OOH FAST FORWARD
OOH FAST FORWARD
| Innovation in OOH | ||||
| Innovative Use of Existing Medium - Metro | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Upside Down Innovation | Narayana Health | Innocean India |  Bronze |
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| Awaken Your Senses | Colgate Palmolive India Ltd. | Connect Network Inc. | Bronze |
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| Mitaaye Faasle | Tata Capital | Greenline GLO - OOH Arm of Lodestar UM | Bronze |
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| Vivo Long Term OOH Campaign | Vivo | Laqshya Media Limited | Bronze |
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| World’s First #Phygital - Domino’s Molten Cheese Indulgence | Jubilant FoodWorks Limited/ Domino's | Avenir Brand Connect Private Limited |  Silver |
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| Takeoff Takeover | Cathay Pacific | Publicis OOH |  Gold |
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| Innovative Use of Existing Medium - Non Metro | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Namma Mysuru Namma Dussehra | Namma Yatri | BrandOnWheelz | Bronze |
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| Stanley Kaam Chalo Nahi Daudao | Stanley Black & Decker | Madison OOH | Silver |
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| TVS Jupiter – India Ka Naya Zyada | TVS Motors | Coral Media | Gold |
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| Innovative Creation of a New Medium - Metro | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| AAYAM (Maharashtra’s Largest Anamorphic Cuboid Screen) | Nexus Seawoods | Select Infrastructure Private Limited | Bronze |
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| Googlies Search | GROUPM OOH SOLUTIONS | Silver |
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| On Package Ads | Society Tea | Amazon | Silver |
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| Swiggy Instamart - Channi | SWIGGY PRIVATE LIMITED | Madison OOH | Gold |
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| Innovative Creation of a New Medium - Non Metro | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Khushiyon ke Rakhwale | Godrej Security Solutions | ATIN OOH | Silver |
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| First ever 100% recyclable Bus Shelter in the world | Hindustan Unilever | Rapport Outdoor Advertising PVT. LTD | Gold |
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| Best/Innovative Brand Fit within Existing Media | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Nature Shapes Britannia - Pedh Se Partnership | Britannia | Coral Media X Madison OOH | Bronze |
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| Sunlight hacks into Pujo shopping | Hindustan Unilever | Rapport Outdoor Advertising PVT. LTD | Silver |
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| #BoodheHokeKyaBanoge AI Booth | Aditya Birla Capital (Aditya Birla Sun Life Insurance ) | Madison OOH | Gold |
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| Best OOH Beyond India | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Cebu Pacific | Hennan Group of Resorts | ATIN OOH | Silver |
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| Casela Nature Park Wall- Mauritius Airport | Casela Parks Ltd. | Times Innovative Media Ltd | Gold |
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| Use of New Media on an OOH Environment | ||||
| Most Innovative Use of Indoor OOH Media in a Point-of-Purchase Environment | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Project LEDge @ Retail Kiosks | SBI Cards and Payment Services Limited | Sixth Sense Inc. | Bronze |
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| Continental Coffee | Continental Coffee Limited | Nexus Hyderabad Retail Private Limited | Bronze |
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| Continental Coffee Brewing Zone | C C L Products (India) Limited | Madison OOH | Silver |
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| Frisking Booth turns into a Sensory Surprise! | Colgate Palmolive | Khushi Advertising Ideas Pvt. Ltd | Gold |
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| Most Innovative Use of Moving Media | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| India, Ab Hadh Kar De | Aditya Birla Capital | Madison OOH | Bronze |
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| Ajio X Asos X Flam | Ajio X Flam | Bronze |
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| CDM - INFLIGHT #THANKYOUFIRSTCOACH | CADBURY DAIRY MILK - MONDELEZ | GROUPM OOH SOLUTIONS | Silver |
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| THE FRESH N' COOL Fashion | Meesho | GROUPM OOH SOLUTIONS | Gold |
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| Most Innovative Green Initiative | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Nature Shapes Britannia | Britannia Industries Pvt. Ltd | Madison OOH & Coral Media | Bronze |
