| Content Marketing Categories |
| CONTENT MARKETING BY SECTOR |
| A02. Automobile |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Beyond That Horizon |
CEAT |
 Silver |
| 2 |
MG Motor on Social Media |
Cheil X |
JSW MG Motor India |
Silver |
| 3 |
Hero Motocorp <> Netcore |
Netcore |
Hero Motocorp |
Silver |
| A03. B2B |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
ReadyForNext : India's Largest Digital Advisory For MSMEs |
Vi Business |
 Bronze |
| 2 |
Smarter AI for All |
dentsu |
Lenovo |
Silver |
| 3 |
Dilfluencers by ZEE Ft. Jackie Shroff |
Zee Entertainment Enterprises Ltd. |
 Gold |
| 4 |
Tata Motors Commercial Vehilcles presents Trucking into the Future Season 2 |
Havas Media Group |
Tata Motors Commercial Vehicles |
Gold |
| A04. Banking, Financial Services and Insurance |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
ICICI Lombard launches AI Generated Theme Song ‘Jeet Ka Vishvas’ |
ICICI Lombard |
Silver |
| 2 |
Zuno SmartDrive Campaign |
Zuno General Insurance |
Silver |
| 3 |
Muthoot Finance Sunheri Soch Season 3 Garv Ka Parv |
Muthoot Finance |
Gold |
| 4 |
THERE'S ALWAYS AN IDEAL WAY TO BANK |
FILM TROTTERS MEDIA LLP |
DBS BANK INDIA LTD |
Gold |
| A05. Consumer Durables |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Transforming 1.9 Billion UltraTech logos into 1.9 Billion Homebuilding experts |
Mindshare |
UltraTech |
Silver |
| 2 |
Banega Toh Badhega India - Cementing Homes to Cementing India |
Mindshare |
UltraTech |
Gold |
| A06. CSR/Social Impact |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
|
| 1 |
Aditya Birla Group Fours For Good |
JioStar |
Aditya Birla Group |
Silver |
| 2 |
Shahoshi Rani |
Knight Riders Sports Pvt Ltd |
Silver |
| 3 |
SuPoshan Women's Day Campaign - Stories of Sanginis |
DViO Digital Solutions |
Gold |
| A07. FMCG |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Fortune Rath Yatra 2025 |
KARUKRIT |
AWL Agri Business Limited |
Silver |
| 2 |
The Unforgettable Salt: Tata Salt |
Tata Consumer Products Limited |
Silver |
| 3 |
Behind The Scenes I Nestlé CEREGROW's Farm To Bowl Journey |
Nestle India |
Gold |
| 4 |
Liquid IV & Cult Unbound - Hydrating India's Fitness Revolution |
Mindshare India |
Hindustan Unilever Limited |
Gold |
| A08. Health & Wellness |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
1MG <> Netcore |
Netcore |
1MG |
Bronze |
| 2 |
I PILL DAILY PRESENTS INDIA’S FIRST EVER MICRO DRAMA |
Omnicom Media Group |
Piramal Pharma |
Silver |
| 3 |
The Glow Up Doc |
One Advertising & Communication Services Ltd. |
Intas Pharmaceuticals |
Silver |
| 4 |
Train Like A Knight |
Knight Riders Sports Pvt Ltd |
Gold |
| A09. Jewellery, Fashion & Lifestyle |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Senco Gold <> Netcore |
Netcore |
Senco Gold |
Silver |
| 2 |
Jewellery Partner of Jiostar - IPL 2025 |
Jiostar India Pvt. Ltd. |
DeBeers Group |
Gold |
| A10. Manufacturing |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
MSME Day 2024 | JSW Steel |
Online Reputation Management (Repindia) |
JSW Steel |
Silver |
| A11. Media & Entertainment |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Mirzapur on Amazon Prime Video |
JioStar |
Rufus Media |
Bronze |
| 2 |
Push Notification Se Drama Tak: Taaza Khabar Season 2 Ki Digital Kahani - mCanvas |
Mindshare India |
Jiostar India Pvt Ltd |
Silver |
| 3 |
Parda Phad Entertainment |
Shemaroo Entertinament Ltd. |
Gold |
| 4 |
Pushpa 2 - Campaign |
Shemaroo Entertinament Ltd. |
Gold |
