Shortlist
01. Best Affiliate Programme Optimisation
S No Campaign Name Brand Name Agency Name
1 Insta EMI Card – The Smart Card Choice Bajaj Finserv ARM Worldwide
2 Oral Health Movement Colgate Wavemaker India
3 Invest Now to Grow the Investment by 3X Godrej Industries Madison Media
4 How Cadbury Joy Deliveries Transformed Affiliate Marketing for Maximum ROAS Cadbury Joy Deliveries Wavemaker India
02. Best Brand Awareness Campaign
S No Campaign Name Brand Name Agency Name
5 Forbes India x Godrej Properties - Box Innovation Godrej Miraya Madison India
6 Houseful of Joy Kenstar Confluencr
7 Hyundai x Curly Tales (Places of India) Content Sponsership Hyundai Motors India Ltd. Innocean Worldwide Communication Pvt. Ltd.
8 DSP Mutual Fund "Bachao" campaign | Pulse by Xapads DSP Mutual Fund Xapads Media
9 Game On: How Swiggy Engaged Cricket Fans Beyond Live Matches Swiggy Food Pivotroots - A Havas Company
10 Mission Housing for All Kumar Realty Xanadu Realty
11 Cycle Hero Hai – Awareness Campaign Hero Cycles EFFICACY WORLDWIDE PVT LTD
12 From Screens to Hearts: Yeh Meri Family S3 Became a Hit! Amazon MXPlayer Pivotroots - A Havas Company
13 Unified Strategy, Unparalleled Results: The Olympics 2024 Breakthrough JioHotstar Wavemaker India
14 Asian Paints Beautiful Homes Interior Service Beautiful Homes Interior Service Madison Media
15 Frooti: Revolutionizing Rural Marketing & Engagement Frooti EssenceMediacom
16 Disney+ Hotstar ICC T20 WC'24 Disney+ Hotstar Mindshare
17 Fortune Chakki Fresh Atta - Mehnat Kam, Softness Zyada Fortune Foods Social Beat
18 Condom Nahi Manforce Bolo Manforce Condoms Grapes Digital
19 Har Family Hogi Insured CPI Campaign ft. Kapil Sharma Policy Bazaar Xapads Media
20 From Pain to Power: The #NoPainPeriod Movement by Saridon® Woman Saridon Woman - Bayer Consumer Health EssenceMediacom
