domestic. The next stint was at Talisma Corp. as a Director – Product Marketing. She moved on to become Business Head – Lee in Arvind Brands Ltd.
She rejoined Titan and became the Global Marketing Head – Titan where she was responsible for all marketing in India and international markets. After this stint, she was the Regional Business Head- South for Titan Company Ltd where she was heading all businesses of Titan Company Ltd including watches, jewellery and eyewear for the South region.
Her last assignment was as the Chief Sales and Marketing Officer for the Watches and Wearables division.
She is married to Manish Bhatnagar and they have two daughters aged 22 and 15. She is an avid reader. Travelling is a passion for the entire family.
CEO, Bata India Ltd.
Mr. Sandeep Kataria is a business and marketing leader with over 25 years of experience in the consumer products and retail industry across the developing and developed markets.
Since August 2017, Sandeep has been the CEO of Bata India Ltd. At Bata India Ltd, Mr. Kataria has been tasked with the transformation of the footwear giant into a modern, contemporary brand for generations to come. Over the last 4 quarters, Bata India has seen a significant upswing in brand equity, sales and profits. Sandeep’s strategy to force reappraisal of the Iconic Brand with new look stores, contemporary new designs and cut-through insight driven advertising is being positively noticed by consumers across the country.
Prior to taking over the charge at Bata India Ltd, Sandeep was the Chief Commercial Officer at Vodafone, leading the Marketing and Services function for the telecom giant in India and responsible for some of the most iconic marketing campaigns in India. Before Vodafone, he held CMO and General Manager roles at Yum! Brands (the owners of KFC, Pizza Hut & Taco Bell) in India and the UK. He was involved in the rapid growth of KFC & PH as well as the launch of Taco Bell in India!
He joined Hindustan Unilever from XLRI and worked there for almost 2 decades in several marketing & strategy roles across India and at the global headquarters at the UK
Sandeep is an engineer from IIT-Delhi and finished his PGDBM from XLRI in 1993 as the gold medallist of the batch. While IIT gave him the analytical skills, he believes XLRI was responsible for sparking the interest in Leadership & Marketing making him a life long student of consumer behavior and insight !
Sandeep is married to Anuranjita Kumar, another alumni of XLRI from the 1994 batch who is currently the Managing Director, HR for RBS International. Prior to that she spent 2 decades with Citibank. They have 2 children – daughter Avni who studies Politics & Economics at University of Pennsylvania and son Siddharth who studies at British School, Delhi.
ASSESSMENT JURY 2020
Head of Marketing, Asia Pacific, InMobi
Rajesh Pantina leads the marketing for InMobi across the Asia Pacific region. In his previous roles at InMobi, Rajesh has led product marketing for InMobi's Performance and Monetisation solutions across Asia Pacific and as Founders' Staff in the marketing function. Rajesh is an alumnus of the Indian School of Business, Hyderabad.
Chief Marketing Officer & Chairperson, Diversity, India, Capgemini
Sarika is the Chief Marketing Officer and Chairperson for D&I at Capgemini Technology Services, India. She bears nearly two decades of rich and diverse industry experience, with a rare combination of global marketing, sales & corporate functions.
At Capgemini, she is responsible for enhancing the Brand amongst customers, employees and industry at large. She has been also playing an active role in shaping the organization’s diversity practices, and is committed towards building a more inclusive workplace at Capgemini. Sarika is also a Capgemini Expert in Corporate Functions, Front Line Sales, and Global Marketing.
Sarika is also appointed as the Head of the Center Head Organisation (CHO) at Capgemini in India. The CHO is the nerve-centre of the 100,000+ organisation with presence across 12 locations in India and plays a pivotal role in creating a uniform, consistent, sustainable and scalable Capgemini experience for all stakeholders - both internal and external - across all locations.
Prior to joining Capgemini, Sarika was the Global Head of Marketing for Infrastructure and Cloud Computing business and Customer Experience Head for Dell Services, India. While leading the marketing function, she has pioneered initiatives to enhance organization’s brand presence through integrated marketing programs and was part of Dell India Employee Welfare board.
Prior to Dell, she was with Wipro for over 15 years having worn many hats in roles spanning sales, process excellence, customer advocacy and marketing for Global Infrastructure Services and Wipro InfoTech. As CMO for Wipro India business & Head - Marketing for Global Infrastructure Services, she led Wipro’s brand enhancement globally through integrated marketing programs, sales enablement and client pursuit strategies, influencer relations - Analyst, Advisors and Media, demand generation and lead nurturing, Digital Marketing and Account Based Marketing and large scale Joint Partner Programs.