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| Wallop Advertising Pvt Ltd | Silver |
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| Flex Forward - The Green Shift: Revolutionizing Flex Waste Management in OOH | Publicis OOH | Silver |
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| Keeping it cool, even for the birds! | Cello World Limited | Madison OOH | Gold |
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| Best OOH Activation | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Flight Mode to Game Mode | Deltin Casinos | Madison OOH | Bronze |
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| Taste The Epic | KFC | Walk The Talk | Silver |
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| ED Sheeran OOH Campaign | BookMyShow | Silver |
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| Pulse ek, Avatar anek! | Dharampal Satyapal Foods Ltd | Madison OOH | Gold |
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| Best Use of Cinema & Theaters | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| SILK : First-Ever Cinema 3D Anamorphic | SILK DESERT | GROUPM OOH SOLUTIONS | Bronze |
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| GARNIER UV WAKE-UP CALL | L’oreal India | GROUPM OOH SOLUTIONS | Silver |
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| Industry-First 3D Holographic Unboxing of OnePlus Nord 4 | OnePlus Technology India Private Limited | Khushi Advertising Ideas Pvt. Ltd | Gold |
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| Strategic Planning and Effectiveness in OOH Media | ||||
| Best Outdoor Plan – Strategy - Metro | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| McCrispy – Shordaar Crunnch – Product of the Decade | McDonald's | Madison OOH | Bronze |
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| Ooh Soo Smoodh Lassi | Parle Agro Pvt. Ltd. | Madison OOH | Bronze |
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| Keeping it cool, even for the birds! | Cello World Limited | Madison OOH | Silver |
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| Kabhi Bhi Khao | KFC | GROUPM OOH SOLUTIONS | Gold |
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| Best Outdoor Plan – Strategy - Non Metro | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| WOW Frooti & Holiday with Frooti | Parle Agro Pvt. Ltd. | Madison OOH | Bronze |
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| TVS Jupiter – India Ka Naya Zyada | TVS Motors | Coral Media | Silver |
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| TATA Tea Gold Durga Puja OOH Campaign | TATA Consumers Product Limited | Laqshya Media Limited | Gold |
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| Most Effective Outdoor Plan | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Aap #BoodheHokeKyaBanoge | Aditya Birla Capital (Aditya Birla Sun Life Insurance) | Madison OOH | Bronze |
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| Johnnie Walker Refresher Mixer OOH campaign | Diageo(Johnnie Walker) | Laqshya Media Limited | Silver |
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| Vodafone Idea 100 Towers Per Hour – 5G | Vodafone Idea | Madison OOH | Gold |
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| Google Pay | Tap with GPay | GORUPM OOH SOLUTIONS | Gold |
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| Best Innovation in Media Format | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Garnier Men Floating Billboard | Garnier | dentsu Posterscope | Bronze |
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| KFC - Rolling Into Every Moment | YUM FOODS INDIA | GROUPM OOH SOLUTIONS | Silver |
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| Takeoff Takeover | Cathay Pacific | Publicis OOH | Gold |
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| Creative Awards | ||||
| Telecom Product & Services | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Industry-First 3D Holographic Unboxing of OnePlus Nord 4 | OnePlus Technology India Private Limited | Khushi Advertising Ideas Pvt. Ltd | Silver |
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| Airtel Spam Alert | Bharti Airtel | dentsu Posterscope | Gold |
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| Banking, Financial Services & Insurance | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Ganesh Chaturthi Digital Diya Campaign by Shriram Finance | Shriram Finance Ltd. | Mindwave Media Pvt. Ltd. | Bronze |
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| #RootsOfRemembrance | Aditya Birla Sun Life Insurance | Interspace Communications Pvt. Ltd. | Silver |
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| Activone #Abhikaro | Aditya Birla Capital (Aditya Birla Sun Life Insurance) | Madison OOH | Gold |
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| Entertainment & Media | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Brewing Connections | Colors Gujrati | Connect Network Inc. | Bronze |
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| Lollapalooza OOH campaign | BookMyShow | Silver |