21 Saridon 2.0 – Rebuilding Trust, One Digital Impression at a Time New Saridon - Bayer Consumer Health EssenceMediacom
22 Taco Bell India’s Digital Spice Mix- A Value-Driven Campaign That Won Hearts & Clicks Taco Bell India Wavemaker India
03. Best Content Partnership
S No Campaign Name Brand Name Agency Name
23 Pujo Eshe Geche! KFC EssenceMediacom
24 Forbes India x Godrej Properties - Box Innovation Godrej Miraya Madison Media
25 Coke Studio Coca Cola EssenceMediacom
26 Hyundai x Mashable Content Sponsership Hyundai Motors India Ltd. Innocean Worldwide Communication Pvt. Ltd.
27 Content is King but Context is Queen Only Natural Diamond Wavemaker India
04. Best Experimental Campaign
S No Campaign Name Brand Name Agency Name
28 Performance Marketing Success: How IKEA Scaled Revenue & ROAS Across Key Markets IKEA Mindshare
29 Titan’s Strategic Approach to Expanding Premium Watch Audiences Titan Watches Mindshare
30 Deliver Perfor-mance at Max Nippon India Mutual Fund LS Digital Private Limited
31 Exclusively Yours: The HSBC Lounge Experience HSBC PHD Media
32 Fortune Soya Chunks - Banao kuchh Hatke - Hijack Campaign Fortune Foods Social Beat
33 Vivo V29e Magic #MadeOnReels Vivo EssenceMediacom
34 Search Mastery: How Kérastase Balanced Reach and Revenue Kérastase Wavemaker India
35 Empathy-Centric, Data-Driven: Indira IVF’s Playbook for Scalable Growth Indira IVF Mindshare
36 Search Mastery: How Kérastase Balanced Reach and Revenue Kérastase Wavemaker India
37 One Small Scan for Oreo, One Giant Leap for Sales Oreo Wavemaker India
38 Signal of Success : Leveraging GA-4 for High-Intent Conversions in Cadbury Joy Deliveries Cadbury Joy Deliveries Wavemaker India
05. Best Full Funnel Strategy
S No Campaign Name Brand Name Agency Name
39 Use of E-Com Market Places for Disney Studios Marvel India Mindshare
40 Disney+ Hotstar ICC T20 WC'24 Disney+ Hotstar Mindshare
41 Hyperlocal Brilliance: How Indriya Jewellery Merged Digital & Retail for a Full-Funnel Win Indriya Mindshare
42 Paytm Ads X GIVA Paytm Ads
43 Insta EMI Card – The Smart Card Choice Bajaj Finserv ARM Worldwide
44 Unified Data, Unified Success Mondelez India Wavemaker India
45 Oral Health Movement Colgate Wavemaker India
46 Mission Housing for All Kumar Realty Xanadu Realty
47 Full Funnel Conversion Campaign NueGo Schbang
48 App Full Funnel Mastery Nippon India Mutual Fund LS Digital Private Limited
49 Full-Funnel Approach : App Installs to Conversions for KPN Farm Fresh KPN Fresh Straction Consulting
50 Your Complete Home Finance Partner: Supporting You Every Step of the Way PNB Housing Finance Limited PNB Housing Finance Limited
06. Best Lead Generation Campaign
S No Campaign Name Brand Name Agency Name
51 From Leads to Lives: How Performance Marketing Scaled Indira IVF’s Success Nationwide Indira IVF Mindshare
52 Paytm Ads X Zepto Zepto Paytm Ads
53 Sip & Win Maaza CPL Campaign | EssenceMediaCom | Xapads Media Maaza Xapads Media
54 Red Bus CPI Campaign ft Allu Arjun via Xapads Media Redbus Xapads Media
55 Dell’s Omnichannel Evolution: Leveraging Automation to Drive Retail Search Success Dell Technologies EssenceMediacom
56 Choose CenturyPly - Built to Last Century Plyboards India Ltd. SW Network
57 Pioneering Brand Launch via 430+ Search Intent Signals for Birla Opus PaintCraft Painting Service Birla Opus PaintCraft Wavemaker India
58 Arihant Superstructures Ltd. Arihant Superstructures Ltd. Koffeetech Communications
59 EXIDE BATMOBILE - Any Car, Any Place, Any Time EXIDE Care EssenceMediacom
60 From Leads to Lives: How Performance Marketing Scaled Indira IVF’s Success Nationwide Indira IVF Mindshare
07. Best Managed Affiliate Programme - Enterprise
S No Campaign Name Brand Name Agency Name
61 Oral Health Movement Colgate Wavemaker India