| A13. Travel & Hospitality |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
The Best You |
Klook |
Silver |
| 2 |
Don't Be Stupid! Stupid! Stupid! |
Goibibo |
Gold |
| A14. Oil & Gas |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
International Fuel for India - IFFI |
Reliance Bp Mobility Ltd. |
Gold |
| B . CONTENT MARKETING BY MEDIA |
| B01. Best Content Marketing on Television |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
The GOAT Movies |
Shemaroo Entertainment Ltd. |
Bronze |
| 2 |
Dilfluencers by ZEE Ft. Jackie Shroff |
Zee Entertainment Enterprises Ltd. |
Bronze |
| 3 |
Team Se Bada Kuch Nai |
Wavemaker India |
Sporta Technologies Pvt. Ltd. |
Silver |
| 4 |
Transforming 1.9 Billion UltraTech logos into 1.9 Billion Homebuilding experts |
Mindshare |
UltraTech |
Gold |
| B02. Best Content Marketing on Radio |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Muthoot Finance Sunheri Soch Season 3 Garv Ka Parv |
Muthoot Finance |
Gold |
| B04. Best Content Marketing on Social Media- Instagram |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
#SolarLagaoLuminousBulao - Luminous X Rajasthan Royals Command Centre |
Autumn Advertising Private Limited |
LUMINOUS POWER TECHNOLOGIES PVT. LTD |
Bronze |
| 2 |
Moti Making Traditions Trend |
Mindshare India |
Hindustan Unilever |
Bronze |
| 3 |
#GoodMornings With Essco |
Crescent Group |
Jaquar Group |
Bronze |
| 4 |
Edutainment Campaign |
Kotak Securities Limited |
Silver |
| 5 |
Bingo! Snacks - Maeun Maeun Campaign |
Tonic Worldwide |
ITC Ltd - Foods Division |
Gold |
| B08. Best Content Marketing on OTT Platforms |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Thums Up Toofani Biryani Hunt Season 2 |
Jiostar |
Coca - Cola |
Silver |
| 2 |
Indian Colours League |
Jiostar |
Birla Opus Paints |
Silver |
| 3 |
Googlies On Google |
Jiostar |
Google |
Gold |
| 4 |
Castrol POWER1 Presents India's Ultimate Motostar On MTV |
Jiostar |
Castrol India LTD |
Gold |
| B09. Best Content Marketing on Films |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
McCain Diwali Jugalbandi |
Schbang Digital Solutions |
McCain Foods India |
Bronze |
| 2 |
Brothers, written by sisters |
Titan Company Ltd |
Silver |
| 3 |
Her Choice |
Grey India |
Titan Company Limited |
Gold |
| B11. Best Content Marketing- Experiential |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Surf Easy Bags |
Mindshare |
HINDUSTAN UNILIVER LIMITED |
Bronze |
| 2 |
Game On: Domino's Authentic Integration into India's Gaming Culture |
Mindshare |
Jubilant Foodworks Ltd |
Silver |
| 3 |
HSBC x Rugby Premiere League |
Omnicom Media Group |
HSBC India |
Silver |
| 4 |
Acer India: Building India’s Gaming Future |
ALPHAZEGUS MARKETING OPC PVT LTD |
Acer India Limited |
Silver |
| 5 |
HSBC Starstruck Live Experiences |
Omnicom Media Group |
HSBC India |
Gold |
| B12. Best Content Marketing- Integrated (use of two or more mediums) |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
A GANESHOTSAV WITH FEVER FM |
Madison PR |
TTK Prestige |
Bronze |
| 2 |
Kalki 2898 AD |
Zee Telugu |
Silver |
| 3 |
Shoppers Stop Gift of Love |
Havas Worldwide India Pvt Ltd. |
Shoppers Stop |
Silver |
| 4 |
Desh Ka Insurance Campaign |
Star Union Dai-ichi Life Insurance Company Ltd. |
Silver |
| 5 |
IDFC FIRST Bank- Hyperpersonalization |
Spiral Content Solutions |
IDFC FIRST Bank Limited |
Gold |
| 6 |
Coke Halftime |
JioStar |
CCIL |
Gold |
| B13. Best Content Marketing- OOH |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
What The Flip Sale |
Goibibo |
Gold |
