26th June 2025 | Delhi
Agenda
Agenda
| 15th edition of The India PR and Corporate Communication Conference - IPRCCC 2024 | |||
| 26th June 2025 | Delhi | |||
| Theme of the conference: Harnessing the trends | |||
| Time | Session | Topic | Speaker(s) |
| 10:30 AM | Registration | ||
| 11:00 AM - 11:15 AM | Welcome Address | Dr. Annurag Batra, Chairman and editor in Chief, exchange4media & BW Businessworld | |
| 11:15 AM | Partner AVs | ||
| 11:30 AM – 11:40 AM | Opening Address | ||
| 11:40 AM – 12:10 AM | Session 1 : | The role of regional media in Indian PR strategies |
Anup Sharma, Strategic Communications Consultant (Session Chair) Dolly Tayal, MD, Burson Genesis Deepak Jolly, Founder and Director, Consocia Advisory Vaishali Chopra, Head- Public Affairs and Communications India, Yara International Madhurima Bhatia, Head of PR, Media Relations & Partnerships, Ipsos |
| 12:10 PM – 12:30 PM | Fireside Chat | Sustainability, Equity and Policy: The New Playbook for Corporate Affairs |
Yashika Singh, Chief Corporate Affairs Officer and Sustainability Head, PepsiCo India and South Asia. Nitin Mantri, Group CEO at Avian We. |
| 12:30 PM – 1:00 PM | Session 2 : | Bridging Policy and Public Perception | Rahul Kashyap, Executive Director, PR Professionals (Session Chair) Aanchal Jain, Director - Corporate Affairs, MARS Petcare Aparna Vyas Garg, Vice President, IEX Amandeep Singh, Sr. Vice President - PNG Marketing & CC, IGL Raghavan Sampathkumar, Executive Director of the Federation of Seed Industry of India |
| 1:00 PM – 2:00 PM | Lunch break | ||
| 2:00 PM– 2:30 PM | Session 3: | Evolving Role of AI in driving authentic narrative and mitigating risks |
Madhavi Chaudhary, Independent Consultant (Session Chair) Shailesh Goyal, Director, Simulations PR & Digital Consultancies Manoj Dhanda, Founder, Utho Cloud Atul Sharma, CEO, Ruder Finn India and Head- Middle East. Pranav Kumar, Managing Director, Allison Abhilasha Gupta, Head - Global Corporate Communications & Public Affairs, Tech Mahindra |
| 2:30 PM – 2:40 PM | keynote Session | Evolving Role of AI in Narrative Building | Filipe Xavier, Head of Comms, ESG & Branding Latin America, GE HealthCare |
| 2:40 PM – 3:10 PM | Session 4: | How Marketing Communication is evolving in 2025? | Mehraj Dube, Founding & Managing Partner, Your Next Orbit (Session Chair) Mansi Ahuja, Principal, Ampro Marketing Kamaljeet Singh Randhawa, Vice President – Marketing, Basic Home Loan Raka Khashu , Head, Marketing & Communication, India, South East Asia, Middle East & North Africa at CBRE |
| 3:10 PM – 3:20 PM | keynote Session | The Poetry of Purpose: Communicating with Depth in a Distracted World | Atika Farooqui, Celebrity Host, Performer, Producer |
| 3:20 PM – 3:50 PM | Session 5: | The role of intercultural communication in global PR strategies | Girish Balachandran, Founder & Managing Director, On PURPOSE (Session Chair) Prasidha Menon, Regional Head of Communications, Brand & Product, Asia Pacific , Airbnb Jasrita Dhir, Vice President Brand & Communications, Ashoka University Rohit Khatua, Executive Vice President and Head - Marketing and Communications, Antara Senior Care Michelle Francis, AVP – Corporate Brand & Communications, Godrej Industries Group |
| 3:50 PM – 4:00 PM | keynote Session | Data-led Communication and Its Relevance in Today’s Evolving Communications Landscape | David Lian, Regional President, Zeno |
| 4:00 PM – 4:30 PM | Session 6 : | Measuring the Communication Effectiveness With Performance Metrics | Aseem Sood, CEO, Impact Research and Measurement (Session Chair) Neeraj Aggarwal, CEO, RuralShores Skills Academy Abhi Mahapatra, Independent Consultant Deepa Dey, Integrated Comms, Advocacy & Sustainability Specialist |
| 4:30 PM – 4:50 PM | Keynote Session | From Transaction to Transformation: New Rules for CSR in the 21st Century | Ashwani Singla, Founding & Managing Partner, Astrum |
| 4:50 PM – 5:20 PM | Session 7: | Role of Communication in amplifying CSR Initiatives | Ritika Upmanyu, exchange4media (Session Chair) Ms. Kirti Dhingra, Vice President, Corporate Communications, IHCL Bhavna Singh, Vice President Communications, BSV Chhavi Leekha, Independent Consultant Neha Singhvi, VP - Public Affairs, Communications & CSR, Games 24x7 Dr. Rajiv Chhibber, Vice President - External Affairs, Sahajanand Medical Technologies. Ltd. |
| 5:20 PM – 5:30 PM | Keynote Session | Future-Proofing Communications: Trends That Matter in a Fragmented World | Rachana Panda, VP & Cluster Comms Head, ASEAN, ANZ & South Asia, Bayer |
| 5:30 PM - 5:40 PM | Valedictory Session | Nawal Ahuja, Co Founder, exchange4media | |
| 15th edition of India PR and Corporate Communication Awards 2024 | |||
| 6:30 PM - 6:40 PM | Welcome Address | Dr Annurag Batra, Chairman and Editor-in-chief, exchange4media | |
| 6:40 PM - 6: 50 PM | Speech by the Guest of Honor | H.E. Mr. Vahagn AFYAN, Ambassador Extraordinary and Plenipotentiary of the Republic of Armenia to the Republic of India | |
| 6:50 PM – 7:00 PM | Keynote Session | Mr. Rakesh Kaul, Managing Director & CEO, Livpure | |