Sarika was also the Ombudsperson & Head of PSHC (Prevention of Sexual Harassment Committee) based on the credibility & high integrity demonstrated over the years at Wipro.
She holds a Bachelor’s degree in Electronics Engineering and a Master’s degree in Marketing Management. Sarika is also a certified Six Sigma Black Belt in DMAIC, LEAN and TQSS Methodologies.
Associate Director – Marketing (Biscuits), Mondelez
Sudhanshu Nagpal is Associate Director – Marketing (Biscuits) at Mondelez India Foods Private Ltd. His role includes delivering the strategy and landing the overall innovation and communication agenda on the brands and delivering the P&L for this category, in India.
Sudhanshu joined Mondelez India in January 2005 as a Management Trainee and has worked across sales, brand/category management, innovation and customer marketing functions in categories like Chocolates and Biscuits. He is part of both, the Asia, Middle East & Africa (AMEA) Biscuit Leadership Team and the India BU Leadership Team.
Sudhanshu was recently featured in Impact’s 40 Under 40 List, the listing that identifies the top 40 achievers in the Indian Media, Marketing and Advertising domain who are under 40 years of age.
Sudhanshu holds a PGDM in Marketing from IIM Calcutta.
Director and Chief Marketing Officer, Max Life Insurance
A leader with long standing expertise of over two decades in financial services and banking, Aalok Bhan leads the Marketing function at Max Life as Director and Chief Marketing Officer. In his role, Aalok oversees the company’s Product, Branding and Corporate Communication strategies towards strengthening Customer-Oriented Product Design strategies, Brand Positioning and Marketing, as well as managing all Corporate & Internal Communications.
Aalok joined Max Life in 2012 as part of the Executive Management Committee and later transitioned to establish Max One in 2013. After a brief stint as the Head of Product, Marketing and Corporate Communications, in October 2016, he assumed the responsibility of Chief Distribution Officer. Under his leadership, Aalok led the company's distribution footprint across the nation with the responsibility of managing and driving Agency and all bank partnerships, further strengthening the company’s multi-channel distribution architecture and growing its market share.
Prior to joining Max Life Insurance, Aalok was briefly with Dresdner Bank AG, India as the CEO (designate) and Managing Director, before establishing FAB Advisors in mid-2009. He also worked with ABN Amro Royal Bank of Scotland (post buy over of ABN) from 2001 to 2008 and with the Standard Chartered Bank for a decade (1991-2001). Aalok is a Post Graduate in Business Management from the Indian Institute of Management, Calcutta and holds a Bachelor’s degree in Commerce from Sri Ram College of Commerce, Delhi.
VP - Marketing, Dr.Oetker India Pvt Ltd
Devarshy has over sixteen years of experience across strategy, marketing, media and B2B with leading Indian and International F&B brands.
An alumnus of St. Xavier’s College, Kolkata and TAPMI, Manipal, his body of work includes managing large brand portfolios, being part of the core team of an FMCG start-up and launching some iconic global brands in India. Amongst the many brands he has managed, certain worthy mentions are M&M’s, Snickers, Galaxy/Dove, McDowell’s No. 1, Teacher’s and Del Monte.
Currently, he is Vice President with Dr. Oetker India leading the marketing team with an ambition to scale up the portfolio and drive growth. He and his team have been instrumental in launching the recent brand campaign “Iska taste mile, to sab milein” for brand FunFoods by Dr. Oetker
Devarshy is a foodie and an avid traveller who loves to explore new cultures and cuisines. He strongly believes in building businesses by nurturing brands and people.
VP – Marketing & Ecommerce, Duroflex
Smita leads the marketing and ecommerce function at duroflex- India’s leading Sleep solutions brand.
With over 17 years of rich experience in Brand building, Business Strategy, E-commerce, Product Management, she was instrumental in building brands like amante, Lifestyle, bossini and many other consumer brands. Smita has been the recipient of the Women Super Achiever Award 2019 (World Woman Leadership) and Star Youth Achiever Award (CMO Asia), a testament to her expertise and success.
She is also a Certified Personal Branding Coach, and took to the added dimension in her career, due to her passion and experience in making people highlight their true potential & present themselves in their best avatar.