| B14. Best Use of SMS in Content Marketing |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Banega Toh Badhega India - Cementing Homes to Cementing India |
Mindshare |
UltraTech |
Bronze |
| B15. Best Use of WhatsApp in Content Marketing |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
BOINGAiTOR |
Tonic Worldwide |
ITC Ltd - Foods Division |
Bronze |
| 2 |
The Legends of Hanuman |
Bobble AI |
JioHotstar |
Silver |
| 3 |
Crocs <> Netcore |
Netcore |
Crocs |
Gold |
| C . CONTENT MARKETING BY ACTIVITY |
| C01. Best Use of User Generated Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Desh Ka Insurance Campaign |
Star Union Dai-ichi Life Insurance Company Ltd. |
Bronze |
| 2 |
Mein Keya Hai Hai |
Titan Company Limited |
Silver |
| 3 |
Everest TasteMasters |
Togglehead Digital |
Everest Spices |
Silver |
| 4 |
Elle 18 - Glam Gang Campus Ambassador Program |
Viral Fission |
Hindustan Unilever Ltd |
Gold |
| 5 |
Moti Making Traditions Trend |
Mindshare India |
Hindustan Unilever |
Gold |
| C01. a) Best Use Of User Generated Content For Qualitative Analysis |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Game-On Summit - In collaboration with 91mobiles |
OnePlus |
Gold |
| C02. Best Use of Celebrity in Content Marketing |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Dabur Amla x What Women Want: Seamlessly Integrating Stories Across Radio, YouTube, OTT & Social |
Starcom |
Dabur India |
Bronze |
| 2 |
Thums Up Toofani Biryani Hunt Season 2 |
Jiostar |
Coca - Cola |
Bronze |
| 3 |
Indian Colours League |
Jiostar |
Birla Opus Paints |
Silver |
| 4 |
JB X JB - Jasprit Bumrah X JadeBlue |
Zero Gravity Communications LLP |
JadeBlue Lifestyle Pvt. Ltd. |
Silver |
| 5 |
Mad About Triangles Campaign |
Tonic Worldwide |
ITC Ltd - Foods Division |
Gold |
| 6 |
Shubman Gill at the Auto Expo |
Omnicom Group |
Mercedes-benz |
Gold |
| C03. Best Use of Micro Influencers in Content Marketing |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Happy Hours Campaign |
Reliance Bp Mobility Ltd. |
Silver |
| 2 |
South India Culture Marketing ( JURY CHOICE ) |
Goibibo |
Silver |
| 3 |
McCain Diwali Jugalbandi |
Schbang Digital Solutions |
McCain Foods India |
Gold |
| C04. Best Use of Macro Influencers in Content Marketing |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Colgate - Oral Health Movement |
Wavemaker India |
Colgate (Palmolive) Pvt. Ltd. |
Bronze |
| 2 |
Styling One On One |
Grey India |
Titan Company Limited |
Silver |
| 3 |
VIDA Loca |
White Rivers Media |
Hero MotoCorp - VIDA |
Silver |
| 4 |
Beyond That Horizon |
CEAT |
Gold |
| C06. Best Use of Community Building |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Best Use of Community Building |
Influencer Act |
Bronze |
| 2 |
Liquid IV & Cult Unbound - Hydrating India's Fitness Revolution |
Mindshare India |
Hindustan Unilever Limited |
Gold |
| C07. Best Use of Mobile Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Pulse Candy Day (JURY CHOICE ) |
White Rivers Media |
Silver |
| 2 |
Real Activ Coconut’s IPL Refresh Play: Winning Small Screens During Cricket’s Biggest Moment |
Starcom |
Dabur India |
Silver |
| 3 |
Odomos: From Protection to Daily Ritual |
Starcom |
Dabur India Ltd. |
Gold |
| C13. Best Use of Podcast/Audio- Education |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
The Simple Hai! Show |
OneNative Studio |
Silver |
| 2 |
A Century of Stories : India |
IVM Podcasts, a part of Pratilipi |
IDFC First Bank |
Gold |