08. Best Managed Affiliate Programme - SME
S No Campaign Name Brand Name Agency Name
62 Gaana Affiliate Subscription Campaign Gaana Entertainment Network Private Limited
09.Best Multi-Channel Campaign
S No Campaign Name Brand Name Agency Name
63 Scaling Success: Airtel’s Strategic x Data-Driven Approach to Market Expansion Airtel Prepaid Performics India (A Publicis Groupe Agency)
64 Powering Playground S3: A Game-Changing Campaign! Amazon MXPlayer Pivotroots - A Havas Company
65 Deadpool & Wolverine Movie Launch Marvel India Mindshare
66 Freemium and Targeted Marketing: Disney+ Hotstar's formula for Re-Engaging Cricket Fans During ICC Men's T20 World Cup Disney+ Hotstar Mindshare
67 Best Multi-Channel Performance Marketing Campaign: Titan Watches’ Data Driven Personalization & Festive Strategy for Revenue Growth Titan Watches Mindshare
68 From Clicks to Cups: Multi-Channel Success for Starbucks Tata Starbucks Private Limited Wavemaker India
69 Performance Marketing Success: How IKEA Scaled Revenue & ROAS Across Key Markets IKEA Mindshare
70 Thums Up ICC'23 Thums Up EssenceMediacom
71 Mission Housing for All Kumar Realty Xanadu Realty
10.Best Paid Search Campaign
S No Campaign Name Brand Name Agency Name
72 From Clicks to Conversions: adidas' Winning Formula in Paid Search adidas EssenceMediacom
73 Breaking Search Saturation: How Axis Bank’s AI-Powered Strategy Redefined Paid Search Efficiency Axis Bank Performics India
74 Search Campaign Success: How IKEA Optimized Keywords & Bidding Strategies for 262% ROAS Growth IKEA Mindshare
75 Best Paid Search Campaign: Titan’s Data-Driven Keyword Strategy for ROAS Growth Titan Watches Mindshare
76 Empathy-Centric, Data-Driven: Indira IVF’s Paid Search Playbook for Scalable Growth Indira IVF Mindshare
77 Best Paid Search Campaign: Homecentre’s Data-Driven Strategy for Revenue & ROAS Growth Homecentre Mindshare
78 Search Campaign Success: How IKEA Optimized Keywords & Bidding Strategies for 262% ROAS Growth IKEA Mindshare
79 AI-Powered Search Ads led by Smart Bidding Strategy Help Reduce Acquisition Cost by 56% and CPL by 17% HSBC PHD Media
80 Leveraging data to move From Platform Conversions to Business KPI for Vodafone Idea Vi Wavemaker India
81 Airtel Broadband Boosted Activations by 32% and cut costs by 22% with AI & precision targeting Airtel Performics
82 PHD Media HSBC PHD Media
83 Deployed Seasonality bid adjustments to improve efficiency Sleepyhead Home Decor Private Limited Wavemaker India
84 Best Paid Search Campaign: How Allen Solly Achieved 2.5x jump in ROAS with Data-Driven Google Ads Optimization Allen Solly Mindshare
11.Best Paid Social Campaign
S No Campaign Name Brand Name Agency Name
85 Swiggy Wins Over 30M Gen Z Hearts with a Game-Changing Social Strategy! Swiggy Food Pivotroots - A Havas Company
86 Targeted, Touching, Trendy: Highway Love S2 Wins Big! Amazon MXPlayer Pivotroots - A Havas Company
87 Best Paid Social Campaign: Lifestyle’s Strategic Audience Segmentation for Scalable ROAS Growth Lifestyle Mindshare
88 Best Paid Social Campaign: Fastrack’s Optimized Audience Targeting for Scalable Growth Fastrack Watches Mindshare
89 Voting Virgin Manforce Condoms Grapes Digital
90 From Clicks to Cups: ₹53.6M with Social Strategy Tata Starbucks Private Limited Wavemaker India
91 Aditya Birla Eternia's Journey of Premium Fenestration Product Aditya Birla Eternia ARM Worldwide
92 Dressing Up Data: How Van Heusen Styled a 24% ROI Boost on Social Media Van Heusen Mindshare
93 adda52 - Khel Jaao adda52 Deltatech Gaming Limited
94 Winning Rakhi with Data-Backed Experimentation Cadbury Joy Deliveries Wavemaker India
95 iQOO Z9s A Paid Social Success Story iQOO Mobile India Private Limited EssenceMediacom