Smita is an avid traveler and a foodie, with an interest to understand cultures and consumerism across the globe.
Head of Marketing & E‐Commerce, Pantaloons
An award winning eCommerce and Marketing professional with a career spanning 20 years in FMCG, mobile phones & retail across 3 continents with Nestle, GSK, Nokia, Microsoft & the Aditya Birla Group.
Marketing & Digital thought leader with proven successes in digital transformation, brand building, Omni-channel, digital marketing, CRM, influencer, social engagement & performance marketing. Currently leads Marketing & eCommerce at Pantaloons at ABFRL.
Vice President Marketing, White Hat Jr
Nikhil Mittal is a firm believer in the power of early adoption of an emerging business category, and to dominate the market during its popularity.
With that vision, he joined WhiteHat Jr as the 1st marketing employee of the company, which is now India’s second-largest ed-tech company at a revenue run rate of $150 Million in just 18 months of inception.
As an early member of the core team at WhiteHat Jr, he spearheaded the growth of the company. Under his leadership, WhiteHat Jr grew from a user base of zero to 7 million in 18 months and counting, creating a completely new category with a strong NPS>60. WhiteHat Jr emerged as a cash flow positive business, with marketing cost accounting for less than 20% of the total revenue m-o-m. This gave the business enough leverage to grow multifold without any dependence on external capital.
Nikhil started with deep product-led growth-marketing at WhiteHat Jr powered with the hardcore performance-driven approach. The goal was to make the word of mouth incredibly strong with exceptional product experience and enough triggers and opportunities to amplify virality and referrals.
Under Nikhil’s tutelage, WhiteHat Jr produced its first TV Ad and a series of endorsements by celebrities such as sportspersons Mary Kom, Virender Sehwag, Vijender Singh, film personalities like Sonu Sood, Farah Khan and many others.
With the brand’s international expansion underway, he is now actively involved in positioning the company as a truly global platform. WhiteHat Jr platform is currently available in 7 countries and expanding to over 20 more in the next 3 months.
Since teachers are the heart of WhiteHat Jr’s family, Nikhil also created a robust supply mechanism to hire highly qualified women workforce of 6000+ educators and counting to over 20000 by the end of this year.
Nikhil graduated from Goa Institute of Management and has extensively worked in the field of data and tech/product-driven growth marketing at Vodafone, Zain Telecom, Tata Docomo, Google and Ericsson across India and international (Africa, Jordan, Bahrain, Kuwait, rest of Middle East).
Apart from his contributions in the corporate marketing field, Nikhil has volunteered for teaching and education awareness programmes for slum dwellers in Goa, India.
VP - Marketing & Business Innovation, Diageo India
As Chief Innovation Officer, Nitesh is currently driving inorganic revenue growth for Diageo India by leading cross-functional business teams. He is responsible for core brand relaunches and variant/line extension innovations on core brands. An important aspect of his role also includes devising new format and delivery innovations, new-to-world category and new-to-world brand innovations.
Nitesh has also led the Premium Core & Reserve portfolio from July 2015 till end of 2017 driving marketing, innovation and annual business performance on Scotch Whisky, Malts, Premium Vodka, Gin & Rum
In 2014 as Head of Innovation for Diageo India, Nitesh built the Innovation process, talent & capability program & successfully relaunched core brands like McDowell’s, Royal Challenge, Signature and Antiquity.
Nitesh joined Diageo India back in 2006 and was responsible for marketing the Johnnie Walker portfolio, after which he moved to Global Innovation based out of India leading the Innovation pipeline strategy and setting up the Innovation function in the country. In 2010, he moved to the Diageo South East Asia business in his innovation role, managing markets like Thailand, Indonesia and Philippines, where he led the creation of the Ready-To-Drink Innovation pipeline and turnaround of Smirnoff ICE business.
Prior to Diageo USL, Nitesh has worked across Strategy & Marketing roles with The Bennett & Coleman Group and Asian Paints. He completed his Master’s in Business Administration in 2003 from Narsee Monjee Institute of Management Studies.
An innovator by disposition, his key expertise lies in simplifying business problems and delivering performance at PACE. In his spare time, Nitesh likes to play sports, explore travel and gourmet foods and work on ideas for a sustainable future.