| C17. Best Use of Podcast/Audio- Influencer & Celebrities |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Best Use of Podcast/Audio- Influencer & Celebrities |
Influencer Act |
Policy Bazaar |
Bronze |
| 2 |
Muthoot Finance Sunheri Soch Season 3 Garv Ka Parv |
Muthoot Finance |
Gold |
| C19. Best Use of Digital Content Short Form Video |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Power to the retailers |
Mindshare |
Hindustan Unilever |
Bronze |
| 2 |
When Content Outperformed Sponsorship: The Hajmola Rap That Captivated IPL Audiences |
Starcom |
Dabur India |
Silver |
| 3 |
Googlies On Google |
JioStar |
Google |
Gold |
| 4 |
KitKat Snap Decisions |
Nestle |
Gold |
| C20. Best Use of Digital Content Long Form Video |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Fathers, written by daughters |
Titan Company Ltd |
Bronze |
| 2 |
Best Use of Digital Content Long Form Video |
Influencer Act |
Policy Bazaar |
Silver |
| 3 |
Bombay Times Lounge - Episode 1 |
White Rivers Media |
The Times of India Metro Supplements |
Silver |
| 4 |
Delhi Capitals - DC PG By Gulati |
Sportz Interactive |
JSW GMR Cricket Pvt Ltd |
Gold |
| C21. Best Use of Technology |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Digital Defence & Brand Rejuvenation: The Dabur Odomos Campaign |
Starcom |
Dabur India Ltd. |
Bronze |
| 2 |
Launch of Swift, Dzire & e-Vitara on JioStar Network |
JioStar |
MSIL |
Silver |
| 3 |
Campa on IPL 2025 |
Jio Hotstar |
Campa |
Silver |
| 4 |
Fortune Rath Yatra 2025 |
KARUKRIT |
AWL Agri Business Limited |
Gold |
| C22. Best Use of Character Led Branded Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
For the Love of Organs |
Maverick and Monk Communication |
Alkem |
Bronze |
| 2 |
India's New Local Language |
Wavemaker India |
Sporta Technologies Pvt. Ltd. |
Bronze |
| 3 |
Amazon Prime Video (Panchayat Integration) |
JioStar |
Amazon Prime Video |
Silver |
| 4 |
EndWarts PenC |
V-ROK Communications Network |
Viatris |
Silver |
| 5 |
DELHI CAPITALS - CAPTAINCY ANNOUNCEMENT LEAK |
Sportz Interactive |
JSW GMR Cricket Pvt Ltd |
Gold |
| C23. Best Use of Regional Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Bhagyalakshmi and Kavya wear the Blue Rin Liquid Saree for a 100 Episodes |
Jiostar |
Hindustan Unilever |
Bronze |
| 2 |
Mansion House Boyzzzz – Redefining Brandy for a New Generation |
Tilaknagar Industries Limited |
Gold |
| 3 |
Red Precision: Smart Reach, Maximum Impact |
Starcom |
Dabur India Ltd. |
Gold |
| C24. Best Use of Content Marketing for Rural Areas |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Bighaat <> Netcore |
Netcore |
Bighaat |
Bronze |
| 2 |
Transforming 1.9 Billion UltraTech logos into 1.9 Billion Homebuilding experts |
Mindshare |
UltraTech |
Silver |
| 3 |
Parvarish Ki Baat Papa Tripathi Ke Saath |
WPP Media |
Britannia Industries Limited |
Gold |
| C26. Best Use of BTL Channels in Influencer Marketing |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Fortune Rongali Bihu 2025 |
KARUKRIT |
AWL Agri Business Limited |
Bronze |
| C27. Best SEO-Driven Content Marketing Campaign |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Dr. Fixit’s Long-Form SEO Win |
Spiral Content Solutions Pvt. Ltd. |
Dr. Fixit |
Silver |
| 2 |
Birla White: Building Visibility via Strategic SEO Journey |
Birla White - Unit of UltraTech Cement Limited |
Silver |
| 3 |
Colgate - Oral Health Movement |
Wavemaker India |
Colgate (Palmolive) Pvt. Ltd. |
Gold |
| C28. Best Use Of AR-Led Content For Cultural Storytelling |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Ganesh Chaturthi Campaign 2025 |