96 Bridging Hope & Healthcare: How Indira IVF’s Social Media Campaign Connected with Aspiring Parents Indira IVF Mindshare
12. Best Performance Marketing Innovation
S No Campaign Name Brand Name Agency Name
97 From Prepaid To Premium: Airtel’s Strategy To Expand Postpaid With Targeted Digital Campaigns Airtel Postpaid Performics India (A Publicis Groupe Agency)
98 Unlocking Sustainable Growth & Cost Efficiency for Disney+ Hotstar Disney+ Hotstar Mindshare
99 Use of E-Com Market Places for Disney Studios Marvel India Mindshare
100 Best Social Media Advertising Campaign: Lifestyle’s Phased EoSS Strategy for Optimized ROAS & Conversion Growth Lifestyle Mindshare
101 Performance Marketing Success: How IKEA Scaled Revenue & ROAS Across Key Markets IKEA Mindshare
102 Beyond Clicks: The Performance Marketing Breakthrough That Drove Impact for Indira IVF Indira IVF Mindshare
103 Maximizing ROAS with Smart Inventory Integration: Reebok India’s Data-Driven Strategy Reebok Mindshare
104 Pidilite - Dr Fixit Google OCI Campaign Dr Fixit Madison World
105 Gaana Annual subscription Campaign Gaana Entertainment Network Private Limited
106 Daily Life Forever52 Daily Life Forever52 Savit Interactive Services Pvt Ltd
107 Oral Health Movement Colgate Wavemaker India
108 JioCinema 2024: Streaming Champions, Record Breakers! JioHotstar Wavemaker India
109 Piramal Realty Uses Taboola’s Reach to Capture Audience Attention Piramal Realty Taboola
110 Driving Market Share and Brand Consideration: Dell's Omni-Channel Strategy for Post-COVID Repurchase Boom Dell Technologies EssenceMediaCom
111 Dabur Umbrella Campaign: Contextual Targeting Programmatic Precision | Dentsu | Xapads Media Dabur Xapads Media
13. Best Programme Launch or Migration
S No Campaign Name Brand Name Agency Name
112 LuLu Mall Kozhikode Launch Campaign LuLu Group India Lulu Group India
113 Strengthening Market Presence and Engagement: LK’s Post-Rebranding Success Story Lauritz Knudsen Electrical and Automation ARM Worldwide
114 Best Programme Launch: ABFRL's Data-Driven Migration to Omnichannel E-Commerce Success Aditya Birla Fashion & Retail Ltd Mindshare
14.Best Use of Affiliate Marketing Technology
S No Campaign Name Brand Name Agency Name
115 Denver Affiliate Case Study Denver OD COMMUNICATIONS PRIVATE LIMITED
116 Oral Health Movement Colgate Wavemaker India
117 How Cadbury Joy Deliveries Transformed Affiliate Marketing for Maximum ROAS Cadbury Joy Deliveries Wavemaker India
15.Best Use of AI
S No Campaign Name Brand Name Agency Name
118 Payzapp's 35% Growth: Drawing in New Transaction Customers PayZapp Performics India
119 Thums Up Believer Bot Thums Up EssenceMediacom
120 Oral Health Movement Colgate Wavemaker India
121 Asian Paints’ Beautiful Homes achieves 3X Growth in Organic Revenue by Leveraging AI Powered Tools Beautiful Homes with Asian Paints Performics India
122 ReBid - BestSeller India Vero Moda, Jack & Jones, ONLY, Selected ReBid
123 Unlock More with Airtel Offers || EssenceMediacom || Xapads Airtel Xapads Media
124 Precision Meets Scale: How CJD Leveraged AI for 62% ROAS Growth Cadbury Joy Deliveries Wavemaker India
125 Smart Segments, Smarter Spends: How CDP Fuelled Maruti Suzuki’s Growth Concept Maruti Suzuki Mindshare
16.Best Use of Content Commerce
126 Exclusively Yours: The HSBC Lounge Experience HSBC PHD Media
17.Best Use of Data and Insights
S No Campaign Name Brand Name Agency Name
127 From Cravings to Check-ins: How Swiggy’s First Party Data Supercharged Dineout’s Growth Swiggy Dineout Pivotroots - A Havas Company
128 Airtel DTH Boosted activations by 110% & reduce CAC by 27% through Vernac festive ads Airtel Performics India
129 Unlocking Sustainable Growth & Cost Efficiency for Disney+ Hotstar Disney+ Hotstar Mindshare
