Navin Khemka brings with him the experience of having worked over two decades across various categories and brands as well as a nuanced expertise in media strategy, planning and buying. Khemka joined as the CEO for MediaCom (South Asia) in July 2018.
Khemka completed his bachelor’s degree in Commerce from St. Xavier’s College, Calcutta University and a PGDPC, majoring in communication, from MICA, Ahmedabad. He started his professional career with DDB Mudra where he played a key role in successfully launching brands like McDonalds, Samsung and Mitsubishi Lancer in India. At Mindshare & Carat, Khemka engaged with brands like PepsiCo, Airtel and Hero Honda. As someone, who believes in surprising his clients and striking the right partnerships, Khemka played a key role in signing up prestigious clients like Samsung & Hyundai during his two-year stint at Cheil communication. He was also responsible for setting up its media department.
At ZenithOptimedia, Khemka handled various brands over 9 years like Nestle, HP, Reckitt Benckiser, Honda, Toshiba, Uninor, McVities, Karbonn Mobiles, HTC, Panasonic, Godfrey Philips, Olx.in, Jabong.com and Yatra.com. His work for HP on Serena Williams & Fashion Week won the bronze in both the ZO Global ROI Awards. The KBC Compaq Case was shortlisted at Cannes Media awards. During his tenure, ZenithOptimedia was RECMA A+ agency in India 3 years in a row on new business performance. Khemka believes it is important to think like an entrepreneur and not as a manager to help the business grow.
During his recent stint at Wavemaker, Khemka was the team leader for its North & East regions. He also spearheaded the agency’s new business efforts for clients like Olx, Shopclues, Nokia, Amway, Fabindia, Mccain, Jabong.com, Droom.com and Mother Dairy, apart from retaining existing clients like Pernod Ricard, AkzoNobel, Policybazaar.com and PVML. Besides these businesses, he also worked on Hero Moto Corp, Haier, RSPL, GoDaddy, Benetton, Paytm, Sofy, SBI Cards.
Navin led the PayTM BCCI deal for all cricket in India for 4 years in 2015, the first by an Indian agency. This was followed by the PayTM IPL Umpire 5-year deal again with the BCCI in 2018.
A skilful problem solver and a people manager, capable of handling both creative and business fronts, Navin brings his balanced perspective and invaluable knowledge to the company.