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| HEERAMANDI -ROYAL WORLD | NETFLIX | GROUPM OOH SOLUTIONS | Silver |
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| Tu Bhetashi Navyane | Sony Marathi | Madison OOH | Gold |
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| Automobiles | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Maruti Fronx - Thrill has a New Shape | Maruti Suzuki India Limited | Madison OOH | Bronze |
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| The TATA Curvv Launch OOH Campaign | Tata Motors Limited | Laqshya Media Limited | Bronze |
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| TVS Jupiter – India Ka Naya Zyada | TVS Motors | Coral Media | Silver |
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| New Nissan Magnite Bold Inside Out OOH Launch Campaign | Nissan Motor Corporation | Laqshya Media Limited | Gold |
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| FMCG | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Awaken Your Senses | Colgate Palmolive India Ltd. | Connect Network Inc. | Silver |
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| Continental Coffee Brewing Zone | C C L Products (India) Limited | Madison OOH | Silver |
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| e-Commerce | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| NAVRATRI OFFER | FLIPKART | GROUPM OOH SOLUTIONS | Bronze |
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| Swiggy Instamart - Festive | SWIGGY PRIVATE LIMITED | Madison OOH | Silver |
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| THE FRESH N' COOL Fashion | Meesho | GROUPM OOH SOLUTIONS | Silver |
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| Big Billion Days 2024 | Flipkart Internet pvt Ltd | Alakh Advertising | Gold |
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| Public Service/Corporate Social Responsibility | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Children Love Your Eyes | R Kumar Opticians | Connect Network Inc. | Silver |
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| Flex Forward - The Green Shift: Revolutionizing Flex Waste Management in OOH | Publicis OOH | Gold |
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| Travel & Leisure | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| SNOW WORLD | Lufthansa Airlines | LUFTHANSA - GROUPM OOH SOLUTIONS | Bronze |
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| Takeoff Takeover | Cathay Pacific | Publicis OOH | Gold |
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| Beverages & Food | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Continental Coffee Brewing Zone | C C L Products (India) Limited | Madison OOH | Bronze |
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| Ooh Soo Smoodh Lassi | Parle Agro Pvt. Ltd. | Madison OOH | Silver |
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| Monsoon Delight | Britannia Good Day | Coral Media | Silver |
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| Retail Advertising | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Googlies Search | GROUPM OOH SOLUTIONS | Bronze |
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| Digitronik Treasure Hunt | Reliance Digital | Madison OOH | Silver |
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| THE FRESH N' COOL Fashion | Meesho | GROUPM OOH SOLUTIONS | Silver |
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| Others (like Corporate/Consumer Durables/etc) | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| One Touch Casserole | Milton | Walk The Talk | Bronze |
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| Havells Safetycha Deva | Havells | dentsu Posterscope | Bronze |
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| Keeping it cool, even for the birds! | Cello World Limited | Madison OOH | Silver |
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| Healthcare & Pharma | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Abbott Chakkar ko Check Kar | Abbott India Limited | dentsu Posterscope | Silver |
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| Upside Down | Narayana Health | Innocean India | Silver |
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| First ever 100% recyclable Bus Shelter in the world | Hindustan Unilever | Rapport Outdoor Advertising PVT. LTD | Silver |
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| Real Estate | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Shapoorji Pallonji Golfland | Shapoorji Pallonji | Mancunianz | Bronze |
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| From Homes to Hope: Rustomjee’s Community Fridge Initiative | Rustomjee Realtors Pvt Ltd | Coral Media | Bronze |
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| Excellence in DOOH Advertising | ||||
| Best Digital Out-of-Home Campaign | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| World’s First #Phygital - Domino’s Molten Cheese Indulgence | Jubilant FoodWorks Limited/Domino's | Avenir Brand Connect Private Limited | Silver |