130 Reebok India’s Data-Driven Marketing: Optimizing ROAS with Real-Time Insights Reebok Mindshare
131 Maximizing Sales with Data-Driven Insights: Louis Philippe’s EOSS Success Story Louis Philippe Mindshare
132 BourbonIt: Elevating Recipes with a Biscuit Twist Britannia Mindshare
133 Data to Delight: Britannia’s Evolution in a Cookieless World Britannia Mindshare
134 Britannia’s Big Bite: Data Driven approach to build First Party Data Empire Britannia Mindshare
135 Boosting App Installs and Engagement Bajaj Finserv ARM Worldwide
136 Red Bus CPI Campaign ft Allu Arjun via Xapads Media Redbus Xapads Media
137 Fortune KGMO Pickle Special pack: Achar ka Perfect Jodidaar Fortune Foods Social Beat
138 Moving Beyond Conversions to drive business KPI by Leveraging Data for Vodafone Idea Vi Wavemaker India
18.Best Use of Influencer Marketing
S No Campaign Name Brand Name Agency Name
139 Houseful of Joy Kenstar Confluencr
140 IndiGo and Mokobara’s Moko 6E IM Campaign Indigo ARM Worldwide
141 MG Motors Hector Diesel Campaign MG Hector Diesel Campaign EFFICACY WORLDWIDE PVT LTD
142 LG OLED CAMPAIGN LG OLED EFFICACY WORLDWIDE PVT LTD
143 Glue Drops' Influencer Blitz to Amplify Gluedrop's Reach Pidlite Industries Limited ARM Worldwide
19.Best Use of Programmatic
S No Campaign Name Brand Name Agency Name
144 Saridon 2.0 – Rebuilding Trust, One Digital Impression at a Time New Saridon - Bayer Consumer Health EssenceMediacom
145 Har Family Hogi Insured CPI Campaign ft. Kapil Sharma Policy Bazaar Xapads Media
146 Beyond Impressions: Driving ROI with Intelligent Programmatic Strategies Disney+ Hotstar Mindshare
147 Swiggy’s IPL 2024 – Precision at Scale: 3.2X SOV, 50% Higher Conversions, 90% VTR Swiggy Food Pivotroots - A Havas Company
148 Bajaj Auto - Triumph Scrambler 400X Launch Triumph Sokrati a dentsu company
149 Smart Segments, Smarter Spends: How CDP Fuelled Maruti Suzuki’s Growth Concept Maruti Suzuki Mindshare
20. Best B2B Campaign
S No Campaign Name Brand Name Agency Name
150 Canon - Best B2B Campaign Canon India Pvt. Ltd. Crescent Communications
151 Smart Digital Solutions by Tata Tele Business Services Tata Tele Business Services NA
21.Best Finance and Insurance Campaign
S No Campaign Name Brand Name Agency Name
152 LeadGen Boost for Niva Bupa Niva Bupa Health Insurance ARM Worldwide
153 DSP Mutual Fund "Bachao" campaign | Pulse by Xapads DSP Mutual Fund Xapads Media
154 Capturing #1 on Google for Health Insurance Category ICICI Lombard Performics India
22.Best Retail and eCommerce Campaign
S No Campaign Name Brand Name Agency Name
155 Paytm Ads X GIVA Paytm Ads Paytm Ads
156 Best Retail and E-Commerce Campaign: Homecentre’s Full-Funnel Strategy for Growth & Conversions Homecentre Mindshare
157 Ecommerce Success-Dell Comprehensive Strategy to Strengthen Consideration Dell Technologies EssenceMediacom
158 Turning (First Party) Data Mine into Gold Mine ! Cadbury Silk Wavemaker India
159 Driving ROAS & E-Commerce Growth: ABFRL’s Winning Retail Strategy Aditya Birla Fashion & Retail Ltd Mindshare
160 Tasty Jerky : Turning a Compliance Challenge into Record-Breaking Sales Growth Tasty Jerky EssenceMediacom
161 Best Multi-Channel Performance Marketing Campaign: Titan Watches’ Data Driven Personalization & Festive Strategy for Revenue Growth Titan Watches Mindshare
23.Best Telecoms and Utilities Campaign
S No Campaign Name Brand Name Agency Name
162 Harnessing Telecom Data for Smarter Media Efficiency for Vodafone Idea Vi Wavemaker India
163 From Prepaid To Premium: Airtel’s Strategy To Expand Postpaid With Targeted Digital Campaigns Airtel Postpaid Performics India
24.Best Travel Leisure and Lifestyle Campaign
S No Campaign Name Brand Name Agency Name
