(Regional Account Director - North)
ekta.sood@exchange4media.com+91 98730 89929
In this session, we’ll dive into the transformative shifts shaping the future of customer experience. From AI and omnichannel strategies to voice-driven interactions and hyper-personalization, discover how cutting-edge technologies are redefining how brands engage with customers. Learn about the next wave of CX innovations, including sustainable practices and immersive AR/VR experiences, and how they will create deeper, more meaningful connections with customers.
This panel will discuss how emerging marketing technologies are revolutionizing the landscape of performance marketing. From customer data platforms (CDPs) to advanced analytics and automation tools, discover how MarTech is shaping smarter, faster, and more efficient campaigns that drive measurable results.
Short-form video has become the go-to format for digital storytelling—and for good reason. Platforms like Instagram Reels, YouTube Shorts, Linkdin and Snapchat are where today’s audiences live, scroll, and buy. For brands, 15 seconds is no longer a limitation—it’s a creative challenge with high returns. The best campaigns hook fast, land a message, and drive results. With AI-powered tools, brands are testing content at scale, personalizing by audience segment, and optimizing in real time. The ROI? Higher engagement rates, stronger recall, and faster conversion funnels—often at lower production costs. In this new era, brand impact isn’t measured by minutes—it’s measured by moments.
In an ever-evolving digital landscape, staying ahead of the curve is crucial. This session will explore how brands can innovate rapidly, adapt to constant disruptions, and maintain their competitive edge in a world where change is the only constant. Uncovering the trends, technologies, and strategies that will shape the future of the industry and how brands can continue to thrive in an era of rapid change.
Ekta Sood
Neetu Gupta
Asha Rathi