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| Aap #BoodheHokeKyaBanoge | Aditya Birla Capital (Aditya Birla Sun Life Insurance) | Madison OOH | Silver |
|
| Takeoff Takeover | Cathay Pacific | Publicis OOH | Gold |
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| Best Use of Technology in DOOH | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Live IPL Score Campaign at Audiowala Bus Stand | Vritti Media | Vritti Solutions Ltd. | Bronze |
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| FUSE@SWEAT BILLBOARD | FUSE CHOCOLATE | GROUPM OOH SOLUTIONS | Bronze |
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| Taste The Epic | KFC | Walk The Talk | Bronze |
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| Takeoff Takeover | Cathay Pacific | Publicis OOH | Silver |
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| Play Your Part | Spotify | Publicis OOH | Gold |
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| Best Interactive DOOH Campaign | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Made In Singapore | Singapore Tourism Board | Publicis OOH | Silver |
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| Medanta Hypertension Zone | MEDANTA HOSPITAL | XPERIA GROUP | Silver |
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| Best Creative Content for DOOH | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| HYPEREALISTIC 3D ANAMORPHIC APES | JIOSTAR | DISNEY HOTSTAR X GROUPM OOH SOLUTIONS | Bronze |
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| 3D Anamorphic for Mia by Tanishq | Mia by Tanishq - Titan | Oizta Screenox Media P.L.and Platinum Outdoor | Bronze |
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| Aap #BoodheHokeKyaBanoge | Aditya Birla Capital (Aditya Birla Sun Life Insurance) | Madison OOH | Silver |
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| Taste The Epic | KFC | Walk The Talk | Silver |
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| Best Integration with Social Media | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Tu Bhetashi Navyane | Sony Marathi | Madison OOH | Bronze |
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| Play Your Part | Spotify | Publicis OOH | Silver |
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| MURDER MUBARAK - POLL | NETFLIX | GROUPM OOH SOLUTIONS | Silver |
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| Best Location-Based Campaign | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| SILK : First-Ever Cinema 3D Anamorphic | SILK DESERT | GROUPM OOH SOLUTIONS | Bronze |
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| Outdoor Media Partner / Fateh Movie - Shakti Sagar Productions | Devangi Outdoor Advertising | Bronze |
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| BOPPING MESH PROJECTION | REDBULL | GROUPM OOH SOLUTIONS | Silver |
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| Takeoff Takeover | Cathay Pacific | Publicis OOH | Silver |
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| Pulse ek, Avatar anek! | Dharampal Satyapal Foods Ltd | Madison OOH | Gold |
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| Best Use of Data in DOOH | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Medanta Hypertension Zone | MEDANTA HOSPITAL | XPERIA GROUP | Bronze |
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| Windows 11 iOOH | Microsoft | dentsu Posterscope | Silver |
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| Google Pixel the Future | Google Pixel 9 | GROUPM OOH SOLUTIONS | Silver |
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| Takeoff Takeover | Cathay Pacific | Publicis OOH | Gold |
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| Best Digital Billboard Campaign | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Volvo Cars C40 Recharge & XC40 Recharge OOH Campaign | Volvo Car India | Laqshya Media Limited | Bronze |
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| Taste The Epic | KFC | Walk The Talk | Bronze |
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| World’s First #Phygital - Domino’s Molten Cheese Indulgence | Jubilant FoodWorks Limited/Domino's | Avenir Brand Connect Private Limited | Gold |
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| Best Mobile / App Integration with DOOH | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| GARNIER UV WAKE-UP CALL | L’oreal India | GROUPM OOH SOLUTIONS | Bronze |
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| Pulse ek, Avatar anek! | Dharampal Satyapal Foods Ltd | Madison OOH | Silver |
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| Play Your Part | Spotify | Publicis OOH | Gold |
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| Best Use of AR / VR / MR in DOOH | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Maybelline Teddy Tint CGI | Loreal | dentsu Posterscope | Bronze |
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| FORTUNE RATH YATRA 2024 | Fortune edible oils and foods | KARUKRIT ADVERTISING | Gold |