164 Make My Trip User Acquisition powered by Truecaller ads MakeMyTrip Truecaller ads
165 Full Funnel Conversion Campaign NueGo Schbang
166 IndiGo and Mokobara’s Moko 6E IM Campaign Indigo ARM Worldwide
25.Best Performance Marketing Technology
S No Campaign Name Brand Name Agency Name
167 Precision Performance: Enhancing Lead Quality With Smart Conversion Filtering Birla Opus PaintCraft Wavemaker India
168 Asian Paints Smartcare Clinic Smartcare Clinic Madison Media
169 ReBid - HDFC Sky HDFC Sky ReBid
170 Unlocking Dreams: Your Digital Gateway to Home Ownership PNB Housing Finance Limited PNB Housing Finance Limited
171 Oral Health Movement Colgate Wavemaker India
26.Best Use of a Customer Data Platform
S No Campaign Name Brand Name Agency Name
172 Unlocking Sustainable Growth & Cost Efficiency for Disney+ Hotstar Disney+ Hotstar Mindshare
173 From Data to Memory - A Full-funnel Optimization Journey Cadbury Celebrations Wavemaker India
174 Smart Segments, Smarter Spends: How CDP Fuelled Maruti Suzuki’s Growth Concept Maruti Suzuki Mindshare
175 Turning (First Party) Data Mine into Gold Mine ! Cadbury Silk Wavemaker India
176 Paytm Ads X Oreo Oreo Paytm Ads
177 ReBid - BestSeller India Vero Moda, Jack & Jones, ONLY, Selected ReBid
178 Best Use of a Customer Data Platform: Homecentre’s Data-Driven Approach to Personalization & Growth Homecentre Mindshare
27.Best Display Advertising Campaign
S No Campaign Name Brand Name Agency Name
179 Swiggy GIRF Campaign Soars: The Power of Rich Media on Display Campaigns Swiggy Dineout Pivotroots - A Havas Company
180 Asian Paints Har Ghar Khalega Har Ghar Khilega campaign || Madison || Xapads Asian Paints Neo Xapads Media
181 From Wastage to Winning: How Saridon’s DCO Strategy Transformed Performance Marketing New Saridon - Bayer Consumer Health EssenceMediacom
182 Cutting the Clutter: Godrej Front Load Washing Machines Godrej Appliances Madison World
183 How We Made Jamnapaar a Breakout Hit! Amazon MXPlayer Pivotroots - A Havas Company
184 Cycle Hero Hai Hero Cycles EFFICACY WORLDWIDE
28.Best Social Media Advertising Campaign
S No Campaign Name Brand Name Agency Name
185 CRETA N-Line Social Media Launch Hyundai Motors India Ltd. Innocean Worldwide Communication Pvt. Ltd.
186 Frooti: Revolutionizing Rural Marketing & Engagement Frooti EssenceMediacom
187 Swiggy Wins Over 30M Gen Z Hearts with a Game-Changing Social Strategy! Swiggy Food Pivotroots - A Havas Company
188 Manforce Hai To Possible Hai Manforce Condoms Grapes Digital
29.Best Email Marketing Campaign
S No Campaign Name Brand Name Agency Name
189 Unified Data, Unified Success Mondelez India Wavemaker India
30.Best Conversion Rate Optimization (CRO) Campaign
S No Campaign Name Brand Name Agency Name
190 Bajaj Finserv Personal Loan Performance Leap Bajaj Finserv ARM Worldwide
191 Titan Watches’ Strategic Approach to Maximizing ROAS & Efficiency Titan Watches Mindshare
31.Best Mobile Marketing Campaign
S No Campaign Name Brand Name Agency Name
192 Stashfin App's SEO Growth Journey Stashfin ARM Worldwide
193 App Marketing Excellence Nippon India Mutual Fund LS Digital Private Limited
194 Frooti: Revolutionizing Rural Marketing & Engagement Frooti EssenceMediacom
195 ICICI Direct's 3.8x Growth: Driving High Quality Users to the Super App ICICI Direct Performics India
196 Oral Health Movement Colgate Wavemaker India
32.Best B2C Performance Marketing Campaign
S No Campaign Name Brand Name Agency Name
197 Best Multi-Channel Campaign: IKEA’s Strategy for Scalable Revenue & ROAS Growth IKEA Mindshare
198 Campus Shoes D2C: Footwear For All Your Needs Campus Shoes Mindshare India
199 EXIDE BATMOBILE - Any Car, Any Place, Any Time EXIDE Care EssenceMediacom
200 Paytm Ads X Flipakart Flipkart Paytm Ads