Ujjivan Small Finance Bank |
Silver |
| D. CONTENT MARKETING- STRATEGY/ PLANNING |
| D01. Best Content Marketing to Launch or Relaunch a Brand |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Har Chai Ko Apni Chai Banaye |
Tata Consumer Products Limited |
Silver |
| 2 |
Combiflam – Pain & Fever Out of Job |
Maverick and Monk Communication |
Sanofi Consumer Healthcare India Ltd. |
Gold |
| 3 |
Knorr - Dare to Slurp |
Mindshare India |
Hindustan Unilever |
Gold |
| D02. Best Content Marketing to Build Brand Awareness |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Airtel - Connecting the Odds |
Spiral Content Solutions |
Bharti Airtel Ltd. |
Bronze |
| 2 |
EVPedia |
Spiral Content Solutions |
JSW MG Motor India Private Ltd |
Silver |
| 3 |
Live more, Bank less |
Gozoop group |
DBS Bank India |
Silver |
| 4 |
Driving Awareness, One Blog at a Time |
Spiral Content Solutions Pvt. Ltd. |
Dr. Fixit |
Gold |
| 5 |
Never Be Caught Off Guard. Taaza Khabar Prepares You for What's Next - InShorts |
Mindshare India |
Jiostar India Pvt Ltd |
Gold |
| D03. Best Content Marketing to Create a New Product or a New Service Category |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
#LetsFaceIt – World Heart Day 24 by ABHI |
Aditya Birla Health Insurance Co. Ltd. |
Silver |
| D04. Best Content Marketing Annual Plan |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Award Nomination – Best Content Marketing Annual Plan |
Influencer Act |
Bronze |
| 2 |
Amul PPL Sponsorship |
JioStar |
Lodestar Media |
Silver |
| D05. Best Content Strategy of the Year |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Moti Making Traditions Trend |
Mindshare India |
Hindustan Unilever |
Bronze |
| 2 |
Banega Toh Badhega India - Cementing Homes to Cementing India |
Mindshare |
UltraTech |
Bronze |
| 3 |
Sprite Bubbles of Laughter - JIAB |
Essence Mediacom |
TCCC |
Silver |
| 4 |
Travel Series |
Hansa Cequity |
Nippon India Mutual Fund |
Silver |
| 5 |
Muthoot Finance Sunheri Soch Season 3 Garv Ka Parv ( JURY CHOICE ) |
Muthoot Finance |
Gold |
| D06. Best BTL Strategy in Content Marketing |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
New Model of Brand Love |
Wavemaker India |
Bisleri International Pvt. Ltd. |
Bronze |
| 2 |
Perfect Laundry Duo - Surf X Bosch |
Mindshare India |
Unilever |
Silver |
Content Marketing – Regional
|
| E04. Best Influencer Collaboration - West (Marathi & Gujarati ) |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
#18ReasonsWhy |
Cholayil Private Limited |
Gold |
| E05. Best Content Marketing Campaign - South (Tamil/ Telugu/ Malayalam/ Kannada) |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
South India Culture Marketing |
Goibibo |
Bronze |
| 2 |
Arun Icecreams Festive Celebrations |
Jiostar |
Arun Icecreams |
Silver |
| 3 |
Bigg Boss Agnipariksha |
JioStar |
JioHotstar |
Gold |
| 4 |
Bhagyalakshmi wears the same Blue Rin Liquid Saree for a 100 Episodes |
Mindshare India |
HUL |
Gold |
| E06. Best Use of Video in Content Marketing - South (Tamil/ Telugu/ Malayalam/ Kannada) |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Villain Kutralu |
Star Maa |
Bronze |
| 2 |
Mansion House presents - A Warm Embrace to Fatherhood; An ode to the Dad in every Man |
Tilaknagar Industries Limited |
Silver |
| 3 |
True Stories of Kerala |
Spiral Content Solutions |
Bharti Airtel Ltd. |
Gold |
| E08. Best Influencer Collaboration - South (Tamil/ Telugu/ Malayalam/ Kannada) |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