Sujatha V Kumar
Head Marketing for India and South Asia , VISA
Overview: Sujatha has over 20 years of working experience in the field of Marketing. She has worked extensively in all key areas, such as Brand Development, Launch Strategy, Category Management, Retail Strategy and Promotions, Creating Advertising, Media, Consumer Behaviour, Client Engagement, Market Research and In-market implementation of Programs
Current Position and Responsibilities: Sujatha is the Head of Marketing for Visa for the India and South Asia region. She is responsible for driving the overall marketing strategy and execution, including consumer, retail and digital marketing initiatives for India and the emerging markets of Sri Lanka, Bangladesh, Nepal and the Maldives.
Previous Positions: Prior to joining Visa, Sujatha was leading Marketing & Strategy at Google as Head of Brand & Reputation. Sujatha started her career at Procter & Gamble and, over the years, has gathered rich experience in sales and marketing across strong consumer marketing companies such as Gillette, Nokia, The Royal Bank of Scotland and Coca-Cola.
Other Information: Sujatha is a graduate in Psychology and holds an MBA in Marketing. She is also the lead singer of a band "Mid Life Crisis” (a band comprising people from the corporate world who have a passion for music), and they have been performing in concerts for the last five years.
Corporate Head of Marketing, Videocon D2H
Sugato Banerji is the Corporate Head of Marketing at D2H, Dish TV India Ltd, India’s first and pioneering DTH operator.
With over 32 years’ industry experience at his disposal, Sugato has a wealth of knowledge in service marketing having worked with large service brands in the past. He started his career in sales in Xerox and then spent 8 years in leading advertising agencies, JWT and Lintas, where he worked on brands like Tata Steel, ITC and HUL. Thereafter, he shifted to marketing and rose to become the head of consumer marketing in Standard Chartered Bank has successfully launched several innovative credit cards and the iconic Standard Chartered Mumbai Marathon, a benchmark in event sponsorship in India. He was in the core team that launched Airtel Digital TV, which became the brand leader in DTH within 18 months of launch. Before being a part of Dish TV, as head of marketing Videocon D2H, he was associated with the Harvard case study on In Film Branding in the movie Sultan. Currently, he is leading the D2H marketing and customer experience retention teams within Dish TV.Sugato’s greatest strengths are his passion for work, creativity drive, and leadership. He thrives on challenges, particularly those that expand the company’s reach.
Sugato is an alumnus of IIT BHU and IIM Bangalore. When not at work, he can often be found as a guest lecturer in leading business schools or busy with his camera.
Sr. General Manager and Head – Marketing and Product Management, Jockey India
Mr. Karthik Yathindrahas over a decade’s experience inSales, Retail, Marketing and Business Management across consumer brands in the fashion and lifestyle space. In his current stint at Jockey India, he has played an instrumental role in building Jockey to be amongst the most respected and aspired brands in the country. In addition to creating some memorable marketing campaigns, he is credited for having successfully steered the brand to enter new product categories and catering to new consumer segments in India. In his words “Most of my day is spent working closely with teams, nurturing functions to make Jockey in India future-ready.”
He started his career with Titan Company Limited in the Watches and Accessories Division. During his stint at Titan which lasted over six years, Karthik took on various roles including Sales and Distribution, Retail Operations, Product Management and Marketing across brands like Titan, Fastrack, Sonata and Zoop.
Karthik is a gold medalist from T. A. Pai Management Institute, Manipal and holds a bachelor’s degree in Academic Law. In his free time, he enjoys travel and indulging in adventure sport.
Head- Brand & Marketing Communication, Panasonic India
Shirish Agarwalis the Head - Marketing Communications and Brand at Panasonic India, overlooking operations across the country.He is responsible for devising marketing strategy for new and existing products/services and driving sustainable and profitable growth for the company.
With over 16yearsof industry experience, he specializes in brand media andcommunication strategy, digital advertisement optimization, consumer insights, trade and channel marketing with a strong business & ROI focus.Embracing the core values of integrity, innovation, and growth, Shirish thrives on challenges.
At Panasonic, Shirish is credited with many successful campaigns from the launch of Connected Living platform – Miraie, to numerous consumer durable campaigns. Some noteworthy campaigns include - #BakeMeHappy for Microwaves; #IntelligentHAI for the new range of AI enabled refrigerators; #KapdoKiImmunity for the Washing Machine range.
Shirish is an alumnus of Sungkyunkwan University (SKKU) Graduate School of Business, Seoul, South Koreaand holds a MBA degree in Management & Marketing. In his free time, Shirish likes to travel and explore new places andenjoys adventure sports.