201 L'Oréal India's Kérastase B2C website achieves 87% Growth in Organic Revenue via an Interactive Hair Quiz Kérastase India Performics India
202 Desh ki Tijori Godrej Securities Solutions Madison World
203 Make My Trip User Acquisition powered by Truecaller ads MakeMyTrip Truecaller ads
204 #TohMarketMeinMatAA: Sharekhan's Full Funnel Strategy to drive customer Acquisition Mirae Asset Sharekhan Wavemaker India
205 Armaf Performance Marketing Campaign Armaf Perfumes Schbang
206 Strengthening Market Presence with Paid Media Bajaj Finserv AMC ARM Worldwide
33.Best Performance Marketing Team
S No Campaign Name Brand Name Agency Name
207 Best Performance Marketing Team: Sharekhan’s Multi-Channel Approach for Serious Investors Mirae Asset Sharekhan Wavemaker India
208 #SayItWithOREO - Oreo Unlocking OOH's Hidden Potential Oreo Wavemaker India
209 Oral Health Movement Colgate Wavemaker India
210 User Acquisition & Growth Team KISSHT
211 Turning (First Party) Data Mine into Gold Mine ! Cadbury Silk Wavemaker India
34.Best Use of Personalization in Marketing
S No Campaign Name Brand Name Agency Name
212 From Wastage to Winning: How Saridon’s DCO Strategy Transformed Performance Marketing New Saridon - Bayer Consumer Health EssenceMediacom
213 Avis Personalized Marketing Strategy Avis OD COMMUNICATIONS
214 Smart Insights, Big Impact: Starbucks' ₹53.6M Win Tata Starbucks Private Limited Wavemaker India
215 Swiggy’s IPL 2024 – 9 Languages, 1 Game, Infinite Cravings Swiggy Food Pivotroots - A Havas Company
216 ALCAZAR Launch campaign Data Drive Marketing (DDM) Hyundai Motors India Ltd. Innocean Worldwide Communication Pvt. Ltd.
35.Best Multi-Channel Performance Marketing Campaign
S No Campaign Name Brand Name Agency Name
217 Revolutionizing Digital x Banking Acquisition: Axis Bank’s AI-Powered Multi-Channel Marketing Success Axis Bank Performics India
218 Disney+ Hotstar ICC T20 WC'2024 Disney+ Hotstar Mindshare
219 Best Multi-Channel Campaign: IKEA’s Strategy for Scalable Revenue & ROAS Growth IKEA Mindshare
220 Hyperlocal Brilliance: How Indriya Jewellery Merged Digital & Retail for a Full-Funnel Win Indriya Mindshare
221 Best Multi-Channel Performance Marketing Campaign: Homecentre’s Data-Driven Strategy for Revenue Growth Homecentre Mindshare
222 Niva Bupa SEO Surge for Growth and Visibility Niva Bupa Health Insurance ARM Worldwide
223 Cadbury Desserts Corner's Delicious Lead Generation Recipe Cadbury Desserts Corner Wavemaker India
224 Titan Watches’ Data Driven Personalization & Festive Strategy for Revenue Growth Titan Watches Mindshare
225 Winning in a Digital-First World: ABFRL’s Multi-Channel Growth Strategy Aditya Birla Fashion & Retail Ltd Mindshare
36.Best Gaming Campaign
S No Campaign Name Brand Name Agency Name
226 Hero Cycle Gamification Campaign Hero Cycles EFFICACY WORLDWIDE
227 The “Sixer” Strategy: HSBC & Swiggy’s Immersive IPL Fan Experience! HSBC PHD Media
228 Paytm Ads X Ludo Empire Ludo Empire Paytm Ads
37.SEO Excellence in Performance Marketing
S No Campaign Name Brand Name Agency Name
229 SEO Excellence in performance Marketing Solis OD COMMUNICATIONS
230 Unwrapping 198% Growth: Cadbury Joy Deliveries' Content & Voice Strategy Cadbury Joy Deliveries Wavemaker India
231 Dzire Reimagined Online Driving Visibility with User-Centric SEO Maruti Suzuki India Limited Mindshare
232 Effective use of Content strategy & SEO to Boost website visibility Kreditbee Wavemaker India
38.Best Use of OOH in Performance Marketing
S No Campaign Name Brand Name Agency Name
233 Hero Cycle OOH Campaign Hero Cycles EFFICACY WORLDWIDE
234 Ishq in the Air: Redefining Airport Advertising! Amazon MXPlayer Pivotroots - A Havas Company
235 #SayItWithOREO - Oreo Unlocking OOH's Hidden Potential Oreo Wavemaker India