South India Culture Marketing |
Goibibo |
Bronze |
| 2 |
Parthal pasitheerum |
Zee Tamil |
Silver |
| 3 |
New Model of Brand Love |
Wavemaker India |
Bisleri International Pvt. Ltd. |
Silver |
| E09. Best Content Marketing Campaign - East (Bengali/ Odia) |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Fortune Rath Yatra 2025 |
KARUKRIT |
AWL Agri Business Limited |
Bronze |
| 2 |
Nestlé CEREGROW’s Pujo Promise I Dense Nutrition for Festive Moments |
Nestle India |
Silver |
| E10. Best Use of Video in Content Marketing - East (Bengali/ Odia) |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Ponds Bright Beauty Rojo Odisha 2025 |
KARUKRIT |
Unilever |
Bronze |
| 2 |
Pujo Eshe Geche! KFC |
WPP Media |
Yum Foods |
Silver |
| E16. Best Influencer Collaboration - North (Bhojpuri/ Assamese/ Punjabi) |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
|
| 1 |
Fortune Rongali Bihu 2025 |
KARUKRIT |
AWL Agri Business Limited |
Silver |
| F. MOMENT / TRENDING / TOPICAL MARKETING |
| F01. Best Use of Real-Time Marketing |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
TATA Capital on India Tour of England |
Jiostar |
TATA Capital |
Bronze |
| 2 |
Colgate Presents Indian Sweets League |
Wavemaker India |
Colgate (Palmolive) Pvt. Ltd. |
Silver |
| 3 |
India Ab Hadh Kar De |
Aditya Birla Capital |
Gold |
| 4 |
#GameBolega |
Tata Capital Limited |
Gold |
| F02. Best Viral Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
VIDA Loca |
White Rivers Media |
Hero MotoCorp - VIDA |
Bronze |
| 2 |
KitKat Snap Decisions |
Nestle |
Bronze |
| 3 |
Moti Making Traditions Trend |
Mindshare India |
Hindustan Unilever |
Silver |
| 4 |
#HarRoleIsHerRole |
Shemaroo Entertainment Ltd. |
Gold |
| F04. Best Use of Influencers in a Trending Campaign |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Skinsurance: How Influencers Turned a Launch into a Cultural Trend #SkinsuranceWithOxylife |
Starcom |
Dabur India |
Bronze |
| 2 |
#AajKeFreedomFighters |
Tata Capital Limited |
Bronze |
| 3 |
All India Cultural Marketing |
Goibibo |
Silver |
| 4 |
KitKat Snap Decisions |
Nestle |
Silver |
| F05. Most Innovative Use of a Meme |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Don't Be Stupid! Stupid! Stupid! |
Goibibo |
Bronze |
| F07. Trendsetter of the Year |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Replacing Cola with Water |
Wavemaker India |
Bisleri International Pvt. Ltd. |
Bronze |
| 2 |
MG Motor on Social Media |
Cheil X |
JSW MG Motor India |
Bronze |
| F08. Topical Content Campaign of the Year |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Nestlé CEREGROW’s Pujo Promise I Dense Nutrition for Festive Moments |
Nestle India |
Bronze |
| 2 |
Dove Beauty Test Stops With Me |
Mindshare |
Hindustan Unilever |
Silver |
| 3 |
What Liberty means to you |
White Rivers Media |
Liberty General Insurance |
Gold |
| Content Categories |
| 01. Best Video Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
Women's Day |
Grey India |
Bronze |
| 2 |
Jaideep Singh |
Offbeet Media Group (Offbeet Media and Communications Private LTD) |
Bronze |
| 3 |
Behind The Scenes I Nestlé CEREGROW's Farm To Bowl Journey |
Nestle India |
Silver |
| 02. Best Blogs & Website Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
How Mochi Shoes Built Content Over Time, Designed To Perform |
Infidigit |
Gold |
| 03. Best Entertainment & Media Content (TV, Films, Documentaries & OTT, Chat Shows) |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
Kalki Motion Poster |
Zee Tamil |
Bronze |
| 2 |
