Opening by the Emcee

Welcome Address by

Dr Annurag Batra, Chairman & Editor in Chief,
BW Businessworld & exchange4media Group

Special Address by

Numazar D Mehta, Chairman & MD, Selvel One on
State of OOH industry in the current environment.

Case study presentation and panel discussion on -

Innovation on Display OOH’s wide range of formats, sizes, locations, and technologies provide unlimited opportunities to surround and immerse consumers. These success stories illustrate the tremendous strategic and creative potential of OOH.

- Abhinav Iyer, GM-Marketing, Muthoot Group
- Avi Kumar, Head Marketing, Zee5
- Milind Shah, Head - Brand & Experiential, MG Motors
- Ritij Khurana, Media Buying Management, Oneplus
- Shabnam Panjwani, CMO, Edelweiss Group
Session Chair - Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions

Session by

Madhur Khandelwal, Head HSW, Vodafone Idea Ltd on
Health Safety & Wellness in OOH: Raising the Standards for Sustainability.

Expert Talk by

Bharat Khatri, Country Head, Xaxis India on
Performance-Driven Outdoor Buying & Selling: How it Works

Expert Talk by

Praveen Kumar Vadhera, Head, Publicis In-Motion on
OOH Advertising – Moving Beyond Awareness

Special Address

Vikram Sakuja, Group CEO Madison Media on
OOH Industry in India: The Future

Introduction of e4m OOH Top 40 Under 40

Felicitation Ceremony of e4m OOH Top 40 Under 40

Introduction to e4m OOH Most Influential List 2020

Felicitation Ceremony of e4m OOH Most Influential List 2020

Opening by the Emcee

Welcome Address

Dr Annurag Batra, Chairman & Editor in Chief, BW Businessworld & exchange4media Group

Brand Session by

Siddhartha Butalia, CMO, AirAsia on
Breaking into the Consumer's Mindspace

Session by

Srikanth Ramachandran, Group CEO, Moving Walls on
OOH 4.0 - Anatomy of the Modern OOH Planner and Media Owner

Session by

Haresh Nayak, Managing Director, Posterscope India on
OOH ROI and Optimization in the Media Mix

Session by

Rajib Basu, Leader - Media & Entertainment, PwC India on
Traditional to Digital to Mobile: What next in Outdoor Advertising?

One on One Conversation - Drive-to-Store:

How OOH is Changing the Game Traditionally, OOH has been a mass reach medium and its drive-to-store capabilities were less obvious. But this is all changing. As the urban space becomes increasingly digitalised and people’s behaviour evolves, OOH has grown into firm influencer of consumer decision-making. So what’s next?

- Anisha Agarwal, Country Media Leader, IKEA India
- Iftekhar Ahmed, VP Marketing, iBall India
Session Chair - Rachna Lokhande, Co-CEO, Kinetic Worldwide

Session by

Gulab Patil, Founder & CEO, Lemma Technologies on Transition From Better to Best: A Programmatic Revolution in the DOOH Ad Space

Panel 2 - Case Studies: OOH WORKS!

It creates unavoidable impact. It drives action. It has relevance in media and message. It drives creativity.

- Fabian Trevor Cowan, Director, Posterscope India
- Ramesh Bhaskaran, National Creative Director, Madison Media
- Rahul Mago, Associate Creative Director, Signpost India Pvt Ltd

Panel Discussion on How DOOH & Innovations are Making the OOH Value Chain More Robust

Digital and innovation in still designs is a huge driver of growth in OOH, but this is more than just putting static creative on digital screens. The advent of new digital products, which are bringing fresh capabilities to the market, means that the opportunity to innovate becomes higher. This panel will discuss how DOOH and innovative idea is making overall OOH value chain more robust.

- Abhik Sanyal, VP Marketing, DSP Investment Managers
- Gautam Bhirani, MD, Eyetalk Media Ventures
- G Mani, Vice President, Armour Display Systems Pvt Ltd
- Junaid Kader Shaikh, MD, Roshan Space Brandcom Pvt Ltd
- Rishabh Mehta, Founder & CEO, LOCAD Pte. Ltd
Session Chair - Vinkoo Chakraborty, Business Head, Rapport India

Fireside Chat with -

Alok Jalan, MD Laqshya Media Group

Opening by the Emcee and Intro of Awards

Address by

Dr Annurag Batra, Chairman & Editor in Chief, BW Businessworld & exchange4media Group

Jury Chair Address by

Tarun Katial, CEO, Zee5

Felicitation Ceremony