#PitchCMO
Pitch CMO Virtual Summit, March 2021 Wednesday, March 24, 2021 2:30 pm onwards
Pitch CMO Virtual Summit, March 2021 Wednesday, March 24, 2021 2:30 pm onwards
THEME: BRAND PURPOSE
THE GAME CHANGER IN THE NEW NORMAL
In these tumultuous times, marketers are grappling with the realisation that brand purpose is no longer a ‘nice to have’, but increasingly a moral imperative in the eyes of consumers and even their own employees. Marketing really isn’t just about selling things anymore.
The Pitch CMO Virtual Summit examines how the marketing and advertising industry should rise to address this transformational moment in a real, tangible way.
It uncovers why being a force for good can be a game-changer in a competitive marketplace and how bringing purpose to life as part of a business-wide strategy drives brand trust, sales, and growth.
About CMO Summit
The Pitch CMO Summit is a flagship property of the exchange4media Group. An outgrowth of exchange4media’ s positioning as the touchstone of the advertising and marketing space, the event is designed to challenge brands to conceptualize and apply the customer experiences and solutions of tomorrow. It assembles some of the most dynamic leaders in the brand community and is set in a unique forum created to encourage dynamic conversations.
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