Watts In The Wild |
JSW MG Motor India |
Silver |
| 3 |
Jaideep Singh |
Offbeet Media Group (Offbeet Media and Communications Private LTD) |
Gold |
| 04. Best Podcast & Audio Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
Navigate with HSBC |
HSBC India |
Gold |
| 07. Best Content on YouTube |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
Moti Making Traditions Trend |
Mindshare India |
Bronze |
| 2 |
#HarRoleIsHerRole |
Shemaroo Entertainment Ltd. |
Silver |
| 11. Best Story Telling Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
MOUNAM PESIYATHE- Launch promo |
Zee Tamil |
Bronze |
| 2 |
Absolut Repair Molecular Women's Day ( JURY CHOICE ) |
Aer Media |
L'Oreal India |
Silver |
| 3 |
Battle for Breasts |
HerZindagi, Jagran New Media |
Silver |
| 4 |
I PILL DAILY PRESENTS INDIA’S FIRST EVER MICRO DRAMA ( JURY CHOICE ) |
Omnicom Media Group |
Piramal Pharma |
Gold |
| 13. Best Use of Regional Language Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
Maa Esheche |
Cheil X |
Bronze |
| 2 |
Nestlé CEREGROW’s Pujo Promise I Dense Nutrition for Festive Moments |
Nestle India |
Gold |
| 14. Best Sports & Gaming Content |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
Knorr - Dare to Slurp |
Mindshare India |
Bronze |
| 2 |
Indian Colours League |
JioStar |
Silver |
| 3 |
Googlies On Google |
JioStar |
Gold |
| YouTube Categories |
| 1. Best Vlog Series |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
Behind The Scenes I Nestlé CEREGROW's Farm To Bowl Journey |
Nestle India |
Silver |
| 2. Best Collaboration Video |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
TTK Prestige IPL KKR |
Madison PR |
Bronze |
| 5.Best Community Engagement |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Pulse Candy Day |
White Rivers Media |
DS Group |
Silver |
| 6.Best Use of YouTube for a Campaign |
| Sr. No. |
Campaign name |
Entrant Company Name |
Brand/Client Company Name |
Metals |
| 1 |
Jagran Unscammed |
Jagran New Media |
Bronze |
| 2 |
Happiness Project |
Reliance Digital |
Silver |
| 3 |
Coke Studio: Your Stage, Your Story |
Essence Mediacom |
Silver |
| 4 |
Best Use of YouTube for a Campaign |
Influencer Act |
Gold |
PR & Influencer-Led Content Categories
|
| 1. Best Integrated PR-Led Content Campaign |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
TTK Prestige – Svachh Deep Lid Installation at Carter Road |
Madison PR |
Silver |
| 2 |
Sunfeast Dark Fantasy Mission Fantasy Poem |
Avian WE |
Silver |
| 3 |
Glucon D Enegy Ka Gola |
ZYDUS WELLNESS |
Silver |
| 3. Best Use of Content in Crisis or Reputation Management |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
Bournvita -Reputation Management X Aer Media |
Aer Media |
Bronze |
| 5. Best Influencer + PR Collaboration |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
Soury Not Sorry |
Team Pumpkin |
Silver |
| 2 |
Mein Keya Hai Hai |
Titan Company Limited |
Gold |
| 9. Best Use of Earned Media for Brand Storytelling |
| Sr. No. |
Campaign name |
Entrant Company Name |
Metals |
| 1 |
Sunfeast Marie Light Strong Team Nameplate campaign |
Avian WE |
Bronze |
| 2 |
Casagrand Profit Share Bonanza (An employee Recognition activity - Taking 1000+ employees on a fully paid trip to Spain) |
Casagrand |
Silver |
| Excellence Awards |
| G01 Young Professional Of The Year |
| 1 |
Gourab Das |
Partner - Gaming |
Mindshare India |
| Platinum Awards |
| Content Marketing Award - Platform |
| JioStar |
| Client Of The Year |
| Hindustan Unilever Ltd |
| Agency Of The Year |
| Mindshare |