Category Head Marketing – Mainstream Chocolates and Confectionary, Nestle South Asia Region
An Experienced Marketing and communication Professional with over 19 years’ experience in the Food and Beverage industry of leading brands and categories like Real Activ Juices, Maaza, Kinley, NESCAFE, Munch, POLO, and Milkybar. Also worked on the Nestle business in Africa as well as for the Foods category in Zone AOA as a part of the international assignment with Nestle Headquarters in Switzerland.
An avid runner, I have participated in Half Marathons in India and Switzerland. Love Cricket and follow Manchester United.
Director- Marketing, Hydration and Cola, PepsiCo India
Tarun Bhagat is the Director – Marketing for Hydration and Cola category at PepsiCo India. He has been associated with PepsiCo India for more than a decade now.
An alumnus of Symbiosis International University, Tarun brings with him a rich experience of over 14 years in accelerating company`s growth by marketing & innovation across power brands.Prior to his appointment at PepsiCo India, he was associated with United Breweries. Tarun is highly experienced in overseeing the planning, development and execution of an organization's marketing, innovation and advertising initiatives while outlining long term strategic vision and short-term goals. He has led various marketing campaigns for brand promotion, increase in sales and volumes of businesses and strategic positioning of brands and sub-brands.
Tarun started his journey at PepsiCo India from being an Assistant Brand Manager Brand Manager for Pepsi and Tropicana to managing brands such as Mountain Dew, Quaker India, and Lay’s India. His expertise in marketing and communication has played a pivotal role for the brands that he has been associated with.
VP Marketing, Hindware
Charu works at Brilloca Ltd, a leading building products company as Head of Marketing & Vice President. She oversees the entire marketing gamut for the iconic bathware brand HINDWARE along with steering the new age super-premium ALCHYMI and the luxury brand QUEO.
A dynamic Marketing professional with over 20 years of managing marketing and sales functions across varied sectors like FMCG, Banking, and Building material industry, Charu played a pivotal role in growing brand equity and leading all aspects of Brand Strategy at her last assignment at Somany Ceramics.
CMO, Hamdard Laboratories
26+years of experience in partnering brands and businesses in India , with the WPP group – JWT , Rediffusion Y&R..
I have worked across categories on leading brands both multinational and local : ITC –tobacco & personal care, Surya Nepal, Projects for BAT Srilanka , GSK , Hamdard , Tata Steel Emami , Big 92.7 FM, Zee TV , Circuit work for Pepsi,Airtel& USL , Dr Reddy( Mynmar project ) , Jagatjit Industries, GPI, Tea Board of India, Coffee & Spice Board of India, Amway, IFFCO, Resurgent Rajasthan Summit , Unicef ,Videocon and all local jewellery brands of Bengal.
I am involved in mentoring programmes and am on the Advisory Board for NGO’s.& on the Board of a Retail Jewellery brand
B Krishna Rao
Sr Category Head, Parle Products
A postgraduate in Management from North Maharashtra University and currently based in Mumbai, Krishnarao Buddha has over 25 years of work experience in the FMCG sector across several leading companies such as Parle Products, Uncle Chipps, Maxwell Apparels and Excelcia Foods. Over the years, Krishnarao has also grown to become one of the key opinion leaders within the industry on several aspects such as business strategy, branding, marketing, advertising, distribution, manufacturing and sales to name a few.
In his current role as Senior Category Head, Krishnarao is responsible for Parle’s entire Snacks, Confectionery, Cakes and Rusk portfolio. He works closely across teams within the company to drive need gap identification and new product launches, pricing and profitability, advertising and media management, building brand equity and imagery and budget management. Over a period, he has developed a passion for turning round ailing brands.
In the 19 years that Krishnarao has spent at Parle, some of his landmark achievements includes the launch Parle’s Kachha Mango Bite to be the leading candy brand in the category, and launch of Magix cream biscuits to be a market leader in a span of three years of its introduction. Besides, he is the man behind the entry of Parle into the snacking category with a portfolio comprising brands of Parle’s Wafers, Chatkeens, FullToss and Mexitos. He has scaled newer heights in the respective categories. He is driving the rusk and cakes portfolio to contribute significantly to the Parle portfolio.
A strong believer in work-life balance, Krishnarao enjoys playing word games, reading, watching Bollywood movies and listening to retro music during leisure.