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| Best Use of Artificial Intelligence (AI) in DOOH | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Face to Face | LUPIN LIMITED | XPERIA COMMUNICATIONS PVT. LTD. | Bronze |
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| Pulse ek, Avatar anek! | Dharampal Satyapal Foods Ltd | Madison OOH | Silver |
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| GARNIER UV WAKE-UP CALL | L’oreal India | GROUPM OOH SOLUTIONS | Gold |
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| Best Use of Interactive Touchscreen Technology | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Kamaal ka Switch at Lalbaug | Legrand | dentsu Posterscope | Bronze |
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| Gesture 3D Anamorphic Technology | REDBULL | GROUPM OOH SOLUTIONS | Silver |
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| Pulse ek, Avatar anek! | Dharampal Satyapal Foods Ltd | Madison OOH | Gold |
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| Best Location-Based Technology Integration | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Xiaomi X AdOnMo | Xiaomi | AdOnMo Private Limited | Bronze |
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| Takeoff Takeover | Cathay Pacific | Publicis OOH | Silver |
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| Regional Impact in OOH Advertising Awards | ||||
| Best Regional Integration Campaign | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Lok Sabha Elections 2024 | Bhartiya Janta Party | Deshkar Advertising | Bronze |
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| FORTUNE RATH YATRA 2024 | Fortune edible oils and foods | KARUKRIT ADVERTISING | Gold |
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| Flipkart Pongal OOH Pongal | Flipkart Internet pvt Ltd | Alakh Advertising | Gold |
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| Most Effective Localized Messaging | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Havells Safetycha Deva | Havells | dentsu Posterscope | Bronze |
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| Ganpati Festive OOH Campaign | Cargill India - Gemini Oil | Laqshya Media Limited | Bronze |
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| TATA Tea Chakra Gold OOH Campaign | TATA Consumers Product Limited | Laqshya Media Limited | Silver |
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| Outstanding Use of Local Celebrities/Influencers | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| TVS Jupiter – India Ka Naya Zyada | TVS Motors | Coral Media | Bronze |
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| Innovative Regional Design and Display | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Surakshar Joy Hok | Skipper Pipes | SKIPPER PIPES - GROUPM OOH SOLUTIONS | Bronze |
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| Havells Safetycha Deva | Havells | dentsu Posterscope | Silver |
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| Community Engagement Excellence | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Baat Bhi, Saath Bhi | UNICEF | GROUPM OOH SOLUTIONS | Bronze |
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| GluconD - Re-Energizing Faith at Ayodhya | Zydus Wellness | Coral Media | Bronze |
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| Vivo Switch Off | Vivo Mobile India Pvt Ltd | dentsu Posterscope | Silver |
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| Best Regional Digital OOH Campaign | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| The TATA Curvv Launch OOH Campaign | Tata Motors Limited | Laqshya Media Limited | Bronze |
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| FORTUNE RATH YATRA 2024 | Fortune edible oils and foods | KARUKRIT ADVERTISING | Silver |
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| Impactful Transit Advertising in Regional Areas | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| Sunlight Rural Transit Advertising | Hindustan Unilever Limited | Karukrit Advertising | Bronze |
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| Namma Mysuru Namma Dussehra | Namma Yatri | BrandOnWheelz | Silver |
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| Synergy Award | ||||
| Campaign Title | Brand Name | Entrant Company Name | Metal | |
| TVS Jupiter – India Ka Naya Zyada | TVS Motors | Coral Media | Bronze |
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| Play Your Part | Spotify | Publicis OOH | Silver |
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| Made In Singapore | Singapore Tourism Board | Publicis OOH | Gold |
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| OOH Campaign of the Year | ||||
| Takeoff Takeover | Gold |
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| OOH Advertiser of the Year | ||||
| Cathay Pacific | Gold |
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| OOH Media Agency of the Year | ||||
| Madison OOH | Gold |
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